Proposed Solutions to Improve Cat Ba Tourism Competitiveness

Other projects must not be built over one floor and must be made of natural wood or other environmentally friendly materials. Do not attract new aquaculture investment projects. Have a roadmap to reduce the density of aquaculture cages in Lan Ha Bay. End aquaculture in Lan Ha Bay before 2020.

The fifth is investment orientation.

Hai Phong City People's Committee aims to effectively mobilize all resources to invest in developing Cat Ba archipelago to become an attractive and competitive green island tourism destination in Vietnam and the region, including investment capital from the state budget, ODA capital, foreign direct investment capital, capital mobilized from organizations, enterprises, domestic economic sectors and other legally mobilized capital sources. Priority is given to attracting investment resources to develop tourism products that are advantages, with unique characteristics of Cat Ba with high quality to meet the needs of target markets; invest in developing and upgrading tourism infrastructure in accordance with the characteristics of functional zoning according to the planning; the capital mobilized from economic sectors is the main part; based on the annual balancing capacity, investment capital from the state budget partially supports investment in tourism infrastructure, brand building, human resource development, conservation and promotion of resource values, and environmental protection.

4.3. Forecast of Cat Ba tourism development

According to the Master Plan for sustainable tourism development of Cat Ba archipelago to 2025, with a vision to 2025, some main development targets for Cat Ba tourism in 2025 are:

Maybe you are interested!

Regarding the number of tourists , attracting about 2.7 million tourists; of which there are about 1.0 million international tourists (striving for 2025, attracting about 3.7 million tourists; of which there are about 1.5 million international tourists; of which there are about 1.4 million international tourists). Although expected

Domestic tourism has grown rapidly in parallel with the growth rate of income and the increasing desire to travel of Vietnamese people, but according to estimates, the number of international tourists is still increasing faster than the number of domestic tourists.

Proposed Solutions to Improve Cat Ba Tourism Competitiveness

Regarding the number of accommodation establishments , to meet the demand for the number of tourists coming to Cat Ba in 2022, which is 2.7 million tourists, Cat Ba needs a large number of accommodation establishments to meet the growth of this number of visitors in 2022. Based on the expected number of visitors and to meet this demand, it requires a significant increase in investment in the number of hotel rooms at each location. It is estimated that in 2022, about 7.8 rooms will be built in a diverse accommodation area, mainly concentrated in the Cat Ba - Cai Gia town area, to meet the needs of different markets (striving for 2025, reaching about 11. rooms and 2025, reaching about 32.6 rooms).

Regarding employment targets , along with the increase in tourists and accommodation facilities, the number of people working in the tourism sector in Cat Ba will also increase accordingly, forecasting that in 2022, it will create jobs for about 11.7 workers (striving for about 17.6 workers in 2025 and about 52.1 workers in 2025). Therefore, it is necessary to train additional human resources in all tourism sectors to meet development requirements. Training requires tourism human resources to be trained not only in quantity but also in quality, that is, to have knowledge, management and operation skills, professional skills, foreign languages, as well as appropriate professional qualities and attitudes.

In terms of total tourism revenue , in 2020, it will reach about 126 million USD (striving for 2025, reaching about 257.5 million USD and in 2025, reaching about 1.67 million USD). To achieve these goals, the new tourism strategy will help increase the number of tourists, especially from the target segments in the Western market, China and high-income high-end tourists. These tourist segments often have higher spending levels than other groups.

different and thus the average daily spending of tourists in Cat Ba will also increase, helping to increase revenue sharply. By attracting more high-spending and long-stay visitors, Cat Ba tourism will have the conditions to achieve the expected growth in tourism revenue.

4.4. Proposed solutions to improve Cat Ba tourism competitiveness

Based on the assessments of the limitations in Cat Ba tourism competitiveness in Chapter 3, to improve the competitiveness of Cat Ba tourism destination, the following solutions need to be implemented:

4.4.1. Group of solutions to overcome limitations in competitiveness of inherited resources

The inherited resources of Cat Ba used to assess the limited competitiveness that need to be overcome include: Natural and Cultural Heritage.

4.4.1.1. Solutions to overcome limitations in natural competitiveness

Because Cat Ba is facing the risk of marine and island environmental pollution, Cat Ba Island Marine Reserve is currently facing the risk of environmental pollution from unsustainable tourism development, so:

First, there is a need to raise awareness about climate change and its impacts on tourism.

