Tourism Development Assessment Indicators


Geographical location directly or indirectly affects tourism elements as well as determines the ability and level of connection in tourism development. Specifically, geographical location contributes to determining the natural and cultural characteristics of tourism objects. Geographical location affects tourists' attitudes, psychology and choices towards the image of the destination.

to – factor

important to

decide whether tourists will visit or not

no (John L. Crompton, 1979). The geographical location of the DL point also contributes to the influence

affect the

formation and development of the market

DL School (Mirela Mazilu &

Sabina Mitroi, 2014). On the other hand, geographical location determines the ability and level of tourism linkage of localities in combining value chains to create typical products of the region (Nguyen Duy Phuong, 2016).

+ Tourism resources

TNDL plays a particularly important role in PTDL. TNDL has an impact

directly affects the formation of SPDL, DL types and TCLTDL (Nguyen

Minh Tue, Vu Dinh Hoa et al., 2017).

Tourism resources are the basic factor to create tourism products. Tourism products are created by many factors, but first of all, tourism resources must be mentioned. It is the diversity and richness of tourism resources that create the attractiveness of tourism products. The quantity, quality, and distribution of tourism resources directly affect the scale, quantity, quality of products, and the effectiveness of tourism activities. Tourism resources are an important basis for developing tourism types. In the process of tourism development, in order to continuously meet the requirements and satisfy the purposes of tourists, new types of tourism constantly appear and develop on the basis of tourism resources. It is the appearance of tourism types that makes natural and cultural factors become tourism resources.

TNDL is a set of

important component of TCLTDL. TNDL

image

directly affects the regionalization factor as well as the structure and specialization of the tourism region (Nguyen Minh Tue, 2010), and the ability to connect with neighboring localities. TNDL creates attraction for the destination, contributing to the development orientation of the tourism space.


Tourism resources are divided into natural tourism resources and cultural tourism resources. Natural tourism resources include natural landscapes, geological, geomorphological, climatic, hydrological, ecological and other natural factors that can be used for tourism purposes (Law on Tourism, 2017). Cultural tourism resources include historical-cultural relics, revolutionary relics, archeology, architecture; traditional cultural values, festivals, folk arts and other cultural values; creative works of human labor that can be used for tourism purposes (Law on Tourism, 2017).

+ Socio-economic and political factors

Population and labor resources

The impact of population on tourism activities is reflected in the need for rest of a part as well as the ability to consume tourism products. Factors related to population have a direct impact on the needs as well as the requirements of the type of tourists such as age (Diane Sedgley, Annette Pritchard, NigelMorgan, 2011), local residents' attitudes (Izidora Marković, Zoran Klarić, 2015), educational level

(Robert W McIntosh, 1995, quoted from Nguyen Van Dinh, Tran Thi Minh Hoa,

2006). In addition, the size and structure of the population also affect the scale of the tourism workforce. Therefore, understanding the characteristics of the population, ethnic composition, structure, distribution and population density is very important for the development of the tourism industry (Nguyen Minh Tue, 2010, page 77) as well as proposing tourism development policies based on changes in population factors (Bente Grimm, Martin Lohmann et al., 2009).

Socio-economic development

As a component of the socio-economic system, tourism development is affected by the elements in the system. The specific manifestation is the emergence of tourism demand through the growth of average income (Revenue), changes in prices (Price), quality of life (Life Quality), ... In addition, supporting economic sectors such as transportation, agriculture, industry, trade ... also contribute to promoting the development of the tourism industry.


Travel motivation also comes from improving cultural level and exploring the world. Travel development is influenced by the education system, training, health care network, social welfare regime, etc.

Free time and the need for rest and travel

The development of tourism activities is associated with the expansion of leisure time. In addition to income, leisure time is a necessary premise to encourage tourism-related activities to regenerate physical and mental health and develop cultural understanding. Currently, the globalization process has created great impacts on governments, workers, and economies in improving competitiveness, productivity, etc., thereby leading to a decline in improved working conditions (shortening the working day and week, increasing paid rest time) (UNWTO, 2014). This directly affects the increase in

increased need for rest (GabrielaLiliana CIOBAN, Gabriela Corina

SLUSARIUC, 2014). There are three types of needs: individual needs; group needs; and social needs.

Standard of living

The standard of living is closely related to the need for rest and tourism. The increase in factors related to the standard of living such as average income, education network, health care, cultural level leads to the increase in leisure, sightseeing and exploration activities (elements that make up tourism activities). The trend of the explosion in the demand for tourism in the world today is associated with the rapid increase in per capita income, especially in developed countries (UNWTO, 2017).

