Nearly 80% of import turnover comes from Asian countries ( of which 28 - 30% comes from ASEAN countries). In ASEAN, the main import market is Singapore (in 2002, the proportion in total import turnover was 15.5%). In Asian countries outside ASEAN, the main import markets are Japan, Taiwan, Korea, China (with a proportion of 10 - 13%). The markets of European, American, and Oceanian countries have a low proportion, while countries with high turnover are only around 2% (Germany 2.44%, Russia 2.3%, America 2.5%, Australia 1.66% - 2002 data). With the above import market structure, access to advanced technological equipment from industrial countries with source industries has been limited, which has affected the acceleration of the industrialization and modernization process of the country. (Results
are given in table 7 - appendix).
2.2.3. Product policy.
+ Export commodity policy : With the policy of diversifying export commodities combined with preferential tax incentives on loans, credit... Many measures have been deployed and applied flexibly to suit each commodity of our country. All commodity policies are issued, supplemented or amended on the principle of effectively exploiting the comparative advantages of each commodity, increasing the proportion of processed goods to create products with high competitiveness in the world market. Decree 57/1998/ND-CP and Decree 46/ND-CP on the management of export and import of goods in the period 2001 - 2005, the following are some policies and measures that have been
implemented for each of Vietnam's key export items.
Policies and measures to promote some key export products of Vietnam.
Item
Policies and measures to promote exports | |
Rice | - Gradually increase rice export outlets - The Government has policies and timely measures to promote rice export: + Government-level agreement on rice export + Accept barter for a specific country - Diversify rice export forms |
Thing | - Planning cashew growing areas to ensure stable source of raw materials - Maintain good breeds (breeding) and invest in intensive farming - Applying modern processing technology to the production and business of cashew exports, increasing the competitiveness of cashew products. |
Coffee | - Take advantage of Vietnam's high-yield coffee - Have timely policies when coffee products are strongly affected by world market prices. - Actively invest in processing and classification equipment, gradually increasing the proportion of high-quality coffee. - Have timely policies to overcome the situation of buying, competing for sales, and forcing prices. coffee growers and producers by implementing the focal regime. |
Rubber | - Rubber planning is given top priority by the Government. - Improve processing equipment to increase the added value of rubber products. |
Aquatic, Seafood | - Increase the proportion of processed aquatic and seafood products - Investing in the direction of stabilizing input materials for processing export goods |
Textiles | - Focus on processing to take advantage of cheap labor resources with a market stable output - Diversify garment products |
Shoes | - Take advantage of young, skilled labor force that quickly grasps new technology. - Attracting foreign investment capital to improve competitiveness of the industry, inheriting potential markets |
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Pre-tax Profit of Bidv Tien Giang in the Period 2011-2015
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zt2a3gsnon-credit services, joint stock commercial bank
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At that time, the Branch had to set aside a provision for credit risks, which reduced the Branch's income.
Chart 2.2. Pre-tax profit of BIDV Tien Giang in the period 2011-2015
Unit: Billion VND
140
120
100
80
60
40
20
0
63.3
80.34
89.29
110.08
131.99
2011 2012 2013 2014 2015
Profit before tax
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, through chart 2.2, it can be seen that BIDV Tien Giang's profit is still increasing continuously, and its operating efficiency is currently leaking. This is a contribution of non-credit services, and this service segment will be increasingly focused on growth by BIDV Tien Giang to ensure the highest profit safety because credit activities have many potential risks. At the same time, focusing on developing non-credit services is consistent with one of the contents of restructuring the financial activities of credit institutions in the project "Restructuring the system of credit institutions in the period 2011-2015" approved by the Prime Minister in Decision No. 254/QD-TTg dated March 1, 2012 [14]: "Gradually shifting the business model of commercial banks towards reducing dependence on credit activities and increasing income from non-credit services".
