Exploiting the cultural value of Hang Kenh communal house - Hai Phong to serve tourism development

INTRODUCTION

1. Reason for choosing the topic

Hai Phong is a seaport city with a rich culture and history. Hai Phong has an important strategic position in economics, politics, security and defense, is the main gateway to the sea of the Northern provinces and is an important traffic hub on the international maritime route.

In recent years, Hai Phong has created new developments and new socio-economic achievements. Particularly, Hai Phong tourism activities have created great results and comprehensive development steps, becoming an attractive destination for domestic and foreign tourists.

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Le Chan is an inner-city district of Hai Phong, with a small natural land area, but the district is home to many industrial and handicraft production establishments, and especially in the district there are many historical relics, Architecture with artistic, cultural and spiritual value is ranked by the state as: Nghe Temple

(worshiping female general Le Chan), An Bien Communal House, Tu Vu Communal House, Dong An Communal House, Du Hang Communal House, Du Hang Pagoda, Ven Pagoda, An Duong Pagoda, Nam Hai Pagoda.... the most typical of which is Hang Kenh Communal House - Nguyen Cong Chu Street, Hang Kenh Ward, Le Chan District.

Hang Kenh communal house is an architectural work with the most typical features of 18th century communal houses. In particular, Hang Kenh Communal House is admired and loved by everyone because it is a gathering, concentrated communal house, containing the quintessential sculpture art that represents the art of sculpture on wooden architecture of communal houses in the villages of Vietnam. Northern Delta region.

Faced with the increasingly open need for cultural exchange among the people of the Port City, the exploitation of cultural values at Hang Kenh Communal House to serve the tourism development activities of Le Chan district in particular and Hai Phong city in particular is necessary. Room is generally urgent. If there is investment in research

With the depth of content and embellishment in the current large landscape area, Hang Kenh communal house will certainly become a unique cultural tourist destination, attracting domestic and foreign tourists.

Hang Kenh communal house is a precious cultural heritage that needs to be preserved and protected to promote the unique and typical cultural values of an ancient cultural heritage. Build Hang Kenh Communal House to become a center for preserving tangible and intangible cultural heritage in Hai Phong.

With the desire to contribute a small part of my efforts to propagandize and introduce to domestic and foreign tourists the cultural values of Hang Kenh Communal House, as well as preserve and promote cultural values. serving the tourism development of the District and Hai Phong City. I chose Topic:

" Exploiting the cultural value of Hang Kenh communal house - Hai Phong to serve tourism development"

2. Research purpose

By studying the cultural values of Hang Kenh communal house, we can compile statistics on the historical values of the communal house, the value of sculpture, architectural art, and relics left at the communal house. From there, we can study the current situation. exploit the cultural values of the communal house to serve tourism development.

Based on that, explore the above research and propose some solutions to the local government, tourism industry, as well as relevant sectors of the district in exploiting and preserving the values of Hang Kenh One Communal House. The most effective way for tourism purposes and promoting the image of Vietnam and its people.

3.Object and scope of research

- Research object

+ Historical value, architecture, sculpture, altar objects, and relics at the communal house

+ Tourism activities at the temple

- Scope of research

+ System of theoretical basis for tourism, historical and cultural relics, history of formation of Vietnamese communal houses

+ Learn about the natural and socio-economic environment of the monument

+ Research the art of architecture, sculpture, and festivals

4. Research methods

Methods of collecting and processing data: The thesis uses information from many different sources: Introductory textbooks on tourism science, Tourism geography, Vietnamese cultural establishments, Northern village communal houses, Tourism resources,...field documents collected and interviewed locally by the writer.

Field survey method: During the process of writing the thesis, the writer regularly conducted field surveys at Hang Kenh communal house: Observed, took photos, described, interviewed, and collected written documents about Hang Kenh communal house. Channel.

Methods of analyzing and synthesizing documents

5. Thesis layout

In addition to the introduction, conclusion, appendices and list of references, the thesis layout includes 3 chapters:

Chapter 1: Some general theoretical issues

Chapter 2: Cultural value of Hang Kenh Communal House - Hai Phong Chapter 3: Current status and some solutions to exploit the cultural value of Hang Kenh Communal House to serve tourism development.

CHAPTER 1: THEORETICAL BASIS OF THE THESIS

1.1. The interaction between tourism and culture

1.1.1. Travel concept

The term tourism in many languages originates from Greek with the meaning "to go around". This term was romanized into “Tornus” and then into “Tourisme” (French), “tourism” (English). In Vietnamese, the term " Tourism" is translated through Chinese. “travel” means to go out, “calendar” means to experience.

Due to different circumstances (time and area), from different angles, each person has a different understanding of tourism.

“ Travel is the art of going out for individuals”

( Ausher)

"The art of going out" here is the experience, exploration, and discovery of new and attractive things about the lands and people where they visit.

“Tourism is the expansion of human cultural space”

(Academician Nguyen Khac Vien) When traveling, tourists can expand their "cultural space" - the space of exchange and contact with new lands, along with different cultures with bold colors. native. Through that, spiritual life becomes richer and more diverse.

According to the concept of economist Kalfiotis:

“Tourism is the temporary movement of individuals or groups from one place of residence to another place to satisfy spiritual and moral needs, thereby creating economic activities.”

In addition, in the process of tourism activities, in addition to approaching the environment, tourists must also approach the community to ensure a good experience.

long-term, harmonious development, tightening solidarity and love for fellow human beings in each person.

