large, that bank will be able to operate business on an increasingly expanding scale, diversify service types and improve competitiveness.
In the recent period, the capital activities of MB Viet Tri Branch have always grown strongly. In 2010, with a reasonable interest rate adjustment policy and efforts to improve the quality of products and services, the total mobilization of the Branch was 967 billion VND, by 2012 the total capital mobilization was 1,245 billion VND, an increase of 28.7%. Capital mobilization activities at the branch are also very diverse in many different forms such as: receiving savings deposits from individuals and organizations with many terms from 1 week to 36 months, paying interest later or monthly; issuing valuable papers...
Table 2.1: Capital mobilization situation at MB Viet Tri Branch
(Unit: Billion VND)
INDICATORS
2010 | 2011 | 2012 | |
Total capital mobilized at CN | 967 | 1,080 | 1,245 |
According to the source of mobilization | |||
- From the organization | 222 | 204 | 231 |
- From the population | 745 | 876 | 1,014 |
-By term | |||
- Under 12 months | 899 | 985 | 1.125 |
- Over 12 months | 68 | 95 | 120 |
-By currency | |||
- Vietnamese Dong | 852 | 939 | 1,058 |
- Converted currency | 115 | 141 | 187 |
Total capital | 1,235 | 1,323 | 1,337 |
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Pre-tax Profit of Bidv Tien Giang in the Period 2011-2015
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At that time, the Branch had to set aside a provision for credit risks, which reduced the Branch's income.
Chart 2.2. Pre-tax profit of BIDV Tien Giang in the period 2011-2015
Unit: Billion VND
140
120
100
80
60
40
20
0
63.3
80.34
89.29
110.08
131.99
2011 2012 2013 2014 2015
Profit before tax
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, through chart 2.2, it can be seen that BIDV Tien Giang's profit is still increasing continuously, and its operating efficiency is currently leaking. This is a contribution of non-credit services, and this service segment will be increasingly focused on growth by BIDV Tien Giang to ensure the highest profit safety because credit activities have many potential risks. At the same time, focusing on developing non-credit services is consistent with one of the contents of restructuring the financial activities of credit institutions in the project "Restructuring the system of credit institutions in the period 2011-2015" approved by the Prime Minister in Decision No. 254/QD-TTg dated March 1, 2012 [14]: "Gradually shifting the business model of commercial banks towards reducing dependence on credit activities and increasing income from non-credit services".
2.2. Current status of non-credit service development at BIDV Tien Giang.
2.2.1. BIDV Tien Giang has deployed the development of non-credit services in recent times.
Along with the development of the Head Office, BIDV Tien Giang's products and services are constantly improved and deployed in a diverse manner to ensure provision for many different customer groups in the area: individual customers, corporate customers, and financial institutions. Typical services are as follows: Payment services, treasury services, guarantee services, card services, trade finance, other services: Western Union, insurance commissions, consulting services, foreign exchange derivatives trading, e-banking services,...
2.2.1.1. Payment services:
In accordance with the Prime Minister's Project to promote non-cash payments in Vietnam [15], banks in Tien Giang province have continuously developed payment services to reduce customers' cash usage habits through card services and electronic banking services such as: salary payment through accounts, focusing on developing card acceptance points, developing multi-purpose cards, paying social insurance by transfer, paying bills through banks, etc.
Chart 2.3. Net income from payment services in the period 2011-2015
Unit: Million VND
6000
5000
4000
3000
2000
1000
0
3922 4065
4720 5084 5324
2011 2012 2013 2014 2015
Net income from payment services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Along with the technological development of the entire system, BIDV Tien Giang has a payment system with a fairly stable transaction processing speed, bringing many conveniences to customers. The results of observing chart 2.3 show that the income from payment services that the Branch has achieved has grown over the years but the speed is not high and the products are not outstanding compared to other banks. Domestic payment products such as: Online bill payment, electricity bills, water bills, insurance premiums, cable TV bills, telecommunications fees, airline tickets, etc. bring many conveniences to customers. Regarding international payment, this is an indispensable activity for foreign economic activities, BIDV Tien Giang is providing international payment methods for small enterprises producing agriculture, aquatic food and seafood that have credit relationships with banks in industrial parks in Tien Giang province such as: money transfer, collection, L/C payment.
