Propaganda of Causes and Results in Studying and Following Ho Chi Minh's Thought, Morality and Lifestyle

propagating the study and following of Ho Chi Minh's ideology, morality and lifestyle; the role of political and social organizations in advising, proposing and supervising the propaganda of studying and following of Ho Chi Minh's ideology, morality and lifestyle; on promoting the role of self-study and self-cultivation of cadres, party members and the masses in studying and following Ho Chi Minh's ideology, morality and lifestyle.

1.3.3. Propagating the causes and results in studying and following Ho Chi Minh's ideology, morality and style

The causal relationship is objective and inevitable, so it is necessary to find the cause of things and phenomena that lead to results in the objective real world. Pointing out the cause of the result of a certain activity helps the subject of that activity to realize the origin, the correctness or incorrectness of the impact and action that creates today's result. A good result is due to the cause, the root of the impact that creates the correct and appropriate result. That cause - root needs to be recognized and continue to promote the development of things. And conversely, the result of an activity is not good because the origin - the cause that makes that result is not appropriate; to improve the result, it is necessary to adjust, change the practice, the way of impact, the operation... that makes that result. For television stations when promoting the result of a certain activity, pointing out the cause is necessary. Because this will help the subject of the research activity, refer to adjust the way of working of a certain job to be more suitable and effective. Television stations propagate this through news works, articles, reports... will help management agencies, managers, those who build plans to study and follow Ho Chi Minh's ideology, morality, and style to adjust their action plans accordingly to achieve the best implementation results.

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1.3.4. Propaganda about the advantages and difficulties in studying and following Ho Chi Minh's ideology, morality and style

* Propaganda about the advantages of studying and following Ho Chi Minh's ideology, morality and style

Studying and following Ho Chi Minh's ideology, morality and lifestyle is of great significance to the cause of building and defending the Socialist Republic of Vietnam in the current period, especially important for cadres and party members, having a great, profound and direct impact on the lives and thoughts of the people. Therefore, studying and following Ho Chi Minh's ideology, morality and lifestyle, so the implementation and propaganda is an important and urgent task. Reality shows that bringing Ho Chi Minh's ideology, morality and lifestyle into life is difficult, requiring diligence, dedication, determination of cadres and party members and especially a very high sense of responsibility of leaders. In the difficulties of the implementation process, there are also advantages. Pointing out the advantages in the implementation process, bringing studying and following Ho Chi Minh's ideology, morality and lifestyle into life needs to be properly recognized and evaluated for widespread implementation. When stating the advantages in implementation, it also affirms the correctness, because the goal is determined to be suitable for actual conditions, suitable for the wishes and aspirations of the people... which means also smashing the things that hostile forces, discontented elements, political opportunists distort about the life, career and life of President Ho Chi Minh. The advantages in studying and following Ho Chi Minh's ideology, morality and style are the attention of local Party committees and authorities on this issue; the experience of the leadership team has helped them build correct and practical propaganda plans; the cadres and party members improve their self-awareness, sense of responsibility, exemplary, regularly cultivate and practice in work and life; the consensus and determination of

Party members and the masses with the highest determination to study and follow Ho Chi Minh's ideology, morality and style...

* Propaganda about difficulties in studying and following Ho Chi Minh's ideology, morality and style

The study and following of Ho Chi Minh's ideology, morality and style has not yet been put into practice because in practice there may be difficulties in the level of the team of people who implement and execute; from the broadcasting work of television stations... Therefore, in addition to promoting the advantages, television stations also need to promote the limitations and difficulties in implementing the study and following of Ho Chi Minh's ideology, morality and style - that is, pointing out the barriers and difficulties in bringing Ho Chi Minh's ideology, morality and style into life. Pointing out the limitations from an objective perspective will be an opportunity for those involved in studying and following Ho Chi Minh's ideology, morality and style to look at and find appropriate solutions.

