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Labor Demand Forecast by Education Level


2.3.6. Forecasting labor demand:

It is estimated that an international department needs 1.7 direct workers, a domestic department needs 1.2 direct workers. (1 direct worker is equivalent to 2.2 indirect workers)

Table 10: Forecast of tourism labor demand

Unit: person



2010

2020

Total labor demand

2,000

3,500

Direct labor

1,400

2,500

Indirect labor

600

1,000

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Labor Demand Forecast by Education Level


Source: Department of Culture, Sports and Tourism of Bac Lieu


Chart 3: Forecast of labor demand by training level

Unit: %

2010


15

60

25

college and university

Intermediate


primary, hospital


2020


20

college and university

Intermediate

50

30

primary, hospital


Source: Department of Culture, Sports and Tourism of Bac Lieu


2.3.7. Forecasting capital needs:

Based on the need for investment in technical infrastructure, equipment procurement and training to develop human resources from now until 2020 (including synchronous investment in many related infrastructures such as: transportation, electricity, water, forest restoration, environment...). Estimated investment capital needs are as follows:

Total capital demand for the period 2010-2020 is 250 billion VND. Of which, the expected source is:

State budget capital 5% (including central capital to support infrastructure investment)

tourism technology).

Loan capital: 40%.

Joint venture capital investment: 45%. Other sources: 10%.


CHAPTER 3 SOME SOLUTIONS TO DEVELOP TOURISM POTENTIAL OF BAC LIEU PROVINCE FROM NOW UNTIL THE END OF 2020


3.1. IMPROVING THE QUALITY OF TOURISM PRODUCTS:

Hotel:

Comfort and good hygiene are the basic elements that any customer expects, but to differentiate their hotel from the competition, each hotel in the province must have its own unique features. These are the things that hotels want to add to show hospitality and leave a good impression on visitors such as:

Guests are offered an additional drink or food as a

surprise gift

Guests arriving to check in are often hungry and tired after hours of traveling, delayed flights, lost luggage... a snack or drink will make them feel touched.

Give flowers, wine, fruit or carefully and beautifully wrapped gifts to guests

birthday or honeymoon guests.

Free honeymoon room when guests book a wedding party at the hotel.

Guests will be surprised and delighted to receive a cake from the chef.

hotel on their wedding anniversary.

The hotel should have a shuttle bus to pick up guests at the airport, give flowers and even the Board of Directors

The hotel manager coming to pick up the guests really impressed them.

Prepare books on culture and tourism (including in English, French, etc.) for tourists who are interested in the locality, destination, or want to update the latest news, etc.

Diversify entertainment services in the hotel such as movie theaters or

concert

Continuously improve the quality of hotel products.


Regularly research customer satisfaction and evaluate

internal periodic

Build a widespread information system in the hotel. For example, if a guest complains about the reception department, this department has the responsibility to notify other departments in the hotel so that other departments can serve guests more attentively to reduce complaints from guests.

Nowadays, hotel business is not simply about selling rooms, but hotels also offer many unique and rich tourism products, especially in the form of packages including related services such as accommodation, car rental, etc.

Hotels diversify their products by taking guests to attractions, museums or participating in special activities such as festivals, sports, etc. and the hotel does not charge too high prices for tourists. It is possible to create many tours, all-inclusive products such as discovery tours, picnics, rural tourism, etc.

Although the direct profit from selling these package products is not high, the indirect benefits that the hotel brings are quite large. Customers who buy package products, if satisfied, will return to the hotel to buy other package products and introduce them to their friends...

Hotels need to have many types of entertainment, many types of unique cultural activities, traditional national events on national holidays...

Need to apply discount policy for long-stay guests or increase other free services.

Selling souvenirs: reasonable prices, visible store locations, beautiful and unique packaging, honest and reputable advertising... Products must be diverse and rich in design and price and need government support in terms of taxes.


Restaurant- eatery:

Improving on old recipes:

A delicious, attractive dish that has the same taste for more than ten years will be difficult to retain customers and sooner or later customers will stop coming.

Therefore, chefs must constantly learn, attend training courses, and search the internet to gain knowledge to come up with new ideas about recipes to renew their products. Only then can they create long-term relationships with old customers and attract new ones.

Change the way you decorate your food plate to make it look nice:

Along with the progress of society, culinary culture has become an art. Nowadays, when material life has been fully met, people have higher needs than spiritual satisfaction. Therefore, when eating, diners not only enjoy food with taste but also with sight.

However, if the decoration is only one style, customers will feel bored when looking at it. Therefore, the chef must be skillful, constantly changing the way the food is decorated to make it more beautiful, always creating a new and interesting feeling for customers.