2.2. Current status of non-credit service development at BIDV Tien Giang.
2.2.1. BIDV Tien Giang has deployed the development of non-credit services in recent times.
Along with the development of the Head Office, BIDV Tien Giang's products and services are constantly improved and deployed in a diverse manner to ensure provision for many different customer groups in the area: individual customers, corporate customers, and financial institutions. Typical services are as follows: Payment services, treasury services, guarantee services, card services, trade finance, other services: Western Union, insurance commissions, consulting services, foreign exchange derivatives trading, e-banking services,...
2.2.1.1. Payment services:
In accordance with the Prime Minister's Project to promote non-cash payments in Vietnam [15], banks in Tien Giang province have continuously developed payment services to reduce customers' cash usage habits through card services and electronic banking services such as: salary payment through accounts, focusing on developing card acceptance points, developing multi-purpose cards, paying social insurance by transfer, paying bills through banks, etc.
Chart 2.3. Net income from payment services in the period 2011-2015
Unit: Million VND
6000
5000
4000
3000
2000
1000
0
3922 4065
4720 5084 5324
2011 2012 2013 2014 2015
Net income from payment services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Along with the technological development of the entire system, BIDV Tien Giang has a payment system with a fairly stable transaction processing speed, bringing many conveniences to customers. The results of observing chart 2.3 show that the income from payment services that the Branch has achieved has grown over the years but the speed is not high and the products are not outstanding compared to other banks. Domestic payment products such as: Online bill payment, electricity bills, water bills, insurance premiums, cable TV bills, telecommunications fees, airline tickets, etc. bring many conveniences to customers. Regarding international payment, this is an indispensable activity for foreign economic activities, BIDV Tien Giang is providing international payment methods for small enterprises producing agriculture, aquatic food and seafood that have credit relationships with banks in industrial parks in Tien Giang province such as: money transfer, collection, L/C payment.
2.2.1.2. Treasury services:
BIDV Tien Giang always focuses on ensuring treasury safety and currency security, always complies with legal regulations, and minimizes risks in operations such as: counting and collecting money from customers, receiving and delivering internal transactions, collecting from the State Bank (SBV) or other credit institutions, receiving ATM funds, bundling money, etc. BIDV Tien Giang's treasury service management department is always fully equipped with modern machinery and equipment such as: money transport vehicles, fire prevention tools, money counters, money detectors, magnifying glasses, etc. to ensure absolute safety in treasury operations, immediately identifying real and fake money and other risks that may affect people and assets of the bank and customers. In addition, implementing regulation 2480/QC dated October 28, 2008 between the State Bank of Tien Giang province and the Provincial Police on coordination in the fight against counterfeit money, in the 3-year review of implementation, BIDV Tien Giang discovered, seized and submitted to the State Bank of Tien Giang province 475 banknotes of various denominations and was commended by the Provincial Police and the State Bank of Tien Giang province [17].
Chart 2.4. Net income from treasury services in the period 2011-2015
Unit: Million VND
350
300
250
200
150
100
50
0
105 122
309 289 279
2011 2012 2013 2014 2015
Net income from treasury services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, as shown in Figure 2.4, income from treasury operations is not high and fluctuates. Specifically, in the period 2011-2013, net income increased and increased most sharply in 2013, then in the period 2013-2015, there was a downward trend. This fluctuation is due to the fact that fees collected from treasury services are often very low and can even be waived to attract customers to use other services.
2.2.1.3. Guarantee and trade finance services:
BIDV Tien Giang, thanks to the advantages of the province and the favorable location of the Branch, has continuously focused on developing income from guarantee services and trade finance.
