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Research on tourism service supply chain in the Red River Delta and Northeastern Coast of Vietnam - 24


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APPENDIX


APPENDIX 1

INFORMATION ABOUT THE INTERVIEWER


Information

Title

Work unit

Level

education

Gender

calculate

Terrible

test

Expert 1

Head of Department

Department of Training, Ministry of Culture, Sports and Tourism

Sports and Tourism

Assoc.Prof.Dr.

Male

25

Expert 2

Lecturer

BM Tourism Marketing, Faculty of Hotel Management

DL, University of Commerce

Assoc.Prof.Dr.

Male

41

Expert 3

Head of BM

BM Business Logistics, Faculty

Marketing, University of Commerce

Assoc.Prof.Dr.

Female

34

Expert 4

Head of BM

BM DNDL Management, Faculty of Hotel Management

DL, University of Commerce

PhD

Female

20

Expert 5

Lecturer

BM Tourism Marketing, Faculty of Hotel Management

DL, University of Commerce

PhD

Female

14

Expert 6

Lecturer

BM Tourism Marketing, Faculty of Hotel Management

DL, University of Commerce

PhD

Female

15

Expert 7

Lecturer

BM Business Logistics, Faculty

Marketing, University of Commerce

PhD

Female

15

Expert 8

Manager

Vietnam Sun Company

Master

Male

15

Expert 9

Head of Department

Hanoi Daewoo Hotel, Hanoi

Master

Male

15


Expert 10


Prefect

Passenger Marketing of General

Vietnam Airlines Corporation


Master


Male


15

Maybe you are interested!

Research on tourism service supply chain in the Red River Delta and Northeastern Coast of Vietnam - 24


EXPERT IN-DEPTH INTERVIEW SCRIPT

Purpose: To collect information and evaluate the Development of the DVDL supply chain in the Red River Delta and the Eastern Sea Region.

Object:

- Experts at state management agencies

- Researchers, experts in tourism and marketing

- Businesses

Form of organization: Personal interview

Interview tools: Office, recording, notes

Script content

Introduction

Hello Dear Sir/Madam: I am currently a PhD student, my doctoral thesis is researching the supply chain of the food processing industry in the Red River Delta and the Red River Delta. Today, I am very pleased to interview you about the core issues of the performance of the food processing industry supply chain in the region, the issues raised and the orientations for choosing a research model for the food processing industry supply chain in the Red River Delta and the Red River Delta at present. We look forward to receiving your accurate, profound and frank opinions, analysis and comments. Your opinions will be kept confidential if you request, we will only publish the summary results. Once again, thank you for your cooperation and please provide some personal information:

Full name:……………..

Currently working at:……………….

Current position (if working):……………

Content section

1. According to you, which of the following factors measure the performance of the DVDL supply chain in the Red River Delta and the Mekong Delta?

STT

Recommended measurement factors

Agree

Disagree

1.

Satisfaction



2.

Finance



Additional measurement elements




….……….




………….




2. If you choose Satisfaction as a factor to measure supply chain performance, what specific indicators would you measure?

3. If you choose Finance as the factor to measure supply chain performance, what specific indicators will you measure?

4. According to you, which of the following factors affect the performance of the DVDL supply chain in the Red River Delta and the Central Highlands?

STT

Proposed influencing factors

Agree

Disagree

1

Supply chain configuration



2

Supply chain relationships



3

Supply chain coordination



Additional influencing factors




………….




….……….



5. If you choose Supply Chain Configuration as a factor affecting supply chain performance, what specific indicators would you measure? 6. If you choose Supply Chain Configuration as a factor affecting supply chain performance, what specific indicators would you measure?

7. If you choose Supply Chain Relationship as a factor affecting supply chain performance, then according to you, what specific scales will be used to measure it?

8. If Supply Chain Coordination is chosen as a factor affecting supply chain performance, then according to you, what specific scales will be used to measure it?

9. According to you, to conduct quantitative research, which subjects need to be surveyed by questionnaire?


THANK YOU VERY MUCH FOR YOUR COOPERATION!


SUMMARY AND SUMMARY OF RESULTS OF IN-DEPTH INTERVIEWS WITH EXPERTS


1. Viewpoints on answering questions (1-2) on factors and scales to measure the performance of the supply chain of DVDL; questions (3-5) on factors affecting and scales to measure the impact of factors on the performance of the supply chain of DVDL in the Red River Delta and the Mekong Delta

TT

Measurement factors

Rating scales

CG1

CG2

CG3

CG4

CG5

CG6

CG7

CG8

CG9

CG10

1.

Satisfaction

X

X

X

X

X

X

X

X

X

X



Transaction waiting time

X


X

X

X

X

X

X

X

X

Value of services businesses receive

X

X

X


X

X


X

X

X

Service system

X

X

X

X


X

X

X

X

X

2.

Finance


X

X


X

X

X

X

X

X

X



Total cost

X

X


X

X

X

X

X

X

X

Distribution costs

X

X

X

X


X

X

X

X

X

DVDL design cost

X

X

X


X

X


X

X

X

Rate of return

X

X


X

X

X

X

X


X

Total revenue

X

X

X

X

X


X

X

X

X

Profit

X

X


X

X

X

X

X

X

X

Inventory costs



X




X




Market share





X




X


Commission Rate


X




X


X





Influencing factors

Rating scales

CG1

CG2

CG3

CG4

CG5

CG6

CG7

CG8

CG9

CG10

3.

String Configuration


X

X

X

X

X

X

X

X

X


Number and structure of members

X


X

X

X


X

X


X

Vertical distance (distance from first supplier to final customer)

X

X


X


X

X

X

X

X

Distribution channel

X

X

X

X

X


X

X

X



The core business's operations are outsourced to external partners.


X








X


TT

Measurement factors

Rating scales

CG1

CG2

CG3

CG4

CG5

CG6

CG7

CG8

CG9

CG10

4.

Chain relationship

X

X

X

X

X

X

X

X

X

X



Share information

X

X

X

X

X

X

X

X

X

X

Share volume, price

X


X

X

X

X


X

X

X

Share vision, ideas

X

X

X

X


X

X

X

X


Share investment plan

X

X


X

X

X

X


X

X

Share the new product introduction process

X


X

X


X

X

X


X

Share financial information

X

X


X

X


X


X

X

Decision Synchronization


X


X

X






Coordinate communication





X



X


X

Share the risk



X

X

X






Sharing resources






X

X




5.

Chain coordination

X

X

X

X

X

X

X

X


X


Supply capacity


X

X

X


X

X

X

X

X

General operating forecast

X

X


X

X

X

X


X

X

Supply planning

X


X

X

X


X

X


X

Customer service

X

X


X

X

X


X

X

X

* Conclusion: Factors and evaluation criteria with a rate of <50% are all excluded from the research framework on the performance of the supply chain of the food processing industry in the Red River Delta and the Mekong Delta. Thus, there are 02 measurement factors: Satisfaction (3 scales) and Finance (6 scales); 03 factors affecting the performance of the supply chain of the food processing industry in the Red River Delta and the Mekong Delta: Chain configuration (3 scales); Chain relationship (6 scales) and Chain coordination (4 scales).

* Views on the subject were investigated through questionnaires to conduct quantitative research.

Managers of tourism service enterprises, managers of tourism transportation service enterprises, managers of hotels providing accommodation services, managers of tourism entertainment service enterprises (10/10 experts commented). The purpose of the thesis is to improve the performance of the tourism supply chain, which also brings satisfaction and financial benefits to the members participating in the chain.

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