Expanding information, guidance and support points for tourists; synchronously and extensively implementing the Code of Conduct for Civilized Tourism, contributing to building a secure, safe, friendly and civilized tourism environment.

Promote propaganda on natural resource and environmental protection; select meaningful messages for visual propaganda. Organize well communication activities on environmental events and competitions to learn about the environment and Cat Ba tourism resources. Research and incorporate environmental education programs and learning about the value of Cat Ba archipelago's natural resources into the extracurricular curriculum of students in high schools in the district. Experience in propaganda on natural resource and environmental protection

The most effective way to protect the environment is to educate children to create a ripple effect in the family and society.

Second, build Cat Ba island according to the ecological, smart island model, with no emissions from motor vehicles, to become a national tourist area.

Well implement the planning and investment of high-class eco-tourism and resort complexes, entertainment with many types, functional areas, modern entertainment and resort linked and exploited synchronously on Cat Ba island such as: aquarium, 6-star luxury hotel, golf course system and entertainment and recreation areas...

Encourage the development of environmentally friendly tourism products, especially eco-tourism.

Encourage the application, development and use of energy-saving, clean energy and environmentally friendly technologies in service and tourism establishments. Encourage the development of environmentally responsible tourism types and products, especially eco-tourism and green tourism.

Reduce and gradually replace CFC-using refrigeration equipment in tourist service facilities; limit CO2 emissions from tourist transport vehicles on the island and in the bay by implementing a roadmap to reduce the use of gasoline-using vehicles.

Encourage the application of the model of Waste Reduction - Reuse - Recycle (3R: Reduce - Reuse - Recycle) in Cat Ba tourism development activities.

4.4.1.2. Solutions to overcome limitations in cultural competitiveness

heritage

Because currently, Cat Ba does not have tours that promote its advantages.

In terms of history and culture, it creates a highlight to create a difference between Cat Ba and neighboring localities, so in the coming time, Cat Ba needs to have key plans to prioritize investment, development, promotion of relics and heritage and

It is necessary to develop historical tours, cultural tourism, heritage tourism, community tourism, festival tourism - religious tourism... Specifically:

- Hai Phong city and Cat Hai district need to develop a suitable cultural tourism development strategy, in which tourism products are selected based on promoting the value of cultural heritage; developing responsible tourism associated with community culture; respecting cultural diversity, promoting the role of indigenous culture; raising awareness, protecting the interests and promoting the role of local communities in developing cultural tourism.

- Organizing tours to visit historical and cultural relics, cultural works, art activities, to learn, interact, experience culture, festivals, local lifestyle, enjoy cuisine and unique products of Cat Ba.

- Orient tourism activities and other people's activities in the heritage in a sustainable manner; specify in detail the code of conduct with the heritage; what can be done, what cannot be done, what should be done, what should not be done; strictly control the impact on the capacity, types of activities and balance the rhythm of life of the ecosystem at the heritage; encourage local communities to proactively participate in heritage management, linking the interests of local communities with the conservation and promotion of heritage values.

- Strictly and thoroughly handle violations of heritage, along with the process of propaganda and education to raise awareness for businesses, people and tourists; encourage and honor volunteer tourism activities, voluntarily contribute resources and intelligence to the preservation and promotion of cultural heritage values.

4.4.2. Group of solutions to overcome the limitations of competitiveness in terms of additional resources

Additional resources of Cat Ba are used to assess the limited competitiveness that needs to be overcome, including: tourism infrastructure, entertainment activities, shopping, recreation, and festival events.