2.2.1.2. Treasury services:
BIDV Tien Giang always focuses on ensuring treasury safety and currency security, always complies with legal regulations, and minimizes risks in operations such as: counting and collecting money from customers, receiving and delivering internal transactions, collecting from the State Bank (SBV) or other credit institutions, receiving ATM funds, bundling money, etc. BIDV Tien Giang's treasury service management department is always fully equipped with modern machinery and equipment such as: money transport vehicles, fire prevention tools, money counters, money detectors, magnifying glasses, etc. to ensure absolute safety in treasury operations, immediately identifying real and fake money and other risks that may affect people and assets of the bank and customers. In addition, implementing regulation 2480/QC dated October 28, 2008 between the State Bank of Tien Giang province and the Provincial Police on coordination in the fight against counterfeit money, in the 3-year review of implementation, BIDV Tien Giang discovered, seized and submitted to the State Bank of Tien Giang province 475 banknotes of various denominations and was commended by the Provincial Police and the State Bank of Tien Giang province [17].
Chart 2.4. Net income from treasury services in the period 2011-2015
Unit: Million VND
350
300
250
200
150
100
50
0
105 122
309 289 279
2011 2012 2013 2014 2015
Net income from treasury services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, as shown in Figure 2.4, income from treasury operations is not high and fluctuates. Specifically, in the period 2011-2013, net income increased and increased most sharply in 2013, then in the period 2013-2015, there was a downward trend. This fluctuation is due to the fact that fees collected from treasury services are often very low and can even be waived to attract customers to use other services.
2.2.1.3. Guarantee and trade finance services:
BIDV Tien Giang, thanks to the advantages of the province and the favorable location of the Branch, has continuously focused on developing income from guarantee services and trade finance.
Chart 2.5. Net income from guarantee and trade finance services in the period 2011-2015
Unit: Million VND
14000
12000
10000
8000
6000
4000
2000
0
5193 5695
2742 3420
8889
3992
11604 12206
5143 5312
2011 2012 2013 2014 2015
Net income from guarantee services Net income from Trade Finance
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.5, we can see that BIDV Tien Giang's income from guarantee services and trade finance has grown over the years. The reason is: Among BIDV Tien Giang's corporate customers, the construction industry is the industry with the highest proportion of customers after the trading industry, this is a group of customers with potential to develop guarantee services. The second group of customers is corporate customers in the fields of agricultural production, livestock and seafood processing with high import and export turnover in the area.
are the target of trade finance development. In addition, BIDV Tien Giang also focuses on continuously developing these customer groups to increase revenue for many other products and services in the future.
2.2.1.4. Card and POS services:
As a service that BIDV Tien Giang has recently developed strongly, it can be said that this is a very potential market and has the ability to develop even more strongly in the future. Card services with outstanding advantages such as fast payment time, wide payment range, quite safe, effective and suitable for the integration trend and the Project to promote non-cash payments in Vietnam. Cards have become a modern and popular payment tool. BIDV Tien Giang early identified that developing card services is to expand the market to people in society, create capital mobilized from card-opened accounts, contribute to diversifying banking activities, enhance the image of the bank, bring the BIDV Tien Giang brand to people as quickly and easily as possible. BIDV Tien Giang is currently providing card types such as: credit cards (BIDV MasterCard Platinum, BIDV Visa Gold Precious, BIDV Visa Manchester United, BIDV Visa Classic), international debit cards (BIDV Ready Card, BIDV Manu Debit Card), domestic debit cards (BIDV Harmony Card, BIDV eTrans Card, BIDV Moving Card, BIDV-Lingo Co-branded Card, BIDV-Co.opmart Co-branded Card). These cards can be paid via POS/EDC or on the ATM system. In addition, with debit cards, customers can not only withdraw money via ATMs but also perform utilities such as mobile top-up, online payment, money transfer,... through electronic banking services.
In order to attract customers with card services, BIDV Tien Giang has continuously increased the installation of ATMs. As of December 31, 2015, BIDV Tien Giang has 23 ATMs combined with 7 ATMs in the same system of BIDV My Tho, so the number of ATMs is quite large, especially in the center of My Tho City, but is not yet fully present in the districts. Basic services on ATMs such as withdrawing money, checking balances, printing short statements,... BIDV ATMs accept cards from banks in the system.
