do not have or are not capable of influencing change, so when researching solutions to improve the quality of human resources, businesses must correctly assess the impact of this group of factors and have appropriate response and response plans.
1.4.1.1. Level of socio-economic development of the country
The level of socio-economic development of a country is expressed through social resources such as: human resources (people), material resources (physical resources), financial resources (financial resources). In which, human resources as the driving force and subject of development will be the clearest expression of the level of socio-economic development.
Socio-economic development is aimed at serving people, improving the quality of life, promoting social justice and civilization. At the same time, people are also the consumers of material wealth, influencing development through the supply and demand relationship of goods in the economy.
Economic development determines people's income, purchasing power of money, supply and demand structure of goods, living standards and accumulation of population classes.
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Identify Rating Levels and Rating Scales
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of the islanders. Therefore, this indicator will be divided into two sub-indicators:
a1. Natural tourism attractiveness a2. Cultural tourism attractiveness
b. Tourist capacity
The two island communes in Quan Lan have different capacities to receive tourists. Minh Chau Commune is home to many standard hotels and resorts, attracting high-income domestic and international tourists. Meanwhile, Quan Lan Commune has many motels mainly built and operated by local people, so the scale and quality are not high, and will be suitable for ordinary tourists such as students.
c. Time of exploitation of Quan Lan Island Commune:
Quan Lan tourism is seasonal due to weather and climate conditions and festivals only take place on certain days of the year, specifically in spring. In Quan Lan commune, the period from April to June and from September to November is considered the best time to visit Quan Lan because the cultural tourism activities are mainly associated with festivals taking place during this time.
Minh Chau island commune:
Tourism exploitation time is all year round, because this is a place with a number of tourist attractions with diverse ecosystems such as Bai Tu Long National Park Research Center, Tram forest, Turtle Laying Beach, so besides coming to the beach for tourism and vacation in the summer, Minh Chau will attract research groups to come for tourism combined with research at other times of the year.
d. Sustainability
The sustainability of ecotourism sites in Quan Lan and Minh Chau communes depends on the sensitivity of the ecosystems to climate changes.
landscape. In general, these tourist destinations have a fairly high level of sustainability, because they are natural ecosystems, planned and protected. However, if a large number of tourists gather at certain times, it can exceed the carrying capacity and affect the sustainability of the environment (polluted beaches, damaged trees, animals moving away from their habitats, etc.), then the sustainability of the above ecosystems (natural ecosystems, human ecosystems) will also be affected and become less sustainable.
e. Location and accessibility
Both island communes have ports to take tourists to visit from Van Don wharf:
- Quan Lan – Van Don traffic route:
Phuc Thinh – Viet Anh high-speed boat and Quang Minh high-speed boat, depart at 8am and 2pm from Van Don to Quan Lan, and at 7am and 1pm from Quan Lan to Van Don. There are also wooden boats departing at 7am and 1pm.
- Van Don - Minh Chau traffic route:
Chung Huong high-speed train, Minh Chau train, morning 7:30 and afternoon 13:30 from Van Don to Minh Chau, morning 6:30 and afternoon 13:00 from Minh Chau to Van Don.
f. Infrastructure
Despite receiving investment attention, the issue of infrastructure and technical facilities for tourism on Quan Lan Island is still an issue that needs to be resolved because it has a direct impact on the implementation of ecotourism activities. The minimum conditions for serving tourists such as accommodation, electricity, water, communication, especially medical services, and security work need to be given top priority. Ecotourism spots in Minh Chau commune are assessed to have better infrastructure and technical facilities for tourism because there are quite complete and synchronous conditions for serving tourists, meeting many needs of domestic and foreign tourists.
3.2.1.4. Determine assessment levels and assessment scales
Corresponding to the levels of each criterion, the index is the score of those levels in the order of 4, 3, 2, 1 decreasing according to the standard of each level: very attractive (4), attractive (3), average (2), less attractive (1).
