4. Phân tích tương quan
Correlations
HL | TT | TC | VC | DV | DT | AT | KQ | QL | GI | ||
HL | Pearson Correlation | 1 | |||||||||
Sig. (2-tailed) | |||||||||||
TT | Pearson Correlation | .826** | 1 | ||||||||
Sig. (2-tailed) | .000 | ||||||||||
TC | Pearson Correlation | .674** | .637** | 1 | |||||||
Sig. (2-tailed) | .000 | .000 | |||||||||
VC | Pearson Correlation | .498** | .423** | .518** | 1 | ||||||
Sig. (2-tailed) | .000 | .000 | .000 | ||||||||
DV | Pearson Correlation | .535** | .520** | .468** | .440** | 1 | |||||
Sig. (2-tailed) | .000 | .000 | .000 | .000 | |||||||
DT | Pearson Correlation | .562** | .554** | .522** | .301** | .380** | 1 | ||||
Sig. (2-tailed) | .000 | .000 | .000 | .000 | .000 | ||||||
AT | Pearson Correlation | .665** | .602** | .544** | .389** | .426** | .533** | 1 | |||
Sig. (2-tailed) | .000 | .000 | .000 | .000 | .000 | .000 | |||||
KQ | Pearson Correlation | .625** | .633** | .512** | .368** | .459** | .526** | .589** | 1 | ||
Sig. (2-tailed) | .000 | .000 | .000 | .000 | .000 | .000 | .000 | ||||
QL | Pearson Correlation | .757** | .681** | .649** | .520** | .495** | .527** | .620** | .651** | 1 | |
Sig. (2-tailed) | .000 | .000 | .000 | .000 | .000 | .000 | .000 | .000 | |||
GI | Pearson Correlation | .743** | .657** | .570** | .488** | .556** | .426** | .578** | .583** | .727** | 1 |
Sig. (2-tailed) | .000 | .000 | .000 | .000 | .000 | .000 | .000 | .000 | .000 |
Có thể bạn quan tâm!
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Đánh Giá Sự Hài Lòng Đối Với Dịch Vụ Ngân Hàng Dành Cho Khách Hàng Cao Cấp -
Phân Tích Nhân Tố Khám Phá Efa Phân Tích Từng Nhân Tố -
Phát triển dịch vụ ngân hàng dành cho khách hàng cao cấp tại các ngân hàng thương mại ở Việt Nam - 23
Xem toàn bộ 199 trang tài liệu này.
**. Correlation is significant at the 0.01 level (2-tailed).
5. Phân tích hồi quy
Hồi quy biến độc lập đến sự hài lòng
Model Summaryb
R | R Square | Adjusted R Square | Std. Error of the Estimate | Durbin- Watson | |
1 | .850a | .723 | .716 | .29090 | 1.767 |
a. Predictors: (Constant), GI, DT, VC, DV, AT, KQ, TC, QL
b. Dependent Variable: HL
ANOVAa
Sum of Squares | df | Mean Square | F | Sig. | ||
Regression | 65.706 | 8 | 8.213 | 97.055 | .000b | |
1 | Residual | 25.134 | 297 | .085 | ||
Total | 90.840 | 305 |
a. Dependent Variable: HL
b. Predictors: (Constant), GI, DT, VC, DV, AT, KQ, TC, QL
Coefficientsa
Unstandardized Coefficients | Standardized Coefficients | t | Sig. | Collinearity Statistics | ||||
B | Std. Error | Beta | Toleranc e | VIF | ||||
(Constant ) | -.640 | .172 | -3.726 | .000 | ||||
TC | .185 | .049 | .169 | 3.802 | .000 | .473 | 2.114 | |
VC | .026 | .038 | .027 | .703 | .483 | .638 | 1.567 | |
1 | DV DT | .063 .118 | .050 .047 | .049 .099 | 1.265 2.494 | .207 .013 | .619 .591 | 1.614 1.692 |
AT | .184 | .050 | .159 | 3.683 | .000 | .497 | 2.012 | |
