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Nâng cao năng lực cạnh tranh của Công ty TNHH MTV Đại lý Bảo hiểm Nhân thọ Thiên Hưng – Văn phòng Tổng Đại lý Gencasa Huế 1 - 17


Reliability Statistics

Cronbach's Alpha

N of Items

.868

3

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Nâng cao năng lực cạnh tranh của Công ty TNHH MTV Đại lý Bảo hiểm Nhân thọ Thiên Hưng – Văn phòng Tổng Đại lý Gencasa Huế 1 - 17


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item- Total Correlation

Cronbach's Alpha if Item Deleted

QL1

7.70

2.262

.768

.796

QL2

7.66

2.328

.673

.890

QL3

7.76

2.403

.819

.759


2.5. Hệ thống kênh phân phối và xúc tiến


Reliability Statistics

Cronbach's Alpha

N of Items

.732

3


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item- Total Correlation

Cronbach's

Alpha if Item Deleted

PP1

7.46

1.881

.565

.632

PP2

8.01

2.109

.541

.662

PP3

7.68

1.949

.559

.639

2.6. Dang tiếng và uy tín thương hiệu


Reliability Statistics

Cronbach's Alpha

N of Items

.740

3


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item- Total Correlation

Cronbach's

Alpha if Item Deleted

UT1

7.250

2.105

.566

.655

UT2

7.925

2.070

.528

.702

UT3

7.675

2.120

.606

.610


2.7. Đánh giá chung


Reliability Statistics

Cronbach's Alpha

N of Items

.788

3


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item- Total Correlation

Cronbach's

Alpha if Item Deleted

DG1

7.83

1.417

.625

.719

DG2

7.87

1.343

.581

.763

DG3

7.80

1.187

.686

.647


3. Phân tích nhân tố khám phá EFA cho biến độc lập


KMO and Bartlett's Test

Kaiser-Meyer-Olkin Measure of Sampling Adequacy.

.803

Approx. Chi-Square

1009.901

Bartlett's Test of Sphericity df

153

Sig.

.000


Total Variance Explained

Component

Initial

Eigenvalues

Extraction Sums of Squared Loadings

Rotation Sums of Square

d Loadings

Total

% of Variance

Cumulative %

Total

% of Variance

Cumulative %

Total

% of Variance

Cumulative %

1

5.830

32.390

32.390

5.830

32.390

32.390

2.529

14.049

14.049

2

1.976

10.978

43.368

1.976

10.978

43.368

2.435

13.526

27.575

3

1.645

9.140

52.508

1.645

9.140

52.508

2.236

12.424

39.999

4

1.621

9.007

61.515

1.621

9.007

61.515

2.155

11.972

51.972

5

1.206

6.700

68.214

1.206

6.700

68.214

2.106

11.700

63.671

6

1.188

6.599

74.814

1.188

6.599

74.814

2.006

11.142

74.814

7

.580

3.220

78.033







8

.577

3.205

81.238







9

.524

2.913

84.152







10

.494

2.745

86.897







11

.432

2.400

89.297







12

.417

2.318

91.615







13

.366

2.032

93.647







14

.337

1.874

95.521







15

.253

1.405

96.925







16

.244

1.356

98.281







17

.175

.975

99.256







18

.134

.744

100.000







Extraction Method: Principal Component Analysis.


121


Rotated Component Matrixa


Component

1

2

3

4

5

6

GBH1

.894






GBH2

.858






GBH3

.837






QL3


.840





QL1


.797





QL2


.783





NHANSU2



.850




NHANSU3



.830




NHANSU1



.766




PBH3




.799



PBH1




.769



PBH2




.761



PP3





.813


PP2





.750


PP1





.733


UT3






.849

UT1






.767

UT2






.734

Extraction Method: Principal Component Analysis. Rotation Method: Varimax with Kaiser Normalization.

a. Rotation converged in 6 iterations.


4. Phân tích nhân tố khám phá EFA cho biến phụ thuộc

KMO and Bartlett's Test

Kaiser-Meyer-Olkin Measure of Sampling Adequacy.

.688

Approx. Chi-Square

106.515

Bartlett's Test of Sphericity df

3

Sig.

.000


Total Variance Explained

Component

Initial

Eigenvalues

Extraction Sums of Squared Loadings

Total

% of Variance

Cumulative %

Total

% of Variance

Cumulative %

1

2.111

70.362

70.362

2.111

70.362

70.362

2

.527

17.563

87.925




3

.362

12.075

100.000




Extraction Method: Principal Component Analysis.


Component Matrixa


Component

1

DG3

DG1 DG2

.874

.837

.803

Extraction Method: Principal Component Analysis.

a. 1 components extracted.