Banknetvn and Smartlink, cards branded by international card organizations Union Pay (CUP), VISA, MasterCard and cards of banks in the Asian Payment Network. From here, cardholders can make bill payments for themselves or others at ATMs, by simply entering the subscriber number or customer code, booking code that service providers notify and make bill payments.
Chart 2.6. Net income from card services in the period 2011-2015
Unit: Million VND
3500
3000
2500
2000
1500
1000
500
0
687
1023
1547
2267
3104
2011 2012 2013 2014 2015
Net income from card services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.6, it can be seen that BIDV Tien Giang's card service income is constantly growing because the Branch focuses on developing businesses operating in industrial parks, which are the source of customers for salary payment products, ATMs, BSMS. Specifically, there are companies such as Freeview, Quang Viet, Dai Thanh, which are businesses with a large number of card openings at the Branch, contributing to the increase in card service fees [25].
Table 2.6. Number of ATMs and POS machines in 2015 of some banks in Tien Giang area.
Unit: Machine
STT
Bank name
Number of ATMs
Cumulative number of ATM cards
POS machine
1
BIDV Tien Giang
23
97,095
22
2
BIDV My Tho
7
21,325
0
3
Agribank Tien Giang
29
115,743
77
4
Vietinbank Tien Giang
16
100,052
54
5
Dong A Tien Giang
26
97,536
11
6
Sacombank Tien Giang
24
88,513
27
7
Vietcombank Tien Giang
15
61,607
96
8
Vietinbank - Tay Tien Giang Branch
6
46,042
38
(Source: 2015 Banking Activity Data Report of the General and Internal Control Department of the Provincial State Bank [21])
Through table 2.6, the author finds that the number of ATMs of BIDV Tien Giang is not much, ranking fourth after Agribank Tien Giang, Dong A Tien Giang, Sacombank Tien Giang. The number of POS machines of BIDV Tien Giang is very small, only higher than Dong A Tien Giang and BIDV My Tho in the initial stages of merging the BIDV system. Besides, BIDV Tien Giang has a high number of cards increasing over the years (table 2.7) but the cumulative number of cards issued up to December 31, 2015 is still relatively low compared to Agribank, Vietcombank, Dong A (table 2.6).
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Managing sex education activities for students at Nong Trang secondary school, Viet Tri city, Phu Tho province in the current context - 19 -
Capital Mobilization and Lending Situation of Acb Can Tho
(Source: Accounting balance sheet of 2010, 2011 and 2012)
Total capital mobilized
Total capital
1600
1400
1200
1000
800
600
400
200
0
2010
2011
2012
.
Chart 2.1: Capital mobilization situation at MB Viet Tri Branch
(Source: Balance sheet of MB Viet Tri Branch 2010, 2011 and 2012)
In general, mobilized capital increased steadily over the years from 2010 to 2012.
By mobilization source: as of December 31, 2012, economic organization deposits accounted for 18.5% of total mobilized sources, this is a relatively good ratio, however, capital mobilized from economic organizations is mainly concentrated on a number of large, traditional customers such as Lam Thao Super Chemical Company, Bai Bang Paper Corporation and Z121 Company. Residential deposits account for a large proportion of 81.5% although customers are mainly residents depositing small amounts of money. However, this is a relatively stable source of mobilization for the bank.
The management and use of capital of the Branch is carried out according to the motto of safety and efficiency to ensure both profitability and liquidity for the bank.
By term: capital mobilized by branches with terms of less than 12 months accounts for a large proportion. As of December 31, 2012, capital mobilized with terms of less than 12 months accounted for 90.3% of total mobilized capital.
By currency: VND deposits over the years have accounted for a larger proportion than foreign currency deposits.
2.2.2. On credit activities.
Table 2.2: Credit structure table at MB Viet Tri Branch
Unit: Billion VND
INDICATORS
2010 | 2011 | 2012 | |
Total outstanding debt | 1.002 | 876 | 822 |
+ Short term loans | 701 | 626 | 616 |
+ Medium term loans | 265 | 215 | 166 |
+ Long term loans | 36 | 35 | 40 |
Total assets | 1,235 | 1,323 | 1,337 |
(Source: Accounting balance sheets of 2010, 2011 and 2012).
