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Nâng cao chất lượng dịch vụ của rạp chiếu phim Cinestar Huế - 12


TT5


Frequency

Percent

Valid Percent

Cumulative Percent


Không đồng ý

4

2.6

2.6

2.6


Bình thường

49

31.6

31.6

34.2

Valid

Đồng ý

91

58.7

58.7

92.9


Rất đồng ý

11

7.1

7.1

100.0


Total

155

100.0

100.0


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Nâng cao chất lượng dịch vụ của rạp chiếu phim Cinestar Huế - 12


TT6


Frequency

Percent

Valid Percent

Cumulative Percent


Không đồng ý

5

3.2

3.2

3.2


Bình thường

44

28.4

28.4

31.6

Valid

Đồng ý

95

61.3

61.3

92.9


Rất đồng ý

11

7.1

7.1

100.0


Total

155

100.0

100.0



Biến phụ thuộc “CLDV”


Statistics


CLDV1

CLDV2

CLDV3

CLDV4

Valid

N

155

155

155

155

Missing

0

0

0

0

Mean

3.6194

3.5613

3.6710

3.6065

Std. Error of Mean

.06987

.06732

.06283

.06695

Median

4.0000

3.0000

4.0000

4.0000

Mode

4.00

3.00

4.00

4.00

Std. Deviation

.86992

.83809

.78219

.83352

Variance

.757

.702

.612

.695

Range

4.00

3.00

3.00

4.00

Minimum

1.00

2.00

2.00

1.00

Maximum

5.00

5.00

5.00

5.00

Frequency Table


CLDV1


Frequency

Percent

Valid Percent

Cumulative Percent


Rất không đồng ý

3

1.9

1.9

1.9


Không đồng ý

9

5.8

5.8

7.7


Valid

Bình thường

54

34.8

34.8

42.6


Đồng ý

67

43.2

43.2

85.8


Rất đồng ý

22

14.2

14.2

100.0


Total

155

100.0

100.0



CLDV2


Frequency

Percent

Valid Percent

Cumulative Percent


Không đồng ý

11

7.1

7.1

7.1


Bình thường

70

45.2

45.2

52.3

Valid

Đồng ý

50

32.3

32.3

84.5


Rất đồng ý

24

15.5

15.5

100.0


Total

155

100.0

100.0



CLDV3


Frequency

Percent

Valid Percent

Cumulative Percent


Không đồng ý

9

5.8

5.8

5.8


Bình thường

54

34.8

34.8

40.6

Valid

Đồng ý

71

45.8

45.8

86.5


Rất đồng ý

21

13.5

13.5

100.0


Total

155

100.0

100.0



CLDV4


Frequency

Percent

Valid Percent

Cumulative Percent


Rất không đồng ý

1

.6

.6

.6


Không đồng ý

10

6.5

6.5

7.1


Valid

Bình thường

60

38.7

38.7

45.8


Đồng ý

62

40.0

40.0

85.8


Rất đồng ý

22

14.2

14.2

100.0


Total

155

100.0

100.0



Phụ lục 2.3: Kết quả kiểm định độ tin cậy của thang đo biến độc lập


Reliability Statistics

Cronbach's Alpha

N of Items

.884

6


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item-

Total Correlation

Cronbach's

Alpha if Item Deleted

HU1

17.8839

10.571

.682

.866

HU2

17.8839

10.207

.707

.862

HU3

17.9226

10.539

.643

.872

HU4

17.9419

10.068

.711

.861

HU5

17.9419

10.133

.678

.867

HU6

18.0065

10.071

.755

.854


Reliability Statistics

Cronbach's Alpha

N of Items

.880

4


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item- Total Correlation

Cronbach's Alpha if Item Deleted

GC1

11.6710

3.638

.769

.834

GC2

11.6258

3.703

.733

.849

GC3

11.5548

3.898

.733

.849

GC4

11.6387

3.817

.725

.851


Reliability Statistics

Cronbach's Alpha

N of Items

.906

5



Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item- Total Correlation

Cronbach's Alpha if Item Deleted

NV1

12.8194

10.214

.746

.889

NV2

12.8968

10.171

.741

.890

NV3

12.8323

10.452

.775

.883

NV4

12.9226

10.046

.784

.881

NV5

12.8903

9.878

.775

.883


Reliability Statistics

Cronbach's Alpha

N of Items

.939

7


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item- Total

Correlation

Cronbach's Alpha if Item

Deleted

BH1

20.8129

19.660

.728

.936

BH2

20.8129

19.166

.761

.933

BH3

20.8194

18.837

.786

.931

BH4

20.7935

18.697

.816

.928

BH5

20.7806

18.913

.820

.928

BH6

20.8903

18.124

.851

.925

BH7

20.8323

18.569

.838

.926


Reliability Statistics

