Organizing a community tourism model of the Dao people in Nghet village, Phu Thinh commune, Yen Son district, Tuyen Quang province

- Building and fostering professional qualifications and capacity for the community: opening training classes to raise community awareness of the work they are doing, helping them learn the language, and improving professional qualifications.

- Advertising tourism products and services: This is a huge difficulty because the people's qualifications and facilities are limited.

- Evaluation: Evaluate the set goals in all aspects of local traditional culture, job creation, improving the lives and economic and social benefits of the community.

To implement the program, it is necessary to apply many measures from advocacy, education to encouragement to create a change in community awareness.

Objective of the model

It is a tool to carry out conservation work when people's awareness is raised. From there, community tourism contributes to protecting natural and cultural resources including biodiversity, water resources, forests, cultural identity...

Improve the quality of life of the community through increased tourism revenue and other benefits to the community

Help raise awareness and understanding of visitors when coming here about issues such as customs and practices of the ethnic minorities, traditional cultural values of the Dao Quan Trang people, village resources...

Engage the community to promote community ownership and to enable the community to benefit from tourism.

It is an opportunity to exchange cultural knowledge between guests and the community. The community will feel proud of their cultural traditions.

Provide tourists with a tourism product that is environmentally and socially responsible.

3.1.3.2. Development model

Governments at all levels and organizations

Community implementation

Non-governmental organizations

Developing tourism in Nghet village

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Tourism development resources

Tourist market

Figure 3.1. Proposed model for community-based tourism development in Nghet village

main:

 How the model works :

The operating and development model is affected by 3 groups of factors.

Support and management factors: Including non-governmental organizations and governments

authority at all levels

The influencing factors are resources for tourism such as natural resources and human resources in Nghet village.

The important factor is that the community in Nghet village participates in providing services for tourists and participates in protecting natural environmental resources.

3.2. Some solutions for developing community tourism

3.2.1. Policy mechanism

In any industry, policy mechanisms always have a great impact. Reasonable and open policy mechanisms will be an opportunity for economic development. Community tourism needs to have reasonable policy mechanisms for each participating component.

For local communities to develop community tourism, they need support from authorities at all levels in terms of capital and technology. Specifically, helping them renovate their houses to welcome guests, restore traditional occupations, invest capital to do business in tourist services. In addition, open training courses on tourism and environmental protection.

For investors in community tourism development, it is necessary to create preferential policies for them, reduce cumbersome procedures, and have incentive policies such as tax reduction in the initial period... At the same time, there must be a mechanism to use land reasonably for the purpose of organizing tourism business services.

The government should invest in restoring traditional crafts and building model craft villages so that people can exchange and learn from each other. Markets can be set up for people to display and introduce their products to customers, such as textiles, jewelry, and souvenirs.

There should be specific regulations on profit sharing between the government and the people. The sharing must be reasonable and must be re-distributed.

reinvest in the community. Only then will the community feel secure about its rights.

The development of tourism policies should involve the community to ensure community ownership.

3.2.2. Training solutions

Community tourism is still quite new to the locality. The intellectual level of the local people and the local government is still limited. The people are the ones who directly serve the guests but lack both practical and theoretical experience. It is very important to have solutions to train, foster and improve their capacity.

Training the management team to enhance their organizational and management roles to achieve high efficiency in developing community tourism.

With local labor resources, especially young labor, it is necessary for them to understand and be proud of their ethnic traditions.

Organizations and authorities need to organize special programs so that people understand the meaning of building a community tourism model locally and at the same time have a civilized attitude towards tourists.

Organize short-term training courses on service (food, lodging), tour guides, foreign languages, business and methods of protecting tourism resources, hygiene and safety for tourists... At the same time, there are tours to successful models of other communities such as in Ta Van, Sin Chai (Sa Pa).

Develop tourism programs to meet the needs of tourists. Call on international non-governmental organizations to advise and assist localities.

method of restoring traditional occupations for the younger generation.

3.2.3. Marketing promotion

Like any economic sector, community tourism needs a reasonable and effective marketing policy to develop. To do so,

That means people must clearly understand who their target customers are, what they want when they come to the locality? From there, there will be products and services that satisfy customers.