Add new dishes to the menu:

This is essential for the success of the restaurant. A menu full of old dishes that customers will often get bored of will hardly stimulate the appetite of customers and make them come back to support you. Most diners love new and attractive dishes. A delicious dish also creates a famous brand, so a new dish on the menu is a special dish that can attract tourists. However, it must be tested carefully before being put on the menu.

Change menu:

To meet the tastes and needs of customers, restaurants need to regularly review the menu to come up with a new menu suitable for the market.


Because diners expect surprises and excitement from a familiar restaurant. At the same time, changing the menu is a way to refresh yourself with old acquaintances and attract new ones.

Traffic:

The form of organizing tourist transportation in the near future will still be mainly contracted according to tours. Therefore, it is necessary to invest in modern, safe equipment, improve the appearance, attach Bac Lieu tourism signs to the vehicles and have specific contract regulations between the tourism industry and vehicle owners.

In the period 2010-2020, it is necessary to purchase modern cruise ships with advanced equipment, food and music services on board. At the same time, buy some more medium and small cruise ships to optimally exploit the sea tourism route.

3.2. Investment in upgrading tourism facilities and equipment:

Hotel:

Research and build some hotels associated with green nature to connect accommodation needs with tourists' perception of nature. Diversify architecture (high-rise hotels, independent villas, some small-scale hotels...) to suit each tourist destination.

Hotel interior equipment needs to combine modernity with national identity. In new construction or renovation, it is necessary to ensure consistent and reasonable services with the guests' ability to use.

Technical facilities must be invested heavily, innovated regularly and supplemented promptly to suit social progress and civilization. Avoid falling behind and not meeting customer needs.

It is necessary to exploit and make maximum use of the technical facilities. To do so, hotels must apply scientific and technical advances to take advantage of the advantages that science and technology bring to the hotel's business.

Need to have a specific business plan, especially in low season. Limitations

unbalanced use of facilities during the year.


Diversify the technical facilities in the hotel because the current needs of tourists are very diverse. Therefore, the technical facilities and amenities in the hotel must also be diverse.

Modernizing technical facilities because customers increasingly demand high quality and diverse services, the trend of modernizing technical facilities is an objective and inevitable trend in line with the development of society.

Building facilities that combine traditional and modern, in harmony with nature. Besides requiring convenience, modern and unique amenities, tourists also want to enjoy a fresh environment.

Restaurant:

Upgrade and repair old restaurant:

The first impression that “hits” the eyes of diners and can attract them is the luxurious appearance of the restaurant. Everyone always likes beauty and new things. Although the restaurant is a place to eat, diners come mainly to enjoy delicious food, but sitting in a restaurant with a cool atmosphere, sitting in a luxurious restaurant is more delicious than sitting in an old, cramped, hot restaurant. Therefore, it is necessary to pay more attention to the issue of upgrading and repairing restaurants, regularly renewing them. Some restaurant owners think that good wood is better than good paint, that is true but not enough. Nowadays, unlike the subsidy period, there is not only one restaurant in the province but also many restaurants in neighboring provinces that are competing fiercely. Therefore, it is necessary to minimize the shortcomings of the restaurant and try to show as many advantages as possible.

Purchase new equipment for the restaurant:

Old, outdated equipment, cracked and yellowed dishes will not create a sense of security and comfort for customers. Because they do not know if this restaurant is clean or trustworthy? But if the restaurant's equipment is new, white and neat, customers will have a different view of the restaurant. They will also trust more and decide to choose your restaurant to eat.


Plant more trees to create fresh air:

Living in a city with lots of dust and smoke, plus being busy with work and family, fresh and cool air is the optimal choice for breakfast, family gatherings, travel...

Pay attention to food hygiene and good environmental management:

Food safety is one of the top concerns in running a restaurant. Taking care to keep your restaurant clean and organized is the best way to ensure food safety.

Regularly clean food cabinets, tables, chairs, shelves, dishes, etc. in restaurants, which are places where harmful insects and bacteria often invade and attack, especially in trash cans or food and drinks that are not properly preserved. If not cleaned properly, they will spread and can transmit diseases to diners, affecting their health.

In addition, restaurants need to cooperate with the sanitation department to properly handle waste and wastewater to avoid environmental pollution, while ensuring the health of diners and employees.

Tourist attractions:

Renovating and embellishing a number of tourist attractions in the province to serve tourism needs.

tourist calendar

Improve the professional qualifications of staff and workers in

tourist area

Investing in infrastructure and technical facilities at tourist destinations to serve tourists who want to stay overnight. For example, building some rooms for tourists in the longan garden tourist area, for example…

Focus on developing eco-tourism and cultural tourism:

Regarding eco-tourism: develop investment in longan gardens, Bac Lieu bird gardens, invest in infrastructure and technical infrastructure of Hiep Thanh cool house tourist area. Develop and invest in garden house tourism in Ward 8.

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