VND, while this individual actually only donated VND 8 million. Regulations on reasonable deduction of expenses for business individuals along with the transfer of business individuals from paying corporate income tax to paying personal income tax, the Personal Income Tax Law has stipulated reasonable expenses that can be deducted when determining taxable income of business individuals.
2.2.2.4. Ensuring fairness in properly regulating tax payment capacity
For personal income tax in particular, tax rates are also the most important factor ensuring fairness in income distribution. The Personal Income Tax Law stipulates a progressive tax schedule consisting of 7 tax rates applicable to income from business and wages and salaries uniformly between Vietnamese and foreigners. This tax schedule will make the tax incentive level lower than the current one, demonstrating the Party and State's policy of "relaxing the people's strength". At the same time, a reasonable level of regulation creates conditions to raise awareness of self-compliance with the law in tax declaration and payment; minimizing tax law violations such as tax evasion and tax fraud. The implementation of the Personal Income Tax Law will create a unified legal corridor to regulate the income of individuals practicing independently and self-employed individuals, creating conditions for competent authorities to have effective tools to inspect and manage personal income. Therefore, although the tax incentive level has decreased, the total personal income tax revenue still ensures a reasonable structure and increases gradually along with economic growth and the increase in individuals with income above the average level of society.
For resident individuals: The Personal Income Tax Law has established two tax schedules to apply to non-resident individuals, regardless of Vietnamese or foreigners, as in the 2001 Ordinance on Income Tax for High-Income Earners, amended and supplemented in 2003. The progressive tax schedule applies to income from business, income from salaries and wages. Compared to the Ordinance, the Law increases the number of tax rates from 4 to 7, but reduces the tax rate by about 10%.
The gap between tax rates is reduced from 10 to 5%. At the same time, the Law also reduces the lowest tax rate and the highest tax rate (to only 5% and 35%, respectively). It can be said that the highest tax rate prescribed by the Law is similar to the laws of some countries in the region: Malaysia 34%, Thailand 37%, Indonesia 35%, China 45%. On the other hand, the 35% rate also helps ensure revenue for the State budget in the context that Vietnam has to fulfill international commitments on reducing import taxes. [5]
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Pre-tax Profit of Bidv Tien Giang in the Period 2011-2015
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At that time, the Branch had to set aside a provision for credit risks, which reduced the Branch's income.
Chart 2.2. Pre-tax profit of BIDV Tien Giang in the period 2011-2015
Unit: Billion VND
140
120
100
80
60
40
20
0
63.3
80.34
89.29
110.08
131.99
2011 2012 2013 2014 2015
Profit before tax
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, through chart 2.2, it can be seen that BIDV Tien Giang's profit is still increasing continuously, and its operating efficiency is currently leaking. This is a contribution of non-credit services, and this service segment will be increasingly focused on growth by BIDV Tien Giang to ensure the highest profit safety because credit activities have many potential risks. At the same time, focusing on developing non-credit services is consistent with one of the contents of restructuring the financial activities of credit institutions in the project "Restructuring the system of credit institutions in the period 2011-2015" approved by the Prime Minister in Decision No. 254/QD-TTg dated March 1, 2012 [14]: "Gradually shifting the business model of commercial banks towards reducing dependence on credit activities and increasing income from non-credit services".
2.2. Current status of non-credit service development at BIDV Tien Giang.
2.2.1. BIDV Tien Giang has deployed the development of non-credit services in recent times.
Along with the development of the Head Office, BIDV Tien Giang's products and services are constantly improved and deployed in a diverse manner to ensure provision for many different customer groups in the area: individual customers, corporate customers, and financial institutions. Typical services are as follows: Payment services, treasury services, guarantee services, card services, trade finance, other services: Western Union, insurance commissions, consulting services, foreign exchange derivatives trading, e-banking services,...
2.2.1.1. Payment services:
In accordance with the Prime Minister's Project to promote non-cash payments in Vietnam [15], banks in Tien Giang province have continuously developed payment services to reduce customers' cash usage habits through card services and electronic banking services such as: salary payment through accounts, focusing on developing card acceptance points, developing multi-purpose cards, paying social insurance by transfer, paying bills through banks, etc.
