and the ability to repay foreign debt, local raw materials and the ability to mobilize domestic capital.
3.2. Viewpoints and goals of developing Vietnam's foreign trade
3.2.1. Vietnam's foreign trade development goals to 2010
The foreign trade development goals by 2010 are:
- Trade liberalization within the ASEAN framework: participating in the CEPT program to move towards AFTA in 2006. This is a necessary step associated with the trade liberalization process within APEC and globally.
- Building concentrated industrial parks, high-tech industrial parks and export processing zones can form key areas to increase production capacity and obtain large volumes of key export products to attract new technology and create jobs for workers. Developing domestic markets and trade is a decisive factor for the development of foreign trade.
- Administrative reform, promoting the role of State management in import-export activities by formulating policies and goals, specifically planning, long-term and short-term plans, policies and orientations on FDI for each region, each field and in ODA and foreign loans.
- Develop and use human resources effectively.
- To develop production of industries closely linked to the export market, it is necessary to build a "gap strategy" of the domestic and foreign markets with a systematic and consistent mindset.
Vietnam's foreign trade policy in the coming years needs to
meet Vietnam's export targets from 2001 - 2010 as follows:
- The average growth rate of export turnover in the period 2001 - 2005 reached 16%/year; in the period 2006 - 2010 reached 14%/year and reached 50 billion USD in 2010. This growth target is likely to be achieved, due to the continued very rapid growth of some key export items of Vietnam such as seafood, manufactured goods, textiles and footwear. Products with smaller export turnover such as processed foods, handicrafts and wood products, construction materials, chemicals and plastics, electrical products
and electronics are growing rapidly. The development of information technology including hardware and software is considered an important export item in 2010. The expected export turnover and structure are shown in the following table:
Export turnover and structure by 2010
Content
2000 | 2005 | 2010 | ||||
Value (Perform) | % | Value (Perform) | % | Value (Perform) | % | |
GDP/capita (USD-current price) | 400 | 620 | 1030 | |||
1. Raw materials (tr: USD) | 1,517.6 | 10.5 | 1600 | 5.6 | 1,750 | 3-3.5 |
2. Agricultural and seafood products (tr: USD) | 4,568.8 | 33.6 | 6,270 | 22 | 8,000-8,600 | 16-17 |
3. Processing and manufacturing (tr: USD) | 3,035.5 | 21.0 | 9,980 | 35 | 20,000-21,000 | 40-45 |
4. High technology (tr: USD) | 636.5 | 4.4 | 2,560 | 9 | 7,000 | 12-14 |
5. Other goods (tr: USD) | 4,508.6 | 30.5 | 8,090 | 28.4 | 12,500 | 23-25 |
Total export turnover (tr. USD) | 14,455 | 100 | 28,400-28,500 | 100 | 48,000-50,000 | 100 |
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Opportunities and Challenges of International and Regional Economic Integration for Vietnam's Foreign Trade -
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Pre-tax Profit of Bidv Tien Giang in the Period 2011-2015
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zt2a3gsnon-credit services, joint stock commercial bank
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At that time, the Branch had to set aside a provision for credit risks, which reduced the Branch's income.
Chart 2.2. Pre-tax profit of BIDV Tien Giang in the period 2011-2015
Unit: Billion VND
140
120
100
80
60
40
20
0
63.3
80.34
89.29
110.08
131.99
2011 2012 2013 2014 2015
Profit before tax
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, through chart 2.2, it can be seen that BIDV Tien Giang's profit is still increasing continuously, and its operating efficiency is currently leaking. This is a contribution of non-credit services, and this service segment will be increasingly focused on growth by BIDV Tien Giang to ensure the highest profit safety because credit activities have many potential risks. At the same time, focusing on developing non-credit services is consistent with one of the contents of restructuring the financial activities of credit institutions in the project "Restructuring the system of credit institutions in the period 2011-2015" approved by the Prime Minister in Decision No. 254/QD-TTg dated March 1, 2012 [14]: "Gradually shifting the business model of commercial banks towards reducing dependence on credit activities and increasing income from non-credit services".