3.2.1.5. Determining the coefficients of the criteria
For the assessment of DLST in the two communes of Quan Lan and Minh Chau islands, the students added evaluation coefficients to show the importance of the criteria and indicators as follows:
Coefficient 3 with criteria: Attractiveness, Exploitation time. These are the 2 most important criteria for attracting tourists to tourism in general and eco-tourism in particular, so they have the highest coefficient.
Coefficient 2 with criteria: Capacity, Infrastructure, Location and accessibility . Because the assessment area is an island commune of Van Don district, the above criteria are selected by the author with appropriate coefficients at the average level.
Coefficient 1 with criteria: Sustainability. Quan Lan has natural and human-made ecotourism sites, with high biodiversity and little impact from local human factors. Most of the ecotourism sites are still wild, so they are highly sustainable.
3.2.1.6. Results of DLST assessment on Quan Lan island
a. Assessment of the potential for natural tourism development
For Minh Chau commune:
+ Natural tourism attractiveness is determined to be very attractive (4 points) and the most important coefficient (coefficient 3), so the score of the Attractiveness criterion is 4 x 3 = 12.
+ Capacity is determined as average (2 points) and the coefficient is quite important (coefficient 2), then the score of Capacity criterion is 2 x 2 = 4.
+ Exploitation time is long (4 points), the most important coefficient (coefficient 3) so the score of the Exploitation time criterion is 4 x 3 = 12.
+ Sustainability is determined as sustainable (4 points), the important coefficient is the average coefficient (coefficient 1), so the score of the Sustainability criterion is 4 x 1 = 4 points
+ Location and accessibility are determined to be quite favorable (2 points), the coefficient is quite important (coefficient 2), the criterion score is 2 x 2 = 4 points.
+ Infrastructure is assessed as good (3 points), the coefficient is quite important (coefficient 2), then the score of the Infrastructure criterion is 3 x 2 = 6 points.
The total score for evaluating DLST in Minh Chau commune according to 6 evaluation criteria is determined as: 12 + 4 + 12 + 4 + 4 + 6 = 42 points
Similar assessment for Quan Lan commune, we have the following table:
Table 3.3: Assessment of the potential for natural ecotourism development in Quan Lan and Minh Chau communes
Attractiveness of self-tourismof course
Capacity
Mining time
Sustainability
Location and accessibility
Infrastructure
Result
Point
DarkMulti
Point
DarkMulti
Point
DarkMulti
Point
DarkMulti
Point
DarkMulti
Point
DarkMulti
CommuneMinh Chau
12
12
4
8
12
12
4
4
4
8
6
8
42/52
Quan CommuneLan
6
12
6
8
9
12
4
4
4
8
4
8
33/52
b. Assessment of the potential for humanistic tourism development
For Quan Lan commune:
+ The attractiveness of human tourism is determined to be very attractive (4 points) and the most important coefficient (coefficient 3), so the score of the Attractiveness criterion is 4 x 3 = 12.
+ Capacity is determined to be large (3 points) and the coefficient is quite important (coefficient 2), then the score of the Capacity criterion is 3 x 2 = 6.
+ Mining time is average (3 points), the most important coefficient (coefficient 3) so the score of the Mining time criterion is 3 x 3 = 9.
+ Sustainability is determined as sustainable (4 points), the important coefficient is the average coefficient (coefficient 1), so the score of the Sustainability criterion is 4 x 1 = 4 points.
+ Location and accessibility are determined to be quite favorable (2 points), the coefficient is quite important (coefficient 2), the criterion score is 2 x 2 = 4 points.
+ Infrastructure is rated as average (2 points), the coefficient is quite important (coefficient 2), then the score of the Infrastructure criterion is 2 x 2 = 4 points.
The total score for evaluating DLST in Quan Lan commune according to 6 evaluation criteria is determined as: 12 + 6 + 6 + 4 + 4 + 4 = 36 points.