Chart 2.3. Net income from payment services in the period 2011-2015
Unit: Million VND
6000
5000
4000
3000
2000
1000
0
3922 4065
4720 5084 5324
2011 2012 2013 2014 2015
Net income from payment services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Along with the technological development of the entire system, BIDV Tien Giang has a payment system with a fairly stable transaction processing speed, bringing many conveniences to customers. The results of observing chart 2.3 show that the income from payment services that the Branch has achieved has grown over the years but the speed is not high and the products are not outstanding compared to other banks. Domestic payment products such as: Online bill payment, electricity bills, water bills, insurance premiums, cable TV bills, telecommunications fees, airline tickets, etc. bring many conveniences to customers. Regarding international payment, this is an indispensable activity for foreign economic activities, BIDV Tien Giang is providing international payment methods for small enterprises producing agriculture, aquatic food and seafood that have credit relationships with banks in industrial parks in Tien Giang province such as: money transfer, collection, L/C payment.
2.2.1.2. Treasury services:
BIDV Tien Giang always focuses on ensuring treasury safety and currency security, always complies with legal regulations, and minimizes risks in operations such as: counting and collecting money from customers, receiving and delivering internal transactions, collecting from the State Bank (SBV) or other credit institutions, receiving ATM funds, bundling money, etc. BIDV Tien Giang's treasury service management department is always fully equipped with modern machinery and equipment such as: money transport vehicles, fire prevention tools, money counters, money detectors, magnifying glasses, etc. to ensure absolute safety in treasury operations, immediately identifying real and fake money and other risks that may affect people and assets of the bank and customers. In addition, implementing regulation 2480/QC dated October 28, 2008 between the State Bank of Tien Giang province and the Provincial Police on coordination in the fight against counterfeit money, in the 3-year review of implementation, BIDV Tien Giang discovered, seized and submitted to the State Bank of Tien Giang province 475 banknotes of various denominations and was commended by the Provincial Police and the State Bank of Tien Giang province [17].
Chart 2.4. Net income from treasury services in the period 2011-2015
Unit: Million VND
350
300
250
200
150
100
50
0
105 122
309 289 279
2011 2012 2013 2014 2015
Net income from treasury services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, as shown in Figure 2.4, income from treasury operations is not high and fluctuates. Specifically, in the period 2011-2013, net income increased and increased most sharply in 2013, then in the period 2013-2015, there was a downward trend. This fluctuation is due to the fact that fees collected from treasury services are often very low and can even be waived to attract customers to use other services.
2.2.1.3. Guarantee and trade finance services:
BIDV Tien Giang, thanks to the advantages of the province and the favorable location of the Branch, has continuously focused on developing income from guarantee services and trade finance.
Chart 2.5. Net income from guarantee and trade finance services in the period 2011-2015
Unit: Million VND
14000
12000
10000
8000
6000
4000
2000
0
5193 5695
2742 3420
8889
3992
11604 12206
5143 5312
2011 2012 2013 2014 2015
Net income from guarantee services Net income from Trade Finance
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.5, we can see that BIDV Tien Giang's income from guarantee services and trade finance has grown over the years. The reason is: Among BIDV Tien Giang's corporate customers, the construction industry is the industry with the highest proportion of customers after the trading industry, this is a group of customers with potential to develop guarantee services. The second group of customers is corporate customers in the fields of agricultural production, livestock and seafood processing with high import and export turnover in the area.
are the target of trade finance development. In addition, BIDV Tien Giang also focuses on continuously developing these customer groups to increase revenue for many other products and services in the future.
