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Nghiên cứu các yếu tố ảnh hưởng đến ý định mua sắm đồng phục trực tuyến tại công ty TNHH Thương mại và Dịch vụ Lion Group - 13

Trang mua theo nhom


Frequency

Percent

Valid Percent

Cumulative Percent


khong

87

82.9

82.9

82.9

Valid

co

18

17.1

17.1

100.0


Total

105

100.0

100.0


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Nghiên cứu các yếu tố ảnh hưởng đến ý định mua sắm đồng phục trực tuyến tại công ty TNHH Thương mại và Dịch vụ Lion Group - 13


San giao dich TMDT


Frequency

Percent

Valid Percent

Cumulative Percent


khong

89

84.8

84.8

84.8

Valid

co

16

15.2

15.2

100.0


Total

105

100.0

100.0



So lan mua


Frequency

Percent

Valid Percent

Cumulative Percent


1 Lan

32

30.5

30.5

30.5


Valid

2 Lan

Tren 2 lan

58

15

55.2

14.3

55.2

14.3

85.7

100.0


Total

105

100.0

100.0



Kenh thong tin


Frequency

Percent

Valid Percent

Cumulative Percent


Thong qua Internet (Fb,Zalo,Instagram)


60


57.1


57.1


57.1


Truyen hinh, bao chi

4

3.8

3.8

61.0

Valid

Ban be, nguoi than gioi thieu

32

30.5

30.5

91.4


Link quang cao tren website

9

8.6

8.6

100.0


Total

105

100.0

100.0


gioi tinh


Frequency

Percent

Valid Percent

Cumulative Percent


nam

44

41.9

41.9

41.9

Valid

nu

61

58.1

58.1

100.0


Total

105

100.0

100.0



do tuoi


Frequency

Percent

Valid Percent

Cumulative Percent


18 - 30 tuoi

19

18.1

18.1

18.1


30 - 45 tuoi

57

54.3

54.3

72.4

Valid

45 - 60 tuoi

19

18.1

18.1

90.5


tren 60 tuoi

10

9.5

9.5

100.0


Total

105

100.0

100.0



nghe nghiep


Frequency

Percent

Valid Percent

Cumulative Percent


kinh doanh/ buon ban

30

28.6

28.6

28.6


cong nhan vien chuc

24

22.9

22.9

51.4


Valid

hoc sinh/ sinh vien

lao dong pho thong

12

15

11.4

14.3

11.4

14.3

62.9

77.1


noi tro/ huu tri

24

22.9

22.9

100.0


Total

105

100.0

100.0



thu nhap


Frequency

Percent

Valid Percent

Cumulative Percent


duoi 3 trieu / thang

11

10.5

10.5

10.5


3 - 6 trieu / thang

15

14.3

14.3

24.8

Valid

6 - 10 trieu / thang

56

53.3

53.3

78.1


tren 10 trieu

23

21.9

21.9

100.0


Total

105

100.0

100.0



Reliability Statistics

Cronbach's Alpha

N of Items

.757

3


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item-

Total Correlation

Cronbach's

Alpha if Item Deleted

HUUDUNG1

7.50

1.272

.563

.705

HUUDUNG2

8.02

1.288

.589

.685

HUUDUNG3

8.41

.860

.654

.618


Reliability Statistics

Cronbach's Alpha

N of Items

.757

3


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item- Total

Correlation

Cronbach's Alpha if Item

Deleted

HUUDUNG1

7.50

1.272

.563

.705

HUUDUNG2

8.02

1.288

.589

.685

HUUDUNG3

8.41

.860

.654

.618



Reliability Statistics

Cronbach's Alpha

N of Items

.719

3

Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item- Total Correlation

Cronbach's Alpha if Item Deleted

SUDUNG1

7.77

1.236

.497

.687

SUDUNG2

7.83

1.259

.563

.601

SUDUNG3

8.13

1.309

.562

.606


Reliability Statistics

Cronbach's Alpha

N of Items

.787

3


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item-

Total Correlation

Cronbach's

Alpha if Item Deleted

THAIDO1

7.38

1.353

.606

.745

THAIDO2

8.28

1.010

.662

.676

