2.3.2.5. Capital work
Agency relations play an important role in the capital mobilization of banks. Capital mobilization for banks is considered as the activity of providing inputs for production to create output products in enterprises. If capital is not mobilized in sufficient quantity and appropriate in terms of terms and currencies, banks will find it difficult to meet the diverse needs of customers quickly and fully. Therefore, credit quality will be difficult to improve, and may even become worse.
Lending capacity in general and export lending in particular depends largely on the bank's own capital and capital mobilization capacity. Therefore, if an export business has a large capital demand but the bank's lending capital is limited, it may not satisfy the business's requirements. Commercial banks' export credit is closely linked to foreign currency capital. Therefore, how to mobilize enough foreign currency to meet the business's borrowing needs is a big problem for many commercial banks.
Besides large equity and mobilized capital, the reputation of commercial banks is one of the important factors promoting the development of export lending activities.
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Experience in Improving Export Credit Quality and Lessons Learned for Vietnam Bank for Agriculture and Rural Development -
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Pre-tax Profit of Bidv Tien Giang in the Period 2011-2015
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At that time, the Branch had to set aside a provision for credit risks, which reduced the Branch's income.
Chart 2.2. Pre-tax profit of BIDV Tien Giang in the period 2011-2015
Unit: Billion VND
140
120
100
80
60
40
20
0
63.3
80.34
89.29
110.08
131.99
2011 2012 2013 2014 2015
Profit before tax
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, through chart 2.2, it can be seen that BIDV Tien Giang's profit is still increasing continuously, and its operating efficiency is currently leaking. This is a contribution of non-credit services, and this service segment will be increasingly focused on growth by BIDV Tien Giang to ensure the highest profit safety because credit activities have many potential risks. At the same time, focusing on developing non-credit services is consistent with one of the contents of restructuring the financial activities of credit institutions in the project "Restructuring the system of credit institutions in the period 2011-2015" approved by the Prime Minister in Decision No. 254/QD-TTg dated March 1, 2012 [14]: "Gradually shifting the business model of commercial banks towards reducing dependence on credit activities and increasing income from non-credit services".
2.2. Current status of non-credit service development at BIDV Tien Giang.
2.2.1. BIDV Tien Giang has deployed the development of non-credit services in recent times.
Along with the development of the Head Office, BIDV Tien Giang's products and services are constantly improved and deployed in a diverse manner to ensure provision for many different customer groups in the area: individual customers, corporate customers, and financial institutions. Typical services are as follows: Payment services, treasury services, guarantee services, card services, trade finance, other services: Western Union, insurance commissions, consulting services, foreign exchange derivatives trading, e-banking services,...
2.2.1.1. Payment services:
In accordance with the Prime Minister's Project to promote non-cash payments in Vietnam [15], banks in Tien Giang province have continuously developed payment services to reduce customers' cash usage habits through card services and electronic banking services such as: salary payment through accounts, focusing on developing card acceptance points, developing multi-purpose cards, paying social insurance by transfer, paying bills through banks, etc.
Chart 2.3. Net income from payment services in the period 2011-2015
Unit: Million VND
6000
5000
4000
3000
2000
1000
0
3922 4065
4720 5084 5324
2011 2012 2013 2014 2015
Net income from payment services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Along with the technological development of the entire system, BIDV Tien Giang has a payment system with a fairly stable transaction processing speed, bringing many conveniences to customers. The results of observing chart 2.3 show that the income from payment services that the Branch has achieved has grown over the years but the speed is not high and the products are not outstanding compared to other banks. Domestic payment products such as: Online bill payment, electricity bills, water bills, insurance premiums, cable TV bills, telecommunications fees, airline tickets, etc. bring many conveniences to customers. Regarding international payment, this is an indispensable activity for foreign economic activities, BIDV Tien Giang is providing international payment methods for small enterprises producing agriculture, aquatic food and seafood that have credit relationships with banks in industrial parks in Tien Giang province such as: money transfer, collection, L/C payment.