2.2. Current status of non-credit service development at BIDV Tien Giang.
2.2.1. BIDV Tien Giang has deployed the development of non-credit services in recent times.
Along with the development of the Head Office, BIDV Tien Giang's products and services are constantly improved and deployed in a diverse manner to ensure provision for many different customer groups in the area: individual customers, corporate customers, and financial institutions. Typical services are as follows: Payment services, treasury services, guarantee services, card services, trade finance, other services: Western Union, insurance commissions, consulting services, foreign exchange derivatives trading, e-banking services,...
2.2.1.1. Payment services:
In accordance with the Prime Minister's Project to promote non-cash payments in Vietnam [15], banks in Tien Giang province have continuously developed payment services to reduce customers' cash usage habits through card services and electronic banking services such as: salary payment through accounts, focusing on developing card acceptance points, developing multi-purpose cards, paying social insurance by transfer, paying bills through banks, etc.
Chart 2.3. Net income from payment services in the period 2011-2015
Unit: Million VND
6000
5000
4000
3000
2000
1000
0
3922 4065
4720 5084 5324
2011 2012 2013 2014 2015
Net income from payment services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Along with the technological development of the entire system, BIDV Tien Giang has a payment system with a fairly stable transaction processing speed, bringing many conveniences to customers. The results of observing chart 2.3 show that the income from payment services that the Branch has achieved has grown over the years but the speed is not high and the products are not outstanding compared to other banks. Domestic payment products such as: Online bill payment, electricity bills, water bills, insurance premiums, cable TV bills, telecommunications fees, airline tickets, etc. bring many conveniences to customers. Regarding international payment, this is an indispensable activity for foreign economic activities, BIDV Tien Giang is providing international payment methods for small enterprises producing agriculture, aquatic food and seafood that have credit relationships with banks in industrial parks in Tien Giang province such as: money transfer, collection, L/C payment.
2.2.1.2. Treasury services:
BIDV Tien Giang always focuses on ensuring treasury safety and currency security, always complies with legal regulations, and minimizes risks in operations such as: counting and collecting money from customers, receiving and delivering internal transactions, collecting from the State Bank (SBV) or other credit institutions, receiving ATM funds, bundling money, etc. BIDV Tien Giang's treasury service management department is always fully equipped with modern machinery and equipment such as: money transport vehicles, fire prevention tools, money counters, money detectors, magnifying glasses, etc. to ensure absolute safety in treasury operations, immediately identifying real and fake money and other risks that may affect people and assets of the bank and customers. In addition, implementing regulation 2480/QC dated October 28, 2008 between the State Bank of Tien Giang province and the Provincial Police on coordination in the fight against counterfeit money, in the 3-year review of implementation, BIDV Tien Giang discovered, seized and submitted to the State Bank of Tien Giang province 475 banknotes of various denominations and was commended by the Provincial Police and the State Bank of Tien Giang province [17].
Chart 2.4. Net income from treasury services in the period 2011-2015
Unit: Million VND
350
300
250
200
150
100
50
0
105 122
309 289 279
2011 2012 2013 2014 2015
Net income from treasury services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, as shown in Figure 2.4, income from treasury operations is not high and fluctuates. Specifically, in the period 2011-2013, net income increased and increased most sharply in 2013, then in the period 2013-2015, there was a downward trend. This fluctuation is due to the fact that fees collected from treasury services are often very low and can even be waived to attract customers to use other services.
2.2.1.3. Guarantee and trade finance services:
BIDV Tien Giang, thanks to the advantages of the province and the favorable location of the Branch, has continuously focused on developing income from guarantee services and trade finance.
Chart 2.5. Net income from guarantee and trade finance services in the period 2011-2015
Unit: Million VND
14000
12000
10000
8000
6000
4000
2000
0
5193 5695
2742 3420
8889
3992
11604 12206
5143 5312
2011 2012 2013 2014 2015
Net income from guarantee services Net income from Trade Finance
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.5, we can see that BIDV Tien Giang's income from guarantee services and trade finance has grown over the years. The reason is: Among BIDV Tien Giang's corporate customers, the construction industry is the industry with the highest proportion of customers after the trading industry, this is a group of customers with potential to develop guarantee services. The second group of customers is corporate customers in the fields of agricultural production, livestock and seafood processing with high import and export turnover in the area.
are the target of trade finance development. In addition, BIDV Tien Giang also focuses on continuously developing these customer groups to increase revenue for many other products and services in the future.
