State management of tourism economy in Hanoi city

tourism and its tourist status as well as that of a national and internationally attractive urban centre.

2.2.3. Current status of tourism business activities in Hanoi

Tourism business activities in the capital are considered from many perspectives, especially business activities such as: travel business, tourist accommodation business, tourist transportation business, tourism area development business, tourist attractions,...

2.2.4. Tourism human resources

The proportion of workers with professional training in the tourism industry in Hanoi accounts for 70% of the total workforce. Of which, workers in the hotel and restaurant sector account for 80% of the total workforce in the tourism industry. However, there are not many highly trained staff in the food and restaurant sector and in fact, the tourism industry in Hanoi does not have a clear orientation for the tourist market, so the human resources serving the markets are in a state of serious shortage in some places and surplus in others,...

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2.2.5. General assessment of Hanoi's tourism economic development situation

2.2.5.1. Results achieved

- The number of tourists to Hanoi increases by an average of more than 10% per year, in 2015 alone it welcomed 3.26 million international visitors and 16.43 million domestic visitors.

- Total revenue from tourists increased by an average of over 15%, reaching nearly 55,000 billion VND in 2015.

- The system of accommodation facilities, travel activities and tourist transportation is developing strongly.

- Create hundreds of thousands of jobs for workers, increase income and improve the lives of Hanoi people.

2.2.5.2. Existing limitations

- Economic efficiency is not high.

- Lack of national and international tourist areas and attractions. The infrastructure of the capital and surrounding areas has not kept up with the development speed of the capital's tourism.

- Lack of hotels with 3-star or higher service quality, large restaurant systems, tourist transportation, etc.

- Most tourism businesses are small in scale, so the quantity and variety of tourism products are not rich and diverse.

- Tourism promotion work still has many limitations, the quality of tourism products is not commensurate with the price.

2.3. Current status of state management of tourism economy in Hanoi city in the period 2011-2015

2.3.1. Legal system and policies related to state management activities of tourism economy in Hanoi city

- Law on Tourism 2005.

- Decree No. 92/2007/ND-CP of the Government dated June 1, 2007 detailing the implementation of a number of articles of the 2005 Law on Tourism.

- Circular 88/2008/TT-BVHTTDL of the Ministry of Culture, Sports and Tourism dated December 30, 2008 guiding the implementation of Decree No. 92/2007/ND-CP dated June 1, 2007 of the Government detailing the implementation of a number of articles of the Law on Tourism.

- Decree No. 16/2012/ND-CP dated March 12, 2012 regulating administrative sanctions in the tourism sector.

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In addition, at the meetings, the Hanoi People's Committee discussed and agreed to issue a number of Decisions to manage and promote the development of the capital city's tourism economy.

2.3.2. Develop and implement plans and projects for economic and tourism development in the capital city of Hanoi.

The work of planning and planning the implementation of development planning of the Hanoi Department of Tourism is increasingly innovative in terms of content, methods and implementation organization. However, sometimes the implementation of tourism economic development projects is still slow compared to the set plan.

2.3.3. Organizing the state administrative apparatus for tourism economy in Hanoi city

The state management apparatus for tourism economy in Hanoi city has been gradually arranged and streamlined, with smooth coordination between levels and sectors in management work.

2.3.4. Current status of state management of tourism business sectors in Hanoi capital

Travel agencies, tourist transport businesses, and tour guides in the area operate relatively stably and strictly comply with current legal regulations.

Hanoi Department of Tourism has performed well the State management of businesses and accommodation establishments in the following aspects: Appraisal, re-appraisal, and ranking decisions; Inspection and examination; Tourism promotion and advertising;...

2.3.5. State management of tourism market and tourist activities

Regarding the international and domestic tourist markets: regularly investigate and update the situation and developments of the tourist market, thereby proposing appropriate policies and directives.

Regarding state management of tourist activities: Management work is carried out strictly and has made much progress.

2.3.6. Tourism promotion and advertising in Hanoi capital

Tourism promotion and advertising activities have been promoted and taken place in many diverse and rich forms. However, this work still has limitations in terms of scale, professionalism, and lack of proactive coordination with domestic and foreign press agencies.

2.3.7. Conduct inspection and supervision of tourism activities in the capital Hanoi.

The inspection and examination work has been carried out seriously and comprehensively, quickly detecting violations and thoroughly applying sanctions in accordance with tourism law. However, there is still overlap in inspection work between competent agencies, many inspections and examinations are still formalities.

2.3.8. Tourism human resource management in Hanoi capital

The quality of tourism management staff has been gradually improved and enhanced. Training, fostering and training support have been fully implemented with specific and clear plans.