Total outstanding debt
Total assets
1600
1400
1200
1000
800
600
400
200
0
2010
2011
2012
Chart 2.2: Credit structure chart at MB Viet Tri Branch
Because it has been in operation for 7 years while the competitive environment has become increasingly fierce in recent years, the branch's credit growth rate has slowed down compared to the early days of its operation. In 2011, inflation increased sharply, and lending interest rates were high, from 18%/year to 23%/year, which was also one of the reasons why outstanding loans could not grow. In 2012, the general economic market in the country became increasingly difficult, and production and business enterprises encountered many obstacles, so outstanding loans at the branch continued to decline, and this was also the average situation of credit institutions in the area in recent years.
Through the table above, it can be seen that the branch's long-term loan structure trend accounts for a small proportion of about 4.8% of total outstanding loans, which is also very suitable for the branch's capital structure because mobilizing long-term capital sources is relatively difficult.
2.2.3. Service activities
Service activities are highly focused on by commercial banks, considered as a fundamental factor to minimize risks, improve profit performance and create competitiveness for banks. Modern banking business is increasingly oriented towards increasing income from service activities instead of income mainly based on credit activities.
At MB Viet Tri, in addition to credit activities, the branch also focuses on developing service activities to increase profits and minimize risks. Up to now, the branch has expanded and developed many services such as: payment services, guarantees, money transfer services, remittances, asset custody, foreign currency trading, etc. Therefore, in addition to the main source of revenue from credit activities, the branch's service revenue has been constantly increasing.
The Branch's service activities include: payment and money transfer services; foreign exchange trading services; guarantee services and other services. Of which, payment and money transfer services account for the highest proportion of total service income, followed by income from guarantee services, other services and foreign exchange trading services.
The average growth rate of service income of the Branch over the past 3 years is 39.3%. In 2010, total service income was 3,101 million VND, in 2011 this figure reached 6,657 million VND, an increase of 114.67% compared to 2010; in 2012, total service income was 5,279 million VND, a decrease of 20.71% compared to 2011.
Table 2.3. Income structure from service activities at MB Viet Tri in the period 2010 - 2012
Unit: million VND
Year
Target
2010 | 2011 | 2012 | Compare (%) | |||
2011/ 2010 | 2012/ 2011 | BQ 2012/2010 | ||||
I. Service income | 3.101 | 6,657 | 6.106 | 214.7 | 91.7 | 153.2 |
1. Payment and money transfer services | 1,178 | 2,342 | 2,242 | 198.8 | 95.7 | 147.3 |
2. Foreign exchange trading | 496 | 1.131 | 1,100 | 228.0 | 97.2 | 162.6 |
3. Guarantee | 775 | 1,531 | 1,400 | 197.5 | 91.4 | 144.5 |
4. Other services | 652 | 1,653 | 1,364 | 253.5 | 82.5 | 168.0 |
II. Service income/total ratio income (%) | 2.1 | 3.69 | 3.8 | 175.7 | 102.9 | 139.3 |
(Source: Summary report of MB Viet Tri 2010, 2011, 2012)
The structure and growth rate of service income are shown in the chart below:

Chart 2.3. Structure and growth rate of service income at MB Viet Tri
(Source: Military Commercial Joint Stock Bank, Viet Tri Branch)
Although total service income increased unevenly over the years (in 2011 it increased compared to 2010, and in 2012 it decreased compared to 2011), the ratio of service income to total income tended to increase. This increase in ratio is shown in the chart below:

Chart 2.4. Service income ratio to total income at MB Viet Tri
(Source: Military Commercial Joint Stock Bank, Viet Tri Branch)
2.2.4. Business results
In the past time, although the business activities of the commercial banking system in general and the MB system in particular encountered many difficulties, the business activities of MB Viet Tri still achieved good results.
Profit before tax in 2010 reached 9.6 billion VND, in 2011 this figure reached 12.3 billion VND, an increase of 22% compared to 2010; in 2012 profit before tax reached 9.6 billion VND, a decrease of 22% compared to 2011. Profit after tax in 2012 decreased compared to 2011 due to the decrease in outstanding debt, income from lending activities decreased (loan outstanding debt decreased), income from service activities also decreased while bad debt increased, the Branch had to increase credit risk provisions.