2.2.1.4. Card and POS services:
As a service that BIDV Tien Giang has recently developed strongly, it can be said that this is a very potential market and has the ability to develop even more strongly in the future. Card services with outstanding advantages such as fast payment time, wide payment range, quite safe, effective and suitable for the integration trend and the Project to promote non-cash payments in Vietnam. Cards have become a modern and popular payment tool. BIDV Tien Giang early identified that developing card services is to expand the market to people in society, create capital mobilized from card-opened accounts, contribute to diversifying banking activities, enhance the image of the bank, bring the BIDV Tien Giang brand to people as quickly and easily as possible. BIDV Tien Giang is currently providing card types such as: credit cards (BIDV MasterCard Platinum, BIDV Visa Gold Precious, BIDV Visa Manchester United, BIDV Visa Classic), international debit cards (BIDV Ready Card, BIDV Manu Debit Card), domestic debit cards (BIDV Harmony Card, BIDV eTrans Card, BIDV Moving Card, BIDV-Lingo Co-branded Card, BIDV-Co.opmart Co-branded Card). These cards can be paid via POS/EDC or on the ATM system. In addition, with debit cards, customers can not only withdraw money via ATMs but also perform utilities such as mobile top-up, online payment, money transfer,... through electronic banking services.
In order to attract customers with card services, BIDV Tien Giang has continuously increased the installation of ATMs. As of December 31, 2015, BIDV Tien Giang has 23 ATMs combined with 7 ATMs in the same system of BIDV My Tho, so the number of ATMs is quite large, especially in the center of My Tho City, but is not yet fully present in the districts. Basic services on ATMs such as withdrawing money, checking balances, printing short statements,... BIDV ATMs accept cards from banks in the system.
Banknetvn and Smartlink, cards branded by international card organizations Union Pay (CUP), VISA, MasterCard and cards of banks in the Asian Payment Network. From here, cardholders can make bill payments for themselves or others at ATMs, by simply entering the subscriber number or customer code, booking code that service providers notify and make bill payments.
Chart 2.6. Net income from card services in the period 2011-2015
Unit: Million VND
3500
3000
2500
2000
1500
1000
500
0
687
1023
1547
2267
3104
2011 2012 2013 2014 2015
Net income from card services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.6, it can be seen that BIDV Tien Giang's card service income is constantly growing because the Branch focuses on developing businesses operating in industrial parks, which are the source of customers for salary payment products, ATMs, BSMS. Specifically, there are companies such as Freeview, Quang Viet, Dai Thanh, which are businesses with a large number of card openings at the Branch, contributing to the increase in card service fees [25].
Table 2.6. Number of ATMs and POS machines in 2015 of some banks in Tien Giang area.
Unit: Machine
STT
Bank name
Number of ATMs
Cumulative number of ATM cards
POS machine
1
BIDV Tien Giang
23
97,095
22
2
BIDV My Tho
7
21,325
0
3
Agribank Tien Giang
29
115,743
77
4
Vietinbank Tien Giang
16
100,052
54
5
Dong A Tien Giang
26
97,536
11
6
Sacombank Tien Giang
24
88,513
27
7
Vietcombank Tien Giang
15
61,607
96
8
Vietinbank - Tay Tien Giang Branch
6
46,042
38
(Source: 2015 Banking Activity Data Report of the General and Internal Control Department of the Provincial State Bank [21])
Through table 2.6, the author finds that the number of ATMs of BIDV Tien Giang is not much, ranking fourth after Agribank Tien Giang, Dong A Tien Giang, Sacombank Tien Giang. The number of POS machines of BIDV Tien Giang is very small, only higher than Dong A Tien Giang and BIDV My Tho in the initial stages of merging the BIDV system. Besides, BIDV Tien Giang has a high number of cards increasing over the years (table 2.7) but the cumulative number of cards issued up to December 31, 2015 is still relatively low compared to Agribank, Vietcombank, Dong A (table 2.6).