2.3.9. Propaganda and dissemination of policies and laws in the capital Hanoi

In recent years, the work of disseminating and popularizing policies and laws on tourism economy to people, entities and investors has not been widely implemented. Therefore, business entities do not fully understand the law and lack understanding of their rights and responsibilities when participating in tourism business activities.

2.4. Assessment of state management activities on tourism economy in Hanoi city

2.4.1. Achievements in state management of tourism economy in Hanoi city

- The system of legal documents, planning and plans is built, completed and deployed, and applied effectively in practice.

- The organization of the administrative apparatus for state management of tourism economy is gradually streamlined, with close coordination with relevant levels and sectors.

- The activities of appraisal, re-appraisal, and decision on ranking for the system of tourist accommodation establishments; the activities of appraisal, granting of travel business licenses, and granting of tour guide cards in Hanoi have been and are taking place in accordance with the correct order and procedures, ensuring transparency and publicity.

- Inspection and examination of the activities of the entire tourism industry takes place openly, transparently and comprehensively throughout the entire system.

- Tourism promotion and propaganda work has gradually received attention and investment.

- The quality of human resources in state management of tourism economy has been improved and enhanced in terms of qualifications. Training and fostering work has been carried out in a complete and specific manner.

2.4.2. Existing limitations in state management of tourism economy in Hanoi city

- The issuance of legal guidance documents is scattered and untimely, causing difficulties for state management activities in tourism economy.

- The work of developing and implementing development projects is still slow compared to the set plan.

- Coordination between relevant agencies is only formal, without specific understanding and grasp of each other's management activities.

- The work of providing professional guidance to the Department of Culture and Information under the People's Committees of districts has only been initially implemented and is not yet of a professional nature.

- The work of monitoring and managing the quality of operations of the entire system of enterprises and tourism business establishments is not really close, lacking in understanding and having a correct overview.

- Inspection and examination work of relevant agencies still has overlap and duplication.

- Tourism promotion and propaganda work is still passive and unprofessional.

- Training and professional development for officials, civil servants in state management and human resources serving in the tourism industry have not met new requirements and goals.

2.4.3. Causes of the remaining limitations in state management of tourism economy in Hanoi city

Includes two main causes: Objective causes and subjective causes.

CHAPTER 3

ORIENTATION AND SOLUTIONS TO IMPROVE STATE MANAGEMENT OF TOURISM ECONOMY IN HANOI CITY

3.1. Orientation for tourism economic development in Hanoi capital to 2020, vision to 2030

3.1.1. Position and importance of Hanoi's tourism industry on the tourism economic map of Vietnam and the overall socio-economic situation of the capital

Hanoi capital is the political-administrative, economic, cultural and social center of Vietnam. With the available advantages from natural resources, scenic spots, cultural and religious relics left by history, Hanoi has a lot of potential to develop the tourism industry.

3.1.2. Orientation for tourism economic development in Hanoi capital to 2020, vision to 2030

- Tourism economic development goal: By 2020, Hanoi capital tourism will truly become a spearhead economic sector, with professionalism, a synchronous and modern technical infrastructure system; high-quality, diverse, branded and competitive tourism products; imbued with national cultural identity, environmentally friendly, making Hanoi an attractive and classy destination and worthy of being a major tourist center of the country and the region.

- Development target: By 2020, Hanoi will welcome 30 million visitors. Total revenue from tourists by 2020 will reach 120,000 billion VND. Average room occupancy rate of accommodation establishments and hotels will reach 60-65%. Training and fostering tourism knowledge for 100% of employees working in service establishments and tourism management staff.

To achieve the above development goals and targets, Hanoi needs to properly resolve issues regarding: legal framework, tourism products and services, implementation, and tourism human resources.

3.2. Some solutions to improve state management activities for tourism economy in Hanoi city

3.2.1. Improve the quality of state management of tourism development orientation and strategy through planning and implementation.

- During the implementation of the Planning, the Hanoi Department of Tourism needs to focus on monitoring, drawing experience, supplementing and adjusting the planning promptly.

- Publicly announce the Development Plan on mass media, ensuring that management activities of the Department and People's Committees of districts are strictly implemented in accordance with the plan.

- The work of developing project outlines must be done quickly, ensuring close adherence to planning content and practice.

- Synchronously plan industries, tourist and commercial areas along with the development of craft streets, traditional craft villages and supporting product manufacturing industries.

3.2.2. Perfecting the system of legal documents and policies to stimulate tourism economic development in the capital Hanoi

- Complete and apply investment incentive policies, mobilize resources, diversify and socialize investment, apply public-private partnership, and reform capital access procedures.

- Perfecting policies for developing transport infrastructure.

- Training and developing human resources for tourism services.

- Develop regulations for tourism resource management and regulations for managing tourist areas and destinations.