Would You Please Give Me Your Assessment On Quality Of Transportation Services


2. Would you please give me your assessment on quality of guiding service (tourist guide)?

Very good Very bad N/A


- Knowledge at Itinerary and destination

5

4

3

2

1


- Guiding skills

5

4

3

2

1


- Knowledges and language skills

5

4

3

2

1


- Knowledges and skills at tour operation and

Implementation

5

4

3

2

1


- Knowledges and skills of handling situation

5

4

3

2

1


- Costumes

5

4

3

2

1


- Health

5

4

3

2

1


- Attitude

5

4

3

2

1


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Nghiên cứu chất lượng chương trình du lịch vùng phi quân sự ở Quảng Trị - 16

3. Would you please give me your assessment on quality of transportation services

Very good Very bad N/A


- Quality of transportation

5(3)

4(17)

3(16)

2(14)

1


- Convenience of transportation

5(4)

4(18)

3(18)

2(10)

1


- Experience of driver

5(6)

4(29)

3(15)

2

1


- Attitude of driver

5(4)

4(21)

3(19)

2(6)

1


4. Would you please give me your assessment on quality of acommodation service (hotel)?

Very good Very bad N/A


- Modernity of accommodation

5

4

3

2

1


- Beauty of facilities

5

4

3

2

1


- Level of safety and security

5

4

3

2

1


- Level of quick for checking in and out at

hotel

5

4

3

2

1


- Reasonable level of prices

5

4

3

2

1


- Flexibility level of managers

5

4

3

2

1


5. Would you please give me your assessment on quality of food and baverage service (restaurant)?

Very good Very bad N/A


- Quality of foods

5

4

3

2

1


- Modernity and beauty of restaurants

5

4

3

2

1


- Hygiene level

5

4

3

2

1


- Reasonable level of prices

5

4

3

2

1


- Service skills of employees

5

4

3

2

1



6. Would you please give me your assessment on quality of sights?

Very good Very bad N/A


- Hygiene level

5

4

3

2

1


- Safety and security level

5

4

3

2

1


- Beauty of landscapes

5

4

3

2

1


- Attitude of employees

5

4

3

2

1


7. Would you please give me your assessment on quality of on –sites services?

Very good Very bad N/A


- Level of hygine

5

4

3

2

1


- Level of safety and security

5

4

3

2

1


- Beauty of landscapes

5

4

3

2

1


- Level of maintenance and restoration

5

4

3

2

1


8. Would you please give me your assessment on quality of supplemental services?

Very good Very bad N/A


- Entertainment services

5

4

3

2

1


- Souvenirs shops

5

4

3

2

1


- Information services

5

4

3

2

1


- Other services

5

4

3

2

1


- Suitable level of services

5

4

3

2

1


9. Would you please give me some ideas about your satisfy level after Quang Tri Demilitary Zone Tour consuming?

Very good Very bad N/A


- Flexibility of tour programme

5

4

3

2

1


-The clarity of terms to implement tour

programme

5

4

3

2

1


- Prominent theme of the trip

5

4

3

2

1


- Ability to meet emerging needs of

customers

5

4

3

2

1


- Polite and considerate

5

4

3

2

1


- Safety

5

4

3

2

1


- The price is equal with the service quality of

tour programme

5

4

3

2

1


10. Your general feeling on this service is?

1Very good 2 Good 3 Normal 4 Poor 4 Very poor

11. After attending Quang Tri Demilitary Zone tour, what made the best ỉmpession on you and what made you unsatisfied?

+ The best impression:………………………………………………………………………

………………………………………………………………………………………………


+ The best unsatisfied:………………………………………………………………………

………………………………………………………………………………………………

12. In order to upgrade the quality of Quang Tri Demilitary Zone tour, what should we do:………………………………………………………………………………………...

………………………………………………………………………………………………

Section 3: Personal Information

1. Gender: Male Femal

2. Age: <18 18 – 25 26 – 35 36 – 45 > 45

3. Ocupation: .........................................................................................................................

4. Nationality: ………………………………………………………………………………


Sincerely thank you for your contribution!


