
The bad debt ratio of Son Tay Branch is still considered safe, below 2.5%, however, the increase in bad debt over the years has partly reflected the quality of credit work at the Branch. This shows that credit quality is on the decline, the Branch has not paid due attention to credit risk management, the bad debt ratio increases if it exceeds the safe threshold, it will adversely affect the business activities of the Bank. The risk management work of the Branch still has many weaknesses and shortcomings due to the small number of credit officers and lack of experience, economic downturn, debt repayment awareness of customers, etc.
The Branch's bad debt ratio is trending in a negative direction as the Group 4 Debt (doubtful debt) and Group 5 Debt (Debt with the possibility of losing capital) ratios are increasing. Group 5 debt alone from 2012 to 2014 increased nearly 9 times and accounted for the largest proportion of the Branch's total bad debt.
Credit risk provisioning criteria:
Table 2.13: DPRR provision situation in the period 2012-2014.
Unit: Billion VND
Target
2012 | 2013 | 2014 | |
Total outstanding debt | 1,772 | 1,757 | 1800 |
Amount of risk provision | 23.76 | 34.85 | 17.45 |
General reserve | 16.15 | 15.34 | 12.17 |
Specific reserve | 7.61 | 19.51 | 5.28 |
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Pre-tax Profit of Bidv Tien Giang in the Period 2011-2015
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At that time, the Branch had to set aside a provision for credit risks, which reduced the Branch's income.
Chart 2.2. Pre-tax profit of BIDV Tien Giang in the period 2011-2015
Unit: Billion VND
140
120
100
80
60
40
20
0
63.3
80.34
89.29
110.08
131.99
2011 2012 2013 2014 2015
Profit before tax
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, through chart 2.2, it can be seen that BIDV Tien Giang's profit is still increasing continuously, and its operating efficiency is currently leaking. This is a contribution of non-credit services, and this service segment will be increasingly focused on growth by BIDV Tien Giang to ensure the highest profit safety because credit activities have many potential risks. At the same time, focusing on developing non-credit services is consistent with one of the contents of restructuring the financial activities of credit institutions in the project "Restructuring the system of credit institutions in the period 2011-2015" approved by the Prime Minister in Decision No. 254/QD-TTg dated March 1, 2012 [14]: "Gradually shifting the business model of commercial banks towards reducing dependence on credit activities and increasing income from non-credit services".
2.2. Current status of non-credit service development at BIDV Tien Giang.
2.2.1. BIDV Tien Giang has deployed the development of non-credit services in recent times.
Along with the development of the Head Office, BIDV Tien Giang's products and services are constantly improved and deployed in a diverse manner to ensure provision for many different customer groups in the area: individual customers, corporate customers, and financial institutions. Typical services are as follows: Payment services, treasury services, guarantee services, card services, trade finance, other services: Western Union, insurance commissions, consulting services, foreign exchange derivatives trading, e-banking services,...
2.2.1.1. Payment services:
In accordance with the Prime Minister's Project to promote non-cash payments in Vietnam [15], banks in Tien Giang province have continuously developed payment services to reduce customers' cash usage habits through card services and electronic banking services such as: salary payment through accounts, focusing on developing card acceptance points, developing multi-purpose cards, paying social insurance by transfer, paying bills through banks, etc.
Chart 2.3. Net income from payment services in the period 2011-2015
Unit: Million VND
6000
5000
4000
3000
2000
1000
0
3922 4065
4720 5084 5324
2011 2012 2013 2014 2015
Net income from payment services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Along with the technological development of the entire system, BIDV Tien Giang has a payment system with a fairly stable transaction processing speed, bringing many conveniences to customers. The results of observing chart 2.3 show that the income from payment services that the Branch has achieved has grown over the years but the speed is not high and the products are not outstanding compared to other banks. Domestic payment products such as: Online bill payment, electricity bills, water bills, insurance premiums, cable TV bills, telecommunications fees, airline tickets, etc. bring many conveniences to customers. Regarding international payment, this is an indispensable activity for foreign economic activities, BIDV Tien Giang is providing international payment methods for small enterprises producing agriculture, aquatic food and seafood that have credit relationships with banks in industrial parks in Tien Giang province such as: money transfer, collection, L/C payment.