Difficulties in propagating the study and following of Ho Chi Minh's ideology, morality and lifestyle include: confusion in implementing directives and resolutions at the local level; the exemplary role of cadres and party members, especially key cadres and leaders in some localities and units, with unclear results; the development of plans to follow Ho Chi Minh's ideology, morality and lifestyle by party committees, party organizations and leaders at all levels is not very specific, and progress is slow compared to requirements; the vanguard role model and self-awareness of cadres, party members, civil servants and public employees are still limited; propagating and criticizing distorted perceptions and signs of moral and ideological degradation; achievement disease, formalism, bureaucracy, etc.

1.3.5. Propagating typical models and individuals in studying and following Ho Chi Minh's ideology, morality and style

Carrying out propaganda about typical individuals and groups on television is to propagate pioneering and exemplary models who have made many positive contributions with their efforts and initiatives to realize the study and follow of Ho Chi Minh's ideology, morality and style. To bring Ho Chi Minh's ideology, morality and style closer to the masses, the best solution is to constantly strengthen propaganda about advanced and typical examples, good models, effective methods, and lessons learned by individuals and groups during the learning process. In addition, carrying out these propaganda methods is also a very good measure to suggest new directions of propaganda, new ways to bring Ho Chi Minh's ideology, morality and style into real life. Each of these examples can be an individual or an organization; a party member or a citizen who has made practical contributions in the process of bringing Ho Chi Minh's ideology, morality and style into life. Propagating about party members who are role models to the masses, propagating the study and following of Ho Chi Minh's ideology, morality and style on television requires information about party members who must have a correct understanding of their role so that they can be self-aware, honest, and exemplary; must be responsible for their work and unit; have ethics and lifestyle; have a sense of organization and discipline, and at the same time have close relationships with the masses.

1.4. Requirements for propaganda on studying and following Ho Chi Minh's ideology, morality and lifestyle on television

1.4.1. Propaganda content must be diverse and rich.

Accordingly, the work of propagating the study and following of Ho Chi Minh's ideology, morality and style on television can be summarized in a number of key contents that stations need to propagate, which are: popularizing the world

Introduce the core content of Ho Chi Minh's ideology, morality and lifestyle; learning results, causes of results, advantages and difficulties, models, typical individuals... in studying and following Ho Chi Minh's ideology, morality and lifestyle. In order to effectively propagate the study and follow Ho Chi Minh's ideology, morality and lifestyle, the propaganda content must be rich, diverse, complete as well as select important content, associated with the characteristics and key tasks of the locality to conduct propaganda. Based on the weaknesses and limitations in studying and following Ho Chi Minh's ideology, morality and lifestyle in localities, determine the content of propaganda that breaks through those issues, thereby changing the awareness of cadres, party members and people in that locality.

When propagating, it is necessary to diversify the aspects of the implementation of the contents, this will help cadres, party members and people have a comprehensive view of the situation and results of bringing the content of studying and following Ho Chi Minh's ideology, morality and style into life. Through articles, news, reports... the frequency of appearance of the content can see the level of reception and effectiveness of studying and following Ho Chi Minh's ideology, morality and style in life... Which aspects are well implemented and suitable for learning; which aspects need more active investment; which aspects are not reasonable and need to be adjusted to be more suitable... Propagating the study and following Ho Chi Minh's ideology, morality and style on television will also be an important information channel in leadership and direction, contributing to helping policy makers review the policies and guidelines they have put forth and make more reasonable adjustments. However, propaganda content must be diverse but accurate, timely and ensure national and ethnic interests.

1.4.2. The form of propaganda must be vivid and attractive.

A propaganda program on studying and following Ho Chi Minh's ideology, morality and style, if only carefully crafted and focused on propaganda content, is not enough to attract the public. In fact, the number of viewers is one of the criteria for evaluating the quality and effectiveness of a radio and television station and its editors and reporters. In order for the work to reach a large audience, it is necessary to pay attention to the form of propaganda. A lively, creative and attractive form of propaganda on studying and following Ho Chi Minh's ideology, morality and style will contribute to attracting the attention of a large audience.