Similar assessment with Minh Chau commune we have the following table:
Table 3.4: Assessment of the potential for developing humanistic eco-tourism in Quan Lan and Minh Chau communes
Attractiveness of human tourismliterature
Capacity
Mining time
Sustainability
Location and accessibility
Infrastructure
Result
Point
DarkMulti
Point
DarkMulti
Point
DarkMulti
Point
DarkMulti
Point
DarkMulti
Point
DarkMulti
Quan CommuneLan
12
12
6
8
9
12
4
4
4
8
4
8
39/52
Minh CommuneChau
6
12
4
8
12
12
4
4
4
8
6
8
36/52
Basically, both Minh Chau and Quan Lan localities have quite favorable conditions for developing ecotourism. However, Quan Lan commune has more advantages to develop ecotourism in a humanistic direction, because this is an area with many famous historical relics such as Quan Lan Communal House, Quan Lan Pagoda, Temple worshiping the hero Tran Khanh Du, ... along with local festivals held annually such as the wind praying ceremony (March 15), Quan Lan festival (June 10-19); due to its location near the port and long exploitation time, the beaches in Quan Lan commune (especially Quan Lan beach) are no longer hygienic and clean to ensure the needs of tourists coming to relax and swim; this is also an area with many beautiful landscapes such as Got Beo wind pass, Ong Phong head, Voi Voi cave, but the ability to access these places is still very limited (dirt hill road, lots of gravel and rocks), especially during rainy and windy times; In addition, other natural resources such as mangrove forests and sea worms have not been really exploited for tourism purposes and ecotourism development. On the contrary, Minh Chau commune has more advantages in developing ecotourism in the direction of natural tourism, this is an area with diverse ecosystems such as at Rua De Beach, Bai Tu Long National Park Conservation Center...; Minh Chau beach is highly appreciated for its natural beauty and cleanliness, ranked in the top ten most beautiful beaches in Vietnam; Minh Chau commune is also home to Tram forest with a large area and a purity of up to 90%, suitable for building bridges through the forest (a very effective type of natural ecotourism currently applied by many countries) for tourists to sightsee, as well as for the purpose of studying and researching.
Figure 3.1: Thenmala Forest Bridge (India) Source: https://www.thenmalaecotourism.com/(August 21, 2019)
3.2.2. Using SWOT matrix to evaluate Quan Lan island tourism
General assessment of current tourism activities of Quan Lan island is shown through the following SWOT matrix:
Table 3.5: SWOT matrix evaluating tourism activities on Quan Lan island
Internal agent
Strengths- There is a lot of potential for tourism development, especially natural ecotourism and humanistic ecotourism.- The unskilled labor force is relatively abundant.- resource environmentunpolluted, still
Weaknesses- Poorly developed infrastructure, especially traffic routes to tourist destinations on the island.- The team of professional staff is still weak.- Tourism products in general
quite wild, originalintact
general and DLST in particularalone is monotonous.
External agents
Opportunity- Tourism is a key industry in the socio-economic development strategy of the province and Van Don economic zone.- Quan Lan was selected as a pilot area for eco-tourism development within the framework of the green growth project between Quang Ninh province and the Japanese organization JICA.- The flow of tourists and especially ecotourism in the world tends toincreasing
Challenge- Weather and climate change abnormally.- Competition in tourism products is increasingly fierce, especially with other localities in the province such as Ha Long, Mong Cai...- Awareness of tourists, especially domestic tourists, about ecotourism and nature conservation is not high.
Through summary analysis using SWOT matrix we see that:
To exploit strengths and take advantage of opportunities, it is necessary to:
- Diversify products and service types (build more tourism routes aimed at specific needs of tourists: experiential tourism immersed in nature, spiritual cultural tourism...)
- Effective exploitation of resources and differentiated products (natural resources and human resources)
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Human resources for socio-economic development in Vientiane Capital - 1 -
Linking the Issue of Intellectual Property Rights Protection with the Protection of National Interests, Serving the Socio-Economic Development Goals of the Country -
The Role of Vinh Phuc Tourism in Local Socio-Economic Development -
Socio-Economic Development Goals of Thanh Hoa Province in the Coming Years
The development of society determines the shift in consumer habits, the movement trend of goods and services, the quality of life and the increasing needs for perfection.