2.2.1.2. Treasury services:
BIDV Tien Giang always focuses on ensuring treasury safety and currency security, always complies with legal regulations, and minimizes risks in operations such as: counting and collecting money from customers, receiving and delivering internal transactions, collecting from the State Bank (SBV) or other credit institutions, receiving ATM funds, bundling money, etc. BIDV Tien Giang's treasury service management department is always fully equipped with modern machinery and equipment such as: money transport vehicles, fire prevention tools, money counters, money detectors, magnifying glasses, etc. to ensure absolute safety in treasury operations, immediately identifying real and fake money and other risks that may affect people and assets of the bank and customers. In addition, implementing regulation 2480/QC dated October 28, 2008 between the State Bank of Tien Giang province and the Provincial Police on coordination in the fight against counterfeit money, in the 3-year review of implementation, BIDV Tien Giang discovered, seized and submitted to the State Bank of Tien Giang province 475 banknotes of various denominations and was commended by the Provincial Police and the State Bank of Tien Giang province [17].
Chart 2.4. Net income from treasury services in the period 2011-2015
Unit: Million VND
350
300
250
200
150
100
50
0
105 122
309 289 279
2011 2012 2013 2014 2015
Net income from treasury services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, as shown in Figure 2.4, income from treasury operations is not high and fluctuates. Specifically, in the period 2011-2013, net income increased and increased most sharply in 2013, then in the period 2013-2015, there was a downward trend. This fluctuation is due to the fact that fees collected from treasury services are often very low and can even be waived to attract customers to use other services.
2.2.1.3. Guarantee and trade finance services:
BIDV Tien Giang, thanks to the advantages of the province and the favorable location of the Branch, has continuously focused on developing income from guarantee services and trade finance.
Chart 2.5. Net income from guarantee and trade finance services in the period 2011-2015
Unit: Million VND
14000
12000
10000
8000
6000
4000
2000
0
5193 5695
2742 3420
8889
3992
11604 12206
5143 5312
2011 2012 2013 2014 2015
Net income from guarantee services Net income from Trade Finance
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.5, we can see that BIDV Tien Giang's income from guarantee services and trade finance has grown over the years. The reason is: Among BIDV Tien Giang's corporate customers, the construction industry is the industry with the highest proportion of customers after the trading industry, this is a group of customers with potential to develop guarantee services. The second group of customers is corporate customers in the fields of agricultural production, livestock and seafood processing with high import and export turnover in the area.
are the target of trade finance development. In addition, BIDV Tien Giang also focuses on continuously developing these customer groups to increase revenue for many other products and services in the future.
2.2.1.4. Card and POS services:
As a service that BIDV Tien Giang has recently developed strongly, it can be said that this is a very potential market and has the ability to develop even more strongly in the future. Card services with outstanding advantages such as fast payment time, wide payment range, quite safe, effective and suitable for the integration trend and the Project to promote non-cash payments in Vietnam. Cards have become a modern and popular payment tool. BIDV Tien Giang early identified that developing card services is to expand the market to people in society, create capital mobilized from card-opened accounts, contribute to diversifying banking activities, enhance the image of the bank, bring the BIDV Tien Giang brand to people as quickly and easily as possible. BIDV Tien Giang is currently providing card types such as: credit cards (BIDV MasterCard Platinum, BIDV Visa Gold Precious, BIDV Visa Manchester United, BIDV Visa Classic), international debit cards (BIDV Ready Card, BIDV Manu Debit Card), domestic debit cards (BIDV Harmony Card, BIDV eTrans Card, BIDV Moving Card, BIDV-Lingo Co-branded Card, BIDV-Co.opmart Co-branded Card). These cards can be paid via POS/EDC or on the ATM system. In addition, with debit cards, customers can not only withdraw money via ATMs but also perform utilities such as mobile top-up, online payment, money transfer,... through electronic banking services.