Cronbach's Alpha

N of Items

.900

6



Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item- Total Correlation

Cronbach's Alpha if Item Deleted

TT1

18.6645

7.263

.669

.891

TT2

18.5677

7.013

.758

.877

TT3

18.6194

6.835

.803

.870

TT4

18.6194

7.484

.689

.888

TT5

18.6452

7.178

.749

.879

TT6

18.6258

7.314

.698

.886


Phụ lục 2.4: Kết quả kiểm định độ tin cậy của thang đo biến phụ thuộc


Reliability Statistics

Cronbach's Alpha

N of Items

.878

4


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item-

Total Correlation

Cronbach's

Alpha if Item Deleted

CLDV 1


10.8387


4.682


.705


.856

CLDV

2


10.8968


4.937


.659


.873

CLDV

3


10.7871


4.818


.776


.829

CLDV

4


10.8516


4.517


.814


.812

Phụ lục 2.5: Kết quả phân tích EFA của biến độc lập


KMO and Bartlett's Test

Kaiser-Meyer-Olkin Measure of Sampling Adequacy.

.865

Approx. Chi-Square

2986.163

Bartlett's Test of Sphericity df

378

Sig.

.000

Total Variance Explained

Compone nt

Initial

Eigenvalues

Extraction Sums of Squared Loadings

Rotation Sums of Squared Loadings

Total

% of Variance

Cumulative

%

Total

% of Variance

Cumulative

%

Total

% of Variance

Cumulative

%

1

8.558

30.564

30.564

8.558

30.564

30.564

5.096

18.199

18.199

2

4.181

14.931

45.495

4.181

14.931

45.495

4.045

14.446

32.645

3

2.831

10.109

55.604

2.831

10.109

55.604

3.940

14.072

46.717

4

2.152

7.686

63.290

2.152

7.686

63.290

3.711

13.254

59.971

5

2.080

7.429

70.719

2.080

7.429

70.719

3.010

10.748

70.719

6

.775

2.768

73.488







7

.655

2.340

75.828







8

.641

2.290

78.117







9

.540

1.928

80.045







10

.507

1.812

81.857







11

.502

1.792

83.649







12

.458

1.635

85.284







13

.425

1.518

86.802







14

.362

1.293

88.095







15

.352

1.258

89.354







16

.345

1.230

90.584







17

.342

1.222

91.806







18

.312

1.113

92.919







19

.300

1.072

93.991







20

.291

1.040

95.030







21

.247

.884

95.914







22

.237

.845

96.759







23

.199

.709

97.469







24

.181

.645

98.114







25

.166

.591

98.705







26

.142

.507

99.212







27

.120

.430

99.642







28

.100

.358

100.000







Extraction Method: Principal Component Analysis.


Rotated Component Matrixa


Component

1

2

3

4

5

BH5

.879





BH6

.853





BH4

.839





BH7

.835





BH2

.752





BH3

.751





BH1

.706





TT3


.864




TT2


.843




TT5


.822




TT6


.803




TT4


.777




TT1


.760




HU6



.829



HU2



.775



HU1



.761



HU4



.737



HU5



.720



HU3



.704



NV1




.825


NV4




.812


NV3




.803


NV5




.797


NV2




.772


GC1





.864

GC2





.851

GC3





.850

GC4





.843

Extraction Method: Principal Component Analysis. Rotation Method: Varimax with Kaiser Normalization.

a. Rotation converged in 6 iterations.

Phụ lục 2.6: Kết quả phân tích EFA của biến phụ thuộc


KMO and Bartlett's Test

Kaiser-Meyer-Olkin Measure of Sampling Adequacy.

.741

Approx. Chi-Square

396.267

Bartlett's Test of Sphericity df

6

Sig.

.000


Total Variance Explained

Component

Initial

Eigenvalues

Extraction Sums of Squared Loadings

Total

% of Variance

Cumulative %

Total

% of Variance

Cumulative %

1

2.942

73.541

73.541

2.942

73.541

73.541

2

.577

14.420

87.961




3

.362

9.043

97.004




4

.120

2.996

100.000




Extraction Method: Principal Component Analysis.


Component Matrixa


Component

1

CLDV 4


.912

CLDV

3


.888

CLDV

1


.830

CLDV

2


.794

Extraction Method: Principal Component Analysis.

a. 1 components extracted.

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