In general, the scale of economic development of tourism in Ba Vi district is still small, the development of the industry is not commensurate with the inherent potential of the locality.
In particular, the process of international economic integration creates many opportunities for developing countries like Vietnam, but also poses many new challenges such as the risk of economic lag, solving political and social problems... forcing countries to find ways to create competitive advantages to integrate with the world economy, thereby creating conditions for economic, cultural and social development, maintaining political security... In that general orbit, the Vietnamese tourism industry in general and Ba Vi district in particular also need to find a new direction for development. However, in reality, the Ba Vi tourism industry's ability to integrate is still poor, it has not created unique products to attract tourists around the world, tourists to Ba Vi are currently mostly domestic tourists, international tourists to Ba Vi are still very few. That explains why Vietnamese tourism in general and Ba Vi tourism in particular are not yet commensurate with their inherent potential.
Second: the quality of tourism services has not yet met the increasing needs of tourists.
Tourism is increasingly developing, people's needs are increasing. Now, the forms of tourism that people aim for are not simply sightseeing and sightseeing. Tourists have increasingly higher requirements for forms of tourism, as well as the quality of services at tourist destinations.
The quality of tourism services in Ba Vi is highly appreciated, but there are still some points that do not satisfy tourists and need to be overcome soon in the near future. Most of Ba Vi's tourist destinations are located in mountainous, remote, natural areas, so they are not close to commercial centers.
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markets, supermarkets or crowded residential areas. Therefore, the items to serve daily needs as well as the needs of tourists staying long at tourist destinations need to be focused on, more diversified in terms of household goods, daily necessities such as daily food and drink needs.
Ba Vi tourism compared to the development of the national tourism industry in general is still very new, so tourism services are not yet diverse, need to be paid more attention in the coming time to attract more and more tourists from all over the country as well as international tourists to Ba Vi.
Third: the level of tourism activities linking with other localities is not regular and continuous, which is also one of the limitations to the development of tourism economy in Ba Vi district.
In the coming time, to overcome and do better in promoting and introducing tourism, Ba Vi needs to do a good job of connecting with other localities. Exchanges and connections not only help us learn, gain more experience for development but also take advantage of the help of other sources for local tourism development.
2.3.2.2. Causes of limitations
*Objective reasons
Firstly, social infrastructure is still poor.
Social infrastructure plays a role as a lever to promote all economic and social activities of a country and nation. For the tourism economy, social infrastructure is a fundamental factor to exploit tourism potential and improve the quality of tourism products. Social infrastructure in Ba Vi has now developed but is not synchronous between regions, areas and areas. Due to limited capital, investment in new construction, maintenance,
The renovation of some roads and the domestic waste treatment system are still fragmented, so the quality of some roads is patchy and poor, the domestic waste treatment system is still lacking and does not ensure quality.
In order to exploit tourism resources, it is necessary to create a corresponding system of technical and material facilities. This system must ensure that it is suitable for the characteristics of tourism services, and at the same time must be suitable for the characteristics of the tourism resources there. The system of technical and material facilities for tourism in Ba Vi is still modest compared to the scale of tourism development in the district. There is a lack of large-scale entertainment complexes, large-scale tourist areas associated with scenic spots like in many countries in the world and the region.... This is a cause that hinders the development of Ba Vi district's tourism economy.
Second, policies to encourage tourism economic development are not appropriate.
Ba Vi has also tried very hard to set out necessary policies for the development of the tourism economy. However, many policies are not yet suitable for reality and do not have the ability to attract.
In the coming time, it is necessary to improve policies on training, attracting human resources, credit policies for tourism development, policies on protecting resources and the environment, etc.
Third, due to adverse fluctuations in domestic and international macroeconomics
Tourism economic development is greatly influenced by economic environmental factors.
- society. From the end of 2007 to 2009 and the period after 2009, the world economy and society were strongly affected by the financial crisis and recession.
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global economic crisis
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g since the beginning
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world territories : decline in production and economic growth in most countries
national, trade and investment decline , increasing budget deficit, especially
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European common currency), which
Even emerging economies like China and India are declining.
serious
g . Production stagnated, many factories were closed , therefore , a
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Labor Organization
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unemployment rate
The world population could increase by 190 million .
year old
2007 up to 210 million
people in late 2009 .
Since the end of 2007, Vietnam has not been an exception .
g of life
area
crisis and macroeconomic instability.
Vietnam 's Microeconomic Changes
The year 2008 became complicated , when in the first half of the year the economy was in a state of increasing inflation, but from October 2008 it was affected by the
global economic crisis and recession . According to the Report of the Association
foul
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Small and medium enterprises , Vietnam has about 95 % of the 350 thousand enterprises
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small and medium enterprises , of which up to 80 % are small and medium enterprises .
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panic , there are up to
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do .
After the crisis, from 2009 until now, the macroeconomic situation still has many potential risks of instability such as: crude oil price, gold price, USD price...
Tourism is a high-end service, greatly affected by both supply and demand from the above context. In addition, in recent years, climate change has also severely affected economies, including tourism, and Ba Vi - Hanoi tourism is no exception to the above impacts.
Fourth, the issue of state management of tourism business
Our State has issued the Master Plan for Tourism Development 2010 - 2020, setting out specific goals, tasks and solutions to develop the tourism economy.
in general. This is one of the Master Plans that provides guidance for the development of the tourism economy. In the coming time, our country also needs to have more policies and guidelines that provide guidance and foundation for long-term and sustainable tourism development.
*Subjective causes
Firstly, development planning work is not good, including overall planning and regional planning.
