Solutions to Enhance Corporate CSR for Management Levels

implementing the standards in the system. Therefore, BSCI can be considered a passport for Vietnamese export goods to the international market. Currently, there are a number of customers in a number of countries and territories that require goods imported from enterprises in Vietnam to meet the standards specified in BSCI. Therefore, in order to expand the commercial market, Vietnamese production and export enterprises need to constantly strive to evaluate and improve production conditions to achieve BSCI standards. This can be considered one of the mandatory tasks that must be performed if one wishes to expand domestic commercial activities, especially in the international market.

The BSCI Code of Conduct has 11 rules including:

- Freedom of Association and the Right to Collective Bargaining and Trade Unions.

- No discrimination based on religion, gender.

- Salary and social insurance benefits.

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- Working time, overtime regime.

- Safety and Health at work, occupational safety.

- Prohibit the use of child labor, comply with ILO.

- Prohibition of forced labor and disciplinary measures.

- No temporary work, no labor contract.

- Do not use dependent labor.

- Environmental protection, responsibility to local residents' environment.

- Ethical business conduct, responsible business.

The most important goal of BSCI is to improve working conditions in global supply chains around the world with the motto of sustainable development of economy, people and society. This is through a commitment to implement and maintain regularly from participating countries and businesses in a systematic way. Although this is a voluntary standard, focusing on management related to social responsibility. But in the context of low CSR of Vietnamese enterprises, it is both voluntary and

Voluntary is both encouraging and mandatory depending on the type of business context. When an organization builds and meets the BSCI standards, an organization with a social responsibility management system can create a working environment that minimizes risks related to occupational safety, workers are treated fairly, to satisfy the needs of workers, the needs of customers and legal requirements as well as regulations in trade agreements. From there, businesses have many opportunities to expand the market and are very favorable for commercial business activities. To be able to participate in becoming a member of BSCI, businesses need to rely on the list of prescribed items to gradually review whether they have enough conditions to apply BSCI. When a business builds and meets BSCI standards, it has a social responsibility management system that can create a working environment that minimizes risks related to labor safety, and employees are treated fairly, in order to harmoniously meet the needs of employees, customers and legal requirements. Businesses that want to develop sustainably must always comply with standards on environmental protection, gender equality, labor safety, labor rights, fair wages, employee training and development and community development. BSCI has full content on the issues of Corporate Social Responsibility, which are specifically expressed in the following factors: 1. Environmental protection; 2. Contribution to the social community; 3. Good performance of responsibilities to suppliers; 4. Ensuring benefits and safety for consumers; 5. Good relations with employees; and 6. Ensuring benefits for shareholders and employees in the business. Among these factors, the first four factors represent the responsibility to the external stakeholders of the enterprise, while the last two factors represent the responsibility to the internal stakeholders of the enterprise. The division into external and internal responsibilities is only relative, to help visualize the stakeholders that the enterprise needs to care about, but it does not determine the level of importance, and it cannot be said that which responsibility is more important than the other. The important thing is that the enterprise properly implements the regulations stated in the trade agreements as well as in BSCI.

Economic factors: With a socialist-oriented market economy with good growth rate, it is also favorable for investment in implementing social programs.

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In addition, to improve the implementation of corporate social responsibility, gradually increase the average score of the pillars of social responsibility to reach the standard level, we can divide the implementation content and solutions for each management level and enterprise as follows:

(1) Solutions for State, Ministry and Sector management levels

The issue of enhancing the implementation and effectiveness of the corporate responsibility program in business requires ensuring the consistency of all parties throughout the process, from the awareness of the content of CSR, the role and requirements stipulated in trade agreements, to implementation from management levels to all member units in the enterprise.

The State and its departments and branches are constantly promoting through many information channels to enterprises about the obligations and benefits of implementing corporate social responsibility in the current business context. Propaganda and dissemination can be carried out through many forms, such as through mass media, mandatory training courses for business leaders, conferences, scientific seminars... thereby creating a wave of strong impact on business associations. Moreover, this information needs to be extended to relevant state management agencies, managers, macro policy makers... At the same time, the content of implementing corporate social responsibility, regularly updated information on codes of conduct, and related social responsibility standards must be fully and clearly disseminated to enterprises, so that enterprises can access them most easily.

Providing regulations and sanctions to clearly define the power and responsibility of state management agencies and related entities in policy making, information dissemination, inspection, and handling of violations by enterprises regarding issues related to corporate social responsibility in general, responsibility to consumers, and environmental protection in particular. The clear division of power and responsibility, thereby implementing coordination between state management agencies and other related entities to create a control system, also plays a very important role. Corporate social responsibility is only respected and becomes urgent when there is a synchronous monitoring mechanism, with close compliance between the government and business forces in society, especially

associations, non-governmental organizations and media involvement.

On the other hand, management levels need to issue policies to encourage and support enterprises in implementing social responsibility. There should be strong enough measures to handle violations of enterprises in implementing social responsibility, especially for enterprises producing agricultural products and food that do not ensure quality, affecting the health and lives of consumers and polluting the environment; At the same time, it is necessary to increase forms of encouragement, motivation and reward for enterprises that are proactive and perform well in social responsibility, such as social responsibility awards, "green" brands, granting certificates to enterprises that ensure requirements related to social responsibility standards in applied codes of conduct...