2.2.1.2. Treasury services:
BIDV Tien Giang always focuses on ensuring treasury safety and currency security, always complies with legal regulations, and minimizes risks in operations such as: counting and collecting money from customers, receiving and delivering internal transactions, collecting from the State Bank (SBV) or other credit institutions, receiving ATM funds, bundling money, etc. BIDV Tien Giang's treasury service management department is always fully equipped with modern machinery and equipment such as: money transport vehicles, fire prevention tools, money counters, money detectors, magnifying glasses, etc. to ensure absolute safety in treasury operations, immediately identifying real and fake money and other risks that may affect people and assets of the bank and customers. In addition, implementing regulation 2480/QC dated October 28, 2008 between the State Bank of Tien Giang province and the Provincial Police on coordination in the fight against counterfeit money, in the 3-year review of implementation, BIDV Tien Giang discovered, seized and submitted to the State Bank of Tien Giang province 475 banknotes of various denominations and was commended by the Provincial Police and the State Bank of Tien Giang province [17].
Chart 2.4. Net income from treasury services in the period 2011-2015
Unit: Million VND
350
300
250
200
150
100
50
0
105 122
309 289 279
2011 2012 2013 2014 2015
Net income from treasury services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, as shown in Figure 2.4, income from treasury operations is not high and fluctuates. Specifically, in the period 2011-2013, net income increased and increased most sharply in 2013, then in the period 2013-2015, there was a downward trend. This fluctuation is due to the fact that fees collected from treasury services are often very low and can even be waived to attract customers to use other services.
2.2.1.3. Guarantee and trade finance services:
BIDV Tien Giang, thanks to the advantages of the province and the favorable location of the Branch, has continuously focused on developing income from guarantee services and trade finance.
Chart 2.5. Net income from guarantee and trade finance services in the period 2011-2015
Unit: Million VND
14000
12000
10000
8000
6000
4000
2000
0
5193 5695
2742 3420
8889
3992
11604 12206
5143 5312
2011 2012 2013 2014 2015
Net income from guarantee services Net income from Trade Finance
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.5, we can see that BIDV Tien Giang's income from guarantee services and trade finance has grown over the years. The reason is: Among BIDV Tien Giang's corporate customers, the construction industry is the industry with the highest proportion of customers after the trading industry, this is a group of customers with potential to develop guarantee services. The second group of customers is corporate customers in the fields of agricultural production, livestock and seafood processing with high import and export turnover in the area.
are the target of trade finance development. In addition, BIDV Tien Giang also focuses on continuously developing these customer groups to increase revenue for many other products and services in the future.
2.2.1.4. Card and POS services:
As a service that BIDV Tien Giang has recently developed strongly, it can be said that this is a very potential market and has the ability to develop even more strongly in the future. Card services with outstanding advantages such as fast payment time, wide payment range, quite safe, effective and suitable for the integration trend and the Project to promote non-cash payments in Vietnam. Cards have become a modern and popular payment tool. BIDV Tien Giang early identified that developing card services is to expand the market to people in society, create capital mobilized from card-opened accounts, contribute to diversifying banking activities, enhance the image of the bank, bring the BIDV Tien Giang brand to people as quickly and easily as possible. BIDV Tien Giang is currently providing card types such as: credit cards (BIDV MasterCard Platinum, BIDV Visa Gold Precious, BIDV Visa Manchester United, BIDV Visa Classic), international debit cards (BIDV Ready Card, BIDV Manu Debit Card), domestic debit cards (BIDV Harmony Card, BIDV eTrans Card, BIDV Moving Card, BIDV-Lingo Co-branded Card, BIDV-Co.opmart Co-branded Card). These cards can be paid via POS/EDC or on the ATM system. In addition, with debit cards, customers can not only withdraw money via ATMs but also perform utilities such as mobile top-up, online payment, money transfer,... through electronic banking services.
In order to attract customers with card services, BIDV Tien Giang has continuously increased the installation of ATMs. As of December 31, 2015, BIDV Tien Giang has 23 ATMs combined with 7 ATMs in the same system of BIDV My Tho, so the number of ATMs is quite large, especially in the center of My Tho City, but is not yet fully present in the districts. Basic services on ATMs such as withdrawing money, checking balances, printing short statements,... BIDV ATMs accept cards from banks in the system.