Socio-economic development also brings people better health care, improving their physical condition and health. Health care also helps improve the physical condition of future generations, ensuring that future generations have a good physical foundation and stature, contributing to improving the quality of human resources nationwide.

Socio-economic development also contributes to improving social insurance policies, unemployment insurance, occupational insurance... these are welfare conditions that ensure workers feel secure in their work, and are the basis for improving the quality of human resources for society.
Thus, the level of socio-economic development in general directly affects the workers themselves (manifested in income, living standards, quality of life, health care, insurance, etc.) and indirectly affects the workers (manifested through requirements for technical expertise in production, professional skills and continuous changes in business construction. This is also one of the important factors affecting the quality of human resources.
1.4.1.2. National education and training
Education and training are the decisive factors in the knowledge base, professional ability and labor skills of the whole society. Education and training are the basis for development.
Human resource development is the initial basic foundation to create quality human resources.
Education and training determine the cultural level, technical expertise, and skills of workers. This is also the output quality at universities, colleges, and vocational high schools. The higher the output quality, the better the initial labor supply, which not only helps workers adapt quickly to work but also helps reduce training and retraining costs for businesses.
1.4.1.3. Science and Technology
The increasingly developing science and technology poses many challenges for businesses, not only in absorbing scientific and technological knowledge and investing in machinery and equipment, but more importantly, requiring a team of employees who can keep up with new progress, master and creatively apply it to production and business activities.
The more science and technology develop, the higher the level of human resources must be. Especially in the context where science and technology have become a direct productive force and an important factor in increasing the value of products while improving labor productivity and production efficiency. With constant progress, new science and technology have created modern technologies that require high-quality human resources to meet.
Advances in science and technology also allow businesses to choose technology policies that have a decisive impact on the use of a workforce of predictable size and quality.
1.4.1.4. Labor market
Along with the development of the socio-economy, job information is increasingly expanded and competitive, making the labor market also have vibrant developments. The demand for quality and quantity of human resources to meet production and business activities makes competition between enterprises in the market increasingly fierce. Enterprises often tend to recruit quality personnel to save time and costs for the probationary or retraining process.
The need to develop and expand production and business; changes due to job hopping, retirement, etc. often lead to a shortage of human resources in businesses. Therefore, the need to supplement human resources is often continuous and is mainly sought in the labor market.
It can be seen that the more developed the labor market will create conditions for businesses to easily access high-quality human resources, and at the same time, it is also an opportunity for workers to seek career opportunities in different businesses and organizations. The development of the labor market not only creates competitive pressure for businesses in recruiting and finding quality human resources, but also creates pressure for self-improvement and improving the professional capacity of workers themselves to gain a competitive position in the market.
1.4.1.5. Socio-cultural and demographic factors
Socio-cultural and population characteristics such as customs, habits, rituals, ethical thoughts... in localities also affect the quality of human resources.
In reality, there are quite clear regional differences in the quality of human resources. This difference is mainly in professional expertise, soft skills or professional attitude. Some regions with their customs and traditions of studiousness have a common ground in the quality of human resources with much higher technical expertise than other regions.
1.4.1.6. Political and legal factors
With a stable political system and the right economic development path, many opportunities have been created for businesses. Businesses are deeply involved in the economy in all fields, creating many jobs with different requirements for human resources. This contributes to promoting the development of human resources in both quantity and quality.
The legal system is increasingly synchronized and perfected with a legal framework on labor and employment issues, regulations on income, benefits and insurance for employees... which is the legal basis governing the relationship between employees and employers.
In addition, the state also introduced many policies and built legal documents to promote human resource development in both quality and quantity with policies on socializing education, encouraging investment in high-quality education and training, education according to international standards, etc.
In short , political stability, a complete legal framework and consistent policy views create many job opportunities, promote the relationship between employees and employers, support high-quality education and training, international standard education... are favorable conditions for businesses to build a high-quality workforce and human resources, serving production, business and investment development activities.
1.4.2. Group of internal factors of the enterprise
1.4.2.1. Strategic orientation of the Business Owner
The business owner's strategic development orientation will determine all human resource issues of the company.