Corporate social responsibility should be seen as a benefit for businesses so that they can proactively implement it towards an effective business community with branded products trusted by consumers, building valuable internal human resources, and having a good position and reputation in society.

Therefore, enhancing the social responsibility of enterprises in fulfilling their responsibilities and obligations in protecting the environment, ensuring the rights of workers, and obligations to the Government and the community in our country today is extremely important and necessary. According to the PhD student's point of view, below are some suggested solutions to enhance the implementation of CSR in commercial activities in particular and production and business in general:

Figure 4.1. Solutions to improve CSR of enterprises for management levels

Source: Thesis author One is to continuously "improve the construction of the legal policy system".

related to Corporate Social Responsibility in protecting the interests, rights, responsibilities, and obligations of stakeholders (employees, customers, investors, the environment, communities, and the Government) in a synchronous and consistent manner. The system of instructions for implementing documents and strictly enforcing the law will not allow businesses to miss out on businesses that do not strictly comply and violate the law, thus losing social justice. When implementing, it is necessary to clearly decentralize work to each level of the Ministry, the subjective authorities to avoid overlap. The State needs to build a legal corridor, a mandatory policy mechanism as well as encourage businesses to fully and seriously implement CSR.

The State needs to make corporate social responsibility one of the criteria in emulation and rewards, priority in product use, priority in access to capital sources, etc. At the same time, the State should strengthen the propaganda work on corporate social responsibility not only in enterprises but also among the people. The intellectual level and legal awareness of the people must be improved to clearly understand the rights of consumers in choosing and using products that ensure good quality, protect the environment, have good labor relations, contribute many benefits to society, etc.; boycott and oppose enterprises that produce poor quality products, pollute the environment and have relations with workers that do not meet prescribed standards.

Second, strengthen the mobilization, propaganda, encouragement, motivation and obligation of enterprises to raise awareness of corporate social responsibility, with the pioneers being leaders and managers of enterprises in production and environmental protection. This is necessary to have the right behavior in protecting and solving environmental issues, treating and respecting the rights of workers. First of all, it is necessary to aim for enterprises to have the right perspective on CSR, from which they will have a positive attitude and awareness, and be proactive in performing their obligations and contents of social responsibility. The implementation of social responsibility must first be considered an ethical behavior and be driven by internal ethical motivation from the enterprise itself. Take measures to make businesses see that without implementing CSR, exporting goods and services to large markets is completely impossible, because if businesses do not comply with the provisions related to corporate social responsibility in trade agreements, they will be boycotted by the market.

Third, strengthen the enforcement force, inspection means and tools, ensure funding sources for CSR activities. Continuously improve, amend and supplement regulations and sanctions on environmental protection, resolutely and strictly handle violations of environmental protection laws. Compliance with the Law on Environmental Protection, the Labor Law (combined with ILO standards, Vietnam's and in agreements) plays an important role in controlling the behavior of enterprises in relation to the natural environment and humans.

One of the particularly important factors in the current context is to improve professional ethics, sense of responsibility, seriousness, honesty, and fairness for those performing public duties. At the same time, strengthen the coordination between functional agencies and industry associations, businesses and consumers. Organizing activities to raise awareness of CSR for all components of society will have the effect of co-creation, self-regulation, self-impact, mutual support, mutual monitoring and adjustment, creating soft power to regulate between parties in the process of implementing CSR. Under the pressure of stakeholders and the social community, businesses are forced to fulfill their social responsibilities. "If not done well, they will lose their reputation and commercial business will face no small difficulties.

Completing the system of legal documents on environment and environmental protection is an important legal basis for enhancing the social responsibility of enterprises in environmental protection.

Fourth, it is necessary to strengthen environmental protection work, enhance state management capacity on environmental protection for localities and grassroots levels, including training of professional management staff, completing the environmental management system from the central level to provinces, districts, communes, production facilities... Strengthen supervision of contents related to the four pillars of CSR, supervise the implementation of obligations to the environment, responsibility to labor, responsibility to customers through product and service quality and obligations to local communities.

Business solutions

Different from the Ministry and sector level, for enterprises, it is necessary to apply management measures and strategic analysis, and to build a development strategy, CSR content must be included as a mandatory requirement. Building a strategy to improve the implementation of social responsibility through the application of PEST model analysis of political and legal factors (Political); economic factors (Economic); cultural - social ( Social ) and technological factors (Technologycal).

- Political factor: This is an advantage for Vietnamese enterprises because it is always placed in a very stable and unified political environment, with a unified viewpoint and always supporting at the highest level sustainable development. The Party and the State have built and launched many programs towards sustainability and social responsibility, supporting and encouraging enterprises to further implement their sense of responsibility for an increasingly better society.

- Economic factors: in recent years, Vietnam's economic growth rate has fluctuated from 6.3% - 7.8%, which is also economically favorable for organizing social responsibility programs. This is also a good condition for businesses with sufficient financial resources to have a good opportunity to fulfill their responsibilities.

- Culture-society ( Social ): In today's social context, the level of education is increasingly improved, consumers have increasingly higher standards for using goods and services, they not only require quality assurance

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