Chart 2.5. Net income from guarantee and trade finance services in the period 2011-2015
Unit: Million VND
14000
12000
10000
8000
6000
4000
2000
0
5193 5695
2742 3420
8889
3992
11604 12206
5143 5312
2011 2012 2013 2014 2015
Net income from guarantee services Net income from Trade Finance
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.5, we can see that BIDV Tien Giang's income from guarantee services and trade finance has grown over the years. The reason is: Among BIDV Tien Giang's corporate customers, the construction industry is the industry with the highest proportion of customers after the trading industry, this is a group of customers with potential to develop guarantee services. The second group of customers is corporate customers in the fields of agricultural production, livestock and seafood processing with high import and export turnover in the area.
are the target of trade finance development. In addition, BIDV Tien Giang also focuses on continuously developing these customer groups to increase revenue for many other products and services in the future.
2.2.1.4. Card and POS services:
As a service that BIDV Tien Giang has recently developed strongly, it can be said that this is a very potential market and has the ability to develop even more strongly in the future. Card services with outstanding advantages such as fast payment time, wide payment range, quite safe, effective and suitable for the integration trend and the Project to promote non-cash payments in Vietnam. Cards have become a modern and popular payment tool. BIDV Tien Giang early identified that developing card services is to expand the market to people in society, create capital mobilized from card-opened accounts, contribute to diversifying banking activities, enhance the image of the bank, bring the BIDV Tien Giang brand to people as quickly and easily as possible. BIDV Tien Giang is currently providing card types such as: credit cards (BIDV MasterCard Platinum, BIDV Visa Gold Precious, BIDV Visa Manchester United, BIDV Visa Classic), international debit cards (BIDV Ready Card, BIDV Manu Debit Card), domestic debit cards (BIDV Harmony Card, BIDV eTrans Card, BIDV Moving Card, BIDV-Lingo Co-branded Card, BIDV-Co.opmart Co-branded Card). These cards can be paid via POS/EDC or on the ATM system. In addition, with debit cards, customers can not only withdraw money via ATMs but also perform utilities such as mobile top-up, online payment, money transfer,... through electronic banking services.
In order to attract customers with card services, BIDV Tien Giang has continuously increased the installation of ATMs. As of December 31, 2015, BIDV Tien Giang has 23 ATMs combined with 7 ATMs in the same system of BIDV My Tho, so the number of ATMs is quite large, especially in the center of My Tho City, but is not yet fully present in the districts. Basic services on ATMs such as withdrawing money, checking balances, printing short statements,... BIDV ATMs accept cards from banks in the system.
Banknetvn and Smartlink, cards branded by international card organizations Union Pay (CUP), VISA, MasterCard and cards of banks in the Asian Payment Network. From here, cardholders can make bill payments for themselves or others at ATMs, by simply entering the subscriber number or customer code, booking code that service providers notify and make bill payments.
Chart 2.6. Net income from card services in the period 2011-2015
Unit: Million VND
3500
3000
2500
2000
1500
1000
500
0
687
1023
1547
2267
3104
2011 2012 2013 2014 2015
Net income from card services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.6, it can be seen that BIDV Tien Giang's card service income is constantly growing because the Branch focuses on developing businesses operating in industrial parks, which are the source of customers for salary payment products, ATMs, BSMS. Specifically, there are companies such as Freeview, Quang Viet, Dai Thanh, which are businesses with a large number of card openings at the Branch, contributing to the increase in card service fees [25].
Table 2.6. Number of ATMs and POS machines in 2015 of some banks in Tien Giang area.
Unit: Machine
STT
Bank name
Number of ATMs
Cumulative number of ATM cards
POS machine
1
BIDV Tien Giang
23
97,095
22
2
BIDV My Tho
7
21,325
0
3
Agribank Tien Giang
29
115,743
77
4
Vietinbank Tien Giang
16
100,052
54
5
Dong A Tien Giang
26
97,536
11
6
Sacombank Tien Giang
24
88,513
27
7
Vietcombank Tien Giang
15
61,607
96
8
Vietinbank - Tay Tien Giang Branch
6
46,042
38
(Source: 2015 Banking Activity Data Report of the General and Internal Control Department of the Provincial State Bank [21])
Through table 2.6, the author finds that the number of ATMs of BIDV Tien Giang is not much, ranking fourth after Agribank Tien Giang, Dong A Tien Giang, Sacombank Tien Giang. The number of POS machines of BIDV Tien Giang is very small, only higher than Dong A Tien Giang and BIDV My Tho in the initial stages of merging the BIDV system. Besides, BIDV Tien Giang has a high number of cards increasing over the years (table 2.7) but the cumulative number of cards issued up to December 31, 2015 is still relatively low compared to Agribank, Vietcombank, Dong A (table 2.6).