The standard of living is formed from real income, improved living conditions, adequate food rations, and a guaranteed network of health care, culture, and education. In particular, the important factor in assessing the standard of living of each individual is the average real income. When the socio-economic development, the average income per capita increases, the standard of living of people improves, tourism activities are formed and have the opportunity to become a reality.

Security and social safety conditions


Peace,

Political stability and social security are factors

important in

PTDL, especially in the context of integration. Conditions of peace, political stability, security

the whole society can

promote the

development on

product, type of DL (MA)

Clement & A Georgious, 1998), but also hinders the growth of the industry.

in the territories

have political environment

any

okay (Samer Hatem Raddad,

2016). On the contrary, PTDL is considered a tool to contribute to strengthening peace and enhancing relationships between countries in the world (UNWTO, 2015).

+ Tourism development strategy and policy

Tourism development strategies and policies are key factors leading to success in tourism development, linkages and ensuring tourism sustainability (UNEP, 2009). Tourism strategies and policies can promote or inhibit tourism development based on their relevance.

suitable to practical requirements. Based on the scale and scope of the territory, it can be divided

PTDL strategy and policy include: general development strategy and policy

national; local tourism development strategies and policies; strategies and

PTDL policy of each tourist destination.

+ Infrastructure

Infrastructure plays an important role in tourism development, in which the factors that directly affect it include: transportation system, information technology, electricity and water supply system.

Transportation is a factor that has a close impact on tourism, related to the components of tourism such as price, distance (Jameel Khadaroo, Boopen Seetanah, 2009), contributing to creating tourism linkages (Bruce Prideaux, 2000). Through convenient transportation networks, tourism becomes a popular social phenomenon.

Information technology is an important part of infrastructure serving tourism. It is a necessary condition to ensure information for tourists throughout the journey. In tourism activities, information technology is responsible for transporting news quickly and promptly, contributing to the implementation of domestic and international exchanges.

In the infrastructure, we must also mention the electricity and water supply systems - indispensable factors to serve the essential needs of tourists.


+ Context of international integration and cooperation

International integration and cooperation is an inevitable, objective trend and has an impact.

strongly to all aspects of economic and social life, including tourism.

International integration takes place in many aspects, fields, at many levels, promoting cooperation and exchange between countries and regions. International integration brings great opportunities for attracting tourism investment, learning tourism development experiences for countries, but on the other hand, it also poses great challenges for the tourism industry, requiring changes to adapt, survive and develop.

1.1.1.4. Indicators for evaluating tourism development

+ By industry

To evaluate the current status of tourism development in An Giang province by industry, the thesis uses research indicators including: indicators related to tourism exploitation and development, indicators related to tourism performance.

Tourist

Tourists are calculated by the number of visitors (visits) including international tourists and domestic tourists. These are important indicators to evaluate tourism activities, influencing and influencing other indicators.

Total tourism revenue

Determined by the indexes

Target: total revenue over the years and basis

structure

Revenue. Based on revenue figures over the years, it is possible to determine the growth rate of the tourism industry. Revenue from accommodation establishments, tourist travel activities, food and beverage services and ancillary tourism services, of which the main revenue is from accommodation establishments.

Labor in tourism industry

This is an indicator to evaluate the number of workers participating in tourism activities, calculated by 2 criteria: quantity and quality of labor. The total number of workers is calculated by the number of direct workers and indirect workers.

Direct labor is counted by the total number of workers working in tourism management agencies; direct labor training and providing human resources.


for DL; people working directly in the tourism industry such as travel companies, tourism businesses. Indirect labor in the tourism industry is the total of people working in different fields related to tourism.

Technical tourism facilities

The evaluation of tourism infrastructure must be based on the following main factors: ensuring the best conditions for tourism rest; convenient for tourists to travel; achieving optimal economic efficiency.

The tourism infrastructure system includes: Accommodation facilities; food and beverage service facilities, commercial services; entertainment facilities; sports facilities, medical facilities; facilities providing other supporting services. The most important of these is the accommodation system.

The evaluation of the indicators is mainly based on statistics on the number of accommodation establishments and rooms; the number of hotels rated (from 1 to 5 stars).

+ By tourist destination (applicable to An Giang province)

a. Determine criteria for evaluating tourist destinations

To determine the criteria, the thesis conducted a survey of the opinions of 8 experts who are managers and operators of state management agencies on tourism and travel companies in An Giang (Appendix 1.2). In the 8 criteria presented (Appendix 1.1), the experts' opinions had a high consensus (from 87.5% to 100% in Appendix 1.3.1). Thus, all 8 of these criteria were used to evaluate the tourism score.

