Extraction Method: Principal Component Analysis.
a. 1 components extracted.
4. Phân tích tương quan và hồi quy
Phân tích tương quan
Correlations
TINCAY | DAPUNG | PHUCVU | DONGCAM | HUUHINH | HAILONG | ||
Pearson Correlation | 1 | .187* | -.004 | -.056 | -.017 | .358** | |
TINCAY | Sig. (2-tailed) | .041 | .967 | .545 | .857 | .000 | |
N | 120 | 120 | 120 | 120 | 120 | 120 | |
Pearson Correlation | .187* | 1 | -.069 | .043 | .072 | .258** | |
DAPUNG | Sig. (2-tailed) | .041 | .451 | .641 | .436 | .004 | |
N | 120 | 120 | 120 | 120 | 120 | 120 | |
Pearson Correlation | -.004 | -.069 | 1 | .210* | .057 | .446** | |
PHUCVU | Sig. (2-tailed) | .967 | .451 | .021 | .537 | .000 | |
N | 120 | 120 | 120 | 120 | 120 | 120 | |
Pearson Correlation | -.056 | .043 | .210* | 1 | .175 | .485** | |
DONGCAM | Sig. (2-tailed) | .545 | .641 | .021 | .056 | .000 | |
N | 120 | 120 | 120 | 120 | 120 | 120 | |
Pearson Correlation | -.017 | .072 | .057 | .175 | 1 | .301** | |
HUUHINH | Sig. (2-tailed) | .857 | .436 | .537 | .056 | .001 | |
N | 120 | 120 | 120 | 120 | 120 | 120 | |
Pearson Correlation | .358** | .258** | .446** | .485** | .301** | 1 | |
HAILONG | Sig. (2-tailed) | .000 | .004 | .000 | .000 | .001 | |
N | 120 | 120 | 120 | 120 | 120 | 120 |
Có thể bạn quan tâm!
- Kiến Nghị Với Sở Du Lịch Thành Phố Huế Và Các Ban Ngành Có Liên Quan
- Bảng Hỏi Điều Tra Phiếu Khảo Sát Khách Hàng
- Phân Tích Nhân Tố Khám Phá (Exploratory Factor Analysis – Efa)
- Nâng cao chất lượng dịch vụ lữ hành nội địa tại Công Ty Global Travel - 16
Xem toàn bộ 128 trang tài liệu này.
*. Correlation is significant at the 0.05 level (2-tailed).
**. Correlation is significant at the 0.01 level (2-tailed).
Phân tích hồi quy
Correlations
HAILONG | TINCAY | DAPUNG | PHUCVU | DONGCAM | HUUHINH | ||
HAILONG | 1.000 | .358 | .258 | .446 | .485 | .301 | |
TINCAY | .358 | 1.000 | .187 | -.004 | -.056 | -.017 | |
Pearson Correlation | DAPUNG PHUCVU | .258 .446 | .187 -.004 | 1.000 -.069 | -.069 1.000 | .043 .210 | .072 .057 |
DONGCAM | .485 | -.056 | .043 | .210 | 1.000 | .175 | |
HUUHINH | .301 | -.017 | .072 | .057 | .175 | 1.000 | |
HAILONG | . | .000 | .002 | .000 | .000 | .000 | |
TINCAY | .000 | . | .020 | .484 | .273 | .428 | |
Sig. (1-tailed) | DAPUNG PHUCVU | .002 .000 | .020 .484 | . .226 | .226 . | .320 .011 | .218 .268 |
DONGCAM | .000 | .273 | .320 | .011 | . | .028 | |
HUUHINH | .000 | .428 | .218 | .268 | .028 | . | |
HAILONG | 120 | 120 | 120 | 120 | 120 | 120 | |
TINCAY | 120 | 120 | 120 | 120 | 120 | 120 | |
N | DAPUNG PHUCVU | 120 120 | 120 120 | 120 120 | 120 120 | 120 120 | 120 120 |
DONGCAM | 120 | 120 | 120 | 120 | 120 | 120 | |
HUUHINH | 120 | 120 | 120 | 120 | 120 | 120 |
Coefficientsa
Unstandardized Coefficients | Stand ardize d Coeffic ients | t | Sig. | Correlations | Collinearity Statistics | ||||||
B | Std. Error | Beta | Zero- order | Partial | Part | Toler ance | VIF | ||||
