Nghiên cứu các yếu tố tác động đến sự hài lòng của khách du lịch nội địa đối với du lịch sinh thái tỉnh Bến Tre - 19



N

%

Reliability Statistics


Valid

327

100,0


Cronbach's

Alpha

N of Items

Cases




Excludeda

0

,0

,747

4


Total

327

100,0


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Nghiên cứu các yếu tố tác động đến sự hài lòng của khách du lịch nội địa đối với du lịch sinh thái tỉnh Bến Tre - 19


Item-Total Statistics



Scale Mean if Item Deleted

Scale Variance if Item

Deleted

Corrected Item-Total Correlation

Cronbach's Alpha if Item

Deleted

CPDV1: Chi phi tham quan

hop ly

10,7554

3,578

,537

,693

CPDV2: Chi phi an uong khong cao hon cac diem du

lich sinh thai khac


10,9266


3,952


,498


,712

CPDV3: Chi phi cho cac hoat

dong vui choi, giai tri phu hop


10,9786


3,923


,537


,691

CPDV4: Chi phi mua sam

hop ly


10,9725


3,689


,597


,657



N

%

Reliability Statistics


Valid

327

100,0


Cronbach's

Alpha

N of Items

Cases




Excludeda

0

,0

,708

4


Total

327

100,0



Item-Total Statistics



Scale Mean if Item Deleted

Scale Variance if Item

Deleted

Corrected Item-Total Correlation

Cronbach's Alpha if Item

Deleted

CN1: Du khach cam thay thoai mai va thich thu khi

den noi day


11,3272


2,853


,556


,622

CN2: Du khach se gioi thieu den ban be va nguoi than ve

du lich sinh thai tinh Ben Tre


11,6269


2,449


,450


,683

CN3: Du khach se quay lai

cac diem du lich nay trong tuong lai


10,6820


2,592


,544


,615

CN4: Du lich sinh thai tinh Ben Tre se la lua chon dau tien khi du khach chon di du

lich miet vuon


11,1713


2,676


,462


,665

1 Kết quả lần 1



KMO and Bartlett's Test


Kaiser-Meyer-Olkin Measure of Sampling Adequacy.

,921


Approx. Chi-Square

6094,700

Bartlett's Test of Sphericity

df

561


Sig.

,000


Total Variance Explained


Component

Initial Eigenvalues

Extraction Sums of Squared

Loadings

Rotation Sums of Squared

Loadings

Total

% of

Variance

Cumulative

%

Total

% of

Variance

Cumulative

%

Total

% of

Variance

Cumulative

%

1

11,383

33,478

33,478

11,383

33,478

33,478

3,443

10,125

10,125

2

2,778

8,170

41,648

2,778

8,170

41,648

3,313

9,744

19,869

3

2,091

6,150

47,797

2,091

6,150

47,797

3,243

9,538

29,407

4

1,898

5,582

53,379

1,898

5,582

53,379

3,123

9,184

38,591

5

1,814

5,336

58,716

1,814

5,336

58,716

3,000

8,822

47,413

6

1,365

4,015

62,731

1,365

4,015

62,731

2,860

8,413

55,826

7

1,096

3,222

65,953

1,096

3,222

65,953

2,464

7,246

63,071

8

,871

2,560

68,514

,871

2,560

68,514

1,850

5,442

68,514

9

,741

2,178

70,692







10

,721

2,122

72,813







11

,671

1,973

74,786







12

,592

1,742

76,528








13

,585

1,720

78,248







14

,535

1,574

79,822







15

,518

1,523

81,345







16

,497

1,461

82,806







17

,489

1,440

84,246







18

,456

1,341

85,587







19

,434

1,276

86,863







20

,423

1,243

88,106







21

,403

1,186

89,292







22

,388

1,140

90,432







23

,378

1,113

91,545







24

,356

1,048

92,593







25

,322

,947

93,540







26

,315

,927

94,467







27

,295

,866

95,333







28

,277

,815

96,148







29

,249

,731

96,879







30

,242

,712

97,591







31

,236

,693

98,284







32

,221

,651

98,935







33

,200

,587

99,522







34

,163

,478

100,000







Extraction Method: Principal Component Analysis.


Rotated Component Matrixa



Component

1

2

3

4

5

6

7

8

PCDL2: Co nhieu vuon trai

cay va lang hoa canh ket hop he thong kenh rach doc dao


,773








PCDL4: Co su ket hop voi cac lang nghe truyen thong va di tich lich su


,770


PCDL5: Khong gian thoang dang, yen tinh, sach se


,765


PCDL1: Phong canh thien nhien hai hoa, moc mac va thu

hut, dam chat miet vuon


,730


PCDL3: Khi hau trong lanh mat me


,679


ATTT3: An toan ve sinh thuc pham



,792

ATTT4: Khong co tinh trang thach gia, cheo keo khach



,780

ATTT2: Co cac dung cu y te cho truong hop can thiet



,696


ATTT5: Khong co trom cap va

an xin


,693






ATTT1: Dam bao an toan cho du khach khi den voi diem du lich



,601


,260





,256

TQVCGT3: Tham quan cac

lang nghe truyen thong, di tich lich su



,829






TQVCGT4: Tham gia cac hoat dong vui choi, giai tri



,808






TQVCGT2: Tham quan cac vuon trai cay



,799






TQVCGT5: Thuong thuc don ca tai tu



,736






,253

AUMS4: Cac loai dac san va qua luu niem da dang, phong phu cho du khach thoai mai lua chon, mua sam




,794





AUMS5: Du khach co the thuong thuc cac loai trai cay tai, tu tay minh hai trai va mua ve lam qua



,254


,778






AUMS2: Thuc an ngon, nhieu

dac san vung mien


,254

,753

AUMS1: Diem tham quan co nhieu nha hang va khu vuc an uong



,313


,681

CSHT2: He thong giao thong

den diem du lich thuan tien, de di




,799

CSHT3: He thong thong tin lien lac hien dai




,769

CSHT1: Vi tri toa lac cua diem du lich ly tuong, du khach de den tham qua




,734

CSHT5: Phuong tien van chuyen tai diem du lich thuan tien va tao su thoai mai cho du

khách



,255


,718

HDV2: Vui ve, nhiet tinh voi cong viec va khach du lich




,812

HDV3: Lich su, than thien va te nhi




,796


HDV4: Co kien thuc tot ve diem du lich, ve lich su van

hoa dia phuong


,253





,294


,758



HDV1: Ky nang giao tiep, ung xu tot




,747



CPDV4: Chi phi mua sam hop ly





,786


CPDV2: Chi phi an uong khong cao hon cac diem du lich sinh thai khac





,721


CPDV3: Chi phi cho cac hoat dong vui choi, giai tri phu hop





,708


CPDV1: Chi phi tham quan hop ly





,687


CSLT4: Noi luu tru co day du dich vu tien ich (Dich vu giat ui, wiffi, truyen hinh cap)





,272


,700

CSLT2: Phong o sach se, thoang mat



,301




,573

CSLT3: Phong o co day du tien nghi


,255


,359




,533

CSLT1: Toa lac o vi tri thuan loi, khung canh dep


,284





,504

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