4.4.2.1. Solutions to overcome limitations in tourism infrastructure

Due to the weak tourism infrastructure and service system, Cat Ba's transportation, tourism support services have not met the needs of tourists, especially international tourists. Standards for information, restaurants, and entertainment facilities are still limited. At the same time, Cat Ba has not met the conditions for quality accommodation according to international standards, so the length of stay of tourists is relatively short. Therefore, in the coming time, Hai Phong city and Cat Hai district need to invest in infrastructure and entertainment areas to meet the needs of comprehensive entertainment. In particular, because Cat Ba is an island and the requirements of sustainable tourism development, it is necessary to prioritize the selection of strategic investors in the direction of building high-class eco-resorts and limited number of visitors to ensure sustainable development. Specifically:

- Investment capital sources : using the budget capital to focus on tasks such as: organizing general management of the tourist area, making general planning, projects calling for investment, investing in developing infrastructure outside the fence, general environmental infrastructure of the tourist area, preserving and embellishing relics...; calling for private investment capital for projects with the ability to directly recover capital; continuing to mobilize central capital according to Decision 439 QD-TTg dated 3129 of the Prime Minister to invest and put into use the freshwater reservoirs of Phu Long, Tran Chau, Xuan Dam and Viet Hai... to serve people's daily life and tourism.

- Investment segment : Implement infrastructure policy first. Focus on calling for investment in highly feasible projects. Other projects will be gradually invested in each phase depending on market demand. Specific projects will also be invested in each phase. Continue to prioritize investment in upgrading tourism infrastructure systems. Take advantage of capital support from the Central and the city to invest, upgrade, and expand technical infrastructure and traffic works such as: Cross-island roads, tourist wharfs, upgrading ferry routes.

Ben Got - Cai Vieng, Gia Luan - Tuan Chau. Encourage and create favorable conditions for investors to participate in tourism business investment in Cat Ba.

- Calling for investment capital : Prioritize attracting strategic investors to create a breakthrough. Pay attention to attracting investment participation (or professional management) of investors with expertise and experience in each specific field. Can consider issuing stocks and bonds to mobilize investment capital from society.

Build a mechanism to encourage and facilitate attracting foreign direct investment (FDI) into Cat Ba tourism, especially inviting prestigious tourism business corporations in the region and the world to learn management and operational experience and combine training of local human resources.

- Investment policy : tourism investment projects in Cat Ba archipelago must comply with the provisions of relevant laws such as: Law on Forest Protection and Development; Law on Biodiversity; Law on Environmental Protection, etc. Prioritize the implementation of breakthrough projects, promoting tourism development in Cat Ba archipelago; Prioritize the construction of resort centers, health care combined with tourism, commercial centers, etc.; Develop the tourist fleet in the direction of improving quality and service; Support investment in building standard restaurants to serve tourism .

4.4.2.2. Solutions to overcome limitations in organizing entertainment activities, shopping, recreation, and festival events

Cat Ba needs to diversify tourism products associated with entertainment, shopping, recreation and festival events. Entertainment activities that can be developed in Cat Ba include: water entertainment (sea, river, lake...); entertainment associated with nature; adventure entertainment; regular entertainment. Organizing shopping for tourists in Cat Ba also needs to have more diversity in shopping products and the quality of products for tourists to shop also needs to be improved with the increase in reputation of souvenir shops, markets, shopping centers,

Supermarkets... Entertainment activities and festivals need to be organized more diversely with community participation in events and festivals.

For high-end entertainment and resort tourism, with a series of large real estate enterprises choosing Cat Ba as the location to implement international-class resort projects such as SunGroup, Flamingo, ... with projects designed with separate resorts, including high-rise villas combined with resort rooms and a system of accompanying entertainment services and utilities, the potential for developing high-end entertainment and resort tourism products in Cat Ba is huge. This is also a factor that helps improve the competitiveness of Cat Ba tourism. However, to ensure sustainable development of Cat Ba tourism, the development of high-end resorts needs to pay special attention to selecting strategic investors using clean technologies and development options that have little impact on the environment.

Well implement the planning and investment of high-class eco-tourism and resort complexes, entertainment with many types, functional areas, modern entertainment and resort linked and exploited synchronously on Cat Ba island such as: aquarium, 6-star luxury hotel, golf course system and entertainment and recreation areas...

4.4.3. Group of solutions to overcome limitations in competitiveness of supporting resources

Cat Ba's supporting resources used to assess its limited competitiveness need solutions to overcome, including: Overall infrastructure, service quality, transportation, tourist friendliness, and market relations.

4.4.3.1. Solutions to overcome the limitations of overall infrastructure competitiveness

- Increase investment from the state budget to develop transport infrastructure, connect and optimize the advantages of Cat Bi International Airport and Hai Phong International Gateway Port. Urgently upgrade inland waterway ports.

Comment


Agree Privacy Policy *