THAIDO3

7.92

1.090

.636

.701


Reliability Statistics

Cronbach's Alpha

N of Items

.692

3


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item- Total

Correlation

Cronbach's Alpha if Item

Deleted

CHATLUONG1

7.51

1.271

.460

.660

CHATLUONG2

8.05

1.027

.574

.512

CHATLUONG3

7.77

.947

.506

.613


Reliability Statistics

Cronbach's Alpha

N of Items

.692

3


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item-

Total Correlation

Cronbach's

Alpha if Item Deleted

CHATLUONG1

7.51

1.271

.460

.660

CHATLUONG2

8.05

1.027

.574

.512

CHATLUONG3

7.77

.947

.506

.613



Reliability Statistics

Cronbach's Alpha

N of Items

.658

3


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item- Total Correlation

Cronbach's Alpha if Item Deleted

GIACA1

7.74

1.347

.471

.562

GIACA2

7.85

1.246

.436

.610

GIACA3

7.97

1.220

.504

.513


Reliability Statistics

Cronbach's Alpha

N of Items

.692

3

Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item- Total Correlation

Cronbach's Alpha if Item Deleted

CHATLUONG1

7.51

1.271

.460

.660

CHATLUONG2

8.05

1.027

.574

.512

CHATLUONG3

7.77

.947

.506

.613


Reliability Statistics

Cronbach's Alpha

N of Items

.658

3


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item- Total

Correlation

Cronbach's Alpha if Item

Deleted

GIACA1

7.74

1.347

.471

.562

GIACA2

7.85

1.246

.436

.610

GIACA3

7.97

1.220

.504

.513


Reliability Statistics

Cronbach's Alpha

N of Items

.788

3


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item-

Total Correlation

Cronbach's

Alpha if Item Deleted

RUIRO1 RUIRO2

7.68

8.09

1.644

1.425

.638

.650

.710

.689

RUIRO3

8.14

1.451

.607

.739



Reliability Statistics

Cronbach's Alpha

N of Items

.791

3


Item-Total Statistics


Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item- Total

Correlation

Cronbach's Alpha if Item

Deleted

YDINH1

8.05

1.450

.656

.722

YDINH2

8.40

1.108

.647

.704

YDINH3

8.50

1.099

.636

.720


KMO and Bartlett's Test

Kaiser-Meyer-Olkin Measure of Sampling Adequacy.

.877

Approx. Chi-Square

800.806

Bartlett's Test of Sphericity df

153

Sig.

.000


Total Variance Explained

Component

Initial

Eigenvalues

Extraction Sums of Squared Loadings

Rotation Sums of Squared Loadings

Total

% of Variance

Cumulative %

Total

% of Variance

Cumulative %

Total

% of Variance

Cumulative %

1

7.036

39.091

39.091

7.036

39.091

39.091

3.124

17.353

17.353

2

1.562

8.679

47.770

1.562

8.679

47.770

2.545

14.140

31.493

3

1.154

6.410

54.181

1.154

6.410

54.181

2.263

12.569

44.062

4

1.138

6.324

60.504

1.138

6.324

60.504

2.040

11.334

55.396

5

1.016

5.646

66.150

1.016

5.646

66.150

1.936

10.755

66.150

6

.846

4.700

70.850







7

.744

4.131

74.981







8

.671

3.728

78.709







9

.568

3.158

81.867







10

.545

3.029

84.896







11

.488

2.710

87.606







12

.451

2.506

90.112







13

.372

2.068

92.181







14

.347

1.928

94.109







15

.301

1.673

95.782







16

.278

1.544

97.326







17

.256

1.424

98.750







18

.225

1.250

100.000







Extraction Method: Principal Component Analysis.


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Ngày đăng: 07/07/2022