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Organizational Structure of Joint Stock Commercial Bank for Foreign Trade of Vietnam - Bac Ninh Branch -
Evaluation of consumer lending quality at Joint Stock Commercial Bank for Foreign Trade of Vietnam, Hue Branch - 5


Source: Statistical Yearbook 2001-2002 - General Statistics Office
46
Interim report on Resolution 4 of the Central Committee (VIII Term), Ministry of Trade (2002).
- Average import turnover growth rate in the period 2001 - 2005
reached 13.5%/year; period 2006 - 2010 reached 14.5%/year. The main import items of the period 2001 - 2010 are raw materials for production, equipment and advanced technology. Estimated import turnover by 2010
are given in the following table.
Import turnover and structure to 2010.
Content
2000 | 2005 | 2010 | ||||
Value (Perform) | % | Value (Perform) | % | Value (Perform) | % | |
1. Means of production (million USD) | 14,810 | 94.7 | 27,500 | 94.8 | 48,000 | 96.0 |
In there: | ||||||
- Machinery, equipment, tools, spare parts | 4,832.5 | 30.9 | 9,500 | 32.8 | 18,000 | 36.0 |
Raw materials | 9,978 | 63.8 | 18,000 | 62.0 | 30,000 | 60 |
2. Consumer goods (million USD) | 829 | 5.3 | 2,000 | 4.0 | ||
Total import turnover (million USD) | 15,639 | 100 | 29,000 | 100 | 50,000 | 100 |
Source: Import-export development strategy for the period 2001 - 2010 - Ministry of Trade 2002.
With an export turnover of about 50 billion USD and an import turnover of about 50 billion USD expected in 2010, the trade balance is balanced.
3.2.2. Vietnam's international economic integration roadmap
Vietnam simultaneously undertakes commitments within the framework of many different institutions such as AFTA/CEPT, APEC, WTO - Vietnam - US Trade Agreement and that means Vietnam must simultaneously handle the relationship between different liberalization roadmaps.
The roadmap for international economic integration is the steps and sequence of implementing the principles and contents of commitments to trade liberalization. The roadmap for international economic integration depends on the objectives of trade policy and the ability to implement those objectives. Therefore, there cannot be one international economic integration roadmap for all countries.
For each institution, Vietnam needs to determine a separate roadmap, but one that is consistent in relation to the goals of its foreign trade policy. To consider Vietnam's integration roadmap with each institution in the coming time, we must first base it on Vietnam's specific commitments in the field of trade in goods with each institution.
+ Regarding trade in goods within the framework of ASEAN/AFTA:
Commitments under CEPT/AFTA: Vietnam's full CEPT participation list includes 6,323 tariff lines, of which 66% of items have a tariff rate of 0-5% and the remaining 34% of tariff lines have a tariff rate of 5-20%. The average CEPT/AFTA tariff rate of tariff lines in the IL list
has been reduced from 9.4% (in 2001) to 7.3% (in 2002) and 4% in 2006. By 2006, most of Vietnam's tariff lines applied to ASEAN countries will be reduced to 0-5%. For some sensitive agricultural tariff lines such as rice, paddy, and some processed agricultural products, they will be liberalized in 2013 (sugar will be implemented in 2010). In addition to implementing the tax reduction roadmap according to the commitment, Vietnam also commits to
cooperation in the fields of unifying quality standards, mutual recognition of quality inspection and certification, removing barriers to foreign investment, cooperation in the field of customs (unifying the ASEAN tariff list, uniformly applying the WTO Customs Valuation Agreement - GVA, unifying customs procedures, establishing a "green channel" for imported goods between ASEAN countries ... ), supporting macroeconomic consultancy ... with the aim of supporting the effective implementation of trade liberalization.
Customs issues (Form D, ASEAN unified customs procedures, customs valuation, ASEAN Common Tariff Nomenclature - AHTN):
1. Determining customs value: Vietnam implements the GATT/WTO Customs Valuation Agreement (GVA) starting from January 1, 2001 for goods originating from ASEAN countries and from January 1, 2003 for goods originating from other countries.
2. ASEAN Common Tariff Nomenclature (AHTN): Common Tariff Schedule
is being negotiated by countries. Vietnam's tariff schedule has been detailed at the basic 8-digit level in accordance with HS96. Some tariff lines that are not in accordance with AHTN are gradually adjusted until AHTN is applied.