2.2.1.4. Card and POS services:
As a service that BIDV Tien Giang has recently developed strongly, it can be said that this is a very potential market and has the ability to develop even more strongly in the future. Card services with outstanding advantages such as fast payment time, wide payment range, quite safe, effective and suitable for the integration trend and the Project to promote non-cash payments in Vietnam. Cards have become a modern and popular payment tool. BIDV Tien Giang early identified that developing card services is to expand the market to people in society, create capital mobilized from card-opened accounts, contribute to diversifying banking activities, enhance the image of the bank, bring the BIDV Tien Giang brand to people as quickly and easily as possible. BIDV Tien Giang is currently providing card types such as: credit cards (BIDV MasterCard Platinum, BIDV Visa Gold Precious, BIDV Visa Manchester United, BIDV Visa Classic), international debit cards (BIDV Ready Card, BIDV Manu Debit Card), domestic debit cards (BIDV Harmony Card, BIDV eTrans Card, BIDV Moving Card, BIDV-Lingo Co-branded Card, BIDV-Co.opmart Co-branded Card). These cards can be paid via POS/EDC or on the ATM system. In addition, with debit cards, customers can not only withdraw money via ATMs but also perform utilities such as mobile top-up, online payment, money transfer,... through electronic banking services.
In order to attract customers with card services, BIDV Tien Giang has continuously increased the installation of ATMs. As of December 31, 2015, BIDV Tien Giang has 23 ATMs combined with 7 ATMs in the same system of BIDV My Tho, so the number of ATMs is quite large, especially in the center of My Tho City, but is not yet fully present in the districts. Basic services on ATMs such as withdrawing money, checking balances, printing short statements,... BIDV ATMs accept cards from banks in the system.
Banknetvn and Smartlink, cards branded by international card organizations Union Pay (CUP), VISA, MasterCard and cards of banks in the Asian Payment Network. From here, cardholders can make bill payments for themselves or others at ATMs, by simply entering the subscriber number or customer code, booking code that service providers notify and make bill payments.
Chart 2.6. Net income from card services in the period 2011-2015
Unit: Million VND
3500
3000
2500
2000
1500
1000
500
0
687
1023
1547
2267
3104
2011 2012 2013 2014 2015
Net income from card services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.6, it can be seen that BIDV Tien Giang's card service income is constantly growing because the Branch focuses on developing businesses operating in industrial parks, which are the source of customers for salary payment products, ATMs, BSMS. Specifically, there are companies such as Freeview, Quang Viet, Dai Thanh, which are businesses with a large number of card openings at the Branch, contributing to the increase in card service fees [25].
Table 2.6. Number of ATMs and POS machines in 2015 of some banks in Tien Giang area.
Unit: Machine
STT
Bank name
Number of ATMs
Cumulative number of ATM cards
POS machine
1
BIDV Tien Giang
23
97,095
22
2
BIDV My Tho
7
21,325
0
3
Agribank Tien Giang
29
115,743
77
4
Vietinbank Tien Giang
16
100,052
54
5
Dong A Tien Giang
26
97,536
11
6
Sacombank Tien Giang
24
88,513
27
7
Vietcombank Tien Giang
15
61,607
96
8
Vietinbank - Tay Tien Giang Branch
6
46,042
38
(Source: 2015 Banking Activity Data Report of the General and Internal Control Department of the Provincial State Bank [21])
Through table 2.6, the author finds that the number of ATMs of BIDV Tien Giang is not much, ranking fourth after Agribank Tien Giang, Dong A Tien Giang, Sacombank Tien Giang. The number of POS machines of BIDV Tien Giang is very small, only higher than Dong A Tien Giang and BIDV My Tho in the initial stages of merging the BIDV system. Besides, BIDV Tien Giang has a high number of cards increasing over the years (table 2.7) but the cumulative number of cards issued up to December 31, 2015 is still relatively low compared to Agribank, Vietcombank, Dong A (table 2.6).