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Organizational Structure of Joint Stock Commercial Bank for Foreign Trade of Vietnam - Bac Ninh Branch -
Opportunities and Challenges of International and Regional Economic Integration for Vietnam's Foreign Trade -
Evaluation of consumer lending quality at Joint Stock Commercial Bank for Foreign Trade of Vietnam, Hue Branch - 5 -
Solutions to develop deposit mobilization activities for Vietnam Joint Stock Commercial Bank for Foreign Trade - 13

Row
electronics and computer components
- Transferring modern technology and continuously investing in a number of areas where Vietnam has competitive advantages: - Take advantage of young, fast-learning labor resources and continuously invest in a number of areas where Vietnam has competitive advantages: - Utilizing cheap, fast-learning labor is one of the goals. target development of electronics and software industry. | |
Handicrafts | - Take advantage of labor in craft villages - Low investment capital, easy to utilize production facilities - Take advantage of domestic raw materials - Policy mechanisms are gradually aiming to encourage the development of handicrafts (Decree 51/1999/CD-CP) - The handicraft product policy has taken advantage of the export market. the mouth is wide open |
Source: Author compiled from documents of the Institute of Trade Research - Ministry of Trade {5}
With specific policies and measures for each item in the process of economic innovation, Vietnam's export policy has achieved the following results:
- There are fundamental changes in key export products.
The export commodity policy in recent times has partly shown a strong direction and created all conditions to promote the production of commodities in which Vietnam has advantages. On the one hand, the Government has proposed a series of policies to support production and investment in order to fully exploit the comparative advantages of the commodities that Vietnam is exporting. On the other hand, it has actively developed industries that can take advantage of foreign investment capital or joint ventures with domestic enterprises to produce new export commodities such as crude oil, electronics, etc.
Diversify export products: With the motto of consolidating and developing traditional industries: from agricultural products with strengths such as rice, cashew, rubber, tea, etc., to developing some products that we
have advantages in the world market such as pepper, coffee, seafood, at the same time take advantage of and exploit abundant, relatively cheap, skillful labor resources to develop the garment, footwear, electronics industries, restore some traditional craft villages with the principle of inheritance combined with modernity to bring the handicraft industry to be present and initially gain a position in the world market.
Thus, in the process of "diversifying export products", Vietnam has a policy of developing key export products. Implementing this policy, first of all, expand the range of products and then on that basis, select and develop better key export products. In 1991, there were 10 key products in
Of which, there are 4 items with export turnover of over 100 million USD, including crude oil, seafood, rice, textiles; the item with the highest export turnover is crude oil, reaching 581 million USD/year. Up to now, the number of main export categories is 17 items, an increase of 7 new items: peanuts, coal, electronics - computers and imported components, handicrafts, vegetables, wood products, seafood. Of which, the main export items have 4 items with export turnover of over 1.5 billion USD/year: seafood, footwear, textiles, crude oil and 3 other items reaching approximately 400 million to 700 million USD/year such as rice, coffee, computers and electrical - electronic components. The remaining items besides peanuts and tea
all achieved turnover of over 100 million USD. (Specific results are shown in table 4)
– photo.)
According to the experience of foreign trade development of some Asian countries , the main export items of each country often focus on high priority for developing from 7 to 10 main export items. From this practice, Vietnam has determined the number of main export items ranging from 10 to 15 items. With this number of main export items, Vietnam can overcome disadvantages when the world market fluctuates and also open up possibilities to increase production scale when the world market is favorable. At
It is possible to choose one or several key export products to focus on large-scale production, taking advantage of opportunities and favorable conditions of the world market.