KQ | .051 | .042 | .053 | 1.213 | .226 | .480 | 2.081 | |
QL | .226 | .056 | .218 | 4.059 | .000 | .323 | 3.091 | |
GI | .308 | .053 | .283 | 5.797 | .000 | .392 | 2.551 |
a. Dependent Variable: HL
Hồi quy biến độc lập, biến kiểm soát đến lòng trung thành
Model Summaryb
R | R Square | Adjusted R Square | Std. Error of the Estimate | Durbin- Watson | |
1 | .857a | .735 | .716 | .29078 | 1.774 |
a. Predictors: (Constant), tren5ty, Gioi tinh, caodang, DV, huutri, trendaihoc, tu41den50, congchuc, DT, VC, tu3den5ty, tu31den40, KQ,
AT, doanhnhan, TC, GI, tren50, QL, daihoc
b. Dependent Variable: HL
ANOVAa
Sum of Squares | df | Mean Square | F | Sig. | ||
Regression | 66.743 | 20 | 3.337 | 39.469 | .000b | |
1 | Residual | 24.097 | 285 | .085 | ||
Total | 90.840 | 305 |
a. Dependent Variable: HL
b. Predictors: (Constant), tren5ty, Gioi tinh, caodang, DV, huutri, trendaihoc, tu41den50, congchuc, DT, VC, tu3den5ty, tu31den40, KQ, AT, doanhnhan, TC, GI, tren50, QL, daihoc
Coefficientsa
Unstandardized Coefficients | Standardiz ed Coefficient s | t | Sig. | Collinearity Statistics | ||||
B | Std. Error | Beta | Tolerance | VIF | ||||
1 | (Constant) TC VC DV DT AT KQ QL GI Gioi tinh | -.668 .202 .037 .056 .133 .206 .053 .224 .281 .027 | .192 .051 .039 .052 .050 .051 .043 .057 .055 .036 | .184 .038 .043 .112 .179 .056 .216 .258 .025 | -3.483 3.957 .956 1.079 2.678 4.023 1.242 3.927 5.105 .771 | .001 .000 .340 .281 .008 .000 .215 .000 .000 .442 | .429 .587 .579 .531 .469 .459 .308 .365 .871 | 2.331 1.704 1.728 1.884 2.132 2.179 3.252 2.737 1.148 |
-.013 | .051 | -.012 | -.265 | .791 | .487 | 2.053 | |
tu41den50 | .005 | .056 | .004 | .080 | .936 | .405 | 2.466 |
tren50 | .058 | .075 | .040 | .779 | .437 | .355 | 2.813 |
doanhnhan | .008 | .051 | .007 | .158 | .875 | .471 | 2.125 |
congchuc | .058 | .047 | .051 | 1.219 | .224 | .538 | 1.858 |
huutri | .004 | .086 | .002 | .048 | .962 | .499 | 2.003 |
trendaihoc | -.142 | .091 | -.120 | -1.561 | .120 | .157 | 6.371 |
daihoc | -.076 | .088 | -.069 | -.868 | .386 | .147 | 6.819 |
caodang | -.062 | .103 | -.031 | -.599 | .550 | .357 | 2.802 |
tu3den5ty | -.021 | .047 | -.016 | -.444 | .658 | .674 | 1.483 |
tren5ty | -.091 | .051 | -.078 | -1.799 | .073 | .499 | 2.003 |
a. Dependent Variable: HL
Hồi quy sự hài lòng đến lòng trung thành
Model Summaryb
R | R Square | Adjusted R Square | Std. Error of the Estimate | Durbin- Watson | |
1 | .826a | .683 | .682 | .34036 | 1.844 |
a. Predictors: (Constant), HL
b. Dependent Variable: TT
ANOVAa
Sum of Squares | df | Mean Square | F | Sig. | ||
Regression | 75.779 | 1 | 75.779 | 654.153 | .000b | |
1 | Residual | 35.216 | 304 | .116 | ||
Total | 110.995 | 305 |
a. Dependent Variable: TT
b. Predictors: (Constant), HL
Unstandardized Coefficients | Standardized Coefficients | t | Sig. | ||
B | Std. Error | Beta | |||
(Constant) 1 HL | .393 .913 | .128 .036 | .826 | 3.081 25.576 | .002 .000 |