In order to attract customers with card services, BIDV Tien Giang has continuously increased the installation of ATMs. As of December 31, 2015, BIDV Tien Giang has 23 ATMs combined with 7 ATMs in the same system of BIDV My Tho, so the number of ATMs is quite large, especially in the center of My Tho City, but is not yet fully present in the districts. Basic services on ATMs such as withdrawing money, checking balances, printing short statements,... BIDV ATMs accept cards from banks in the system.
Banknetvn and Smartlink, cards branded by international card organizations Union Pay (CUP), VISA, MasterCard and cards of banks in the Asian Payment Network. From here, cardholders can make bill payments for themselves or others at ATMs, by simply entering the subscriber number or customer code, booking code that service providers notify and make bill payments.
Chart 2.6. Net income from card services in the period 2011-2015
Unit: Million VND
3500
3000
2500
2000
1500
1000
500
0
687
1023
1547
2267
3104
2011 2012 2013 2014 2015
Net income from card services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.6, it can be seen that BIDV Tien Giang's card service income is constantly growing because the Branch focuses on developing businesses operating in industrial parks, which are the source of customers for salary payment products, ATMs, BSMS. Specifically, there are companies such as Freeview, Quang Viet, Dai Thanh, which are businesses with a large number of card openings at the Branch, contributing to the increase in card service fees [25].
Table 2.6. Number of ATMs and POS machines in 2015 of some banks in Tien Giang area.
Unit: Machine
STT
Bank name
Number of ATMs
Cumulative number of ATM cards
POS machine
1
BIDV Tien Giang
23
97,095
22
2
BIDV My Tho
7
21,325
0
3
Agribank Tien Giang
29
115,743
77
4
Vietinbank Tien Giang
16
100,052
54
5
Dong A Tien Giang
26
97,536
11
6
Sacombank Tien Giang
24
88,513
27
7
Vietcombank Tien Giang
15
61,607
96
8
Vietinbank - Tay Tien Giang Branch
6
46,042
38
(Source: 2015 Banking Activity Data Report of the General and Internal Control Department of the Provincial State Bank [21])
Through table 2.6, the author finds that the number of ATMs of BIDV Tien Giang is not much, ranking fourth after Agribank Tien Giang, Dong A Tien Giang, Sacombank Tien Giang. The number of POS machines of BIDV Tien Giang is very small, only higher than Dong A Tien Giang and BIDV My Tho in the initial stages of merging the BIDV system. Besides, BIDV Tien Giang has a high number of cards increasing over the years (table 2.7) but the cumulative number of cards issued up to December 31, 2015 is still relatively low compared to Agribank, Vietcombank, Dong A (table 2.6).
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Group of Indicators for Efficiency of Capital Use in Production and Business -
Analysis of Working Capital Efficiency at the Company. -
Solutions to Improve Capital Mobilization Efficiency at Vietnam Foreign Trade Bank -
Some solutions to improve the efficiency of attracting and using ODA capital in the forestry sector in Vietnam - 13

(Source: Financial statement for the period 2012 - 2014)
The above data shows that in 2013, bad debts at the branch suddenly arose, the amount of risk provisions of the branch increased significantly and focused mainly on specific risk provisions. In 2013, the amount of provisions increased by more than 11 billion VND compared to 2012. In 2014, both the overdue debt and bad debt ratios were
73
decreased compared to 2013, so the bank's risk provisioning ratio also decreased from 1.98% to 1.07%. The provisioning measure is a form of self-insurance for the Bank, this is a necessary and important thing in the current conditions to help Son Tay Branch be more proactive in risk management and its business activities. However, to properly assess the quality of credit work at the branch, it is necessary to consider the aspect of using the risk provision fund to handle bad debts.
