Phát triển du lịch văn hóa sinh thái tại Vườn Quốc gia Phong Nha - Kẻ Bàng - 17

L

I

T

Y

A

N A L Y S

I

S

- S C A

L

E

(A L P

H

A)

Mean

Std Dev

Cases

1. Q6.1

3,3113

,5560

151,0

2. Q6.2

3,3377

,5149

151,0

3. Q6.3

2,4437

,5371

151,0

4. Q6.4

2,9868

,6531

151,0

5. Q6.5

2,9007

,7281

151,0

6. Q6.6

1,5364

,5388

151,0

7. Q6.7

2,2848

,7337

151,0

8. Q6.8

3,0066

,7071

151,0

9. Q6.9

3,2848

,5583

151,0

10. Q6.10

3,2848

,4950

151,0

11. Q6.11

4,0596

,6950

151,0

12. Q6.12

3,7285

,5408

151,0

13. Q6.13

2,6755

,7962

151,0

14. Q6.14

4,1192

,6102

151,0

15. Q6.15

3,8675

,5736

151,0

16. Q6.16

3,6689

,5256

151,0

17. Q6.17

4,3377

,5875

151,0

18. Q6.18

4,5762

,4958

151,0

19. Q6.19

3,2517

,4505

151,0

20. Q6.29

2,8013

,6534

151,0

21. Q6.21

3,3841

,5146

151,0

22. Q6.22

3,0265

,7206

151,0

23. Q6.23

3,4172

,5210

151,0

24. Q6.24

3,9007

,5745

151,0

25. Q6.25

4,6026

,5302

151,0

Statistics for

Mean

Variance

Std Dev

N of Variables

SCALE

83,7947

37,9776

6,1626

25

N

A L Y S I S

- S C A L

E

(A

L

P H A)