The roadmap for the list of goods that Vietnam will implement tax reduction with ASEAN is built on the basis of the principles set forth by the National Assembly Standing Committee, which are: Not affecting the State budget revenue; reasonably protecting domestic production industries; creating conditions to encourage technology transfer; technological innovation for domestic production industries; and thoroughly taking advantage of the incentives that ASEAN countries give each other to expand export markets and attract foreign investment.
In compliance with the above principles, Vietnam's CEPT categories
built on the basis of trying not to cause a major impact on the economy in the short term, prolonging as long as possible the protection of domestic production and having more time to prepare to face the challenges of joining AFTA.
Regarding foreign affairs, Vietnam only publishes the annual tax reduction list, but domestically, it must create initiative for industries and enterprises in planning programs and plans for effective production and business development. The Government has directed the development of a 10-year overall tax reduction schedule with ASEAN (1996 - 2006) to achieve this goal (see appendix).
Based on the current domestic production situation, the appropriate option to implement tax reduction under CEPT for AFTA has been selected by the Government to develop a schedule: Vietnam implements tax reduction under the CEPT framework, while proactively promoting economic restructuring in accordance with Vietnam's relative advantages in comparison with ASEAN countries, focusing on rapidly developing industries with large comparative advantages, but still continuing to provide protection for a limited period of time or at different levels for most manufacturing industries to achieve a certain level of development before opening the market under CEPT, limiting production of a few industries in which Vietnam is not competitive. The tax reduction process will be implemented quickly for industries with strong competitive advantages, while the majority of the remaining industries will be reduced according to a relatively appropriate process. In this direction, domestic manufacturing industries are classified into 3 groups based on competitiveness, advantages, potentials and difficulties and limitations, to determine specific tax reduction schedules for each industry.
- Export-strength commodity groups: are commodity groups based on rich and diverse resources, abundant labor resources, can quickly acquire skills, and can maximize the effect of comparative advantages.
These are industries such as rice, coffee, tea, seafood, textiles, rubber, and footwear.
- Group of industries that can compete with imported goods in the future : these are industries such as vegetables, processed foods, electricity - electronics, mechanics, shipbuilding, chemicals, detergents, cement. These products can compete in the future on the condition that there are appropriate support measures.
- Group of industries with low competitiveness : with evaluation criteria being price compared to international prices, production costs compared to import costs, long-term development potential, and investment efficiency. Most of these industries in terms of competitiveness must be based on modern machinery and equipment.
modern and advanced technology and less dependent on labor factors and natural conditions. These are the industries: mining, metallurgy ...
+ Commitment to APEC:
- Adjust the number of tax rates from 25 to 15.
- Carry out work to implement the Agreement on Customs Valuation under GATT.
The Second APEC Summit in Osaka adopted nine principles that aim to create a legal framework for achieving APEC's goal of free and open trade and investment by 2010 for developed countries and by 2020 for developing countries as set out in Bogor. The nine principles are:
1. Comprehensiveness principle. 2. GATT/WTO consistency principle. 3. Uniformity principle. 4. Status quo principle. 5. Joint initiation, continuous process and differentiated timetable. 6. Flexibility principle. 7. Non-discrimination principle. 8. Publicity principle. 9. Technical cooperation.
Based on the above 9 principles, APEC members have proposed 15 specific areas to work together to implement trade and investment liberalization, including: Tax; Non-tariff; Services; Investment; Standards and compliance with standards; Customs procedures; Intellectual property rights; Competition policy: Government procurement; Deregulation; Rules of origin; Dispute settlement; Business mobility; Implementation of the results of the Uruguay Round; Collection and assessment of information.
On the basis of the collective action plan, each member must develop its own national action plan with the main contents related to:
to tariff, non-tariff, services and investment topics.
Vietnam has submitted a national action plan, which includes tax content. This content consists of two parts: a description of the current Tariff Schedule (as of June 1998) and a specific plan on import tax. Specifically:
- Short-term plan (1998 - 2000): reduce the number of import tax rates from 25 to 10, narrow the 0% tax rate area. List of tax tables
completed in accordance with the World Customs Organization Commodity Nomenclature (HS nomenclature) at the 6-digit level.
