Summary of Cronbach'S Alpha Reliability Coefficients of the Scales

CV1

Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Disagree	123	28.2	28.2	28.2
	Confused	23	5.3	5.3	33.5
	Agree	219	50.2	50.2	83.7
	Totally agree	71	16.3	16.3	100.0
	Total	436	100.0	100.0

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CV2

		Frequency		Percent		Valid Percent		Cumulative Percent
Valid	Disagree		79		18.1		18.1		18.1
	Confused		17		3.9		3.9		22.0
	Agree		178		40.8		40.8		62.8
	Totally agree		162		37.2		37.2		100.0
	Total		436		100.0		100.0
CV3
			Frequency		Percent		Valid Percent		Cumulative Percent
Valid	Disagree		104		23.9		23.9		23.9
	Confused		14		3.2		3.2		27.1
	Agree		217		49.8		49.8		76.8
	Totally agree		101		23.2		23.2		100.0
	Total		436		100.0		100.0

CV4

Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Disagree	15	3.4	3.4	3.4
	Confused	1	.2	.2	3.7
	Agree	333	76.4	76.4	80.0
	Totally agree	87	20.0	20.0	100.0
	Total	436	100.0	100.0

CV5

Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Disagree	115	26.4	26.4	26.4
	Confused	25	5.7	5.7	32.1
	Agree	224	51.4	51.4	83.5
	Totally agree	72	16.5	16.5	100.0
	Total	436	100.0	100.0

CT1

Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Disagree	13	3.0	3.0	3.0
	Confused	21	4.8	4.8	7.8
	Agree	227	52.1	52.1	59.9
	Totally agree	175	40.1	40.1	100.0
	Total	436	100.0	100.0

CT2

Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Disagree	12	2.8	2.8	2.8
	Confused	43	9.9	9.9	12.6
	Agree	209	47.9	47.9	60.6
	Totally agree	172	39.4	39.4	100.0
	Total	436	100.0	100.0

CT3

Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Disagree	9	2.1	2.1	2.1
	Confused	22	5.0	5.0	7.1
	Agree	218	50.0	50.0	57.1
	Totally agree	187	42.9	42.9	100.0
	Total	436	100.0	100.0

CT4

Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Disagree	7	1.6	1.6	1.6
	Confused	27	6.2	6.2	7.8
	Agree	221	50.7	50.7	58.5
	Totally agree	181	41.5	41.5	100.0
	Total	436	100.0	100.0

KH1

Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Strongly disagree	1	.2	.2	.2
	Disagree	108	24.8	24.8	25.0
	Confused	15	3.4	3.4	28.4
	Agree	241	55.3	55.3	83.7
	Totally agree	71	16.3	16.3	100.0
	Total	436	100.0	100.0

KH2

Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Disagree	85	19.5	19.5	19.5
	Confused	22	5.0	5.0	24.5
	Agree	250	57.3	57.3	81.9
	Totally agree	79	18.1	18.1	100.0
	Total	436	100.0	100.0

KH3

Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Disagree	23	5.3	5.3	5.3
	Confused	15	3.4	3.4	8.7
	Agree	138	31.7	31.7	40.4
	Totally agree	260	59.6	59.6	100.0
	Total	436	100.0	100.0

KH4

Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Disagree	87	20.0	20.0	20.0
	Confused	19	4.4	4.4	24.3
	Agree	202	46.3	46.3	70.6
	Totally agree	128	29.4	29.4	100.0
	Total	436	100.0	100.0

HN1

Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Disagree	10	2.3	2.3	2.3
	Confused	38	8.7	8.7	11.0
	Agree	178	40.8	40.8	51.8
	Totally agree	210	48.2	48.2	100.0
	Total	436	100.0	100.0

HN2

Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Disagree	83	19.0	19.0	19.0
	Confused	14	3.2	3.2	22.2
	Agree	196	45.0	45.0	67.2
	Totally agree	143	32.8	32.8	100.0
	Total	436	100.0	100.0

HN3

Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Disagree	72	16.5	16.5	16.5
	Confused	8	1.8	1.8	18.3
	Agree	165	37.8	37.8	56.2
	Totally agree	191	43.8	43.8	100.0
	Total	436	100.0	100.0

HN4

Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Disagree	105	24.1	24.1	24.1
	Confused	7	1.6	1.6	25.7
	Agree	209	47.9	47.9	73.6
	Totally agree	115	26.4	26.4	100.0
	Total	436	100.0	100.0

APPENDIX 7

RESULTS OF QUANTITATIVE RESEARCH ON FACTORS AFFECTING CORPORATE CULTURE OF COMMERCIAL BANKS IN QUANG NGAI PROVINCE

7A. GROUP OF STATE-OWNED COMMERCIAL BANKS OF QUANG NGAI PROVINCE

Average Value Statistics

N	Minimum	Maximum	Mean	Std. Deviation
Staff	280	2.00	5.00	4.3558	.73409
CV	280	2.00	5.00	3.7693	.81758
CT	280	2.00	5.00	4.3976	.55720
KH	280	2.00	5.00	3.9732	.75235
HN	280	2.00	5.00	3.8821	.91624
Valid N (listwise)	280

