Hai Duong Tourism - Potential, current situation and development solutions

Investing in traditional craft villages such as Chu Dau pottery, Chau Khe gold and silver craft village, Kinh Chu stone carving...

Investing in renovating historical and cultural relics and traditional festivals such as: Con Son - Kiep Bac, Chu Van An, Quat temple historical relic, Mo Trach village relic...

Promote investment in tourism infrastructure, facilities, entertainment areas, prioritize the construction of new modern hotels that meet international standards, and upgrade existing hotels and motels.

Investing in improving the quality of human resources: training and improving the quality of existing staff, combined with new training to meet immediate needs and prepare for the long term.

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Facilitate investors by issuing preferential investment policies to attract capital for tourism development.

- The source of tourism products is formed and concentrated in tourist areas and spots, so in the development of tourism in the province, it is necessary to invest in the main tourist areas, creating the premise and foundation for other tourist spots in the province. Hai Duong has 3 key tourist areas: Con Son - Kiep Bac area, Hai Duong city, An Phu - Kinh Chu area and Duong Nham mountain area.

* Direction of organizing tourism space by territory and by route.

Orientation of Hai Duong tourism development according to territory and economic axis is the issue of organizing tourism space based on the values and distribution of tourism resources, infrastructure, technical facilities serving tourism, especially accommodation facilities in the research territory.

 Based on the distribution of tourism resources as well as infrastructure and socio-economic conditions in Hai Duong territory, it can be organized into two main tourist clusters:

 Chi Linh - Kinh Mon tourist cluster with the main tourist focus being Con Son - Kiep Bac and an auxiliary focus being An Phu - Duong Nham. The main tourist products are: cultural, historical, and major festival tourism,

with diverse ecosystems of mountains, forests, caves and rivers.

 Hai Duong city cluster and surrounding areas of Nam Sach, Cam Giang, Thanh Ha, Kim Thanh and part of Gia Loc, Thanh Mien, Tu Ky, Ninh Giang with the focus on Hai Duong city. The main tourism products are culture, history, festivals and ecological areas of the delta and rivers...

 Based on geographical conditions, Hai Duong tourism is located in the vicinity of which the center is the capital Hanoi and the inter-regional tourism connection with the provinces in the region, the development of Hai Duong tourism space is organized according to the following main routes:

 International tourist routes.

- Hai Duong – Hanoi – Noi Bai International Airport – Other countries

- Hai Duong – National Highway 18 – Quang Ninh – Mong Cai International Border Gate – China

- Hai Duong – Bac Ninh – Lang Son – Huu Nghi border gate – China…

 Inter-provincial tourist routes:

- Hai Duong - Hung Yen - Thai Binh - Nam Dinh - Ninh Binh - Southern provinces.

- Hai Duong – Hanoi – Ha Tay – Northwestern provinces…

 Intra-provincial tourist routes.

- Nam Sach - Binh Giang - Thanh Mien route, this route is a comprehensive tourist route visiting historical and cultural relics, craft villages, and ecological areas.

- Chi Linh - Kinh Mon route, this route has a high density of human resources, focusing on exploiting the potential of tourism, research, historical relics, caves and Duong Nham mountain area.

In addition, Hai Duong also exploits the inter-provincial river tourism route from Luc Dau Giang - Nguyet Ha - through Kinh Thay River - Bach Dang River, ending in Quang Yen and then returning. Or the river ecological route, Huong River - Thanh Ha, visiting Thanh Ha lychee garden.

3.2. Development solutions.

3.2.1. Improve the efficiency of business management, state management of tourism and training of human resources for tourism.

In order to develop tourism activities, Hai Duong needs to pay attention to consolidating, perfecting, and improving the effectiveness of state management of tourism, perfecting the organization and apparatus and mechanisms of tourism management, and managing tourism resources in the province corresponding to the functions and tasks of a key economic sector, thereby advising all levels and sectors in the district and the province to build a strategy for developing Hai Duong tourism in the right direction and in line with the development trend of the whole country and in line with the available potential of the province.