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Legal Status on Supervision and Ensuring Legal Compliance in Personal Income Tax Management -
Guarantee Through Regulation of Reasonable Working Time and Rest -
Adjusting Loan Policies Reasonable To Encourage And Facilitate Meeting Students' Learning Needs -
Assessing the level of satisfaction of individual customers with savings deposit services at Saigon Commercial Joint Stock Bank SCB - Ninh Kieu Branch - 13
Furthermore, the Law has a very important advance in eliminating deductions from taxable income. Therefore, the new progressive tax schedule will reduce the tax incentive for each individual so that people can voluntarily declare and pay taxes and limit tax evasion and fraud. We can clearly see how the tax incentive for each individual will decrease when applying the Law through the following example: Mr. A has a taxable income of 15 million VND/month and has 3 dependents. According to the Ordinance, Mr. A must pay the tax amount of: 15 million * 10% = 1.5 million VND. According to the Law effective on January 1, 2009, Mr. A's taxable income is only: 15 million - 4 million - (3 people * 1.6 million) = 6.2 (million VND). Therefore, Mr. A must pay the tax amount of: 5 million * 5% + 1.2 million * 10% = 370 (thousand VND). Obviously, although Mr. A's monthly taxable income does not change, he will be able to keep more of his income. This additional portion is generally meaningful to Mr. A himself and his family because it is relatively significant compared to Mr. A's monthly taxable income.
The full tax schedule applies to income from capital investment, capital transfer, real estate transfer, winnings, royalties, franchises, inheritances, and gifts. On the basis of supplementing taxable incomes, the Law has developed a full tax rate schedule. In addition, some types of taxable income that the Law inherits from the Ordinance also

The tax calculation method has been changed. Clause 2, Article 12 of the Ordinance stipulates: income from lottery winnings over 15 million VND/time is calculated at a tax rate of 10%/total income. Based on Clause 1, Article 15 and the Full Tax Schedule in the Personal Income Tax Law, we have another way of calculating tax: taxable income from winnings = taxable income = the prize value exceeding 10 million VND that the taxpayer receives for each winning time; and the tax rate is 10%. Thus, compared to the Ordinance, the Law has increased the taxable area from lottery winnings. Currently, winning a lottery prize of 11 million VND does not have to pay income tax, but when the Law comes into effect, the person who wins 11 million VND must pay tax. However, the amount of tax mobilized for each winning time is reduced. For example, B wins a lottery prize of 20 million VND. Based on the Ordinance, B must pay to the State budget 20 million * 10% = 2 (million VND). Applying the current Personal Income Tax Law, B only has to pay the tax amount: (20 million - 10 million) * 10% = 1 (million VND). The law stipulates that this is more beneficial for individuals with taxable income from lottery winnings. However, it must be affirmed that being more beneficial for the people does not mean that the State is at a disadvantage. Because, it must be reiterated that the Law has added taxable income that was not previously taken into account; at the same time, the Law has reduced the starting point for tax on income from lottery winnings.
For non-resident individuals : The Law has reduced the tax rate on salaries and wages of non-resident individuals arising in Vietnam due to performing work in Vietnam (regardless of where the income is paid). If according to the Ordinance, for regular income (including salaries and wages) of foreigners not residing in Vietnam, the tax rate is 25%/total taxable income; and taxable income is equal to income arising in Vietnam. The Law stipulates that income tax on salaries and wages of non-resident individuals is calculated at 20% of the total salaries and wages earned by
work performed in Vietnam or wages and salaries generated in Vietnam.
In addition to the above results, the actual application of personal income tax in Vietnam shows that the personal income tax policy has revealed some unreasonable points, no longer suitable to the changes in the socio-economic situation, as well as the management methods still have many limitations and shortcomings.
2.2.3. Limitations still existing in legal regulations on the basis for calculating personal income tax
Besides the positive impacts mentioned above, when implementing the Personal Income Tax Law, there will also be difficulties that need to be resolved:
2.2.3.1. About the starting tax level
Regarding the taxable starting level or the deduction for the taxpayer himself, the Law stipulates 4 million VND/person/month, in my opinion, it is unreasonable. This taxable starting level cannot meet the actual needs of current life.