(Constant) | .346 | .285 | 1.213 | .228 | |||||||
TINCAY | .209 | .037 | .349 | 5.658 | .000 | .358 | .468 | .342 | .960 | 1.042 | |
1 | DAPUNG | .127 | .042 | .187 | 3.020 | .003 | .258 | .272 | .182 | .951 | 1.052 |
PHUCVU | .229 | .039 | .368 | 5.932 | .000 | .446 | .486 | .358 | .948 | 1.054 | |
DONGCAM | .229 | .038 | .383 | 6.095 | .000 | .485 | .496 | .368 | .923 | 1.083 |
.130 | .039 | .205 | 3.336 | .001 | .301 | .298 | .201 | .964 | 1.037 |
a. Dependent Variable: HAILONG
Đánh giá độ phù hợp của mô hình
Model Summaryb
R | R Square | Adjusted R Square | Std. Error of the Estimate | Change Statistics | Durbin- Watson | |||||
R Square Change | F Chang e | df1 | df2 | Sig. F Change | ||||||
1 | .764a | .584 | .566 | .36059 | .584 | 32.048 | 5 | 114 | .000 | 1.671 |
a. Predictors: (Constant), HUUHINH, TINCAY, PHUCVU, DAPUNG, DONGCAM
b. Dependent Variable: HAILONG
Kiểm định sự phù hợp của mô hình
ANOVAa
Sum of Squares | df | Mean Square | F | Sig. | ||
Regression | 20.835 | 5 | 4.167 | 32.048 | .000b | |
1 | Residual | 14.823 | 114 | .130 | ||
Total | 35.658 | 119 |
a. Dependent Variable: HAILONG
b. Predictors: (Constant), HUUHINH, TINCAY, PHUCVU, DAPUNG, DONGCAM
Kiểm định phân phối chuẩn của phần dư
5. Đánh giá của khách hàng về chất lượng dịch vụ lữ hành nội địa tại công ty
Đánh giá của khách hàng về nhóm Sự tin cậy
TINCAY1
Frequency | Percent | Valid Percent | Cumulative Percent | ||
rat khong dong y | 8 | 6.7 | 6.7 | 6.7 | |
khong dong y | 14 | 11.7 | 11.7 | 18.3 | |
Valid | trung lap dong y | 28 29 | 23.3 24.2 | 23.3 24.2 | 41.7 65.8 |
rat dong y | 41 | 34.2 | 34.2 | 100.0 | |
Total | 120 | 100.0 | 100.0 |
TINCAY2
Frequency | Percent | Valid Percent | Cumulative Percent | ||
rat khong dong y | 9 | 7.5 | 7.5 | 7.5 | |
khong dong y | 35 | 29.2 | 29.2 | 36.7 | |
Valid | trung lap dong y | 31 28 | 25.8 23.3 | 25.8 23.3 | 62.5 85.8 |
rat dong y | 17 | 14.2 | 14.2 | 100.0 | |
Total | 120 | 100.0 | 100.0 |
TINCAY3
Frequency | Percent | Valid Percent | Cumulative Percent | ||
rat khong dong y | 4 | 3.3 | 3.3 | 3.3 | |
khong dong y | 36 | 30.0 | 30.0 | 33.3 | |
Valid | trung lap dong y | 27 32 | 22.5 26.7 | 22.5 26.7 | 55.8 82.5 |
rat dong y | 21 | 17.5 | 17.5 | 100.0 | |
Total | 120 | 100.0 | 100.0 |
TINCAY4
Frequency | Percent | Valid Percent | Cumulative Percent | ||
rat khong dong y | 6 | 5.0 | 5.0 | 5.0 | |
khong dong y | 23 | 19.2 | 19.2 | 24.2 | |
Valid | trung lap dong y | 28 32 | 23.3 26.7 | 23.3 26.7 | 47.5 74.2 |
rat dong y | 31 | 25.8 | 25.8 | 100.0 | |
Total | 120 | 100.0 | 100.0 |
One-Sample Statistics
N | Mean | Std. Deviation | Std. Error Mean | |
TINCAY1 | 120 | 3.68 | 1.245 | .114 |
TINCAY2 | 120 | 3.08 | 1.182 | .108 |
TINCAY3 | 120 | 3.25 | 1.161 | .106 |
TINCAY4 | 120 | 3.49 | 1.209 | .110 |
One-Sample Test
Test | Value | = | 4 | |||
t | df | Sig. (2-tailed) | Mean Difference | 95% Confidence Interval of the Difference | ||
Lower | Upper | |||||