1. RELIABILITY TESTING – CRONBACH'S ALPHA

Table 1.1

Symbol	Criteria	Correlation coefficient	Cronbach's Alpha coefficient if variable is excluded
Bank Leadership (LD) Cronbach's Alpha = 0.927
1	LD1	Culturally relevant decisions all depend on leadership	.693	.948
2	LD2	Bank leadership style have its own characteristics	.894	.883
3	LD3	Qualified bank leaders highly specialized	.890	.884
4	LD4	Bank leaders pay great attention develop office culture values	.853	.898
Bank employee (NV) Cronbach's Alpha = 0.768
5	NV1	Appropriate professional qualifications job requirements	.835	.613
6	NV2	Young bank staff medium, dynamic	.757	.645
7	NV3	The staff creates the image Bank brand	.785	.632
8	NV4	Cooperative and service attitude happy, enthusiastic customers	.471	.753
9	NV5	Always be given the opportunity to improve professional level	.073	.898

10	CV1	Sales targets apply by location job	.860	.825
11	CV2	Time to complete work per day the shorter	.600	.890
12	CV3	Sensitivity in manufacturing business high credit	.841	.830
13	CV4	Strict working process, requirements absolute accuracy	.548	.900
14	CV5	Working atmosphere at the bank sharing, cooperation	.831	.833
Competitive Environment (CT) Cronbach's Alpha = 0.763
15	CT1	Regional competitors more and more	.760	.601
16	CT2	New technology is constantly being introduced. update in bank	.758	.590
17	CT3	Product catalog becomes more and more more diverse, rich	.789	.579
18	CT4	Customer attraction and market expansion strategy school of focus	.093	.933
Customer (KH) Cronbach's Alpha = 0.795
19	KH1	Customers' increasing understanding of credit products	.499	.800
20	KH2	Customer confidence in credit products use is decreasing	.781	.653
21	KH3	Customers demand to be served wholeheartedly. more love	.411	.826
22	KH4	Customers demand a level of commitment higher from bank	.770	.653
Integration process (HN) Cronbach's Alpha = 0.665
21	HN1	More and more models appear foreign bank image	.084	.774
22	HN2	Banks learn and apply these typical model	.580	.499
23	HN3	The bank actively accepts the prices. new cultural values	.627	.459
24	HN4	Multicultural, stimulating working environment love creativity	.517	.546
Corporate Culture (VH) Cronbach's Alpha = 0.791
25	VH1	Architectural features of the workplace design according to common model	.417	.782
26	VH2	The external symbols represent high brand recognition	.448	.776

Job characteristics (CV) Cronbach's Alpha = 0.885

VH3	Banks have a system of regulations and clear standards of conduct	.401	.783
28	VH4	Rituals, ceremonies, events and festivals meetings are held regularly	.449	.776
29	VH5	Business philosophy, mission and vision look at the strategy publicly	.690	.726
30	VH6	Historical values and cultural traditions culture is honored	.580	.752
31	VH7	Employees have positive attitudes and enthusiasm believe in the development of banking	.640	.738

Table 1.2. Summary of Cronbach's Alpha reliability coefficients of the scales

STT

Scale	Number of indicators	Cronbach's Alpha coefficient
1	Bank leader	4	0.927
2	Bank employee	4	0.898
3	Job Characteristics	5	0.885
4	Competitive environment	3	0.933
5	Client	4	0.795
6	Integration process	3	0.774
7	Corporate culture	7	0.791
Total		30

2. FACTOR ANALYSIS - EFA

2.1. KMO and Bartlett test results

Kaiser-Meyer-Olkin Measure of Sampling Adequacy.		.771
Bartlett's Test of Sphericity	Approx. Chi-Square	5988.381
	df	253
	Sig.	.000

Source: Author's calculation results and SPSS software

2.2. Total Variance Explained

Component

Initial Eigenvalues			Extraction Sums of Squared Loadings			Rotation Sums of Squared Loadings
Total	% of Variance	cumulative %	Total	% of Variance	cumulative e %	Total	% of Variance	cumulative e %
1	6,946	30,202	30,202	6,946	30,202	30,202	6,092	26,485	26,485
2	3.341	14,525	44,727	3.341	14,525	44,727	3,597	15,641	42,127
3	2,544	11,059	55,786	2,544	11,059	55,786	2,709	11,779	53,906
4	2,354	10,233	66,019	2,354	10,233	66,019	2,523	10,971	64,877
5	1,807	7,857	73,876	1,807	7,857	73,876	2,070	8,999	73,876
6	.798	3,471	77,347
7	.776	3,374	80,721
8	.697	3,029	83,750
9	.580	2,523	86,273
10	.554	2,410	88,683
11	.468	2,034	90,717
12	.426	1,851	92,568
13	.343	1,493	94,061
14	.272	1,183	95,244
15	.244	1,062	96,306
16	.202	.878	97,184
17	.162	.705	97,889
18	.141	.614	98,503
19	.118	.514	99,016
20	.107	.466	99,482
21	.070	.303	99,785
22	.040	.174	99,959
23	.009	.041	100,000

Extraction Method: Principal Component Analysis.

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