The structure of export goods has shifted in a positive direction: Vietnam has gone from simply exporting some unprocessed raw materials such as coal, tin, round wood... and some simple handicraft products, the types of exported goods have now become more diverse, including items with high export value, ranking second or third in the world, such as rice and coffee. Raw materials in 1991 accounted for over 92% of total export turnover, now it is about 60%; Processed and deeply processed goods (including manufactured goods) in 1991 accounted for only about 8%, in 1999 it was about 40% of total export turnover.
The structure of agricultural, forestry and fishery products in 1991 accounted for 53% of total turnover, by 1999 it was down to about 32.0%, and by 2002 it was about 31.0%, in 2003 this proportion was 36%. The group of small-scale industrial and handicraft products in 1991 accounted for 47%, in 1999 it increased to 68.0%, in 2002 it was 69% and in 2003 it decreased to 64%. (Specific results are shown in Table 8 of the Appendix).
- The quality of exported goods has increased significantly, initially gaining a position in the world market.
The quality of exported goods has been improved, initially creating competitiveness for Vietnamese goods in the world market, while also having a positive impact on the quality of domestic products. Currently, rice, crude oil, seafood, garments, footwear, coffee, cashew nuts, pepper, etc. are exported and Vietnam has been recognized as meeting international quality standards. Domestic manufacturers have focused on
Investing in technological innovation, thanks to which product quality has been improved quite quickly, many domestic products have quality not inferior to foreign products such as cement, sugar, steel, bicycles, electric fans, thermos, light bulbs... However, product prices are still high so competitiveness with imported goods is still limited.
Vietnamese exports have initially established a position in the world market. In recent years, some export items with high annual growth rates are footwear, electronics, cashew nuts, pepper, tea, rice, etc. Some items
The main exports that have a certain influence on the regional and world markets are rice, the second largest export in the world after Thailand, cashew nuts, the second largest export in the world after India , coffee, the third largest export in the world after Brazil and Colombia (if only counting robusta coffee, Vietnam is number 1 in the world), and pepper (2002).
world leader (surpassing India )
+ Import goods policy
The import commodity policy is based on the management of import commodities mainly related to the major balances of the national economy, including commodities such as gasoline, fertilizers and consumer goods, in addition to the list of goods prohibited from import and export, the list of goods managed by quotas, the list of consumer goods requiring import restrictions, etc. It not only meets the needs of equipment, machinery, supplies, raw materials and essential consumer goods for production, business and life, protects rare resources, but also ensures the development of the country's economy. The import commodity policy has achieved the following results:
- Import structure is improved in a positive direction.
Imports of machinery and equipment accounted for 21.8% of total import turnover in 1991, increased to 25.7% in 1995, 30.6% in 2000, 35% in 2002 and 36.1% in 2003.
Raw materials for production always account for the highest proportion, annually at over 60% of total import turnover.
Consumer goods decreased relatively in 1991, the proportion was 11.1% of total import turnover, in 1995 it increased to 15.2%, in 2000 it was 6.2%, in 2002 the turnover reached 180 million USD, accounting for about 2.5% of total import turnover, in 2003 the proportion was only 1.4%. (Specific results are shown in Table 9 - Appendix).
The change in the structure of imported goods has shown that the management and direction of import work has been and is going in the right direction, increasing the import of machinery, equipment and technology to carry out the industrialization and modernization process. Maintain a high proportion of imported raw materials to develop production and gradually reduce the proportion of imported goods.
The gradual reduction of the trade deficit in consumer goods exports has contributed to improving the trade balance. On the other hand, it also shows that the ability to self-supply domestically produced industrial consumer goods has improved.