- Medium-term plan (2001 - 2005); implement the Agreement on Customs Valuation according to GVA and consider gradually reducing import tax rates according to APEC's goals.
- Long-term plan (2006 - 2020): continue to implement tax reduction towards APEC's goal of trade liberalization by 2020.
+ About preparing to join the WTO
It is expected that 2005 will be a pivotal year for Vietnam's successful accession to the WTO.
In May 2002, Vietnam conducted the first multilateral negotiation session on opening the market for goods and services. Although the initial commitments were low, the scope of commitments was very wide (Vietnam committed to more than 90% of tariff lines). One of the important criteria for assessing the possibility of joining the WTO is Vietnam's existing commitments within the framework of the Vietnam - US Trade Agreement. This is the first bilateral agreement that has used the principles and methods of commitment of the WTO as the basis for the entire negotiation and commitment process between the two sides.
* Regarding commitments related to import tax in the Vietnam - US Trade Agreement:
In the Vietnam - US Trade Agreement officially signed in July 2000, Vietnam made a number of commitments on taxes (especially import taxes), financial services (insurance) and business support services (accounting - auditing):
- After 3 years from the date the Agreement comes into effect, Vietnam will reduce import tariffs on 226 specific items with a tax cut of 5 to 10% (177 agricultural items and 49 industrial items). This tax reduction will apply to the US and also to all countries that have signed the MFN clause with Vietnam. In addition, Vietnam also agreed to include a commitment to maintain the import tariff after 3 years from the date the Agreement comes into effect for 18 items (all of which are agricultural items).
- The application of import tax calculation prices under the GATT Customs Valuation Agreement will apply for 2 years from the date the Agreement comes into effect.
- Apply the harmonized tariff system according to HS as soon as the Agreement comes into effect.
- Eliminate discrimination in special consumption tax on cars with less than 12 seats; tobacco and cigar materials after 3 years from the effective date of the Agreement.
- Eliminate surcharges on gasoline, metals (iron, steel) and fertilizers after 03 years from the effective date of the Agreement.
- Fees and charges related to import and export collected only by services rendered will be applied after 2 years of the Agreement coming into effect, these fees and charges are
applied uniformly throughout Vietnam.
The trade agreement systematically and relatively thoroughly handles non-tariff barriers and provides roadmaps for reducing non-tariff barriers over a period of 5 to 6 years with a completion date of 2006 to 2007. Particularly for quantitative restrictions, the number of items subject to quantitative restrictions as determined by the trade agreement is larger than in reality. The roadmap for reducing quantitative restrictions lasts until 2006 or 2007. For agricultural products, the number of tariff lines with commitments to limit quantitative restrictions is much larger than the actual regulations and roadmaps for participating in AFTA. For industrial products, currently "sensitive" items are included in the List of items subject to quantitative restrictions such as cement, paper, construction glass, tiles, construction steel, automobiles, motorbikes , etc.



![Pre-tax Profit of Bidv Tien Giang in the Period 2011-2015
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zt2a3gsnon-credit services, joint stock commercial bank
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At that time, the Branch had to set aside a provision for credit risks, which reduced the Branchs income.
Chart 2.2. Pre-tax profit of BIDV Tien Giang in the period 2011-2015
Unit: Billion VND
140
120
100
80
60
40
20
0
63.3
80.34
89.29
110.08
131.99
2011 2012 2013 2014 2015
Profit before tax
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, through chart 2.2, it can be seen that BIDV Tien Giangs profit is still increasing continuously, and its operating efficiency is currently leaking. This is a contribution of non-credit services, and this service segment will be increasingly focused on growth by BIDV Tien Giang to ensure the highest profit safety because credit activities have many potential risks. At the same time, focusing on developing non-credit services is consistent with one of the contents of restructuring the financial activities of credit institutions in the project Restructuring the system of credit institutions in the period 2011-2015 approved by the Prime Minister in Decision No. 254/QD-TTg dated March 1, 2012 [14]: Gradually shifting the business model of commercial banks towards reducing dependence on credit activities and increasing income from non-credit services.