Item-total Statistics

Scale Mean

Scale Variance

Corrected Item-

Alpha

if Item Deleted

if Item Deleted

Total Correlation

if Item Deleted

Q6.1 80,4834

34,7581

,4439

,7832

Q6.2 80,4570

35,6231

,3399

,7882

Q6.3 81,3510

35,8293

,2892

,7904

Q6.4 80,8079

34,7962

,3576

,7870

Q6.5 80,8940

34,7620

,3128

,7898

Q6.6 82,2583

35,5528

,3322

,7885

Q6.7 81,5099

34,9449

,2875

,7914

Q6.8 80,7881

33,5415

,4806

,7797

Q6.9 80,5099

35,8516

,2714

,7912

Q6.10 80,5099

36,3982

,2234

,7931

Q6.11 79,7351

34,7427

,3358

,7883

Q6.12 80,0662

35,6756

,3111

,7894

Q6.13 81,1192

33,7057

,3935

,7851

Q6.14 79,6755

34,1407

,4858

,7804

Q6.15 79,9272

35,3880

,3313

,7884

Q6.16 80,1258

35,4307

,3629

,7872

Q6.17 79,4570

36,0631

,2224

,7936

Q6.18 79,2185

36,4786

,2092

,7937

Q6.19 80,5430

36,8631

,1666

,7950

Q6.29 80,9934

34,3000

,4247

,7833

Q6.21 80,4106

36,2036

,2437

,7923

Q6.22 80,7682

33,1926

,5137

,7775

Q6.23 80,3775

36,3832

,2105

,7937

Q6.24 79,8940

36,0687

,2288

,7932

Q6.25 79,1921

35,7695

,3039

,7897

Reliability Coefficients

N of Cases = 151,0

N of Items

=

25

Alpha = ,7954

Initial Eigenvalues

Extraction Sums of Squared Loadings

Rotation Sums of Squared Loadings

Component

Total

% of Variance

Cumulative

%

Total

% of Variance

Cumulative

%

Total

% of Variance

Cumula tive %

1

4.383

17.532

17.532

4.383

17.532

17.532

3.462

13.847

13.847

2

3.430

13.721

31.253

3.430

13.721

31.253

3.256

13.023

26.870

3

2.985

11.941

43.194

2.985

11.941

43.194

3.053

12.214

39.084

4

2.117

8.466

51.660

2.117

8.466

51.660

2.125

8.498

47.582

5

1.844

7.374

59.035

1.844

7.374

59.035

1.929

7.716

55.298

6

1.792

7.169

66.204

1.792

7.169

66.204

1.774

7.096

62.395

7

1.360

5.441

71.645

1.360

5.441

71.645

1.701

6.806

69.201

8

1.052

4.209

75.854

1.052

4.209

75.854

1.663

6.653

75.854

9

.738

2.950

78.804

10

.701

2.805

81.609

11

.676

2.703

84.312

12

.555

2.222

86.534

13

.533

2.133

88.667

14

.459

1.837

90.504

15

.399

1.596

92.100

16

.381

1.525

93.626

17

.323

1.293

94.918

18

.234

.935

95.853

19

.225

.899

96.752

20

.219

.874

97.627

21

.165

.660

98.286

22

.149

.596

98.883

23

.132

.526

99.409

24

9.252E-02

.370

99.779

25

5.521E-02

.221

100.000

Component

1

2

3

4

5

6

7

8

Gia phong nghi, khach san

.626

-.419

-.119

.154

-.254

.177

-.160

Gia ve tham quan hang dong

.602

-.383

-.148

-.139

.109

-.275

-.243

Duong di lai trong hang dong

.583

-.206

.199

-.104

-.203

.318

-.460

-.111

Gioi thieu, thuyet minh tai phong cho

.544

.502

-.442

.104

Gia dich vu an uong, giai khat

.532

-.508

-.249

.118

-.220

-.264

Gia chup anh, hang luu niem

.520

-.501

-.116

.149

-.382

-.184

Sap xep bai do xe, bo tri thuyen

.433

.681

-.461

Noi dung, ky nang huong dan cua huong dan vien

.357

.574

-.428

.122

Thai do phuc vu cua huong dan vien

.416

.562

-.206

.115

.134

.236

Hinh thuc trang phuc huong dan vien

.315

.547

-.531

-.148

.121

Gia thuyen van chuyen

.394

-.481

-.238

-.344

.247

.112

Thai do phuc vu cua chu thuyen

.365

.267

.722

.267

.209

Hinh thuc ben ngoai thuyen

.405

.228

.716

.199

-.113

.111

.174

Noi that ben trong thuyen

.341

.429

.676

-.209

-.286

Tieng on cua dong co

.401

.332

.504

-.226

-.291

-.164

Mau sac anh sang trong hang dong

.286

-.749

.237

.353

.119

Canh quan thien nhien, thach nhu trong hang dong

.256

.180

-.704

.353

.180

Cuong do anh sang trong hang dong

.447

-.144

-.492

-.130

.267

An ninh trat tu va moi truong xa hoi

.278

-.266

.650

-.235

.362

Ve sinh moi truong chung diem du lich

.286

.160

.534

.257

.161

-.495

Dich vu chup anh hang luu niem

.387

-.153

.527

-.316

.468

Ve sinh tai cac nha wc

.361

-.160

.207

.296

.462

.327

.213

-.237

Chat luong phong nghi, khach san

.296

-.163

.471

-.325

.598

.170

Chat luong dich vu an uong

.215

-.259

-.139

.443

-.286

.567

.177

.189

Duong len dong Tien Son

.447

-.251

-.143

.229

-.690

-.253

Component

1

2

3

4

5

6

7

8

Sap xep bai do xe, bo tri thuyen

.926

Gioi thieu, thuyet minh tai phong cho

.839

.119

.134

.137

Hinh thuc trang phuc huong dan vien

.828

-.175

Noi dung, ky nang huong dan cua huong dan vien

.811