Table 2.14: Fluctuations in reserve fund for customer loans
Unit: Billion VND
2012 | 2013 | 2014 | |
Credit risk reserve balance | 20 | 34 | 17 |
Provisions made during the year | 23.76 | 34.85 | 17.45 |
Use redundancy to handle the bad debt | 27 | 10 | 31 |
(Source: Financial statement for the period 2012 - 2014)
In the period from 2012 to 2014, bad debt at the branch tended to increase rapidly, so the branch proactively used measures to handle debt such as: setting up provisions and handling risks, suing customers to recover debt... with the goal of ensuring the bad debt ratio is below the industry average, the total bad debt handled by the risk reserve fund in this period reached 68 billion VND. The reason for the increase in provisioning costs may be that in previous years the Bank had not set up sufficient provisions, the credit balance contained many unsustainable factors, the deterioration of collateral assets... As of December 31, 2014, the bad debt ratio at the branch was 0.96% of the total outstanding balance on the balance sheet, however in 2014 the branch sold bad debt to VAMC for about 106 billion VND.
By selling bad debts to VAMC for a period of 5 years, the branch will reduce its financial burden and risk provisioning.
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is carried out evenly over 5 years and is refunded to income when bad debts are recovered, thereby helping the Branch to be safer in business operations.
However, credit activities at the branch still have many latent debts with a high risk of being converted to bad debt because by December 31, 2014, the outstanding debt structure remains the same debt group according to Decision 780/QD-NHNN dated April 23, 2012 and Circular 02/2013/TT-NHNN dated January 21, 2013, which is quite large, about 600 billion VND, accounting for 37% of total outstanding debt. Therefore, in the following years, in addition to using traditional measures to handle bad debt such as using risk reserve funds and suing customers, selling debt to the Vietnam Asset Management Company (VAMC) is a relatively good solution through which BIDV will receive bonds from VAMC and can mortgage them to borrow from the State Bank to create credit capital for the economy. Currently, the Government and the State Bank are considering increasing the debt purchase and sale term from 5 years to 10 years.
- Expense
Target
2012 | 2013 | 2014 | |
Difference between income and expenditure | 61.5 | 54.2 | 55.6 |
Total Cost/Total Revenue | 73% | 69% | 71% |
(Source: Financial statement for the period 2012 - 2014)
Branch costs began to increase with a low fluctuation range. The expansion of mobilization and development of retail banking services inevitably led to an increase in labor and costs... Son Tay branch had to invest in purchasing management software, setting up electronic banking services... Initial investment in technology was very expensive, increasing the bank's costs. Therefore, the cost/revenue ratio of Son Tay branch was relatively high, reducing the bank's business efficiency.
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- Net profit
This is the indicator that determines the magnitude of the commercial bank's business efficiency. As the difference between revenue and cost, the net profit of Son Tay branch tends to fluctuate unsteadily. In 2012, it reached 4,235 billion VND but increased in 2013 to 5,428 billion VND and then decreased to 4,269 in 2014.
- Increase equity
Increasing equity is both a requirement of the State Bank of Vietnam to ensure the minimum capital safety ratio and a condition for commercial banks to increase their operations.
The equity of Son Tay branch in the period from 2012 to 2014 has grown strongly. In 2012, it was 18,300 billion VND, in 2013 it was 24,006 billion VND and reached 34,907 billion VND in 2014. Thus, the branch has implemented the capital increase roadmap according to the plan when the branch has selected and had preferential policies for strategic shareholders with potential and ability to support the development of the bank. Increased equity affects profits through increased investment in technology, network expansion, increased mobilization and lending. If equity increases gradually with accumulated profits, the ROE index will not be distorted and accurately reflect the bank's operating efficiency.