2.2. Current status of non-credit service development at BIDV Tien Giang.
2.2.1. BIDV Tien Giang has deployed the development of non-credit services in recent times.
Along with the development of the Head Office, BIDV Tien Giangs products and services are constantly improved and deployed in a diverse manner to ensure provision for many different customer groups in the area: individual customers, corporate customers, and financial institutions. Typical services are as follows: Payment services, treasury services, guarantee services, card services, trade finance, other services: Western Union, insurance commissions, consulting services, foreign exchange derivatives trading, e-banking services,...
2.2.1.1. Payment services:
In accordance with the Prime Ministers Project to promote non-cash payments in Vietnam [15], banks in Tien Giang province have continuously developed payment services to reduce customers cash usage habits through card services and electronic banking services such as: salary payment through accounts, focusing on developing card acceptance points, developing multi-purpose cards, paying social insurance by transfer, paying bills through banks, etc.
Chart 2.3. Net income from payment services in the period 2011-2015
Unit: Million VND
6000
5000
4000
3000
2000
1000
0
3922 4065
4720 5084 5324
2011 2012 2013 2014 2015
Net income from payment services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Along with the technological development of the entire system, BIDV Tien Giang has a payment system with a fairly stable transaction processing speed, bringing many conveniences to customers. The results of observing chart 2.3 show that the income from payment services that the Branch has achieved has grown over the years but the speed is not high and the products are not outstanding compared to other banks. Domestic payment products such as: Online bill payment, electricity bills, water bills, insurance premiums, cable TV bills, telecommunications fees, airline tickets, etc. bring many conveniences to customers. Regarding international payment, this is an indispensable activity for foreign economic activities, BIDV Tien Giang is providing international payment methods for small enterprises producing agriculture, aquatic food and seafood that have credit relationships with banks in industrial parks in Tien Giang province such as: money transfer, collection, L/C payment.
2.2.1.2. Treasury services:
BIDV Tien Giang always focuses on ensuring treasury safety and currency security, always complies with legal regulations, and minimizes risks in operations such as: counting and collecting money from customers, receiving and delivering internal transactions, collecting from the State Bank (SBV) or other credit institutions, receiving ATM funds, bundling money, etc. BIDV Tien Giangs treasury service management department is always fully equipped with modern machinery and equipment such as: money transport vehicles, fire prevention tools, money counters, money detectors, magnifying glasses, etc. to ensure absolute safety in treasury operations, immediately identifying real and fake money and other risks that may affect people and assets of the bank and customers. In addition, implementing regulation 2480/QC dated October 28, 2008 between the State Bank of Tien Giang province and the Provincial Police on coordination in the fight against counterfeit money, in the 3-year review of implementation, BIDV Tien Giang discovered, seized and submitted to the State Bank of Tien Giang province 475 banknotes of various denominations and was commended by the Provincial Police and the State Bank of Tien Giang province [17].
Chart 2.4. Net income from treasury services in the period 2011-2015
Unit: Million VND
350
300
250
200
150
100
50
0
105 122
309 289 279
2011 2012 2013 2014 2015
Net income from treasury services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, as shown in Figure 2.4, income from treasury operations is not high and fluctuates. Specifically, in the period 2011-2013, net income increased and increased most sharply in 2013, then in the period 2013-2015, there was a downward trend. This fluctuation is due to the fact that fees collected from treasury services are often very low and can even be waived to attract customers to use other services.
2.2.1.3. Guarantee and trade finance services:
BIDV Tien Giang, thanks to the advantages of the province and the favorable location of the Branch, has continuously focused on developing income from guarantee services and trade finance.
Chart 2.5. Net income from guarantee and trade finance services in the period 2011-2015
Unit: Million VND
14000
12000
10000
8000
6000
4000
2000
0
5193 5695
2742 3420
8889
3992
11604 12206
5143 5312
2011 2012 2013 2014 2015
Net income from guarantee services Net income from Trade Finance
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.5, we can see that BIDV Tien Giangs income from guarantee services and trade finance has grown over the years. The reason is: Among BIDV Tien Giangs corporate customers, the construction industry is the industry with the highest proportion of customers after the trading industry, this is a group of customers with potential to develop guarantee services. The second group of customers is corporate customers in the fields of agricultural production, livestock and seafood processing with high import and export turnover in the area.
are the target of trade finance development. In addition, BIDV Tien Giang also focuses on continuously developing these customer groups to increase revenue for many other products and services in the future.
