Short distance, lower travel costs so it's easier to travel.
Tourist
Ho Chi Minh City
Hanoi Quang Nam Da Nang Binh Thuan Phu Yen
Hue Quang Ninh Hai Phong
Ha Tay Buon Me Thanh Hoa Quang Ngai Quang Binh Lam Dong Kien Giang
Dak Lak
Pacify
9
6
5
5
4
3
3
2
2
2
2
1
1
1
1
1
1
1
People
0
2
4
6
8
10
Where
Figure 4.3. Tourists from other places come to Nha Trang Bay
Source: Investigation and synthesis
- Age group and Gender: the age of tourists interviewed by the author is mainly young people under 26 years old and around 26 to 35 years old as shown in Table 4.4, this is also the age group with good health and a fairly stable financial background or conditions to participate in discovery tourism activities. The age group from 36 to over 50 years old travels quite little, this is explained by the reason that old age is not suitable for traveling by train, car, and boat (due to having to go to the islands)... If you visit the bay, you can only watch the sea on land and enjoy the fresh air.
According to many studies, women today have more travel needs than men. The actual survey data presented specifically in Table 4.4 has verified this, the proportion of women is 56.7% compared to the proportion of men is 43.3%. The reason for this choice is probably because travel is very good for women's health and spiritual beauty.
Table 4.4. Age and gender of visitors
Age group
Sex
<26 | 11 | 7 |
26-35 | 19 | 10 |
36-50 | 3 | 7 |
>=50 | 1 | 2 |
Total | 34 | 26 |
Maybe you are interested!
-
Orientation on Natural Resources and Environmental Protection -
Buddhism and environmental protection issues in Vietnam today - 12 -
Natural Conditions, Natural Resources -
Natural Conditions, Socio-Economics and Resources for Tourism Development of Hai Phong -
Natural Environment: Each country has a different geographical location, which leads to natural differences such as climate, terrain, resources; needs
Female
Male
Unit: Person
Source: Investigation and synthesis
c) Purpose of going to Nha Trang Bay
Most tourists from other places come to Nha Trang Bay to visit the beauty of the bay, others for entertainment, and the rest for vacation, dining, participating in festivals and other reasons. But most of them combine many purposes at the same time, as shown in Table 4.5.
Table 4.5. Purpose of tourists visiting Nha Trang Bay
Unit: Number of votes
Vacation Section | Sightseeing | Eat and drink | Entertainment Join the Ceremony | ||||||||
target (13.3%) | (61.67%) | (1.67%) | fish…) (0.12%) (1.67%) | ||||||||
(35%) | |||||||||||
Gender Female Group year old | Male | Female | Male | Female | Male | Female | Male | Female | Male | Female | Male |
<26 1 | - | 7 | 2 | - | 1 | 5 | 6 | 1 | - | - | - |
26-35 3 | 2 | 13 | 9 | - | - | 4 | 4 | 3 | 1 | - | - |
36-50 - | - | 1 | 5 | - | - | 1 | 1 | 1 | 1 | - | - |
(picnic, sentence)
festival
Other
>=50
1 | 1 | - | - | - - | - | - | - | - | - 1 | |
Total | 5 | 3 | 21 | 16 | - 1 | 10 | 11 | 5 | 2 | - 1 |
Source: Investigation and synthesis
d) Reasons for choosing Nha Trang Bay
With the purpose of the trip already given, the reason for choosing the tourist destination shown in Figure 4.4 can be explained as follows: tourists choose Nha Trang Bay mostly because of the natural landscape combined with traveling with friends. The remaining few choose to travel in Nha Trang Bay because of the cheap price and quality of service. And other cases are traveling in Nha Trang mainly to participate in the Cham tower festival of the Cham people in Khanh Hoa.
Figure 4.4. Reasons for choosing Nha Trang Bay as a tourist destination
Unit: Number of votes
Local people
Tourist
30
27
27
25
20
15
10
9
5
3
3
4
0
0
2
2
0
Cheap price, good service
Natural landscape
Go with other friends
Source: Investigation and synthesis
b) Tourists' environmental concerns
One of the many functions of the Nha Trang Bay Marine Protected Area Management Board or of all other organizations is to educate and raise awareness among local fishermen, some individuals and organizations related to different purposes. However, environmental concerns are still mainly personal issues, depending on occupation, age, education level, living environment, environmental issues arise and they learn about them in many different ways.
- Environmental issues of concern: with the pre-identified environmental issues shown in Figure 4.5, the environmental issues of most concern are waste and odors caused by waste as well as drainage problems, which are also environmental issues for people in large cities because most of the tourists coming to the bay are from large cities in the country as analyzed above. Next are dust and noise. Regarding the issue of landslides, only tourists are concerned, while local people are hardly concerned because this phenomenon rarely occurs in the bay or the locality.