Table 2.4. Business results of MB Viet Tri in the period 2010 - 2012
Unit: billion VND
Year
Target
2010 | 2011 | 2012 | Compare (%) | |||
2011/ 2010 | 2012/ 2011 | BQ 2012/2010 | ||||
1. Total income | 150.2 | 180.1 | 160.7 | 119.9 | 89.2 | 104.5 |
2. Total cost | 140.6 | 167.8 | 151.1 | 119.3 | 90.0 | 104.6 |
3. Profit before tax | 9.6 | 12.3 | 9.6 | 128.0 | 78.0 | 103.0 |
(Source: Summary report of MB Viet Tri 2010, 2011, 2012)
The growth rate and relationship between total revenue, total expenses and pre-tax profit in the period 2010 - 2012 of the Branch are shown in the chart below:

Figure 2.5. Relationship between total revenue, total cost and pre-tax profit
Tax period 2010 - 2012 at MB Viet Tri
(Source: Military Commercial Joint Stock Bank, Viet Tri Branch)
2.3. Current status of credit quality at MB Viet Tri Branch through specific indicators:
After 7 years of operation in Phu Tho province, thanks to our own efforts and support from customers and the whole system, the branch's operations in general and the branch's credit operations in particular have achieved remarkable results.
Encouraging achievements contributing to the promotion of local socio-economic development. The branch has been exploiting its potential, expanding customer relationships, enhancing the ability to participate in larger, longer-term project programs. As of December 31, 2012, the branch had over 800 borrowers with outstanding loans reaching 822 billion VND. In addition to lending for construction and housing repair, the branch also promotes lending to small and medium-sized enterprises to develop production. In addition, it focuses on lending to individual customers to promote private economic development. This is also the result of the branch's activities in supporting small and medium-sized enterprises in the area to expand production and make new investments. However, after a period of operation, the branch's bad debt tends to increase, the credit scale stagnates... Therefore, in order to assess more specifically the credit situation of MB Viet Tri Branch, some contents need to be considered:
2.3.1. Scale and structure of outstanding debt.
* About outstanding debt scale:
Table 2.5: Outstanding loans of 14 Commercial Bank branches in Phu Tho province.
Unit: Billion VND
STT
BANK NAME | Outstanding debt 2010 | 2011 | 2012 | |||
Outstanding debt | Increase/decrease % vs. 2010 | Outstanding debt | Increase/decrease % vs 2011 | |||
1 | 2 | 3 | 4 | 5 | 6 | 7 |
1 | Vietinbank Phu Tho Branch | 1,387 | 1,686 | 21.5% | 1,921 | 13.9% |
2 | Vietinbank Den Hung Branch | 1,431 | 1,634 | 14.2% | 1,710 | 4.7% |
3 | Vietinbank Hung Vuong Branch | 601 | 792 | 31.8% | 780 | -1.5% |
4 | Vietinbank Phu Tho Branch | 647 | 590 | -2.9% | 559 | -5.2% |
5 | Agribank Viet Tri Branch | 5.125 | 5,689 | 11.0% | 6,446 | 13.3% |
6 | BIDV Viet Tri Branch | 1,426 | 1,686 | 18.2% | 1.525 | -9.5% |
7 | MB Viet Tri branch | 1.002 | 876 | -12.6% | 822 | -6.2% |



![Pre-tax Profit of Bidv Tien Giang in the Period 2011-2015
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zt2a3gsnon-credit services, joint stock commercial bank
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At that time, the Branch had to set aside a provision for credit risks, which reduced the Branchs income.
Chart 2.2. Pre-tax profit of BIDV Tien Giang in the period 2011-2015
Unit: Billion VND
140
120
100
80
60
40
20
0
63.3
80.34
89.29
110.08
131.99
2011 2012 2013 2014 2015
Profit before tax
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, through chart 2.2, it can be seen that BIDV Tien Giangs profit is still increasing continuously, and its operating efficiency is currently leaking. This is a contribution of non-credit services, and this service segment will be increasingly focused on growth by BIDV Tien Giang to ensure the highest profit safety because credit activities have many potential risks. At the same time, focusing on developing non-credit services is consistent with one of the contents of restructuring the financial activities of credit institutions in the project Restructuring the system of credit institutions in the period 2011-2015 approved by the Prime Minister in Decision No. 254/QD-TTg dated March 1, 2012 [14]: Gradually shifting the business model of commercial banks towards reducing dependence on credit activities and increasing income from non-credit services.