2.2.1.4. Card and POS services:
As a service that BIDV Tien Giang has recently developed strongly, it can be said that this is a very potential market and has the ability to develop even more strongly in the future. Card services with outstanding advantages such as fast payment time, wide payment range, quite safe, effective and suitable for the integration trend and the Project to promote non-cash payments in Vietnam. Cards have become a modern and popular payment tool. BIDV Tien Giang early identified that developing card services is to expand the market to people in society, create capital mobilized from card-opened accounts, contribute to diversifying banking activities, enhance the image of the bank, bring the BIDV Tien Giang brand to people as quickly and easily as possible. BIDV Tien Giang is currently providing card types such as: credit cards (BIDV MasterCard Platinum, BIDV Visa Gold Precious, BIDV Visa Manchester United, BIDV Visa Classic), international debit cards (BIDV Ready Card, BIDV Manu Debit Card), domestic debit cards (BIDV Harmony Card, BIDV eTrans Card, BIDV Moving Card, BIDV-Lingo Co-branded Card, BIDV-Co.opmart Co-branded Card). These cards can be paid via POS/EDC or on the ATM system. In addition, with debit cards, customers can not only withdraw money via ATMs but also perform utilities such as mobile top-up, online payment, money transfer,... through electronic banking services.
In order to attract customers with card services, BIDV Tien Giang has continuously increased the installation of ATMs. As of December 31, 2015, BIDV Tien Giang has 23 ATMs combined with 7 ATMs in the same system of BIDV My Tho, so the number of ATMs is quite large, especially in the center of My Tho City, but is not yet fully present in the districts. Basic services on ATMs such as withdrawing money, checking balances, printing short statements,... BIDV ATMs accept cards from banks in the system.
Banknetvn and Smartlink, cards branded by international card organizations Union Pay (CUP), VISA, MasterCard and cards of banks in the Asian Payment Network. From here, cardholders can make bill payments for themselves or others at ATMs, by simply entering the subscriber number or customer code, booking code that service providers notify and make bill payments.
Chart 2.6. Net income from card services in the period 2011-2015
Unit: Million VND
3500
3000
2500
2000
1500
1000
500
0
687
1023
1547
2267
3104
2011 2012 2013 2014 2015
Net income from card services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.6, it can be seen that BIDV Tien Giangs card service income is constantly growing because the Branch focuses on developing businesses operating in industrial parks, which are the source of customers for salary payment products, ATMs, BSMS. Specifically, there are companies such as Freeview, Quang Viet, Dai Thanh, which are businesses with a large number of card openings at the Branch, contributing to the increase in card service fees [25].
Table 2.6. Number of ATMs and POS machines in 2015 of some banks in Tien Giang area.
Unit: Machine
STT
Bank name
Number of ATMs
Cumulative number of ATM cards
POS machine
1
BIDV Tien Giang
23
97,095
22
2
BIDV My Tho
7
21,325
0
3
Agribank Tien Giang
29
115,743
77
4
Vietinbank Tien Giang
16
100,052
54
5
Dong A Tien Giang
26
97,536
11
6
Sacombank Tien Giang
24
88,513
27
7
Vietcombank Tien Giang
15
61,607
96
8
Vietinbank - Tay Tien Giang Branch
6
46,042
38
(Source: 2015 Banking Activity Data Report of the General and Internal Control Department of the Provincial State Bank [21])
Through table 2.6, the author finds that the number of ATMs of BIDV Tien Giang is not much, ranking fourth after Agribank Tien Giang, Dong A Tien Giang, Sacombank Tien Giang. The number of POS machines of BIDV Tien Giang is very small, only higher than Dong A Tien Giang and BIDV My Tho in the initial stages of merging the BIDV system. Besides, BIDV Tien Giang has a high number of cards increasing over the years (table 2.7) but the cumulative number of cards issued up to December 31, 2015 is still relatively low compared to Agribank, Vietcombank, Dong A (table 2.6).
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