In fact, from 2009 to now, due to the impact of the financial crisis and global economic recession, our country's socio-economy has encountered many difficulties, the prices of goods and services have increased, affecting the lives of taxpayers. In order to reduce the rate of tax and fee mobilization on GDP according to the Tax System Reform Strategy until 2020, ensuring the stability of the policy for the period after 2014, and at the same time to have the State's attention and sharing with taxpayers in the context of economic difficulties, it is necessary to study and adjust the family deduction level. Based on the reference to the fluctuations of the following factors: Economic growth: GDP growth in recent years and expected in the coming years (2011 - 2015) is about 6.5% - 7% (according to Resolution No. 10/2011/QH13 of the National Assembly); GDP per capita: 2009: 19,278 million VND; 2011: 28,541 million VND;
Estimated 2014: 43,181-43,954 million VND (according to the Government's 5-year Socio-Economic Development Plan Report 2011-2015); CPI index: 2009: 6.52%;
2010: 11.75%; 2011: 18.13%; CPI is expected to be below 2 digits in the following years (according to Resolution No. 10/2011/QH13); Minimum wage applied to the administrative sector: 2009: 650 thousand VND, 2011: 830 thousand VND, 2012: 1.050 million VND, expected in 2014: 1.5 million
VND, 2015: VND 1.8 million [31].
Especially in the current context, when the financial crisis is widespread and the prices of goods are escalating, if only 4 million VND per person is not enough to cover the costs of common services such as electricity and water, buying household appliances, not to mention higher needs such as advanced education, entertainment, travel, etc. Therefore, facing practical demands, the Law needs to be amended to raise the starting point for tax liability in accordance with changes in the economy.
2.2.3.2. About tax deductions
The Personal Income Tax Law provides for family deductions. This is an advantage compared to the previous ordinance on income tax for high-income earners, demonstrating greater fairness in income regulation between single people and those with families who have to support more or less dependents. However, in order for the provisions on family deductions to be truly implemented effectively, the Personal Income Tax Law must find solutions to overcome the limitations listed below:
The current Personal Income Tax Law stipulates that the family deduction for the taxpayer himself is 4 million VND/month and the deduction for each dependent is 1.6 million VND/month (no limit on the number of dependents). With the current deduction, a single person with an income of 4 million VND/month does not have to pay tax; a taxpayer with an income of 7.2 million VND/month with two dependents does not have to pay tax; a person with an income of 10 million VND/month
VND/month if there is 01 dependent, the tax payable is 220 thousand VND, if there are 02 dependents, the tax payable is 140 thousand VND (equal to 1.4% of taxable income), the income after tax of the individual is 9.86 million VND (98.6% of taxable income). Implementing this regulation, by the end of 2011, there were 12,647,286 individuals with income from salaries, wages and other income, of which only about 3.87 million people had to pay taxes (accounting for about 4.4% of the country's population); there were about 194 thousand individuals and business households having to pay taxes (accounting for about 0.2% of the country's population, about 6% of the total number of households) [5].
This family deduction level is built on the basis of reference to the indicators of GDP per capita, average income and expenditure of society and minimum wage at the time the Law came into effect in 2009 (equal to about 2.5 times GDP per capita at the time the Law came into effect in 2009). Compared to some countries in the region, for example: China from September 1, 2011, stipulated the family deduction level (without separate regulations for the taxpayer and the level for dependents) of 42,000 NDT/year (equivalent to 6,404 USD/year and equal to 1.23 times GDP per capita in 2011); Indonesia stipulated the deduction level for individual taxpayers of 15.84 million rupiah/year (equivalent to 1,830 USD/year and equal to about 0.527 GDP per capita in 2011); Malaysia stipulates a personal deduction of RM9,000/year (equivalent to USD2,687/year and about 0.312 times the GDP per capita in 2011). Although Vietnam's family deduction rate is higher (about 1.7 times the GDP per capita in 2011), because the average income in Vietnam is still low, the absolute family deduction rate is still low compared to other countries in the region [2].
In addition to the dependents being the wife and children of the income earner, the dependents are the father, mother or other dependents who are elderly.
Age is becoming an increasingly popular subject for deduction. However, the reality is that the management agency's grasp of these deduction subjects is mainly based on the declaration of taxpayers. Therefore, if taxpayers do not voluntarily register or change information even though the dependent has died or has been deducted for another taxpayer, they will still be deducted for the second, third time... and this causes a great loss to the State's tax revenue.