Figure 4.5. Environmental issues of concern to the community
Other Noise Bad Smell
Landslide Dust Drainage
Waste
12
9
1
2 17
Tourist
Local people
1 14
1
0
2 9 40
7
0 10 20 30 40
Unit: Number of votes
Source: Investigation and synthesis
- Level of environmental information research: today, environmental issues are not only the problem of an individual, an organization or a country. Most of the interviewees have a more or less level of interest in the environment. The parameters in chart 4.6 show that the level of interest in self-studying environmental information of tourists accounts for 50% of the total. However, the level of tourists studying environmental information is still not really the majority, not really becoming a habit of the community, it is necessary to further raise awareness of studying environmental information so that the community can take practical actions to protect the environment.
Figure 4.6. Rate of tourists seeking environmental information
Very often Often Occasionally Rarely
Unit: %
7%
12%
43%
38%
Source: Investigation and synthesis
- The means by which tourists learn and collect environmental information are traditional means such as television - radio, books - newspapers, these are still the most popular, widespread and effective means. The community often does not only use one means of information, but in the present era they can easily access many means at the same time, clearly shown in Figure 4.7. Modern means today such as the Internet are mostly favored by young people, but not everyone has them.
access (especially for older people) to means of
Traditional. From these considerations, dissemination policies should choose the most effective means for disseminating information to the target audience.
Figure 4.7. Proportion of preferred means of collecting environmental information
Tourist
Local people
45
40
35
30
25
20
15
10
5
0
Unit: number of choices
32
19
22
5
9
Books, newspapers
will
Transmission
image, radio
Internet
3
Other
Source: Investigation and synthesis
c) Tourists' concerns about Nha Trang Bay's environment
- Rate of concern about environmental issues in Nha Trang Bay: Nha Trang Bay is increasingly receiving attention from tourists from near and far with 78% of opinions concerned about environmental issues in the bay because Nha Trang brand is ranked in the club of the most beautiful bays in the world and is also one of the famous domestic tourist destinations, specifically shown in Figure 4.8.
Figure 4.8. Percentage of environmental concern in the bay
2%
20%
Unit: %
33%
Very interested Interested
Little attention
Not interested
45%
Source: Investigation and synthesis
fit
- Percentage of opinions assessing the level of pollution in the bay and comparing the environmental quality here with other tourist destinations: Figure 4.9 shows that the pollution problem in the bay is there, but not significant. At the same time, the environmental quality in the bay is also assessed by tourists as less polluted than other tourist destinations. This is a good sign for the tourism industry in Nha Trang Bay because there is still a lot of tourism potential and there is still the ability to restore and better preserve the environmental quality in the bay.
bay
Figure 4.9. Percentage of opinions assessing the level of pollution at
No pollution
0
0
Less pollution
56
50
There is pollution
40
40
Unit: % Tourists (n=50)
Unit: % of local population (n=10)
Heavy pollution
4
10
0
20
40
60
Source: Investigation and synthesis
- Rate of opinions on service quality compared to other tourist destinations: the trend of any communication industry is to put service quality first, especially the tourism industry. In addition to environmental quality, service quality also plays a role.
important role in letting
again those
good impression in the hearts of tourists
when visiting Nha Trang Bay, so that tourists not only visit the bay once but also many times after.
According to chart 4.10, we see two opinions. Local people rated the service quality as poor with 60%, and the rate of rating the service quality as good and very good was much lower. On the contrary, for tourists, the service in Nha Trang is relatively good compared to other tourist destinations. This is also an issue that needs to be oriented for service staff and direct managers of tourism services, to treat and serve all customers fairly, that is the professional and sustainable style for the tourism industry of the province.
Figure 4.10. Percentage of opinions on service quality at the bay
70
62 60
60
50
Unit: % of local population (n=10)
Unit: % Tourists (n=50)
40
30 30 28
20
10 10
10
0
Very good
Good
Not good
Source: Investigation and synthesis
- The percentage of opinions on implementing environmental protection and tourism development in the locality in Table 4.6 shows that the majority of people still think that both activities should be combined, paying attention to environmental protection and tourism development at the same time, and should not focus on only one issue: environmental protection or tourism development.
Table 4.6. Percentage of opinions prioritizing environmental protection or tourism development
Unit: %
Opinion | Local people (n=10) | Tourists (n=50) |
Protect MT | 40 | 24 |
Tourism development | 0 | 2 |
Parallel implementation | 60 | 74 |
Total | 100 | 100 |
Source: Investigation and synthesis
- Assessment of tourism activities affecting the environment and landscape in Nha Trang Bay: no one can deny that tourism development is absolutely harmless to the environmental issues and landscape in Nha Trang Bay, which is clearly shown in table 4.7 below. This is also what any tourist coming to Nha Trang Bay realizes, that wherever there are tourist areas, there are green hills.