Xây dựng chiến lược sản phẩm du lịch sinh thái tỉnh Bến Tre đến năm 2020

Cao đẳng Đại học Sau đại học

Câu 13. Vui lòng cho biết thu nhập bình quân/tháng của anh/chị?

Dưới4 triệu Từ4 – 7 triệu

Từ 7– 10triệu 10 triệu trở lên

Câu 14. Anh (Chị) có dự định đi Du lịch Bến Tre trong thời gian tới?

1. Có

2. Không

Câu 15. Anh (Chị) có đề nghị gì để phát triển du lịch sinh thái ở Bến Tre?

.......................................................................................................................................

Phỏng vấn đến đây là kết thúc.Cảm ơn sự giúp đỡ của quý Anh (Chị).Chúc Anh (Chị) một chuyến đi thật vui vẻ.

QUESTIONAIRE FOR FOREIGN TOURISTS

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I. INTRODUCTION

Dear Sir or Madame, (or Visistor)

My name is Nguyen Thanh Phuoc, come from the Master of Business Administration classs of Mekong University. At the currently, I am doing my thesis work which is part of my studies. I carry out a research into topic “ Building strategy ecotourism product of Bentre province to 2020”. According to the responses of the visitors would have an opportunity to improve the tourism quality of Bentre province in order to meet higher expectation in the better way, please feel free to answer whatever you think since there are no wrong or true answers.

I would like to ask for your help and thank you in advance for filling out this questionnaire. All answers will be treated confidential and your personality will never be revealed.

Please provide your personal information as below:

Full name: …………………………………… Age:.............. Gender: Male / Female.

Nationality: ……………………………………………… Occupation: ……………………………………………… Email: …………………………………………………… Place of interview:..…………………………

Interviewer’s name:. ………………………… Time of interview:. …………………………

II. CONTENTS:

Question 1. What is your employment status?

1. Office holder

2. Employee

3. Student / Pupil

4. Unemployed

.....

5. Other, what...... ..................

Question 2. What are the main reasons for your visit to this ecotourism destination? (mark the appropriate answer)

1. Rest and relatxation

2. Visiting relatives and friends

3. Attending a conference, congress, seminar and other forms of educations.

4. Business reasons

5. Culture

6. For other reasons

7. Other (what): ....................................................

Question 3. How many times have you come to Ben Tre?

1. First time.

2. 2 – 4 times

3. 5 – 7 times

4. Higher 7 times

Question 4. How many days are you planning to stay at this ecotourism destination?

1. Just one day

2. Two days - one night

3. More than Two days, one night

Question 5. Which type organized for your trip to this ecotourism destination?

1. Self-organized

)

2. Organized (through a travel agency

Question 6. How often do you go on holidays?

1. Every weekend

2. Holidays, new Year

3. Summer vacation

4. Other (what): .......................................................

Question 7. By which means of transport did you come to Bentre?

1. By cars/ coach

2. By motorcycle

3. By tour boats

...

4. By other means of transportation: .........................................

Question 8. Where did you hear about Bentre?

1. Friends/ relatives

2. Newspaper/ magazine

3. TV

4. Radio

5. Internet

6. Tourist books/ guides

7. Travel agency/ company

8. I already knew of it

9. Other (specify): ..............................................

Question 9. How would you rate your level of satisfaction with regard to what Bentre ecotourism site has to offer?

Factors

1-very unsatisfied, 5-very satisfied
Trust
1. Security service	1	2	3	4	5
2. Food hygience ensurement	1	2	3	4	5
3. Safety in recreation activities	1	2	3	4	5
4. Interested satisfied when having trouble	1	2	3	4	5
Ability to meet
1. Promptness in service	1	2	3	4	5
2. Commitment to guide	1	2	3	4	5
3. help dosang ready	1	2	3	4	5
4. Variety of food	1	2	3	4	5
5. Tourist staff answer questions quickly and accurately	1	2	3	4	5
6. Good quality rooms	1	2	3	4	5

Có thể bạn quan tâm!