2.2.4. Tools of foreign trade policy.
2.2.4.1. Customs duties.
The main reasons for the construction of Vietnam's import and export taxes are:
1). Protect scarce resources, limit the export of strategic goods;
2). Protect some domestic production industries; 3). Ensure revenue for the State budget;
4). Regulate consumption of luxury or influential goods
to social, cultural and national security aspects.
Law on export tax and import tax of our country issued on December 1987 and
almost entirely replaced by the Law on Export Tax and Import Tax,
passed by the National Assembly on December 26, 1991, marking the fundamental completion of the State's trade management mechanism by tariffs. The new tax law was
adjusted in accordance with international practices on tariff regimes, and at the same time more clearly demonstrated the State's protectionist policy. However, in the context of increasingly developing trade relations between Vietnam and other countries in the world, on January 1, 1999. The new Law on Import and Export Tax was issued, the structure of the tariff schedule and detailed commodity codes are 8 numbers according to the Harmonized Commodity Classification List of the International Customs Organization. The content of the new tariff schedule clearly demonstrates the principle of "restricting the import of domestically produced goods that are capable of meeting demand, reasonably protecting domestic production"...
Up to now, Vietnam has repeatedly revised the tax rate framework, revised and supplemented the export tax schedule, import tax schedule and revised the tax rate, export, import tax rate. All of these revisions have not been really stable and reliable for production and business activities. In addition, the lack of
Synchronization in tax structure, ineffective management system makes the system
Our country's taxes lack transparency. Only calculated within 4 years from April 1999
By April 2002, there had been 41 decisions by the Minister of Finance and a number of circulars related to amending the preferential tariff schedule (MFN) for many goods.
The diagram below shows that the distribution of tax lines between tax brackets in Vietnam's tariff schedule is that there are too many tax brackets and few items in each tax bracket.
Allocation of import and export taxes
Tax framework
Free shipping
1-5%
10-15%
20-25%
30%
40%
50%
>50%
0 5 10 15 20 25 30 35
Number of tax lines (% of total)
Source: Compiled from documents: Montague Lord (2002). Vietnam's export competitiveness: Linking trade policy and macroeconomic policy - Hanoi. {28}
With the innovation of Vietnam's import and export tax policy in recent years, the average tax rate has been reduced several times but is still high and the tax groups still reflect the high level of protection of the Government for domestic manufacturing industries. In the coming years, Vietnam will reduce high protection tariffs, replace and increase the use of taxes that the

![Pre-tax Profit of Bidv Tien Giang in the Period 2011-2015
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At that time, the Branch had to set aside a provision for credit risks, which reduced the Branchs income.
Chart 2.2. Pre-tax profit of BIDV Tien Giang in the period 2011-2015
Unit: Billion VND
140
120
100
80
60
40
20
0
63.3
80.34
89.29
110.08
131.99
2011 2012 2013 2014 2015
Profit before tax
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, through chart 2.2, it can be seen that BIDV Tien Giangs profit is still increasing continuously, and its operating efficiency is currently leaking. This is a contribution of non-credit services, and this service segment will be increasingly focused on growth by BIDV Tien Giang to ensure the highest profit safety because credit activities have many potential risks. At the same time, focusing on developing non-credit services is consistent with one of the contents of restructuring the financial activities of credit institutions in the project Restructuring the system of credit institutions in the period 2011-2015 approved by the Prime Minister in Decision No. 254/QD-TTg dated March 1, 2012 [14]: Gradually shifting the business model of commercial banks towards reducing dependence on credit activities and increasing income from non-credit services.
2.2. Current status of non-credit service development at BIDV Tien Giang.
2.2.1. BIDV Tien Giang has deployed the development of non-credit services in recent times.
Along with the development of the Head Office, BIDV Tien Giangs products and services are constantly improved and deployed in a diverse manner to ensure provision for many different customer groups in the area: individual customers, corporate customers, and financial institutions. Typical services are as follows: Payment services, treasury services, guarantee services, card services, trade finance, other services: Western Union, insurance commissions, consulting services, foreign exchange derivatives trading, e-banking services,...