The Department of Culture, Sports and Tourism is responsible for state management of all entities of different economic sectors operating in the field of tourism and tourism services in the province on the basis of legal documents, regulations of the Provincial People's Committee, the General Department of Tourism and related sectors. Strengthen coordination with functional sectors and authorities at all levels in managing tourism resource exploitation activities and tourism business activities. Assign personal responsibility to leaders of

level for the results of tourism management activities.

Strengthen inspection and examination of tourism business activities to promptly detect and handle violations in tourism business activities of enterprises.

Assign the right to manage and use the exploitation and conservation of tourism resources and revenue from tourism business activities to local authorities, with supervision by the local community.

Develop management regulations for tourist attractions, tourist areas, tourism resource exploitation activities and tourism business establishments according to the provisions of law.

The human resources serving in tourism activities play a key role in the success or failure of tourism activities. People working in the tourism sector are required to have professional qualifications, good communication and behavioral skills, friendliness, and enthusiasm for the job. This is also an urgent problem that Hai Duong tourism is facing and is a key problem that Hai Duong needs to overcome immediately. Therefore, it is necessary to have a reasonable policy in training and recruiting human resources serving in this field, in order to improve qualifications and professional skills to meet the increasing needs of customers.

It is necessary to do a good job of recruiting, investigating and evaluating the quality of labor resources to recruit people with full professional qualifications, giving priority to local workers. Because local workers are the ones who understand customs and practices, understand tourist destinations.

Correctly assess the professional level of employees to assign, arrange, and organize work reasonably, improving labor efficiency.

Regularly organize training courses to improve professional skills and expertise for employees to meet the increasing needs of tourists.

Strengthen cooperation and exchange, learn from experiences of other tourist areas outside the province and in the country, to increasingly improve the quality of labor resources, better serve the needs of customers.

There are policies to treat and care for the workforce so that they have the conditions and peace of mind to devote all their heart to their work, helping to improve work efficiency.

3.2.2. Solutions on facilities and infrastructure serving tourism.

The system of tourism facilities and infrastructure is an indispensable factor, playing a particularly important role in tourism activities.

Hai Duong has quite rich and attractive tourism potential, but in reality, the infrastructure system is still very limited and poor, so it is necessary to invest in building main roads leading to tourist areas. This is a very important job to help facilitate traffic and at the same time create confidence for investors.

Mobilize capital from organizations and individuals, prioritize attracting investment capital to build infrastructure and technical facilities at tourist destinations that have advantages in attracting tourists such as: Con Son - Kiep Bac, Chu Van An temple relic site, Chi Lang Nam stork village...

Build a system of restaurants, hotels, souvenir shops, and rest stops to better serve the needs of tourists. Build large-scale, standard hotels to attract visitors to stay, visit, and relax.

Hai Duong is lacking in entertainment areas for tourists, so it is necessary to invest in building entertainment areas to meet the needs of visitors for sightseeing, relaxation, entertainment and recreation.

Tourist stops need to organize a series of works close together for the convenience of visitors such as:

+ Parking

+ Gas station

+ Car repair station.

+ Facilities serving food and beverage.

+ Souvenir shop.

+ On-site relaxation and recreation project…

Encourage local people to build and renovate houses, have rooms for rent to ensure accommodation and living for tourists at tourist attractions, develop community tourism, and meet the needs of tourists.

3.2.3. Solutions to diversify tourism products, create unique tourism products .

This is one of the important factors promoting the development of Hai Duong tourism. It requires the rapid creation of new and unique tourism products with the distinct identity of Hai Duong.

Conduct an investigation and assessment of the current status of Hai Duong tourism products (quality, quantity, ability to meet the needs and tastes of tourists, etc.), the potential for creating untapped products, etc., in order to plan to build unique, high-quality products that meet the needs of Hai Duong's main customer markets.