The content of the criteria for evaluating DL scores is built in the thesis based on

on synthesis, planning

excess results

Research related to DL points

(Nguyen The

Chinh, 1995; Ho

Cong Dung, 1996; Truong Phuoc Minh, 2003;

Dao Ngoc Canh, 2003; Nguyen Lan Anh, 2014; Nguyen Phuong Nga, 2015; Nguyen Ha Quynh Giao, 2015, Nguyen Van Anh, 2018; Nguyen Thi Hong Hai), and at the same time based on the practical exploitation of tourist spots in An Giang. Specifically:

Criterion 1. Attractiveness

Attractiveness is considered the most important criterion in evaluating and classifying tourist attractions. Due to the differences in nature between tourist attractions groups,


Because natural and cultural tourism are attractive, the attractiveness also needs to be considered under different evaluation criteria. In the thesis, on the basis of inheriting the above research results and based on the reality of An Giang province, the attractiveness of tourism is divided into levels with the following specific criteria:

Table 1.1. Attractiveness criteria


TT

Level

degree

For natural TNDL

For cultural TNDL

1

Very attractive

Beautiful and unique landscape and terrain with diverse natural components or at least 1 natural component recognized at the national level (National Park, National Biosphere Reserve)

family,,..).

Cultural and artistic works, historical relics, contemporary works, craft villages, festivals with unique characteristics or 1 relic recognized at the national level; can exploit > 5 types of tourism.

2

Attractive

The landscape and terrain are quite beautiful and unique with diverse natural components.

Cultural works, historical and artistic relics, contemporary works, craft villages, and festivals that are quite special and unique, or have 1 work recognized at the provincial level; can be exploited for 3-4 years.

DL type

3

Medium

The landscape is quite monotonous with 2 3 natural elements.

Cultural works, historical and artistic relics, contemporary works, craft villages, and festivals are quite small in scale and have not been recognized at any level;

Can exploit 2-3 types of tourism.

4

Less attractive

Monotonous landscape and terrain with 1-2 natural elements.

Cultural works, historical and artistic relics, contemporary works, craft villages, and small-scale festivals that have not been recognized at any level;

Can exploit 1-2 types of tourism.

5

Unattractive

The landscape is very monotonous with 1 natural element.

Tourist attractions are cultural works, historical and artistic relics, contemporary works, craft villages, and very small-scale festivals; can be exploited exclusively.

at least 1 type of tourism

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Tourism Development Assessment Indicators

(Source: Thesis author) Criterion 2. Infrastructure and technical facilities

Infrastructure and technical support are important criteria in evaluating tourism destinations. Infrastructure and technical support create conditions for converting tourism resources into products and help maintain continuous operations (Dang Duy Loi, 1999). Based on research on tourism destinations and practices in An Giang, infrastructure and technical support are divided into the following 5 levels:

Table 1.2. Criteria on infrastructure and technical facilities


TT

Level

Infrastructure

CSVCKT

Internal transport

The extent of damage to the traffic route

near

Connecting traffic route

connect

Hotel and home standards

rest

Number of guests served

TTLL Standard

1

Very good

90 – 100%

asphalt

Are not

QL

3 stars or more

> 500

person/day

y

International

2

Good

70 – 90%

asphalt

Are not

QL

2 stars

301 – 500

person/day

y

Nation

3

Medium

50 – 70 %

asphalt

Some paragraphs but no effect

big

Provincial road

1 star

101 – 300

people/day

Local

4

Weak

< 50%

asphalt

Significant damage

Local

g

Only motels

50 – 100

person/day

y

Local

g

5

Least

No paved roads or there are but they are under construction

build

Severe damage, difficult to access point

Local

Motel

<50

people/day

Local

(Source: Thesis author)

Criterion 3. Management ability

Management factors play an important role in developing tourist destinations through their ability to

management, linkage, support

support. Criteria for

ability

management skills are assessed

through the Management Board with separate departments in charge, and the level of management at tourist sites. Based on previous studies and practices in An Giang, the specific management capacity criteria are as follows:

Table 1.3. Management ability criteria


TT

Level

Management Board

Management plan and

level of implementation

1

Very good

Has a functional management board

DL independent; has all components

There are full methods

management projects on various fields



specialized as: operation, direction

DL area and applied



tour guide, accommodation, food, souvenir

systematic and regular



concept; security and order, resource protection,

through



environmental sanitation


2

Good

There is a management board, a tourism management department.

There are most of the methods

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