122


5. Phân tích hồi quy


Correlations


danhgia

goibaohiem

quyenloi

nhansu

phibaohiem

phanphoi

uytin


Pearson Correlation

1

.299**

.474**

.187*

.314**

.312**

.184*

danhgia

Sig. (2-tailed)


.001

.000

.041

.000

.001

.045


N

Pearson Correlation

120

.299**

120

1

120

.000

120

.000

120

.000

120

.000

120

.000

goibaohiem

Sig. (2-tailed)

.001


1.000

1.000

1.000

1.000

1.000


N

Pearson Correlation

120

.474**

120

.000

120

1

120

.000

120

.000

120

.000

120

.000

quyenloi

Sig. (2-tailed)

.000

1.000


1.000

1.000

1.000

1.000


N

Pearson Correlation

120

.187*

120

.000

120

.000

120

1

120

.000

120

.000

120

.000

nhansu

Sig. (2-tailed)

.041

1.000

1.000


1.000

1.000

1.000


N

Pearson Correlation

120

.314**

120

.000

120

.000

120

.000

120

1

120

.000

120

.000

phibaohiem

Sig. (2-tailed)

.000

1.000

1.000

1.000


1.000

1.000


N

Pearson Correlation

120

.312**

120

.000

120

.000

120

.000

120

.000

120

1

120

.000

phanphoi

Sig. (2-tailed)

.001

1.000

1.000

1.000

1.000


1.000


N

Pearson Correlation

120

.184*

120

.000

120

.000

120

.000

120

.000

120

.000

120

1

uytin

Sig. (2-tailed)

.045

1.000

1.000

1.000

1.000

1.000



N

120

120

120

120

120

120

120

**. Correlation is significant at the 0.01 level (2-tailed).

*. Correlation is significant at the 0.05 level (2-tailed).


123



Model Summaryb

Model

R

R Square

Adjusted R Square

Std. Error of the Estimate

Durbin-Watson

1

.761a

.579

.556

.66599656

1.816

a. Predictors: (Constant), uytin, phanphoi, phibaohiem, nhansu, quyenloi, goibaohiem

b. Dependent Variable: danhgia


ANOVAa

Model

Sum of Squares

df

Mean Square

F

Sig.


Regression

68.879

6

11.480

25.882

.000b

1

Residual

50.121

113

.444




Total

119.000

119




a. Dependent Variable: danhgia

b. Predictors: (Constant), uytin, phanphoi, phibaohiem, nhansu, quyenloi, goibaohiem


Coefficientsa

Model

Unstandardized

Coefficients

Standardized Coefficients

t

Sig.

Collinearity

Statistics

B

Std. Error

Beta

Tolerance

VIF


(Constant)

-6.591E-017

.061


.000

1.000




goibaohiem

.299

.061

.299

4.897

.000

1.000

1.000


quyenloi

.474

.061

.474

7.767

.000

1.000

1.000

1

nhansu

.187

.061

.187

3.063

.003

1.000

1.000


phibaohiem

.314

.061

.314

5.142

.000

1.000

1.000


phanphoi

.312

.061

.312

5.110

.000

1.000

1.000


uytin

.184

.061

.184

3.008

.003

1.000

1.000

a. Dependent Variable: danhgia

6. Kiểm định One Sample T- test


6.1. Nhân sự


One-Sample Statistics


N

Mean

Std. Deviation

Std. Error Mean

NHANSU1

120

3.61

.781

.071

NHANSU2

120

3.61

.802

.073

NHANSU3

120

3.70

.826

.075


One-Sample Test


Test

Value

=

3

t

df

Sig. (2-tailed)

Mean Difference

95% Confidence Interval of the Difference

Lower

Upper

NHANSU1

8.532

119

.000

.608

.47

.75

NHANSU2

8.306

119

.000

.608

.46

.75

NHANSU3

9.283

119

.000

.700

.55

.85


6.2. Gói bảo hiểm


One-Sample Statistics


N

Mean

Std. Deviation

Std. Error Mean

GBH1

120

3.95

.868

.079

GBH2

120

3.99

.855

.078

GBH3

120

4.08

.826

.075


One-Sample Test


Test

Value

=

3

t

df

Sig. (2-tailed)

Mean Difference

95% Confidence Interval of the Difference

Lower

Upper

GBH1

11.986

119

.000

.950

.79

1.11

GBH2

12.705

119

.000

.992

.84

1.15

GBH3

14.369

119

.000

1.083

.93

1.23


6.3. Phí bảo hiểm


One-Sample Statistics


N

Mean

Std. Deviation

Std. Error Mean

PBH1

120

3.88

.762

.070

PBH2

120

3.87

.788

.072

PBH3

120

3.90

.738

.067


One-Sample Test


Test

Value

=

3

t

df

Sig. (2-tailed)

Mean Difference

95% Confidence Interval of the Difference

Lower

Upper

PBH1

12.576

119

.000

.875

.74

1.01

PBH2

12.050

119

.000

.867

.72

1.01

PBH3

13.360

119

.000

.900

.77

1.03

6.4. Quy trình thẩm định và bồi thường


One-Sample Statistics


N

Mean

Std. Deviation

Std. Error Mean

QL1

120

3.86

.843

.077

QL2

120

3.90

.883

.081

QL3

120

3.80

.763

.070


One-Sample Test


Test

Value

=

3

t

df

Sig. (2-tailed)

Mean Difference

95% Confidence Interval of the Difference

Lower

Upper

QL1

11.152

119

.000

.858

.71

1.01

QL2

11.164

119

.000

.900

.74

1.06

QL3

11.492

119

.000

.800

.66

.94


6.5. Hệ thống kênh phân phối và xúc tiến


One-Sample Statistics


N

Mean

Std. Deviation

Std. Error Mean

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