Hai Duong needs to create unique tourism products with its own cultural nuances and customs such as:

Develop the Chi Linh Star Golf Course into a famous international golf course, attracting a large number of domestic and international visitors.

Mobilizing investment capital, upgrading and forming specialized and comprehensive tourist attractions.

Organizing river eco-tourism on the Huong River ecological area in Thanh Ha district.

For localities and districts with cultural traditions and festivals, there should also be special souvenirs, commemorative medals, and unique handicrafts of that locality.

Build a resort, along with that set up weekend tours for tourists, especially visitors from Hanoi. After a tiring week of work, the weekend is the time for them to relax and find resorts to breathe the fresh air of the countryside and the mountains. Therefore, it is necessary to invest to have unique resorts with the unique characteristics of Hai Duong.

Con Son - Kiep Bac Festival is a big festival not only of Hai Duong province but also a national festival, so the festival needs to be

has its own unique characteristics such as: creating a unique folk culture in the festival, creating a solemn atmosphere reminding the good traditions of the Tran Hung Dao period, of "Dong A's heroic spirit", of Nguyen Trai, through stage plays staged by local people, folk cultural activities telling ancient stories, taking advantage of the Luc Dau Giang river area in coordination with Kinh Bac region to let the festival take place on a large scale, the scene on the wharf and under the boat will make visitors unable to help but recall the heroic times of the Vietnamese people, thereby attracting a large number of visitors here.

The Chu Van An Temple relic site is a poetic mountainous area associated with scouting, so there should be traditional and unique "source festivals" here to raise the intellectual level and promote the studious spirit of the youth and students...

Hai Duong currently has many traditional craft villages and traditional craft villages, including Chu Dau pottery village and Chau Khe gold and silver craft village. These are two famous craft villages, so in order for their products to reach tourists and be favored by them, it is necessary to create a brand for the products and develop these craft villages to attract tourists to form craft village tours.

3.2.4. Exploiting and conserving natural tourism resources and human tourism resources from the perspective of sustainable development.

Tourism resources are an important factor affecting the development of tourism activities. Only attractive and rich tourism resources can attract visitors' attention. Therefore, to ensure the strong and sustainable development of tourism activities, there must be policies to reasonably exploit resources and policies to protect environmental resources.

Hai Duong is oriented towards developing spiritual cultural tourism and ecological tourism, so protecting cultural identities and protecting the ecological environment is something that needs attention and focus.

At tourist attractions, the number of visitors is large, the amount of waste and noise is very large, so it is necessary to have measures to handle waste to avoid environmental pollution, water pollution and affecting the natural landscape.

Develop environmental education programs with content suitable for each participant in tourism activities such as local people, visitors, local authorities, etc.

Increase investment in planning, construction and implementation of programs to protect the province's natural forest edges, educate tourists and local people to understand the benefits of forests and natural forest landscapes for the province's tourism activities, and avoid cutting trees, breaking branches, and destroying forest resources.

Regularly research and evaluate the capacity and capacity of tourist destinations, and evaluate the impact of tourism activities on the environment to minimize negative impacts from tourism activities on environmental resources.

Exploitation must go hand in hand with conservation activities, tourism activities bring revenue and profit, those revenues must be impacted by local authorities and sectors to conserve, restore, and reconstruct resources to avoid damage, degradation, and loss of their inherent identity.

Build parking lots in suitable locations that do not cause environmental pollution and noise to the surrounding landscape.

Educating and raising awareness of local communities and attracting local communities to actively participate in tourism activities is one of the perspectives of sustainable tourism development that helps protect environmental resources in the most practical way.

Tourism activities in Hai Duong or any locality that wants to develop sustainably cannot lack the participation of the local community. It is necessary to educate and raise awareness for local people about the value of tourism activities, attracting them to actively participate in tourism activities.

Hai Duong Tourism - Potential, current situation and development solutions - 9

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