Banknetvn and Smartlink, cards branded by international card organizations Union Pay (CUP), VISA, MasterCard and cards of banks in the Asian Payment Network. From here, cardholders can make bill payments for themselves or others at ATMs, by simply entering the subscriber number or customer code, booking code that service providers notify and make bill payments.
Chart 2.6. Net income from card services in the period 2011-2015
Unit: Million VND
3500
3000
2500
2000
1500
1000
500
0
687
1023
1547
2267
3104
2011 2012 2013 2014 2015
Net income from card services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.6, it can be seen that BIDV Tien Giang's card service income is constantly growing because the Branch focuses on developing businesses operating in industrial parks, which are the source of customers for salary payment products, ATMs, BSMS. Specifically, there are companies such as Freeview, Quang Viet, Dai Thanh, which are businesses with a large number of card openings at the Branch, contributing to the increase in card service fees [25].
Table 2.6. Number of ATMs and POS machines in 2015 of some banks in Tien Giang area.
Unit: Machine
STT
Bank name
Number of ATMs
Cumulative number of ATM cards
POS machine
1
BIDV Tien Giang
23
97,095
22
2
BIDV My Tho
7
21,325
0
3
Agribank Tien Giang
29
115,743
77
4
Vietinbank Tien Giang
16
100,052
54
5
Dong A Tien Giang
26
97,536
11
6
Sacombank Tien Giang
24
88,513
27
7
Vietcombank Tien Giang
15
61,607
96
8
Vietinbank - Tay Tien Giang Branch
6
46,042
38
(Source: 2015 Banking Activity Data Report of the General and Internal Control Department of the Provincial State Bank [21])
Through table 2.6, the author finds that the number of ATMs of BIDV Tien Giang is not much, ranking fourth after Agribank Tien Giang, Dong A Tien Giang, Sacombank Tien Giang. The number of POS machines of BIDV Tien Giang is very small, only higher than Dong A Tien Giang and BIDV My Tho in the initial stages of merging the BIDV system. Besides, BIDV Tien Giang has a high number of cards increasing over the years (table 2.7) but the cumulative number of cards issued up to December 31, 2015 is still relatively low compared to Agribank, Vietcombank, Dong A (table 2.6).
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Solutions to promote export credit financing activities at the Bank for Foreign Trade of Vietnam - 2
2.3.2.6. Internal inspection and control work
Through internal inspection and control, the Bank's Board of Directors will grasp the current business situation in the export sector, the advantages and disadvantages as well as compliance with legal regulations, contents, regulations, business policies, and credit procedures, thereby helping the Board of Directors have the right policies and guidelines, resolve difficulties and obstacles, promote favorable factors, and improve business efficiency. The quality of export credit depends on compliance with regulations, rules, policies, and the level of timely detection of errors as well as

as the causes of errors and deviations in the process of implementing credit.
2.4. EXPERIENCE IN DEVELOPING EXPORT CREDIT OF SOME VIETNAMESE COMMERCIAL BANKS AND LESSONS FOR AGRIBANK
2.4.1. Operations of the Export-Import Bank of China (EXIMBANK China)
The Export-Import Bank of China (EXIMBANK) is a policy agency directly under the State Council, established and operating since 1994. It is a policy financial institution under the direct management of the State Council . The Export-Import Bank of China operates on the principles of independence, capital preservation and management as a business organization .
- Export credit for sellers
The subjects eligible for loans in this business are foreign trade enterprises , industrial and commercial enterprises , manufacturing enterprises and scientific research institutes with independent legal status, licensed by the competent authority to conduct business in the export of electromechanical products, synchronous equipment and high-tech products, enterprises with independent legal status, capable of undertaking foreign construction contracts, exporting labor and other economic and technical cooperation sectors.
