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Customer satisfaction in C2C online marketing - 17

Appendix 6. Summary of in-depth interview with representative of Ministry of Industry and Trade Interview with representative of the Ministry of Industry and Trade - Mr. Tran Huu Linh, Director of the Department of E-commerce and Information Technology - Ministry of Industry and Trade (conducted ...

Overview of Customer Relationship Management for Hotels

Organizations, and has a major impact and influence on successful change initiatives (Schein, 1988; McAdams, 1996). The thesis approaches CM theory because when implementing a CRM project, it affects all activities, functional departments of the business and the business needs to change to match ...

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