With the strategic direction of business development, the Board of Directors will make decisions on human resources and human resource development. Because human resources are to serve the development direction of the business, depending on the development direction, the Board of Directors will make decisions to structure, arrange, organize, recruit, train and develop human resources.
In addition, the quality of human resources also depends largely on the awareness of the Board of Directors (business owners) about the values that high-quality human resources bring. If they have the right awareness and make appropriate investments, the business will have the opportunity to develop high-quality, effective human resources and at the same time have the opportunity to build a methodical, strong and professional business organization. If the Board of Directors does not recognize the importance of human resources, the business will have difficulty competing to attract high-quality human resources, and production and business activities and investment development will face many difficulties and limitations.
1.4.2.2. Human resource management policies of the enterprise
Human resource management policies and mechanisms are concrete manifestations of the enterprise's human resource development orientation. These policies include: recruitment policies, attraction policies, training policies, organizational structure, management scope, compensation mechanisms, salaries, bonuses, benefits, etc. Policies must often be developed and implemented synchronously, flexibly adjusted to suit the actual situation of the enterprise and the general situation of the labor market.
* Human resource attraction policies
Attraction policy is the clearest expression of the development orientation and stability of human resource quality in the enterprise. The policy includes policies that show requirements for technical expertise, degrees; job skills; work experience; management and creative thinking capacity; relationships of the employees themselves; attitude towards work; seniority... and these requirements are often exchanged with special treatment in terms of salary, benefits, job position or promotion path.
Attraction policies are often built and perfected simultaneously with production and business activities, through the development periods of the enterprise with the orientation of attracting and long-term commitment of employees to the enterprise. Enterprises with a long history of development often have a good system of attraction policies, creating
employees have high job satisfaction and engagement.
* Recruitment policy
Recruitment is the input of human resources, creating human resources for businesses. Businesses often have to focus on recruitment activities to have quality labor resources, because this is the first step that has a great influence on the quality of human resources later.
Through recruitment, businesses can evaluate the educational level, technical expertise, job skills as well as work experience and some professional qualities of the candidate. Evaluate whether the candidate is suitable for the job position requirements or not? and whether the business itself can meet the requirements of salary and benefits for that candidate?
With many job positions requiring high human resources, businesses are required to recruit workers with experience in that job. This not only meets job requirements as soon as possible but also reduces retraining costs, probationary periods, limits incidents occurring in production and business, provides products and services with consistent quality, and does not affect the continuous operation of the business.
Building a system of appropriate and scientific recruitment regulations, processes and policies will help businesses' recruitment activities achieve high efficiency, selecting suitable personnel at the lowest cost and time.
Human resource policy
Using and structuring human resources is an extremely important activity, helping to fully exploit the human resources of the enterprise. The structuring of human resources includes integration orientation activities for new personnel, job rearrangement for transferred personnel, and job title changes.
The process of using and structuring human resources is the rearrangement of personnel within the company, aiming to arrange the most suitable personnel and jobs. This includes rotation, promotion or change of title.
- Personnel rotation is often carried out when employees do not or cannot complete the assigned work well, or show unsuitability for the job position. The rotation arrangement is often an administrative order, beyond the employee's will.
- Personnel promotion is the arrangement that has the most positive impact on employees, and at the same time it also has a very good impact on the business itself because it is the job that encourages employees to dedicate themselves to their work, to the business, and contributes to retaining high-quality personnel for the company.
- Changing job titles is the arrangement and change of job positions mainly according to the wishes of the employee, aiming to reorient the goals and job skills for that employee. Changing job titles often has positive results because it helps the employee change to do the job according to their strengths and personal wishes.
The use and arrangement of human resources in the enterprise is considered in two aspects: the use of quantity (number of employees and working time) and the use of human resources according to structure: gender, age, qualifications, seniority, etc., thereby reflecting the quality of human resources. Enterprises have a plan and implement well the use of human resources, arrange the right people for the right job, contributing to saving costs, improving productivity, increasing profits for the enterprise and income for employees.