2.2. Current status of non-credit service development at BIDV Tien Giang.
2.2.1. BIDV Tien Giang has deployed the development of non-credit services in recent times.
Along with the development of the Head Office, BIDV Tien Giangs products and services are constantly improved and deployed in a diverse manner to ensure provision for many different customer groups in the area: individual customers, corporate customers, and financial institutions. Typical services are as follows: Payment services, treasury services, guarantee services, card services, trade finance, other services: Western Union, insurance commissions, consulting services, foreign exchange derivatives trading, e-banking services,...
2.2.1.1. Payment services:
In accordance with the Prime Ministers Project to promote non-cash payments in Vietnam [15], banks in Tien Giang province have continuously developed payment services to reduce customers cash usage habits through card services and electronic banking services such as: salary payment through accounts, focusing on developing card acceptance points, developing multi-purpose cards, paying social insurance by transfer, paying bills through banks, etc.
Chart 2.3. Net income from payment services in the period 2011-2015
Unit: Million VND
6000
5000
4000
3000
2000
1000
0
3922 4065
4720 5084 5324
2011 2012 2013 2014 2015
Net income from payment services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Along with the technological development of the entire system, BIDV Tien Giang has a payment system with a fairly stable transaction processing speed, bringing many conveniences to customers. The results of observing chart 2.3 show that the income from payment services that the Branch has achieved has grown over the years but the speed is not high and the products are not outstanding compared to other banks. Domestic payment products such as: Online bill payment, electricity bills, water bills, insurance premiums, cable TV bills, telecommunications fees, airline tickets, etc. bring many conveniences to customers. Regarding international payment, this is an indispensable activity for foreign economic activities, BIDV Tien Giang is providing international payment methods for small enterprises producing agriculture, aquatic food and seafood that have credit relationships with banks in industrial parks in Tien Giang province such as: money transfer, collection, L/C payment.
2.2.1.2. Treasury services:
BIDV Tien Giang always focuses on ensuring treasury safety and currency security, always complies with legal regulations, and minimizes risks in operations such as: counting and collecting money from customers, receiving and delivering internal transactions, collecting from the State Bank (SBV) or other credit institutions, receiving ATM funds, bundling money, etc. BIDV Tien Giangs treasury service management department is always fully equipped with modern machinery and equipment such as: money transport vehicles, fire prevention tools, money counters, money detectors, magnifying glasses, etc. to ensure absolute safety in treasury operations, immediately identifying real and fake money and other risks that may affect people and assets of the bank and customers. In addition, implementing regulation 2480/QC dated October 28, 2008 between the State Bank of Tien Giang province and the Provincial Police on coordination in the fight against counterfeit money, in the 3-year review of implementation, BIDV Tien Giang discovered, seized and submitted to the State Bank of Tien Giang province 475 banknotes of various denominations and was commended by the Provincial Police and the State Bank of Tien Giang province [17].
Chart 2.4. Net income from treasury services in the period 2011-2015
Unit: Million VND
350
300
250
200
150
100
50
0
105 122
309 289 279
2011 2012 2013 2014 2015
Net income from treasury services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, as shown in Figure 2.4, income from treasury operations is not high and fluctuates. Specifically, in the period 2011-2013, net income increased and increased most sharply in 2013, then in the period 2013-2015, there was a downward trend. This fluctuation is due to the fact that fees collected from treasury services are often very low and can even be waived to attract customers to use other services.
2.2.1.3. Guarantee and trade finance services:
BIDV Tien Giang, thanks to the advantages of the province and the favorable location of the Branch, has continuously focused on developing income from guarantee services and trade finance.
Chart 2.5. Net income from guarantee and trade finance services in the period 2011-2015
Unit: Million VND
14000
12000
10000
8000
6000
4000
2000
0
5193 5695
2742 3420
8889
3992
11604 12206
5143 5312
2011 2012 2013 2014 2015
Net income from guarantee services Net income from Trade Finance
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.5, we can see that BIDV Tien Giangs income from guarantee services and trade finance has grown over the years. The reason is: Among BIDV Tien Giangs corporate customers, the construction industry is the industry with the highest proportion of customers after the trading industry, this is a group of customers with potential to develop guarantee services. The second group of customers is corporate customers in the fields of agricultural production, livestock and seafood processing with high import and export turnover in the area.
are the target of trade finance development. In addition, BIDV Tien Giang also focuses on continuously developing these customer groups to increase revenue for many other products and services in the future.
