+Comments : The majority of journalists surveyed said that they understood TCCNN through research from documents, books, and newspapers (accounting for 48%); the number of journalists who understood TCCNN from leaders and experts presenting on TCCNN topics (accounting for 42.60%); the number of journalists who understood TCCNN through attending short-term training courses was 7.9%; and only 1.5% said that they understood TCCNN through attending long-term courses.
B4. In your opinion, when writing about the topic of Agricultural restructuring, what knowledge does the author need?
Chart 9: What knowledge is needed when writing about TCCNN?
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+Comments : The majority of journalists surveyed said that when writing about TCCNN, it is necessary to have a deep understanding of TCCNN policies (accounting for 35%); 27% of journalists surveyed said that it is necessary to have in-depth knowledge of agriculture; 21% of journalists said that it is necessary to have general knowledge; 17% of journalists said that it is necessary to have knowledge of journalism.
C. Evaluation of the communication on Agricultural restructuring in the Mekong Delta press?
C1. What is the level of interest of press agency leaders in communicating the restructuring of the agricultural sector?
Chart 10: What is the level of interest of press agency leaders in TCCNN communication?
+Comments : The majority of journalists surveyed said that leaders of press agencies pay much attention to TCCNN communication work (accounting for 62.31%); 33.85% of journalists said that leaders of press agencies pay average attention to TCCNN communication work; 3.08% of journalists said that leaders of press agencies pay little attention to TCCNN communication work; 0.77% of journalists said that leaders of press agencies pay very little attention to TCCNN communication work.
C2. What is the cause?
Chart 11: What is the cause?
+ Comment : The majority of journalists interviewed said that the reason why leaders of press agencies have not paid attention to the communication of TCCNN is because the authorities have not invested a separate budget for communication on TCCNN (accounting for 39.1%); 28% of journalists said that the reason is because few reporters have a deep understanding of the TCCNN field; 21% of journalists said that the reason is because the TCCNN topic areas have not generated much revenue; 12% of journalists said that the reason is because the TCCNN topic areas are difficult. The results of this question raise the current practical problem that in the conditions of gradually moving towards financial autonomy, press agencies really need to arrange appropriate funding sources to communicate major, long-term policies.
C3. In your opinion, the level of information provided by the Mekong Delta press on issues related to agricultural restructuring
Chart 12: According to you, the level of information in the Mekong Delta press
on the Party and State's policies and guidelines on the National Target Program
+Comments : The majority of journalists interviewed said that the level of information provided by the Mekong Delta press on the Party and State's guidelines, policies and strategies on TCCNN was at a fair level (accounting for 54.62%); 27.69% of journalists said that the level of information provided by the Mekong Delta press on this content was good; 16.15% of journalists said that the level of information provided by the Mekong Delta press on this content was average; 1.54% of journalists said that the level of information provided by the Mekong Delta press on this content was weak.
Chart 13: According to you, the level of information provided by the Mekong Delta press about the Party and State's guidelines, policies and strategies on public security
+ Comments : The majority of journalists surveyed said that the level of information provided by the Mekong Delta press about the new model of TCCNN was quite good (accounting for 41.09%); 38.76% of journalists said that the level of information provided by the Mekong Delta press about this content was average; 11.63% of journalists said that the level of information provided by the Mekong Delta press about this content was good; 8.53% of journalists said that the level of information provided by the Mekong Delta press about this content was weak.
Chart 14: According to you, the level of information in the Mekong Delta press about solutions to improve the quality of agricultural products, reduce production costs, and reduce production costs
+Comments : The majority of journalists surveyed said that the level of information provided by the Mekong Delta press on solutions to improve the quality of agricultural products, reduce production costs, and reduce production costs was at an average level (accounting for 42.19%); 39.06% of journalists said that the level of information provided by the Mekong Delta press on this content was at a fair level; 10.16% of journalists said that the level of information provided by the Mekong Delta press on
This content is at a good level; 8.59% of journalists think that the level of information provided by the Mekong Delta press on this content is at a weak level.
Chart 15: According to you, the level of information provided by the Mekong Delta press about agricultural production and consumption planning
+Comments : The majority of journalists surveyed said that the level of information provided by the Mekong Delta press on agricultural production and consumption planning was at an average level (accounting for 52.38%); 31.75% of journalists said that the level of information provided by the Mekong Delta press on this content was at a fair level; 9.52% of journalists said that the level of information provided by the Mekong Delta press on this content was at a weak level; 6.35% of journalists said that the level of information provided by the Mekong Delta press on this content was at a good level.
Chart 16: According to you, the level of information provided by the Mekong Delta press on criticism of policies and guidelines in implementing the National Target Program
+Comments : The majority of journalists interviewed said that the level of information provided by the Mekong Delta press on criticism of policies and guidelines in the implementation of the National Target Program is at an average level (accounting for 43.65%); 27.78% of journalists said that the level of information provided by the Mekong Delta press on this content is at a weak level; 23.02% of journalists said that the level of information provided by the Mekong Delta press on this content is at a fair level; 5.56% of journalists said that the level of information provided by the Mekong Delta press on this content is at a good level. Notably, in this question, the percentage of journalists who said that the media's criticism of policies and guidelines in the implementation of the National Target Program is at a weak level is quite high.