TINCAY1 | -2.861 | 119 | .005 | -.325 | -.55 | -.10 |
TINCAY2 | -8.571 | 119 | .000 | -.925 | -1.14 | -.71 |
TINCAY3 | -7.074 | 119 | .000 | -.750 | -.96 | -.54 |
TINCAY4 | -4.605 | 119 | .000 | -.508 | -.73 | -.29 |
Đánh giá của khách hàng về nhóm Khả năng đáp ứng
DAPUNG1
Frequency | Percent | Valid Percent | Cumulative Percent | ||
rat khong dong y | 4 | 3.3 | 3.3 | 3.3 | |
khong dong y | 9 | 7.5 | 7.5 | 10.8 | |
Valid | trung lap dong y | 23 42 | 19.2 35.0 | 19.2 35.0 | 30.0 65.0 |
rat dong y | 42 | 35.0 | 35.0 | 100.0 | |
Total | 120 | 100.0 | 100.0 |
DAPUNG2
Frequency | Percent | Valid Percent | Cumulative Percent | ||
khong dong y | 9 | 7.5 | 7.5 | 7.5 | |
Valid | trung lap dong y | 24 47 | 20.0 39.2 | 20.0 39.2 | 27.5 66.7 |
rat dong y | 40 | 33.3 | 33.3 | 100.0 |
120 | 100.0 | 100.0 |
DAPUNG3
Frequency | Percent | Valid Percent | Cumulative Percent | ||
rat khong dong y | 3 | 2.5 | 2.5 | 2.5 | |
khong dong y | 12 | 10.0 | 10.0 | 12.5 | |
Valid | trung lap dong y | 36 34 | 30.0 28.3 | 30.0 28.3 | 42.5 70.8 |
rat dong y | 35 | 29.2 | 29.2 | 100.0 | |
Total | 120 | 100.0 | 100.0 |
DAPUNG4
Frequency | Percent | Valid Percent | Cumulative Percent | ||
rat khong dong y | 6 | 5.0 | 5.0 | 5.0 | |
khong dong y | 8 | 6.7 | 6.7 | 11.7 | |
Valid | trung lap dong y | 34 41 | 28.3 34.2 | 28.3 34.2 | 40.0 74.2 |
rat dong y | 31 | 25.8 | 25.8 | 100.0 | |
Total | 120 | 100.0 | 100.0 |
One-Sample Statistics
N | Mean | Std. Deviation | Std. Error Mean | |
DAPUNG1 | 120 | 3.91 | 1.069 | .098 |
DAPUNG2 | 120 | 3.98 | .917 | .084 |
DAPUNG3 | 120 | 3.72 | 1.070 | .098 |
DAPUNG4 | 120 | 3.69 | 1.083 | .099 |
One-Sample Test
Test Value = 4 | ||||
t | df | Sig. (2-tailed) | Mean Difference | 95% Confidence Interval of the Difference |
Lower | Upper | |||||
DAPUNG1 | -.939 | 119 | .349 | -.092 | -.28 | .10 |
DAPUNG2 | -.199 | 119 | .842 | -.017 | -.18 | .15 |
DAPUNG3 | -2.899 | 119 | .004 | -.283 | -.48 | -.09 |
DAPUNG4 | -3.119 | 119 | .002 | -.308 | -.50 | -.11 |
Đánh giá của khách hàng về nhóm Sự đồng cảm
DONGCAM1
Frequency | Percent | Valid Percent | Cumulative Percent | ||
rat khong dong y | 6 | 5.0 | 5.0 | 5.0 | |
khong dong y | 8 | 6.7 | 6.7 | 11.7 | |
Valid | trung lap dong y | 18 43 | 15.0 35.8 | 15.0 35.8 | 26.7 62.5 |
rat dong y | 45 | 37.5 | 37.5 | 100.0 | |
Total | 120 | 100.0 | 100.0 |
DONGCAM2
Frequency | Percent | Valid Percent | Cumulative Percent | ||
rat khong dong y | 6 | 5.0 | 5.0 | 5.0 | |
khong dong y | 15 | 12.5 | 12.5 | 17.5 | |
Valid | trung lap dong y | 18 29 | 15.0 24.2 | 15.0 24.2 | 32.5 56.7 |
rat dong y | 52 | 43.3 | 43.3 | 100.0 | |
Total | 120 | 100.0 | 100.0 |
DONGCAM3
Frequency | Percent | Valid Percent | Cumulative Percent | ||
rat khong dong y | 4 | 3.3 | 3.3 | 3.3 | |
khong dong y | 17 | 14.2 | 14.2 | 17.5 | |
Valid | trung lap | 26 | 21.7 | 21.7 | 39.2 |
dong y | 32 | 26.7 | 26.7 | 65.8 | |
rat dong y | 41 | 34.2 | 34.2 | 100.0 |