2.2.1.4. Card and POS services:
As a service that BIDV Tien Giang has recently developed strongly, it can be said that this is a very potential market and has the ability to develop even more strongly in the future. Card services with outstanding advantages such as fast payment time, wide payment range, quite safe, effective and suitable for the integration trend and the Project to promote non-cash payments in Vietnam. Cards have become a modern and popular payment tool. BIDV Tien Giang early identified that developing card services is to expand the market to people in society, create capital mobilized from card-opened accounts, contribute to diversifying banking activities, enhance the image of the bank, bring the BIDV Tien Giang brand to people as quickly and easily as possible. BIDV Tien Giang is currently providing card types such as: credit cards (BIDV MasterCard Platinum, BIDV Visa Gold Precious, BIDV Visa Manchester United, BIDV Visa Classic), international debit cards (BIDV Ready Card, BIDV Manu Debit Card), domestic debit cards (BIDV Harmony Card, BIDV eTrans Card, BIDV Moving Card, BIDV-Lingo Co-branded Card, BIDV-Co.opmart Co-branded Card). These cards can be paid via POS/EDC or on the ATM system. In addition, with debit cards, customers can not only withdraw money via ATMs but also perform utilities such as mobile top-up, online payment, money transfer,... through electronic banking services.
In order to attract customers with card services, BIDV Tien Giang has continuously increased the installation of ATMs. As of December 31, 2015, BIDV Tien Giang has 23 ATMs combined with 7 ATMs in the same system of BIDV My Tho, so the number of ATMs is quite large, especially in the center of My Tho City, but is not yet fully present in the districts. Basic services on ATMs such as withdrawing money, checking balances, printing short statements,... BIDV ATMs accept cards from banks in the system.
Banknetvn and Smartlink, cards branded by international card organizations Union Pay (CUP), VISA, MasterCard and cards of banks in the Asian Payment Network. From here, cardholders can make bill payments for themselves or others at ATMs, by simply entering the subscriber number or customer code, booking code that service providers notify and make bill payments.
Chart 2.6. Net income from card services in the period 2011-2015
Unit: Million VND
3500
3000
2500
2000
1500
1000
500
0
687
1023
1547
2267
3104
2011 2012 2013 2014 2015
Net income from card services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.6, it can be seen that BIDV Tien Giangs card service income is constantly growing because the Branch focuses on developing businesses operating in industrial parks, which are the source of customers for salary payment products, ATMs, BSMS. Specifically, there are companies such as Freeview, Quang Viet, Dai Thanh, which are businesses with a large number of card openings at the Branch, contributing to the increase in card service fees [25].
Table 2.6. Number of ATMs and POS machines in 2015 of some banks in Tien Giang area.
Unit: Machine
STT
Bank name
Number of ATMs
Cumulative number of ATM cards
POS machine
1
BIDV Tien Giang
23
97,095
22
2
BIDV My Tho
7
21,325
0
3
Agribank Tien Giang
29
115,743
77
4
Vietinbank Tien Giang
16
100,052
54
5
Dong A Tien Giang
26
97,536
11
6
Sacombank Tien Giang
24
88,513
27
7
Vietcombank Tien Giang
15
61,607
96
8
Vietinbank - Tay Tien Giang Branch
6
46,042
38
(Source: 2015 Banking Activity Data Report of the General and Internal Control Department of the Provincial State Bank [21])
Through table 2.6, the author finds that the number of ATMs of BIDV Tien Giang is not much, ranking fourth after Agribank Tien Giang, Dong A Tien Giang, Sacombank Tien Giang. The number of POS machines of BIDV Tien Giang is very small, only higher than Dong A Tien Giang and BIDV My Tho in the initial stages of merging the BIDV system. Besides, BIDV Tien Giang has a high number of cards increasing over the years (table 2.7) but the cumulative number of cards issued up to December 31, 2015 is still relatively low compared to Agribank, Vietcombank, Dong A (table 2.6).
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