- Business efficiency
Table 2.15: Relationship between ROA and ROE of BIDV Son Tay branch in the period 2012-2014
Year
Profit after tax | LNST | VCSH bq | ROE | Total assets bq | ROA | |
2012 | 61.5 | 4,235 | 18,300 | 23.14 | 281,275 | 1.51 |
2013 | 54.2 | 5,428 | 24,006 | 22.61 | 337,788 | 1.61 |
2014 | 55.6 | 4,269 | 34,907 | 12.23 | 391,428 | 1.09 |
(Source: General Planning Department - BIDV Son Tay)
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Looking at the table, we can see that total assets have been increasing over the years, proving that Son Tay branch has maximized its assets to generate more and more profits for the bank. The profit after tax/average equity ratio (ROE) has decreased, showing that over the years, equity and total assets have increased, but the bank's operating efficiency has tended to decrease. This shows that the scale of operations of Son Tay branch is still not commensurate with the growth rate of equity. Moreover, the business efficiency of Son Tay branch mainly earns profits from credit activities, but over the past 3 years, there has been an increase in income from service activities, proving that the retail service activities of the branch have initially developed quite well in the town.
2.4 Evaluation of capital usage efficiency at Joint Stock Commercial Bank for Investment and Development, Son Tay branch
2.4.1 Evaluation of key successes
In general, the period 2012-2014 had many fluctuations affecting the Vietnamese banking system in general and the Vietnam Joint Stock Commercial Bank for Investment and Development, Son Tay branch in particular, including the application of Basel II safety standards, the application of modern technology (creating a foundation for centralized management, forming and developing electronic banking services)... To increase efficiency, bank administrators in general and Son Tay branch in particular must use a combination of many solutions, from strategic planning to building operational plans, from system-wide management to controlling each transaction office and each bank employee. The efficiency goal is always linked to the specific conditions and measures of the bank. At the same time, administrators regularly analyze measures to increase efficiency such as management, control, technology, service diversity, etc.
The measures taken by Son Tay branch to increase business efficiency can be successful or fail due to subjective and objective reasons. Next, the author of the thesis will analyze the aspects considered
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is the success of the measures that Son Tay branch has implemented in the period 2012-2014
- Executive management
Regarding the organizational structure of the management board, including the director and 2 deputy directors, responsible for operating all business activities of the branch. Based on the assignment of tasks by the management board to each member, during the year, the management board actively implemented and completed its tasks well through issuing directive decisions on business activities, contributing to the implementation of the proposed business plan targets.
Regarding the banking management system: Son Tay Branch has a modern management structure that continues to be improved through the establishment of specialized blocks such as the risk management block to enhance operations and monitor risks in accordance with practices demonstrated by the branch's bad debt ratio in the period 2012-2015 always at a safe rate, lower than 3%.
Each department in the branch's organizational structure is given clear authority and duties, creating smooth and close coordination between the management board and the blocks, meeting the bank's development needs in both breadth and depth.
- Check, control
Inspection and control activities have been strengthened and developed in accordance with regulations, thus limiting risks in the branch's business operations. The proportion of loans with collateral accounts for nearly 90% of the branch's total outstanding loans.
- Ensure equity and other safety
In general, Son Tay branch always complies with and maintains the safety ratios according to regulations, but the equity is still low. However, in the period of 2012-2014, the branch's scale of operations has been increasingly expanded and increased strongly.
- Development of technical infrastructure
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In the period of 2012-2014, Son Tay branch has been investing in facilities and developing technical infrastructure. In general, the branch has applied modern technology and developed banking services. Up to now, the branch has a computer system with software applications for managing residential deposits, accounting and credit management software, and retail banking software applications, with a high level of convenience to support employees in transactions with customers. In addition, the branch also applies software for Homebanking, Mobilebanking services,... so the branch's card services have gradually developed and have a certain position in the market (see table 2.16; 2.17 and table 2.18).