Currently, along with the development of the economy, the movement of the labor force causes a large number of workers to flock to urban areas or places with industrial parks and export processing zones to seek employment opportunities. This raises a problem that in addition to the cost of food, electricity and water, and education for children, workers also have to spend a significant amount on rent and travel expenses... However, this amount is currently not considered a deductible expense when calculating taxes.
2.2.3.3. On income from securities transfer and dividends
*Taxable income from securities transfer
At Point 2.2, Section II, Part B, Circular 84/2008/TT-BTC, stipulating the basis for calculating tax on securities transfer, individuals transferring securities have two ways to calculate tax.
First way : Individuals transferring securities register to pay tax according to the full tax schedule with a tax rate of 20%. Individuals applying the 20% tax rate for securities transfer must meet the following 4 requirements:
- Register the tax payment method according to form No. 15/DK-TNCN with the tax authority directly managing the securities company where the individual registers to trade or the Tax Department where the individual resides. The registration period is as follows:
- Register for tax and have a tax code.
- Implement the invoice and voucher accounting regime, determine taxable income from securities transfer according to regulations.
- The application of the 20% tax rate must be calculated on the total number of securities traded in the calendar year.
Individuals transferring securities who have registered to pay tax at the rate of 20% must still temporarily pay tax at the rate of 0.1% on the transfer price each time.
Second way : Individuals transferring securities without registering to pay tax according to the full tax schedule with a tax rate of 20% will be subject to a tax rate of 0.1% on the securities transfer price each time.
If investors choose to pay tax at a rate of 20%, they must register with the tax authority before December 31 of the previous year; must prepare and complete documents and prove reasonable and valid expenses to the tax authority; must have accounting books specifically recording the purchase price - sale price; in addition, they must still temporarily pay 0.1% of the total value of each securities transfer and only make tax settlement at the end of the year. If the tax paid is insufficient, they must pay additional tax and if there is excess, they will receive it back. The complexity and difficulty of implementing this method of tax payment have caused most investors to choose to pay tax calculated at 0.1% of the total value of each transfer. Because most investors are small individual investors, implementing the accounting system as well as collecting documents and invoices to prove the costs incurred in the process of investing and buying and selling securities is very difficult, even impossible. In addition, transactions via the Internet, text messages or telephone are very popular nowadays, so collecting electronic invoices is very difficult. Although Vietnam currently has a Law and Decree on electronic transactions and the Ministry of Finance has also issued a Circular guiding electronic invoices in the financial sector, so electronic invoices can be applied to tax calculations for securities transfer activities. However, in reality, electronic invoices cannot fully and accurately reflect the total cost (including tangible and intangible costs).

![Pre-tax Profit of Bidv Tien Giang in the Period 2011-2015
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At that time, the Branch had to set aside a provision for credit risks, which reduced the Branchs income.
Chart 2.2. Pre-tax profit of BIDV Tien Giang in the period 2011-2015
Unit: Billion VND
140
120
100
80
60
40
20
0
63.3
80.34
89.29
110.08
131.99
2011 2012 2013 2014 2015
Profit before tax
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, through chart 2.2, it can be seen that BIDV Tien Giangs profit is still increasing continuously, and its operating efficiency is currently leaking. This is a contribution of non-credit services, and this service segment will be increasingly focused on growth by BIDV Tien Giang to ensure the highest profit safety because credit activities have many potential risks. At the same time, focusing on developing non-credit services is consistent with one of the contents of restructuring the financial activities of credit institutions in the project Restructuring the system of credit institutions in the period 2011-2015 approved by the Prime Minister in Decision No. 254/QD-TTg dated March 1, 2012 [14]: Gradually shifting the business model of commercial banks towards reducing dependence on credit activities and increasing income from non-credit services.
2.2. Current status of non-credit service development at BIDV Tien Giang.
2.2.1. BIDV Tien Giang has deployed the development of non-credit services in recent times.
Along with the development of the Head Office, BIDV Tien Giangs products and services are constantly improved and deployed in a diverse manner to ensure provision for many different customer groups in the area: individual customers, corporate customers, and financial institutions. Typical services are as follows: Payment services, treasury services, guarantee services, card services, trade finance, other services: Western Union, insurance commissions, consulting services, foreign exchange derivatives trading, e-banking services,...