Chart 17: According to you, the level of information in the Mekong Delta press about advice from experts and managers on TCCNN
+Comments : The majority of journalists surveyed said that the level of information provided by the Mekong Delta press on advice from experts and managers on TCCNN was at a fair level (accounting for 40%); 39.17% of journalists surveyed said that the level of information provided by the Mekong Delta press on this content was at an average level; 11.67% of journalists surveyed said that the level of information provided by the Mekong Delta press on this content was at a good level; 9.17% of journalists surveyed said that the level of information provided by the Mekong Delta press on this content was at a weak level.
C4. In your opinion, what are the difficulties in communicating the restructuring of the agricultural sector?
Chart 18: Difficulties in communicating TCCNN?
Comments : The majority of journalists interviewed said that the difficulties in communicating the restructuring of the agricultural sector were the lack of information about the consumption market of agricultural products (accounting for 26.30%); 24.09% of journalists interviewed said the difficulties were due to not having enough basis to criticize inappropriate models; 21.20% of journalists interviewed said the difficulties were due to not having many channels to receive and listen to public feedback; 14.5% of journalists interviewed said the difficulties were due to not having the experience to fully understand the nature of new models.
C5. In your opinion, what is the current form of communication about agricultural restructuring in the Mekong Delta press?
Chart 19: What is the current form of TCCNN communication in the Mekong Delta press?
+ Comments : The majority of journalists surveyed said that the current form of TCCNN communication in the Mekong Delta press is not attractive (accounting for 59%); 21% of journalists said that the current form of TCCNN communication in the Mekong Delta press is attractive; 20% of journalists surveyed said that the current form of TCCNN communication in the Mekong Delta press is attractive.
D. What factors affect the communication of agricultural restructuring?
D1. In your opinion, what subjective factors affect the communication of agricultural restructuring in the Mekong Delta press?
Chart 20: What subjective factors influence
to the media restructuring of the agricultural sector of the Mekong Delta press?
+ Comments : The majority of journalists interviewed said that the subjective factors affecting the communication of TCCNN in the Mekong Delta press are the limitations in the level of understanding of TCCNN of journalists (accounting for 44.9%); 31.60% of journalists said that the subjective factors affecting the communication of TCCNN in the Mekong Delta press are due to the viewpoints of press agencies; 17.7% of journalists said that the subjective factors affecting the communication of TCCNN in the Mekong Delta press are due to the economic interests of press agencies; 5.7% of journalists said that the subjective factors affecting the communication of TCCNN in the Mekong Delta press are due to the economic interests of the press.
D2. What objective factors affect the quality of communication about agricultural restructuring in the Mekong Delta press?
Chart 21: What objective factors affect the quality of TCCNN communication in the Mekong Delta press?
+Comments : The majority of journalists interviewed said that the objective factors affecting the TCCNN communication of the Mekong Delta press are due to the intellectual level of the people (accounting for 42.70%); 34.3% of journalists interviewed said that the objective factors affecting the TCCNN communication of the Mekong Delta press are due to the viewpoints of press agencies and specialized sectors. 23% of journalists interviewed said that the objective factors affecting the TCCNN communication of the Mekong Delta press are due to the cooperation of experts and scientists.
E. Solutions to improve the quality of communication on agricultural restructuring in the Mekong Delta press
E1. In your opinion, what solutions are there to improve the quality of communication on restructuring the agricultural sector?
Chart 22: What solutions are there to improve the quality of communication on restructuring the agricultural sector?
+Comments : 27.2% of journalists surveyed said that the solution to improve the quality of communication on agricultural restructuring is to regularly organize and update knowledge on TCCNN for journalists; 24.7% of journalists surveyed said that the solution to improve the quality of communication on agricultural restructuring is to improve the professional qualifications and awareness of those who manage and organize the production of press products; 24.7% of journalists surveyed said that the solution to improve the quality of communication on agricultural restructuring is to diversify other forms of communication in addition to press products; 23.50% of journalists surveyed said that the solution to improve the quality of communication on agricultural restructuring is for press agencies to regularly organize and collect information and feedback from the public.
E2 . What should the Mekong Delta press agencies do to improve the quality of communication on agricultural restructuring?
Chart 23: What should Mekong Delta press agencies do to improve the quality of TCCNN communication?
Comments : The majority of journalists interviewed said that to improve the quality of TCCNN communication, press agencies in the Mekong Delta need to diversify the content and forms of TCCNN communication (accounting for 25.90%); 20.30% of journalists interviewed said that to improve the quality of TCCNN communication, press agencies in the Mekong Delta need to train journalists specializing in TCCNN; 20.30% of journalists interviewed said that to improve the quality of TCCNN communication, press agencies in the Mekong Delta need to introduce successful TCCNN models of advanced countries in the world. 19% of journalists interviewed said that to improve the quality of TCCNN communication, press agencies in the Mekong Delta need to coordinate and link with institutes and schools to launch long-term communication campaigns on TCCNN. 14.6% of journalists surveyed said that to improve the quality of TCCNN communication, press agencies in the Mekong Delta need to participate in planning and contributing to the implementation of the TCCNNN project.