Table 2.16: BIDV's position in the domestic debit card market
Bank
Number of domestic debit cards as of December 31, 2014 | Card usage turnover | |||||
Quantity | Market share | Location | Revenue (billion VND) | Market share | Location | |
BIDV | 4,142,656 | 9.45% | 5 | 44,744 | 11.45% | 5 |
VCB | 6,033,696 | 13.76% | 4 | 85,076 | 21.77% | 1 |
Vietinbank | 10,112,000 | 23.06% | 1 | 47,840 | 12.24% | 4 |
Agribank | 9,300,815 | 21.21% | 2 | 84,594 | 21.64% | 2 |
EAB | 6,462,615 | 14.74% | 3 | 60,491 | 15.48% | 3 |
Techcombank | 1,626,111 | 3.71 % | 6 | 17,866 | 4.57% | 6 |
Whole market | 43,850,024 | 100% | 390,841 | 100% | ||
(Source: BIDV's card business performance summary report)
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Table 2.17: BIDV's position in the international credit card market
Bank
Number of credit cards International to 31/12/2014 | Card usage turnover | |||||
Quantity | Market part | Location | Sales (billion VND) | Market part | Location | |
BIDV | 38,871 | 3.1% | 7 | 606.0 | 6.22% | 6 |
VCB | 309,507 | 24.5% | 2 | 2,443.1 | 25.1% | 1 |
Vietinbank | 372,768 | 29.5% | 1 | 1,213.7 | 12.5% | 4 |
Agribank | 19,637 | 1.6% | 9 | 297.6 | 3.1% | 9 |
ACB | 107,311 | 8.5% | 3 | 1,146.6 | 11.8% | 5 |
Eximbank | 40,301 | 3.2% | 6 | 490.1 | 5.0% | 7 |
Sacombank | 68,895 | 5.5% | 4 | 1,283.7 | 13.2% | 3 |
Techcombank | 64.44 | 5.1% | 5 | 1,547.5 | 15.9% | 2 |
VIB | 34,121 | 2.7% | 8 | 319.5 | 3.3% | 8 |
Whole market | 1,261,662 | 100% | 9,741.4 | 100% | ||
(Source: BIDV's card business performance summary report)
Table 2.18: Results of card service implementation in the period 2012 - 2014
STT
Target | Year 2012 | Year 2013 | Year 2014 | |
1 | Number of cards issued per year (cards) | 2,745 | 3,216 | 6,695 |
2 | Number of credit cards issued during the year (cards) | 17 | 25 | 57 |
3 | Number of ATMs installed in the year (machines) | 1 | 2 | 3 |
4 | Card service revenue (million VND) | 284 | 369 | 805 |
(Source: BIDV's card business performance summary report)
Expanding network of operations, increasing market share
As of December 31, 2014, the branch's affiliated units have 6 transaction offices operating in Son Tay town. The network of transaction offices helps the branch reach customers faster and more effectively, especially small and medium enterprises, consumers, households, and production households.
80
Thang Long University Library

![Pre-tax Profit of Bidv Tien Giang in the Period 2011-2015
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At that time, the Branch had to set aside a provision for credit risks, which reduced the Branchs income.
Chart 2.2. Pre-tax profit of BIDV Tien Giang in the period 2011-2015
Unit: Billion VND
140
120
100
80
60
40
20
0
63.3
80.34
89.29
110.08
131.99
2011 2012 2013 2014 2015
Profit before tax
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, through chart 2.2, it can be seen that BIDV Tien Giangs profit is still increasing continuously, and its operating efficiency is currently leaking. This is a contribution of non-credit services, and this service segment will be increasingly focused on growth by BIDV Tien Giang to ensure the highest profit safety because credit activities have many potential risks. At the same time, focusing on developing non-credit services is consistent with one of the contents of restructuring the financial activities of credit institutions in the project Restructuring the system of credit institutions in the period 2011-2015 approved by the Prime Minister in Decision No. 254/QD-TTg dated March 1, 2012 [14]: Gradually shifting the business model of commercial banks towards reducing dependence on credit activities and increasing income from non-credit services.
2.2. Current status of non-credit service development at BIDV Tien Giang.
2.2.1. BIDV Tien Giang has deployed the development of non-credit services in recent times.
Along with the development of the Head Office, BIDV Tien Giangs products and services are constantly improved and deployed in a diverse manner to ensure provision for many different customer groups in the area: individual customers, corporate customers, and financial institutions. Typical services are as follows: Payment services, treasury services, guarantee services, card services, trade finance, other services: Western Union, insurance commissions, consulting services, foreign exchange derivatives trading, e-banking services,...