Nowadays, with the rapid development of science and technology, the public's reception of television programs has also changed dramatically. The public will ignore "boring" programs, lacking highlights and appeal. Because of such practical requirements, propaganda programs on studying and following Ho Chi Minh's ideology, morality and style need to change, choosing more vivid and attractive propaganda forms to increase the public's ability to receive and remember propaganda information. The propaganda form not only chooses traditional program genres such as reports, documentaries, in-depth analysis programs but can also be exploited in the direction of building fast news programs, general news with many short news about typical models, about good or bad examples, about bringing Ho Chi Minh's ideology, morality and style into real life...

There needs to be a further rejuvenation of television programs promoting Ho Chi Minh’s ideology, morality, and style to reach a younger audience. At the same time, there needs to be changes in the use of images and sounds. Program makers need to try to be more youthful in the use of images and sounds; exploiting bright, colorful images.

Brighter, more youthful sound to help the public increase attention, avoid boredom, and avoid forgetting the parts of the program they have followed. Use a variety of press information methods flexibly, use a variety of press genres such as news, reflection articles, reports, portraits, etc. to bring the content of propaganda on studying and following Ho Chi Minh's ideology, morality, and style to the public in the most appropriate and effective way. It is necessary to organize news and articles according to an information structure with many components such as: introduction, moving images; sound including speech, noise, music; capacity, duration of the work, reasonable organization of program structure; arrange broadcasting time suitable for the audience, specifically:

- The structure of the work is coherent and modern, the content is arranged and placed in a series of articles with important content, videos and graphics, contributing to making the propaganda series clear, seamless, scientific, easy to understand and inspiring to the information recipient.

- Exploit and use genres appropriately: Depending on the propaganda content, choose the appropriate form of transmission. For example: large, complex content, using news genres to convey information is not necessarily appropriate; or vice versa: small content, only need news genres to convey but choose news, event genres, or in-depth reports and commentary...

- Flexibility in exploiting and using language, images and sounds - multimedia elements on television such as: The language of expression must be based on the recipient, each program will have different languages of expression. For example, mass propaganda programs will use simple, flexible languages, closely related to real life, easy to understand, easy to remember. In programs for cadres, party members, people with ideological and theoretical foundations will choose highly theoretical and more general language. With programs on local stations, the editor

The trainer will use many native languages to increase the closeness and ease of understanding with the public. From there, increase the ability to attract and follow the public with the program. The spoken language needs to be deep, with emphasis on important content so that the public can receive more information. If possible, it is necessary to exploit the most important and impressive details in the article to help the public deeply remember and remember for a long time, thereby influencing actions. In addition, the use of diverse images, exploiting even colorless documentary footage that is archived to bring Ho Chi Minh's ideology, morality and style to the masses in a profound, realistic, honest and close way. At the same time, harmoniously coordinate historical documents, real images of the locality so that the public does not feel strange, but rather real life, things that happen to themselves every day. Only then will the public increase its ability to receive and remember the good values in the ideology, noble morality and lifestyle of President Ho Chi Minh. However, it is necessary to especially avoid the abuse of advertising images that are not suitable for the propaganda content, images that do not ensure good customs and traditions, and are not suitable for the ethical standards and aesthetic concepts of the Vietnamese people. This violation can ruin the entire content of the propaganda program, reducing the attention of the public. Finally, the use of sound in propaganda works about Ho Chi Minh's ideology, morality and lifestyle must be simple, harmonious, easy to listen to and easy to receive. Appropriately selected sounds will help the propaganda content not be dry, not dogmatic and difficult for the public to remember.

1.4.3. Other factors

In addition to the above content, the frequency, structure, timing, and broadcasting capacity... also contribute to promoting the study and following of Ho Chi Minh's ideology, morality, and style on television with quality and effectiveness, specifically:

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