Provide information to visitors before arriving in the village through leaflets or explanations: always remind them that they are “guests” and should act accordingly, not impose their own standards and views on the “host”, provide them with dialogue in the local language rather than making dry requests. At the same time, advise on proper behavior such as dress, customs, religion, food, drink, transportation, history, etc.

Provide information to travel companies about local community tourism models so that the company can introduce them to customers.

Besides, local guides are also the most effective promoters of their products. Because they are the ones who directly contact and talk to the guests. Their enthusiasm, simplicity, and sincerity, along with the beauty of life, will attract tourists to return to the locality. And then the guests will also be the ones to advertise the local products to their friends and relatives.

3.2.4. Environment

Propaganda, education to improve people's knowledge, create conditions for local people to participate in tourism development and benefit from tourism. Create jobs for them associated with local tourism activities. When people are aware of the importance of the environment for their survival, they will see environmental protection as the only way to ensure their long-term survival and maintain their future generations.

There should be large trash bins, slogans or drawings with symbolic meanings to educate tourists about environmental protection.

When tourists are immersed in nature, they can intuitively feel the grandeur, purity and freshness of the natural landscape, which is of great significance to tourists. It enables them to understand more deeply about nature and see the value of nature in human life. This means that through rich practice, tourism will contribute positively to environmental education.

Encourage guests to use walking or other primitive means of transport to limit dust and smoke to the environment.

Establish an environmental sanitation team, collect garbage, clean water surfaces... Tour guides always remind visitors about environmental protection.

3.2.5. Preserving and promoting traditional cultural values

The preservation of traditional cultural values is primarily aimed at building an advanced culture imbued with national identity. It is necessary to pay attention to the relationship between preservation and promotion on the basis of exploiting traditional cultural values, eliminating inappropriate customs in the spirit of "filtering out the muddy, bringing out the clear", adding new elements, enriching ethnic culture to meet the increasingly high spiritual and cultural needs of the community, and at the same time exploiting them to serve tourism.

CONCLUDE

When arriving at Nghet village, the first thing that anyone who comes here will notice is the peace of a mountainous village. The village is located deep in the valley.

Valley, surrounded by forests, the life of the people is very different from the outside. They live together in solidarity. But the life of the people here is still very difficult. Therefore, if the community tourism model is implemented here, it can be considered a tourism program for the poor. The people have known how to combine introducing traditional cultural identities with tourism products bearing traditional imprints such as weaving, knitting, pure forest honey and some other types of tourism such as opening walking routes, sightseeing, staying, eating, working with residents in production, cleaning the environment... have been enjoyed and highly appreciated by tourists. Therefore, in order for the community's tourism products to reach more tourists, the market, businesses, and travel companies need to guide and support the community in promoting local tourism products. Businesses can exploit community tourism products and act as an intermediary bridge between the community and tourists. Local authorities need to coordinate with some tourism training establishments to organize training courses for the community on tourist reception skills, food processing techniques, housing renovation, and at the same time provide consulting support to help the community with knowledge on building local tourism development plans.

In order for community tourism to bring practical benefits to poor residents, create funds for the community and locality, an equally important factor is to further improve local capacity, propose effective measures in tourism activities to make hunger eradication and poverty reduction more effective. Then the community in general, and people in particular, are truly the decisive factor in developing community tourism for the poor.

Governments at all levels need to enhance their leadership role through the legal system, propaganda and education work... to expand the participation and contribution of the people.

the masses in researching and disseminating traditional cultural values.

My thesis on the topic "Organizing a community tourism model of the Dao people in Nghet village, Phu Thinh commune, Yen Son district, Tuyen Quang province" focused on the following issues:

Theoretical basis of local community, community tourism

Find out the basic conditions for developing community tourism in Nghet village including natural and human conditions.

Propose solutions to contribute to the successful development of community tourism programs in the village.

However, within the framework of the thesis, due to many limitations in terms of qualifications, time, and technical equipment for research, the thesis inevitably has shortcomings. Therefore, I look forward to receiving comments from teachers to help my thesis become more complete.

LIST OF REFERENCES

(1) Master plan report of Tuyen Quang 2007 - 2015 , Department of Tourism of Tuyen Quang province.

(2) The Dat, Tourism and ecotourism , Labor Publishing House 2005

(3) Bui Xuan Dinh, Vietnamese Ethnology and Cultural Studies Textbook , (internal circulation document), 2007