2.2.1.1. Payment services:
In accordance with the Prime Ministers Project to promote non-cash payments in Vietnam [15], banks in Tien Giang province have continuously developed payment services to reduce customers cash usage habits through card services and electronic banking services such as: salary payment through accounts, focusing on developing card acceptance points, developing multi-purpose cards, paying social insurance by transfer, paying bills through banks, etc.
Chart 2.3. Net income from payment services in the period 2011-2015
Unit: Million VND
6000
5000
4000
3000
2000
1000
0
3922 4065
4720 5084 5324
2011 2012 2013 2014 2015
Net income from payment services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Along with the technological development of the entire system, BIDV Tien Giang has a payment system with a fairly stable transaction processing speed, bringing many conveniences to customers. The results of observing chart 2.3 show that the income from payment services that the Branch has achieved has grown over the years but the speed is not high and the products are not outstanding compared to other banks. Domestic payment products such as: Online bill payment, electricity bills, water bills, insurance premiums, cable TV bills, telecommunications fees, airline tickets, etc. bring many conveniences to customers. Regarding international payment, this is an indispensable activity for foreign economic activities, BIDV Tien Giang is providing international payment methods for small enterprises producing agriculture, aquatic food and seafood that have credit relationships with banks in industrial parks in Tien Giang province such as: money transfer, collection, L/C payment.
2.2.1.2. Treasury services:
BIDV Tien Giang always focuses on ensuring treasury safety and currency security, always complies with legal regulations, and minimizes risks in operations such as: counting and collecting money from customers, receiving and delivering internal transactions, collecting from the State Bank (SBV) or other credit institutions, receiving ATM funds, bundling money, etc. BIDV Tien Giangs treasury service management department is always fully equipped with modern machinery and equipment such as: money transport vehicles, fire prevention tools, money counters, money detectors, magnifying glasses, etc. to ensure absolute safety in treasury operations, immediately identifying real and fake money and other risks that may affect people and assets of the bank and customers. In addition, implementing regulation 2480/QC dated October 28, 2008 between the State Bank of Tien Giang province and the Provincial Police on coordination in the fight against counterfeit money, in the 3-year review of implementation, BIDV Tien Giang discovered, seized and submitted to the State Bank of Tien Giang province 475 banknotes of various denominations and was commended by the Provincial Police and the State Bank of Tien Giang province [17].
Chart 2.4. Net income from treasury services in the period 2011-2015
Unit: Million VND
350
300
250
200
150
100
50
0
105 122
309 289 279
2011 2012 2013 2014 2015
Net income from treasury services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, as shown in Figure 2.4, income from treasury operations is not high and fluctuates. Specifically, in the period 2011-2013, net income increased and increased most sharply in 2013, then in the period 2013-2015, there was a downward trend. This fluctuation is due to the fact that fees collected from treasury services are often very low and can even be waived to attract customers to use other services.
2.2.1.3. Guarantee and trade finance services:
BIDV Tien Giang, thanks to the advantages of the province and the favorable location of the Branch, has continuously focused on developing income from guarantee services and trade finance.
Chart 2.5. Net income from guarantee and trade finance services in the period 2011-2015
Unit: Million VND
14000
12000
10000
8000
6000
4000
2000
0
5193 5695
2742 3420
8889
3992
11604 12206
5143 5312
2011 2012 2013 2014 2015
Net income from guarantee services Net income from Trade Finance
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.5, we can see that BIDV Tien Giangs income from guarantee services and trade finance has grown over the years. The reason is: Among BIDV Tien Giangs corporate customers, the construction industry is the industry with the highest proportion of customers after the trading industry, this is a group of customers with potential to develop guarantee services. The second group of customers is corporate customers in the fields of agricultural production, livestock and seafood processing with high import and export turnover in the area.
are the target of trade finance development. In addition, BIDV Tien Giang also focuses on continuously developing these customer groups to increase revenue for many other products and services in the future.
