CONCLUDE
The Northwest cultural region is a cultural region with many valuable tourism resources, including the Love Market culture. The Northwest region has 3 Love Markets: Sa Pa Love Market, Coc Ly Love Market, and Moc Chau Love Market. Each Love Market has its own cultural characteristics and a separate time of organization, so it needs a separate exploitation and development plan.
The culture of the Love Market in the Northwest is one of the unique cultural features that need to be preserved and developed. If exploited properly, this will be a very valuable humanistic tourism resource. The exploitation must be managed by the authorities to limit the negative effects of tourism. Currently, some places have exploited this resource well, but the exploitation has not been closely managed by the state, leading to many negative effects and social evils such as gambling and social evils. In order to exploit the Love Market long-term and effectively, localities need to have measures to restore traditional cultural features, combine the Love Market with tourist attractions as well as other types of tourism. The exploitation and development of the Love Market must have the cooperation of the authorities, the government and the local people. Only then can the Love Market develop sustainably, the exploitation of this resource can be long-term and highly effective.
APPENDIX - SOME PICTURES OF THE NORTHWEST LOVE MARKET
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1. Sapa love market
1.1. Special features of Sa Pa love market

Hmong boys and girls happily go to the love market (baoanhdatmui.vn)

Couples in love at the Love Market night

The Mong couple Giang A Van - Vang Thi Ly are one of the few people who leave a good impression on tourists when going to the love market because of their flute melodies, songs and enthusiasm towards tourists (vietnamandyou.net)

Brocade selling area - one of the traditional products of Mong people in Sa Pa (www.suctrevietnam.com)
1.2. Current status of tourism exploitation at Sa Pa Love Market

Doing business at Sa Pa love market is becoming more and more popular (tim.vietbao.vn)

Playing the flute while asking for money from tourists, if they don't give money, he won't play anymore (vietbao.vn)

The traditional love market is now only recreated on stage (www.sapatravelguide.com)
2. Coc Ly love market
2.1. Unique cultural features of Coc Ly love market

Bustling trading at Coc Ly love market (www.nhatrangblueseatravel.com.vn)

The market is held right next to the suspension bridge over the Chay River.

Food court at Coc Ly love market (www.tinmoi.vn)

Ethnic minorities trade along the road to the market (www.tourdulichsapa.com)

Brocade at Coc Ly love market (www.tourdulichsapa.com)
2.2. Current status

Boys and girls dance and sing (photo.tamtay.vn)

Mong girls go to the love market (www.khoahoc.com.vn)