Xem toàn bộ 161 trang tài liệu này.

Service capacity


1. Proficiency of tourist guiders and service staff	1	2	3	4	5
2. Communication skills of the tourist staff	1	2	3	4	5
3. Trust services	1	2	3	4	5
4. Foreign language level of tourist guiders and service staff	1	2	3	4	5
5. Employees of the attractions have enough knowledge to answer these questions	1	2	3	4	5
Empathy
1. Tourist staff always understand what travelers need and want	1	2	3	4	5
2. Devoutness and attitude of the tourist staff	1	2	3	4	5
3. Friendliness of local residents	1	2	3	4	5
Means tangible
1. The attraction of sightseeings and environment	1	2	3	4	5
2. Detailed guidelines	1	2	3	4	5
3. Interesting road	1	2	3	4	5
4. Unique services , novelties	1	2	3	4	5
5. Convenient stopover	1	2	3	4	5
6. Attractive natural heritage	1	2	3	4	5
7. Toilet layout reasonable	1	2	3	4	5
8. Traffic systems: Motorway and waterway	1	2	3	4	5
9. Communication system	1	2	3	4	5
10. Uniform of the tourist staff	1	2	3	4	5
11. Physical appearance of the tourist staff	1	2	3	4	5
12. Resort very clean
13. Diversified entertaiment activities	1	2	3	4	5
Tourism activities
1. Homestay	1	2	3	4	5
2. Orchard tour	1	2	3	4	5
3. Historical sites	1	2	3	4	5
4. Joining in the daily activities of local residents	1	2	3	4	5
5. Joning Traditional Festivals	1	2	3	4	5
6. Traditional folk music performance	1	2	3	4	5
Cost / Price

1. Cost for tours

1	2	3	4	5
2. Cost for transportation	1	2	3	4	5
3. Cost for meals per day	1	2	3	4	5
4. Cost for residing per day	1	2	3	4	5
5. Cost clear table	1	2	3	4	5
6. Cost for souvernirs	1	2	3	4	5
Satisfied
1. You has satisfied the ability to make appropriate service and commitment to accuracy of tourism	1	2	3	4	5
2. You has satisfied to meet the service of tourism	1	2	3	4	5
3. You satisfied with kindness, concern of the staff of tourist resorts	1	2	3	4	5
4. You satisfied with the facilities of resorts	1	2	3	4	5
5. You has satisfied the cost or price of resorts	1	2	3	4	5

Question 10. What is the highest level of education you have completed?

1. Primary school

2. Secondary school

3. Hight school

4. College

5. University

6. Master’s degree

Question 11. What is your total amount of income you earn per month?

1. Under 200 USD

2. From200 – 350 USD

3. From 350 – 500 USD

4. Over 500 USD

Question 12. Do you want to come to Bentre for sightseeing next time?

1. Yes

2. No

Question 13. What in your opinion should be changed, developed or any suggestion for Bentre tourism in order to fully meet your expectations?

.......................................................................................................................................

Thank you very much for your time and answers!

PHỤ LỤC 2

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Kết quả phân tích thống kê mô tả GIỚI TÍNH

Giới Tính

Frequency	Percent	Valid Percent	Cumulative Percent
Nữ	102	50.5	50.5	50.5
Nam	100	49.5	49.5	100.0
Tổng	202	100.0	100.0

Nghề nghiệp

Frequency	Percent	Valid Percent	Cumulative Percent
VCNN	35	17.3	17.3	17.3
NDN	3	1.5	1.5	18.8
Công nhân lao động phổ thông	33	16.3	16.3	35.1
HS, SV	109	54.0	54.0	89.1
Nội trợ, không đi làm	6	3.0	3.0	92.1
Khác	16	7.9	7.9	100.0
Tổng	202	100.0	100.0

Mục đíc đi du lịch

Frequency

Percent

Valid Percent

Cumulative Percent

DL thuần túy

119

58.9

Thăm người thân, bạn bè

4.5

63.4

.....

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