2.2.1.1. Payment services:
In accordance with the Prime Ministers Project to promote non-cash payments in Vietnam [15], banks in Tien Giang province have continuously developed payment services to reduce customers cash usage habits through card services and electronic banking services such as: salary payment through accounts, focusing on developing card acceptance points, developing multi-purpose cards, paying social insurance by transfer, paying bills through banks, etc.
Chart 2.3. Net income from payment services in the period 2011-2015
Unit: Million VND
6000
5000
4000
3000
2000
1000
0
3922 4065
4720 5084 5324
2011 2012 2013 2014 2015
Net income from payment services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Along with the technological development of the entire system, BIDV Tien Giang has a payment system with a fairly stable transaction processing speed, bringing many conveniences to customers. The results of observing chart 2.3 show that the income from payment services that the Branch has achieved has grown over the years but the speed is not high and the products are not outstanding compared to other banks. Domestic payment products such as: Online bill payment, electricity bills, water bills, insurance premiums, cable TV bills, telecommunications fees, airline tickets, etc. bring many conveniences to customers. Regarding international payment, this is an indispensable activity for foreign economic activities, BIDV Tien Giang is providing international payment methods for small enterprises producing agriculture, aquatic food and seafood that have credit relationships with banks in industrial parks in Tien Giang province such as: money transfer, collection, L/C payment.
2.2.1.2. Treasury services:
BIDV Tien Giang always focuses on ensuring treasury safety and currency security, always complies with legal regulations, and minimizes risks in operations such as: counting and collecting money from customers, receiving and delivering internal transactions, collecting from the State Bank (SBV) or other credit institutions, receiving ATM funds, bundling money, etc. BIDV Tien Giangs treasury service management department is always fully equipped with modern machinery and equipment such as: money transport vehicles, fire prevention tools, money counters, money detectors, magnifying glasses, etc. to ensure absolute safety in treasury operations, immediately identifying real and fake money and other risks that may affect people and assets of the bank and customers. In addition, implementing regulation 2480/QC dated October 28, 2008 between the State Bank of Tien Giang province and the Provincial Police on coordination in the fight against counterfeit money, in the 3-year review of implementation, BIDV Tien Giang discovered, seized and submitted to the State Bank of Tien Giang province 475 banknotes of various denominations and was commended by the Provincial Police and the State Bank of Tien Giang province [17].
Chart 2.4. Net income from treasury services in the period 2011-2015
Unit: Million VND
350
300
250
200
150
100
50
0
105 122
309 289 279
2011 2012 2013 2014 2015
Net income from treasury services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, as shown in Figure 2.4, income from treasury operations is not high and fluctuates. Specifically, in the period 2011-2013, net income increased and increased most sharply in 2013, then in the period 2013-2015, there was a downward trend. This fluctuation is due to the fact that fees collected from treasury services are often very low and can even be waived to attract customers to use other services.
2.2.1.3. Guarantee and trade finance services:
BIDV Tien Giang, thanks to the advantages of the province and the favorable location of the Branch, has continuously focused on developing income from guarantee services and trade finance.
Chart 2.5. Net income from guarantee and trade finance services in the period 2011-2015
Unit: Million VND
14000
12000
10000
8000
6000
4000
2000
0
5193 5695
2742 3420
8889
3992
11604 12206
5143 5312
2011 2012 2013 2014 2015
Net income from guarantee services Net income from Trade Finance
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.5, we can see that BIDV Tien Giangs income from guarantee services and trade finance has grown over the years. The reason is: Among BIDV Tien Giangs corporate customers, the construction industry is the industry with the highest proportion of customers after the trading industry, this is a group of customers with potential to develop guarantee services. The second group of customers is corporate customers in the fields of agricultural production, livestock and seafood processing with high import and export turnover in the area.
are the target of trade finance development. In addition, BIDV Tien Giang also focuses on continuously developing these customer groups to increase revenue for many other products and services in the future.