Since the 1990s, tourism activities in the Son Tay - Ba Vi area have been focused on with the dynamism of Ha Tay tourism businesses in the area around Ba Vi mountain. Ecotourism in Ba Vi has attracted many tourists with famous tourist areas such as Khoang Xanh, Ao Vua, Thac Da ...
However, until the early 2000s, the development of tourism in this area was not commensurate with its inherent potential. Tourism activities, due to objective and subjective conditions, were mainly concentrated in the eastern slope of Ba Vi Mountain. Meanwhile, the western slope of Ba Vi Mountain, including 3 mountainous communes of the district with an area of over 80 km2 (more than 19% of the district) and a population of over 20,000 people (8% of the district's population), tourism activities were almost undeveloped.
It can be said that this is one of the reasons why tourism in Son Tay - Ba Vi area, especially tourism activities in Ba Vi district, have not achieved the efficiency commensurate with tourism potential. The unbalanced development when focusing on exploiting tourism on one side can lead to the depletion of resources, the decline in the quality of tourism products and the image of the area, and the reduction of the attractiveness of the destination. If there are no measures for balanced development in terms of space in the future, the Ba Vi area will face many difficulties.
Many difficulties in tourism business activities, affecting sustainable development.
Therefore, the establishment of a Master Plan for tourism development in the Ba Vi mountain area is necessary and urgent. Accordingly, the province has issued Decision No. 208A/QD-UB approving the Master Plan for the development of Son Tay Tourism Cluster.
- Ba Vi by 2010.
Ha Tay has identified Suoi Hai as a national thematic tourism area and one of three main clusters that are qualified to organize sightseeing tours, thematic research, eco-tourism, and entertainment. This is considered an advantageous area, fully converging resources, especially a large enough land fund to be able to organize a highly specialized tourism-service area.
Recognizing the important role and position of Suoi Hai Lake tourist area in the Vietnam and Ha Tay tourism development strategy, in 2004, the Suoi Hai Lake tourist area master plan project, Ba Vi, Ha Tay was implemented with the investor being Vietnam Automobile Industry Corporation. In November 2004, the task of designing the Suoi Hai Lake tourist area master plan was approved in Decision No. 1097/QD-UB dated October 21, 2004.
Department of Tourism, Tan Vien Joint Stock Company - Vietnam Oil and Gas Corporation has coordinated with Yen Lac Planning Consulting Company Limited to establish the Adjusted Design Task : "General Planning of Suoi Hai Lake Service Tourism Area - Ba Vi District - Ha Tay Province" as a basis for establishing a general planning, implementing and attracting investment projects to effectively exploit and use Ba Vi tourist area.
However, after a period of implementation, due to changes in objective and subjective conditions, the Master Plan for Suoi Hai Lake Tourism Area was temporarily suspended. Without a master plan, tourism development investment activities in the Suoi Hai Lake area continue to exist in the form of small, fragmented, unexploited projects.
effectively exploit the potential of the area, thus not developing Suoi Hai Lake area into a high-class comprehensive tourist area as the target of the national and local tourism development policy. Lack of synchronous planning has really caused difficulties for the development of this key tourist area of the capital Hanoi.
Second, the quality of tourism promotion and propaganda work has not yet met the current requirements of the industry.
Promoting tourism propaganda is an important measure to create and enhance the image of Ba Vi tourism to attract tourists, educate the whole population about tourism, and contribute to implementing internal and external propaganda.
In reality, tourists to Vietnam in general and Ba Vi in particular still lack information about tourism. Official sources of information published in Ba Vi are not many, not rich, not diverse in form, and poor in content. Advertising programs, introducing new tourism products of the province are still lacking, conferences and seminars on tourism topics are still too formal, do not have attractive content for tourists, and there is no specialized advertising program. This has negatively affected the results of Ba Vi's tourism economic activities.
Third, professional human resources for Ba Vi tourism development are still lacking in quantity, weak in quality, and have shortcomings in the training structure.
The above reality shows that, in the current period, especially in the period of industrialization and modernization of the country, the labor force in Ba Vi tourism industry has not met the requirements of serving tourists, the professionalism of laborers and staff in tourism business is still very limited. Mainly unskilled laborers with short-term contracts without training, the number of laborers with intermediate level or higher is still lacking and weak. The training environment and learning experience for laborers, especially laborers in core departments is still limited; lack of laborers
skilled, leading experts. This is a major obstacle to the development of Ba Vi tourism industry. Especially, in the current period, facing the requirements of integration into the world economy, the foreign language proficiency of the workforce in Ba Vi tourism industry is still low.
In addition, the number of seasonal workers is quite high, most of whom have not been trained in tourism, and even have low cultural level. The management and coordination of this labor force is still loose, leading to chaos and lack of civilization in tourism. The number of business managers trained in tourism economics is still very small, not meeting the job requirements.
In general, the labor force in Ba Vi tourism industry is still lacking in quantity, weak in quality, inadequate in scale and training structure... This is a major obstacle in the development that Ba Vi district tourism industry needs to find solutions to soon.
The phenomenon of “ripping off” tourists still occurs. This is one of the factors affecting tourists’ psychology, causing them to lose confidence in the tourist area. This phenomenon needs to be rectified and stopped in the near future.
Third, tourism management has not yet met the requirements of the times. There are no appropriate policies and mechanisms to attract human resources, especially intellectuals, to accelerate the development of Ba Vi tourism. The treatment policies for many types of officials in the industry are not suitable, especially for workers and good managers. Standardization of work and standardization of titles for each type of official in the industry is not complete, making management difficult.
Fourth, investment work still has many shortcomings, is scattered, and has no direction, causing waste of investment capital, which is also one of the reasons slowing down the development of Ba Vi's tourism industry. Policy mechanism