Training policy
Is the main factor that directly affects the quality of human resources. Appropriate, scientific and quality training policies will create excitement for employees, promote their motivation to learn. A business with a correct and appropriate training policy will make employees really excited about training activities and improving their qualifications.
Training policy: includes two main contents: training content and form.
create
- Training content: focuses on content groups: leadership capacity,
professional competence, expertise, skills, labor safety, processes...
- Training form: implement many forms at the same time such as on-site training, internal training and external training.
Human resource planning policy
These are policies and programs designed to ensure that businesses have enough quality human resources to serve current operations and medium and long-term business strategies. Human resource planning must ensure the following requirements:
- Connecting employees with businesses, creating a seamless connection between the careful selection process, regular and continuous training and increased income. This contributes to increasing labor productivity and effectively using human resources for businesses.
- Identify and develop personnel with professional qualifications, job skills and professional responsibilities. Organizing advanced training and development will create conditions for employees and human resource managers to access management skills.
new thinking and direction to build a team of successor managers, ready to supplement and use when required.
- Develop short, medium and long-term human resource strategies in line with the company's development strategy to have a plan to attract and recruit to create a source of input that ensures both quality and quantity for the company's operations.
Reward and discipline policy
Rewarding employees when they complete their assigned tasks well or have outstanding achievements that bring benefits to the business is necessary to make employees feel satisfied and fair with what they contribute to the business. Rewarding also has a positive effect on other individuals, motivating them to complete their work better and have higher productivity. Therefore, reward policies need to be built reasonably, attractively and richly to mark the recognition of the business with the rewarded employees.
On the contrary, when employees have negative behaviors that affect their work and cause damage and reputation to the business, appropriate disciplinary measures must be taken. Disciplinary policies must not only be appropriate for the organization but also be based on current legal frameworks and social ethical standards. Labor discipline makes employees work in a cooperative manner in a normal and orderly manner.
Building and implementing good reward and discipline policies with full, specific, legal content and clearly defining the responsibilities of relevant people will both encourage employees to work consciously and responsibly, and deter them from carrying out their work in accordance with requirements, procedures and regulations.
Salary, bonus and benefits policy
In order to attract competent personnel as well as create conditions for employees to feel secure in their long-term commitment to the enterprise, it is necessary to build a competitive salary and bonus policy, suitable for each job position, skills and professional qualifications of each employee to properly recognize the contributions and work results of each individual.
- Salary policy: Apply minimum wage in accordance with current State regulations and laws. Make periodic and annual salary adjustments and increases based on employee performance and capacity assessment.
- Bonus policy: Apply many forms of bonuses for employees such as 13th month salary bonus, Lunar New Year bonus, innovation and improvement bonus, vacation bonus, sightseeing and travel bonus...
- Welfare policy: needs to be developed in great detail and regularly researched, adjusted and supplemented to create the best welfare level for employees, thereby contributing to motivating and encouraging them to contribute more to the business. Welfare policies such as: health care, movement activities, holiday allowances...
1.4.2.3. Financial situation of the enterprise
In fact, all activities and decisions regarding human resources of a business must be based on the financial situation of that business. The current and future financial situation will determine the implementation of attraction policies and salary and bonus regimes.
A financially healthy enterprise can build a salary and benefits regime that is superior to its competitors, creating conditions to retain high-quality employees, as well as attracting new employees. Meanwhile, a financially struggling enterprise will find it difficult to develop policies and regimes that meet the needs of its employees; it will be difficult or impossible to improve the quality of its existing human resources when the cost is too high compared to its ability to pay; and it will be impossible to attract new high-quality human resources from outside the labor market.
1.4.2.4. Business culture and corporate culture
Business culture is an aspect of social culture, expressed in the business field. Business culture is made up of many elements and plays a very important role in production and business activities.
Business culture is the totality of material and spiritual values created and accumulated by business entities through the process of business activities, in the interaction between business entities and business development.
Business culture is a system of values, norms, concepts and behaviors created by business entities in the business process, expressed in their behavior towards society, nature in a community or region.
Business culture is the totality of cultural values used and created by business entities in business activities, creating the business identity of that entity.