PHỤ LỤC 5

2.1. Thống kê mô tả đối tượng điều tra là khách nội địa

2.1.1. Thông tin đối tượng điều tra


Quý khách đến từ đâu


Frequency

Percent

Valid

Percent

Cumulative

Percent


Miền Bắc

36

25.2

36.0

36.0

Valid

Miền Trung

49

34.3

49.0

85.0

Miề Nam

15

10.5

15.0

100.0


Total

100

69.9

100.0


Missing

System

43

30.1



Total


143

100.0




Số lần đến Quảng Trị


Frequency

Percent

Valid Percent

Cumulative Percent


Thứ nhất

78

54.5

78.0

78.0


Thứ hai

18

12.6

18.0

96.0

Valid

Thứ ba

3

2.1

3.0

99.0


Trên ba lần

1

.7

1.0

100.0


Total

100

69.9

100.0


Missing

System

43

30.1



Total


143

100.0



Mục đích đến Quảng Trị


Frequency

Percent

Valid Percent

Cumulative Percent


Tham quan

39

27.3

39.0

39.0


Thăm người thân va bạn bè

37

25.9

37.0

76.0

Valid

Kết hợp kinh

doanh va du lịch


12


8.4


12.0


88.0


Khác

12

8.4

12.0

100.0


Total

100

69.9

100.0


Missing

System

43

30.1



Total


143

100.0




Thời gian lưu lại Quảng Trị


Frequency

Percent

Valid Percent

Cumulative Percent


1 ngày

42

29.4

42.0

42.0

Valid

2 ngày

33

23.1

33.0

75.0

3 ngày

25

17.5

25.0

100.0


Total

100

69.9

100.0


Missing

System

43

30.1



Total


143

100.0




Hình thức mua CTDL


Frequency

Percent

Valid Percent

Cumulative Percent


Điện thoại

8

5.6

8.0

8.0


Valid

Trực tiếp đến công ty lữ hành

63

44.1

63.0

71.0

Internet

21

14.7

21.0

92.0


Khác

8

5.6

8.0

100.0


Total

100

69.9

100.0


Missing

System

43

30.1



Total


143

100.0




Dự định quay trở lại


Frequency

Percent

Valid Percent

Cumulative Percent


45

31.5

45.0

45.0

Valid

Không

55

38.5

55.0

100.0


Total

100

69.9

100.0


Missing

System

43

30.1



Total


143

100.0




2.1.2. Chất lượng chương trình du lịch vùng phi quân sự sau khi đã thiết kế


Tính hấp dẫn độc đáo của CTDL


Frequency

Percent

Valid

Percent

Cumulative

Percent


Tồi

26

18.2

26.0

26.0


Bình thường

31

21.7

31.0

57.0

Valid

Tốt

27

18.9

27.0

84.0


Rất tốt

16

11.2

16.0

100.0


Total

100

69.9

100.0


Missing

System

43

30.1



Total


143

100.0




Tính hợp lý của lịch trình tham quan


Frequency

Percent

Valid Percent

Cumulative Percent


Tồi

20

14.0

20.0

20.0


Bình thường

28

19.6

28.0

48.0

Valid

Tốt

31

21.7

31.0

79.0


Rất tốt

21

14.7

21.0

100.0


Total

100

69.9

100.0


Missing

System

43

30.1



Total


143

100.0




Tính hợp lý của lộ trình tham quan


Frequency

Percent

Valid Percent

Cumulative Percent


Tồi

27

18.9

27.0

27.0


Bình thường

28

19.6

28.0

55.0

Valid

Tốt

30

21.0

30.0

85.0


Rất tốt

15

10.5

15.0

100.0


Total

100

69.9

100.0


Missing

System

43

30.1



Total


143

100.0




2.1.3. Chất lượng điểm tham quan có trong chương trình du lịch khi thiết kế


Mức độ vệ sinh


Frequency

Percent

Valid

Percent

Cumulative

Percent


Tồi

16

11.2

16.0

16.0


Valid

Bình thường

63

44.1

63.0

79.0


Tốt

21

14.7

21.0

100.0


Total

100

69.9

100.0


Missing

System

43

30.1



Total


143

100.0




Mức độ an ninh, an toàn


Frequency

Percent

Valid

Percent

Cumulative

Percent


Bình thường

16

11.2

16.0

16.0

Valid

Tốt

64

44.8

64.0

80.0


Rất tốt

20

14.0

20.0

100.0


Total

100

69.9

100.0


Missing

System

43

30.1



Total


143

100.0




Vẻ đẹp của cảnh quan


Frequency

Percent

Valid

Percent

Cumulative

Percent


Tồi

17

11.9

17.0

17.0


Valid

Bình thường

33

23.1

33.0

50.0

Tốt

43

30.1

43.0

93.0


Rất tốt

7

4.9

7.0

100.0


Total

100

69.9

100.0


Missing

System

43

30.1



Total


143

100.0




Mức độ bảo tồn và tôn tạo công trình


Frequency

Percent

Valid Percent

Cumulative Percent


Tồi

12

8.4

12.0

12.0


Valid

Bình thường

39

27.3

39.0

51.0


Tốt

49

34.3

49.0

100.0


Total

100

69.9

100.0


Missing

System

43

30.1



Total


143

100.0



2.1.4. Chất lượng hướng dẫn viên phục vụ chương trình vùng phi quân sự

Kiến thức về tuyến và điểm đến


Frequency

Percent

Valid Percent

Cumulative Percent


Rất tồi

3

2.1

3.0

3.0


Tồi

7

4.9

7.0

10.0


Valid

Bình thường

32

22.4

32.0

42.0


Tốt

31

21.7

31.0

73.0


Rất tốt

27

18.9

27.0

100.0


Total

100

69.9

100.0


Missing

System

43

30.1



Total


143

100.0




Kỹ năng hướng dẫn


Frequency

Percent

Valid Percent

Cumulative Percent


Rất tồi

3

2.1

3.0

3.0


Tồi

15

10.5

15.0

18.0


Valid

Bình thường

39

27.3

39.0

57.0


Tốt

26

18.2

26.0

83.0


Rất tốt

17

11.9

17.0

100.0


Total

100

69.9

100.0


Missing

System

43

30.1



Total


143

100.0



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