2.2.1.4. Card and POS services:
As a service that BIDV Tien Giang has recently developed strongly, it can be said that this is a very potential market and has the ability to develop even more strongly in the future. Card services with outstanding advantages such as fast payment time, wide payment range, quite safe, effective and suitable for the integration trend and the Project to promote non-cash payments in Vietnam. Cards have become a modern and popular payment tool. BIDV Tien Giang early identified that developing card services is to expand the market to people in society, create capital mobilized from card-opened accounts, contribute to diversifying banking activities, enhance the image of the bank, bring the BIDV Tien Giang brand to people as quickly and easily as possible. BIDV Tien Giang is currently providing card types such as: credit cards (BIDV MasterCard Platinum, BIDV Visa Gold Precious, BIDV Visa Manchester United, BIDV Visa Classic), international debit cards (BIDV Ready Card, BIDV Manu Debit Card), domestic debit cards (BIDV Harmony Card, BIDV eTrans Card, BIDV Moving Card, BIDV-Lingo Co-branded Card, BIDV-Co.opmart Co-branded Card). These cards can be paid via POS/EDC or on the ATM system. In addition, with debit cards, customers can not only withdraw money via ATMs but also perform utilities such as mobile top-up, online payment, money transfer,... through electronic banking services.
In order to attract customers with card services, BIDV Tien Giang has continuously increased the installation of ATMs. As of December 31, 2015, BIDV Tien Giang has 23 ATMs combined with 7 ATMs in the same system of BIDV My Tho, so the number of ATMs is quite large, especially in the center of My Tho City, but is not yet fully present in the districts. Basic services on ATMs such as withdrawing money, checking balances, printing short statements,... BIDV ATMs accept cards from banks in the system.
Banknetvn and Smartlink, cards branded by international card organizations Union Pay (CUP), VISA, MasterCard and cards of banks in the Asian Payment Network. From here, cardholders can make bill payments for themselves or others at ATMs, by simply entering the subscriber number or customer code, booking code that service providers notify and make bill payments.
Chart 2.6. Net income from card services in the period 2011-2015
Unit: Million VND
3500
3000
2500
2000
1500
1000
500
0
687
1023
1547
2267
3104
2011 2012 2013 2014 2015
Net income from card services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.6, it can be seen that BIDV Tien Giangs card service income is constantly growing because the Branch focuses on developing businesses operating in industrial parks, which are the source of customers for salary payment products, ATMs, BSMS. Specifically, there are companies such as Freeview, Quang Viet, Dai Thanh, which are businesses with a large number of card openings at the Branch, contributing to the increase in card service fees [25].
Table 2.6. Number of ATMs and POS machines in 2015 of some banks in Tien Giang area.
Unit: Machine
STT
Bank name
Number of ATMs
Cumulative number of ATM cards
POS machine
1
BIDV Tien Giang
23
97,095
22
2
BIDV My Tho
7
21,325
0
3
Agribank Tien Giang
29
115,743
77
4
Vietinbank Tien Giang
16
100,052
54
5
Dong A Tien Giang
26
97,536
11
6
Sacombank Tien Giang
24
88,513
27
7
Vietcombank Tien Giang
15
61,607
96
8
Vietinbank - Tay Tien Giang Branch
6
46,042
38
(Source: 2015 Banking Activity Data Report of the General and Internal Control Department of the Provincial State Bank [21])
Through table 2.6, the author finds that the number of ATMs of BIDV Tien Giang is not much, ranking fourth after Agribank Tien Giang, Dong A Tien Giang, Sacombank Tien Giang. The number of POS machines of BIDV Tien Giang is very small, only higher than Dong A Tien Giang and BIDV My Tho in the initial stages of merging the BIDV system. Besides, BIDV Tien Giang has a high number of cards increasing over the years (table 2.7) but the cumulative number of cards issued up to December 31, 2015 is still relatively low compared to Agribank, Vietcombank, Dong A (table 2.6).
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