2.2.1.1. Payment services:
In accordance with the Prime Ministers Project to promote non-cash payments in Vietnam [15], banks in Tien Giang province have continuously developed payment services to reduce customers cash usage habits through card services and electronic banking services such as: salary payment through accounts, focusing on developing card acceptance points, developing multi-purpose cards, paying social insurance by transfer, paying bills through banks, etc.
Chart 2.3. Net income from payment services in the period 2011-2015
Unit: Million VND
6000
5000
4000
3000
2000
1000
0
3922 4065
4720 5084 5324
2011 2012 2013 2014 2015
Net income from payment services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Along with the technological development of the entire system, BIDV Tien Giang has a payment system with a fairly stable transaction processing speed, bringing many conveniences to customers. The results of observing chart 2.3 show that the income from payment services that the Branch has achieved has grown over the years but the speed is not high and the products are not outstanding compared to other banks. Domestic payment products such as: Online bill payment, electricity bills, water bills, insurance premiums, cable TV bills, telecommunications fees, airline tickets, etc. bring many conveniences to customers. Regarding international payment, this is an indispensable activity for foreign economic activities, BIDV Tien Giang is providing international payment methods for small enterprises producing agriculture, aquatic food and seafood that have credit relationships with banks in industrial parks in Tien Giang province such as: money transfer, collection, L/C payment.
2.2.1.2. Treasury services:
BIDV Tien Giang always focuses on ensuring treasury safety and currency security, always complies with legal regulations, and minimizes risks in operations such as: counting and collecting money from customers, receiving and delivering internal transactions, collecting from the State Bank (SBV) or other credit institutions, receiving ATM funds, bundling money, etc. BIDV Tien Giangs treasury service management department is always fully equipped with modern machinery and equipment such as: money transport vehicles, fire prevention tools, money counters, money detectors, magnifying glasses, etc. to ensure absolute safety in treasury operations, immediately identifying real and fake money and other risks that may affect people and assets of the bank and customers. In addition, implementing regulation 2480/QC dated October 28, 2008 between the State Bank of Tien Giang province and the Provincial Police on coordination in the fight against counterfeit money, in the 3-year review of implementation, BIDV Tien Giang discovered, seized and submitted to the State Bank of Tien Giang province 475 banknotes of various denominations and was commended by the Provincial Police and the State Bank of Tien Giang province [17].
Chart 2.4. Net income from treasury services in the period 2011-2015
Unit: Million VND
350
300
250
200
150
100
50
0
105 122
309 289 279
2011 2012 2013 2014 2015
Net income from treasury services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, as shown in Figure 2.4, income from treasury operations is not high and fluctuates. Specifically, in the period 2011-2013, net income increased and increased most sharply in 2013, then in the period 2013-2015, there was a downward trend. This fluctuation is due to the fact that fees collected from treasury services are often very low and can even be waived to attract customers to use other services.
2.2.1.3. Guarantee and trade finance services:
BIDV Tien Giang, thanks to the advantages of the province and the favorable location of the Branch, has continuously focused on developing income from guarantee services and trade finance.
Chart 2.5. Net income from guarantee and trade finance services in the period 2011-2015
Unit: Million VND
14000
12000
10000
8000
6000
4000
2000
0
5193 5695
2742 3420
8889
3992
11604 12206
5143 5312
2011 2012 2013 2014 2015
Net income from guarantee services Net income from Trade Finance
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.5, we can see that BIDV Tien Giangs income from guarantee services and trade finance has grown over the years. The reason is: Among BIDV Tien Giangs corporate customers, the construction industry is the industry with the highest proportion of customers after the trading industry, this is a group of customers with potential to develop guarantee services. The second group of customers is corporate customers in the fields of agricultural production, livestock and seafood processing with high import and export turnover in the area.
are the target of trade finance development. In addition, BIDV Tien Giang also focuses on continuously developing these customer groups to increase revenue for many other products and services in the future.