2.2.1.4. Card and POS services:
As a service that BIDV Tien Giang has recently developed strongly, it can be said that this is a very potential market and has the ability to develop even more strongly in the future. Card services with outstanding advantages such as fast payment time, wide payment range, quite safe, effective and suitable for the integration trend and the Project to promote non-cash payments in Vietnam. Cards have become a modern and popular payment tool. BIDV Tien Giang early identified that developing card services is to expand the market to people in society, create capital mobilized from card-opened accounts, contribute to diversifying banking activities, enhance the image of the bank, bring the BIDV Tien Giang brand to people as quickly and easily as possible. BIDV Tien Giang is currently providing card types such as: credit cards (BIDV MasterCard Platinum, BIDV Visa Gold Precious, BIDV Visa Manchester United, BIDV Visa Classic), international debit cards (BIDV Ready Card, BIDV Manu Debit Card), domestic debit cards (BIDV Harmony Card, BIDV eTrans Card, BIDV Moving Card, BIDV-Lingo Co-branded Card, BIDV-Co.opmart Co-branded Card). These cards can be paid via POS/EDC or on the ATM system. In addition, with debit cards, customers can not only withdraw money via ATMs but also perform utilities such as mobile top-up, online payment, money transfer,... through electronic banking services.
In order to attract customers with card services, BIDV Tien Giang has continuously increased the installation of ATMs. As of December 31, 2015, BIDV Tien Giang has 23 ATMs combined with 7 ATMs in the same system of BIDV My Tho, so the number of ATMs is quite large, especially in the center of My Tho City, but is not yet fully present in the districts. Basic services on ATMs such as withdrawing money, checking balances, printing short statements,... BIDV ATMs accept cards from banks in the system.
Banknetvn and Smartlink, cards branded by international card organizations Union Pay (CUP), VISA, MasterCard and cards of banks in the Asian Payment Network. From here, cardholders can make bill payments for themselves or others at ATMs, by simply entering the subscriber number or customer code, booking code that service providers notify and make bill payments.
Chart 2.6. Net income from card services in the period 2011-2015
Unit: Million VND
3500
3000
2500
2000
1500
1000
500
0
687
1023
1547
2267
3104
2011 2012 2013 2014 2015
Net income from card services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.6, it can be seen that BIDV Tien Giangs card service income is constantly growing because the Branch focuses on developing businesses operating in industrial parks, which are the source of customers for salary payment products, ATMs, BSMS. Specifically, there are companies such as Freeview, Quang Viet, Dai Thanh, which are businesses with a large number of card openings at the Branch, contributing to the increase in card service fees [25].
Table 2.6. Number of ATMs and POS machines in 2015 of some banks in Tien Giang area.
Unit: Machine
STT
Bank name
Number of ATMs
Cumulative number of ATM cards
POS machine
1
BIDV Tien Giang
23
97,095
22
2
BIDV My Tho
7
21,325
0
3
Agribank Tien Giang
29
115,743
77
4
Vietinbank Tien Giang
16
100,052
54
5
Dong A Tien Giang
26
97,536
11
6
Sacombank Tien Giang
24
88,513
27
7
Vietcombank Tien Giang
15
61,607
96
8
Vietinbank - Tay Tien Giang Branch
6
46,042
38
(Source: 2015 Banking Activity Data Report of the General and Internal Control Department of the Provincial State Bank [21])
Through table 2.6, the author finds that the number of ATMs of BIDV Tien Giang is not much, ranking fourth after Agribank Tien Giang, Dong A Tien Giang, Sacombank Tien Giang. The number of POS machines of BIDV Tien Giang is very small, only higher than Dong A Tien Giang and BIDV My Tho in the initial stages of merging the BIDV system. Besides, BIDV Tien Giang has a high number of cards increasing over the years (table 2.7) but the cumulative number of cards issued up to December 31, 2015 is still relatively low compared to Agribank, Vietcombank, Dong A (table 2.6).
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