Based on the above approaches, the concept of tourism can be defined

define:

“Tourism is a form of activity of people in their free time

related to movement and temporary stay outside the place of permanent residence for rest, medical treatment, physical and mental development, raising the level of cultural or sports awareness accompanied by the consumption of values about nature, economy and culture (II Pirogionic 1985)

1.1.2 Cultural concept

Culture in ancient Chinese language is a short form of " Literature and Education" . That is the basis of the saint's way of ruling the country. That is, the way of governing has a noble form combined with education. "Literature" is the external expression of things, the universe, so its opposite is the inside. That is "substance", "real". "Literature" is something external, not completely natural, so it can be modified and cultivated. People can make the simple and natural into more poetic and beautiful. That is the effect of education and literature.

Western cultural understanding is different. Culture according to Latin transliteration originates from 2 meanings:

Cultus agri : growing crops in the field.

Cultus animi : cultivating the spirit, meaning educating people, educating and fostering the human spirit, helping people have the right thoughts and actions. From there, I have good qualities. People can only have culture through education to live better and more beautiful lives

In Vietnamese, culture is used in a common sense to refer to education and lifestyle. In a broad sense, culture includes everything, from sophisticated and modern products to beliefs, customs, lifestyle, labor...

However, even with this broad understanding, there are hundreds of different definitions of culture in the world. According to the declaration of the "International Conference on Cultural Policy" organized by UNESCO in 1982 and agreed by most participating countries, in the Final Report, Paris 1984, chapter V, page 41 "Culture as a whole" body of distinctive spiritual, material, intellectual and emotional signs that define the character of a society or social group. It encompasses not only the arts and sciences, but also lifestyles, fundamental rights of human existence, value systems, traditions and concepts.”

Through different observations, the definition of culture can be given as follows:

“ Culture is an organic system of material and spiritual values created and accumulated by humans through practical activities, in the interaction between humans and the natural and social environment” ( 7,10)

1.1.3. Impact of tourism on culture

1.1.3.1. Positive impact

Tourism is a bridge between tourists and cultures, creating conditions for tourists to exchange, learn, and explore the unique and attractive cultural features of each locality, nation, and country.

Tourism contributes to the restoration and development of national cultural traditions. The need to increase cultural awareness during tourists' trips motivates suppliers to pay attention to restoring and maintaining relics, festivals, and traditional handicraft products of craft villages. Thereby meeting the needs of tourists and improving service quality.

Thanks to tourism, community life becomes more vibrant, cultures have the opportunity to interact with each other, making people's spiritual life richer and more diverse. How to "integrate" without "dissolving", develop tourism but maintain its "unique identity".

1.1.3.2 Negative impacts

The nature of tourism activities is exchange and contact between individuals and human communities. This communication process is also the environment for negative influences to penetrate society quickly, changing traditional cultural features (drug addiction, prostitution, robbery, etc.)

Due to the pursuit of profits and immediate economic benefits, traditional cultural activities are performed in an unnatural way. Many tourism suppliers have persuaded local people to regularly demonstrate customs and festivals for tourists to see. In many cases, due to lack of understanding of the origin and meaning of rituals and games in festivals, people misinterpret them. The above acts make the true cultural values of the community not appreciated and are only for fun and entertainment for tourists. This causes cultural values to be faded and abused for economic purposes.

Rapid development of tourism entails chasing quantity without paying attention to the "quality" of cultural products. First of all, there are traditional items crafted as souvenirs for tourists that are carelessly produced, distorting the image of an indigenous culture.

The influence of tourism on culture is also expressed through the common tendency in poor countries to welcome guests from rich countries who are local people (especially young people), that is: they change their way of life, reject their culture, cultural traditions, following the "fashion" of tourists (flashy colored clothes, mixed languages of Chinese, Western...). In general, over time, the warm and hospitable attitude of local people has been replaced by an indifferent attitude, because economic benefits come first. The emotional relationship between tourists and local people is increasingly "cold". The vast majority of tourists are welcomed with "social" rituals, through trading relationships.

Tourism has a strong impact on culture. On the basis of limiting negative influences and promoting the strengths and unique features of each culture. Tourism will create favorable conditions and environments for culture to become more imbued with national identity, richer and more diverse. From there, it spreads and attracts tourists to explore, discover, and research. Tourism is like a "bridge", promoting culture to everyone.

1.1.4. The role of tourism in cultural development

Tourism plays an important role in cultural development. Tourism creates a "transmission line" for cultural exchange between cultures, territories, and countries. Exchange for mutual development based on the nation's traditional culture.

Traveling helps improve people's intelligence, because "traveling for a day to learn is enough to be wise".

Each fun event, each tour helps visitors improve their understanding, life experiences, and expand their knowledge of culture. Changing awareness will determine people's behavior and dealings with society and culture. From there, people will have a positive impact back with positive actions, absorb cultural quintessence, and eliminate superstitions and old, outdated concepts. Form a healthy cultural lifestyle for yourself, helping your family and society.

Tourism is increasingly developing, considered a key economic sector of each country. The revenue brought by tourism creates a basis for investing in cultural activities (restoration of monuments, restoration of craft villages, human resource training...). Thanks to adequate investment, many traditions Culture, historical relics, festivals, craft villages... are preserved and promoted on the basis of inheriting traditional cultural quintessence.

Tourism changes the face of culture. When each culture is exchanged and exposed to each other, there will be cultural interference and acculturation. From there, creating diverse cultures, with unique colors, attractive to tourists.

Exploiting the cultural value of Hang Kenh communal house - Hai Phong to serve tourism development - 1

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