2.2.1.4. Card and POS services:
As a service that BIDV Tien Giang has recently developed strongly, it can be said that this is a very potential market and has the ability to develop even more strongly in the future. Card services with outstanding advantages such as fast payment time, wide payment range, quite safe, effective and suitable for the integration trend and the Project to promote non-cash payments in Vietnam. Cards have become a modern and popular payment tool. BIDV Tien Giang early identified that developing card services is to expand the market to people in society, create capital mobilized from card-opened accounts, contribute to diversifying banking activities, enhance the image of the bank, bring the BIDV Tien Giang brand to people as quickly and easily as possible. BIDV Tien Giang is currently providing card types such as: credit cards (BIDV MasterCard Platinum, BIDV Visa Gold Precious, BIDV Visa Manchester United, BIDV Visa Classic), international debit cards (BIDV Ready Card, BIDV Manu Debit Card), domestic debit cards (BIDV Harmony Card, BIDV eTrans Card, BIDV Moving Card, BIDV-Lingo Co-branded Card, BIDV-Co.opmart Co-branded Card). These cards can be paid via POS/EDC or on the ATM system. In addition, with debit cards, customers can not only withdraw money via ATMs but also perform utilities such as mobile top-up, online payment, money transfer,... through electronic banking services.
In order to attract customers with card services, BIDV Tien Giang has continuously increased the installation of ATMs. As of December 31, 2015, BIDV Tien Giang has 23 ATMs combined with 7 ATMs in the same system of BIDV My Tho, so the number of ATMs is quite large, especially in the center of My Tho City, but is not yet fully present in the districts. Basic services on ATMs such as withdrawing money, checking balances, printing short statements,... BIDV ATMs accept cards from banks in the system.
Banknetvn and Smartlink, cards branded by international card organizations Union Pay (CUP), VISA, MasterCard and cards of banks in the Asian Payment Network. From here, cardholders can make bill payments for themselves or others at ATMs, by simply entering the subscriber number or customer code, booking code that service providers notify and make bill payments.
Chart 2.6. Net income from card services in the period 2011-2015
Unit: Million VND
3500
3000
2500
2000
1500
1000
500
0
687
1023
1547
2267
3104
2011 2012 2013 2014 2015
Net income from card services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.6, it can be seen that BIDV Tien Giangs card service income is constantly growing because the Branch focuses on developing businesses operating in industrial parks, which are the source of customers for salary payment products, ATMs, BSMS. Specifically, there are companies such as Freeview, Quang Viet, Dai Thanh, which are businesses with a large number of card openings at the Branch, contributing to the increase in card service fees [25].
Table 2.6. Number of ATMs and POS machines in 2015 of some banks in Tien Giang area.
Unit: Machine
STT
Bank name
Number of ATMs
Cumulative number of ATM cards
POS machine
1
BIDV Tien Giang
23
97,095
22
2
BIDV My Tho
7
21,325
0
3
Agribank Tien Giang
29
115,743
77
4
Vietinbank Tien Giang
16
100,052
54
5
Dong A Tien Giang
26
97,536
11
6
Sacombank Tien Giang
24
88,513
27
7
Vietcombank Tien Giang
15
61,607
96
8
Vietinbank - Tay Tien Giang Branch
6
46,042
38
(Source: 2015 Banking Activity Data Report of the General and Internal Control Department of the Provincial State Bank [21])
Through table 2.6, the author finds that the number of ATMs of BIDV Tien Giang is not much, ranking fourth after Agribank Tien Giang, Dong A Tien Giang, Sacombank Tien Giang. The number of POS machines of BIDV Tien Giang is very small, only higher than Dong A Tien Giang and BIDV My Tho in the initial stages of merging the BIDV system. Besides, BIDV Tien Giang has a high number of cards increasing over the years (table 2.7) but the cumulative number of cards issued up to December 31, 2015 is still relatively low compared to Agribank, Vietcombank, Dong A (table 2.6).
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