Thai do phuc vu cua huong dan vien

.691

.157

.154

.286

Gia dich vu an uong, giai khat

.830

.160

.102

Gia phong nghi, khach san

.771

.315

.150

Gia thuyen van chuyen

.770

-.173

Gia chup anh, hang luu niem

.769

.276

.200

-.157

Gia ve tham quan hang dong

.723

.136

-.186

.215

.239

.117

Noi that ben trong thuyen

.911

-.102

.107

-.150

Thai do phuc vu cua chu thuyen

.892

.130

.125

.168

Hinh thuc ben ngoai thuyen

.878

.143

.151

Tieng on cua dong co

.131

.719

-.193

.254

-.207

Mau sac anh sang trong hang dong

.909

Canh quan thien nhien, thach nhu trong hang dong

-.118

.849

.182

Cuong do anh sang trong hang dong

.300

.110

.680

Chat luong phong nghi, khach san

.886

.163

Chat luong dich vu an uong

.146

-.118

.869

Duong len dong Tien Son

.105

.922

Duong di lai trong hang dong

.218

.171

.183

.273

.772

.119

Ve sinh moi truong chung diem du lich

.118

.846

Ve sinh tai cac nha wc

.110

.151

.254

.755

.189

Dich vu chup anh hang luu niem

.118

.134

.853

An ninh trat tu va moi truong xa hoi

.156

.158

.837

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

Lan thu nhat

120

79.5

79.5

79.5

Lan thu hai

23

15.2

15.2

94.7

Lan thu ba

4

2.6

2.6

97.4

Tren ba lan

4

2.6

2.6

100.0

Total

151

100.0

100.0

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

Tham quan nghi duong

85

56.3

56.3

56.3

Di cong tac ket hop tham quan

42

27.8

27.8

84.1

Tham quan, nghiên cuu hoc tap

24

15.9

15.9

100.0

Total

151

100.0

100.0

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

Bao chi

3

2.0

2.0

2.0

internet

19

12.6

12.6

14.6

Ti vi, radio

79

52.3

52.3

66.9

Nguoi than, to roi

9

6.0

6.0

72.8

Nhieu phuong tien

41

27.2

27.2

100.0

Total

151

100.0

100.0

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

du lich van hoa-sinh thai

38

25.2

25.2

25.2

Du lich mao hiem kham pha

15

9.9

9.9

35.1

Du lich ket hop nghien cuu

10

6.6

6.6

41.7

Tat ca cac loai hinh tren

88

58.3

58.3

100.0

Total

151

100.0

100.0

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

Rat don dieu

21

13.9

13.9

13.9

Don dieu

49

32.5

32.5

46.4

Binh thuong

60

39.7

39.7

86.1

Da dang

14

9.3

9.3

95.4

Rat da dang

7

4.6

4.6

100.0

Total

151

100.0

100.0

N

Mean

Std.

Deviation

Mini mum

Maxi mum

Valid

Gioi thieu, thuyet minh tai phong cho

151

3,31

,56

1

5

Sap xep bai do xe, bo tri thuyen

151

3,34

,51

2

5

Noi that ben trong thuyen

151

2,44

,54

1

4

Hinh thuc ben ngoai thuyen

151

2,99

,65

2

4

Thai do phuc vu cua chu thuyen

151

2,90

,73

1

4

Tieng on cua dong co

151

1,54

,54

1

3

Gia thuyen van chuyen

151

2,28

,73

1

3

Gia ve tham quan hang dong

151

3,01

,71

2

4

Noi dung, ky nang huong dan cua huong dan vien

151

3,28

,56

2

5

Hinh thuc trang phuc huong dan vien

151

3,28

,50

2

4

Thai do phuc vu cua huong dan vien

151

4,06

,70

2

5

Dich vu chup anh hang luu niem

151

3,73

,54

2

5

Gia chup anh, hang luu niem

151

2,68

,80

1

4

Duong di lai trong hang dong

151

4,12

,61

3

5

Duong len dong Tien Son

151

3,87

,57

3

5

Cuong do anh sang trong hang dong

151

3,67

,53

2

5

Mau sac anh sang trong hang dong

151

4,34

,59

3

5

Canh quan thien nhien, thach nhu trong hang dong

151

4,58

,50

4

5

Chat luong dich vu an uong

151

3,25

,45

2

4

Gia dich vu an uong, giai khat

151

2,80

,65

2

4

Chat luong phong nghi, khach san

151

3,38

,51

2

5

Gia phong nghi, khach san

151

3,03

,72

2

4

An ninh trat tu va moi truong xa hoi

151

3,42

,52

2

4

Ve sinh moi truong chung diem du lich

151

3,90

,57

2

5

Ve sinh tai cac nha wc

151

4,60

,53

2

5

Danh gia chung ve chat luong cac dich vu hien nay

151

3,24

,49

2

4

R

R Square

Adjusted R Square

Std. Error of the Estimate

Change Statistics

Durbin- Watson

Model

R Square Change

F Change

df1

df2

Sig. F Change

1

,163

,027

,020

,48

,027

4,086

1

149

,045

2

,328

,108

,096

,46

,081

13,447

1

148

,000

3

,528

,279

,264

,42

,171

34,866

1

147

,000

4

,564

,318

,300

,41

,040

8,470

1

146

,004

5

,594

,353

,331

,40

,035

7,774

1

145

,006

6

,617

,381

,355

,39

,028

6,407

1

144

,012

7

,638

,407

,378

,38

,026

6,336

1

143

,013

8

,659

,434

,402

,38

,027

6,716

1

142

,011

2,084