- Export credit for buyers:
This business aims to stimulate the export of Chinese goods and capital abroad. The borrower is the buyer, the buyer's bank or the Ministry of Finance of the buyer's country . The scope of the loan is that the borrower uses the loan money to purchase electromechanical products, synchronous equipment and high-tech products and services from China.
- Preferential foreign loans
The Chinese government has low-interest preferential loans as aid for other developing countries .
Preferential loans from the Chinese Government are mainly used by recipient countries to invest in projects with high economic efficiency, production projects with the ability to repay, or projects that purchase and use Chinese electromechanical products and synchronous equipment, and can also be used for other projects with payment guarantees.
In addition to export credit activities for sellers, export credit for buyers and preferential foreign loans, the Export-Import Bank of China also previously carried out export credit insurance.
2.4.2. Operations of Export-Import Bank of Malaysia Berhad
Export-Import Bank of Malaysia Berhad (EXIM Bank) was established on 29 August 1995 and is a wholly owned bank under the Ministry of Finance of Malaysia. EXIM Bank's role is to provide credit facilities and insurance services to support the export and import of goods, services and overseas investment in non-traditional markets as well as to provide export credit insurance, export finance insurance, overseas investment insurance.
- Exim Bank Malaysia's regular export-import credit products Provide financial support to Malaysian investors , contractors' overseas commitment projects such as infrastructure, manufacturing and other development projects. The purpose of this service is to finance the development, upgrading or expansion of infrastructure, construction plants and purchase of fixed assets, such as machinery and equipment with support up to 85% of the project cost or contract value; term up to 10 years.
- Buyer Credit Financing: Is a financing scheme extended to foreign buyers/importers to purchase Malaysian goods and services. Including goods produced in Malaysia and services in Malaysia or abroad.
- Export Services Financing: Support Malaysian Companies specializing in providing services such as Information Technology, Mechanical Architecture and other professional services to have the opportunity and conditions to participate in the service supply chain for the global market .
- Supplier Credit Finance: Malaysian manufacturers and traders can take advantage of this service to support their export trade finance requirements through Exim Bank Malaysia's trade finance facility. The purpose is to provide financial support for the purchase of raw materials, components, and production costs of finished goods during the pre-shipment period.
- Guarantee Financing: The purpose is to facilitate the issuance of bonds for overseas contracts undertaken by Malaysian contractors and also to enable Malaysian investors to raise funds overseas.
- Export credit refinancing: Providing short-term pre- and post-shipment credit to direct/indirect exporters. Export credit refinancing is suitable for manufacturers or trading companies that have used valid credit lines provided with any commercial bank.
- EXIM Overseas Guarantee Facility (EOGF): The EOGF is to assist Malaysian companies in obtaining financing to participate in secured bidding activities for contracts overseas. EXIM Bank provides financial guarantees to financial institutions dealing with clients. The financing will be provided by the financial institution involved in lending to the client who is a contractor or subcontractor, or involved in
in the supply, financing or sale of goods, services or purely commercial service contracts provided they are owned and controlled by a Malaysian company.
- Malaysia Kitchen Financing Facility: This is a facility to assist Malaysian entrepreneurs with financing for the purpose of establishing or expanding existing Malaysian restaurants overseas or opening new restaurants overseas, developing Malaysian food products with international brands .
2.4.3. Export credit activities of Vietnam Joint Stock Commercial Bank for Industry and Trade
To contribute to enhancing the competitiveness of export financing services, Vietnam Joint Stock Commercial Bank for Industry and Trade (VietinBank) always implements a loan program to support export enterprises, offering comprehensive solution packages to support export activities and increase the country's foreign currency revenue.
Many preferential policies to support export enterprises have been implemented by Vietinbank such as: Prioritizing capital sources for lending to export enterprises, especially in times of capital scarcity; regularly updating and introducing new export products and services; regularly introducing competitive interest rate, exchange rate, and fee policies in the market.
Vietinbank offers a variety of export credit forms, specifically:
- VietinBank finances the Exporter (XK) to purchase input materials for production and business activities (SXKD). Customers are financed with capital for production and business activities when there is a sales contract;
The exporter presents export documents to VietinBank to request a discount. After reviewing the export documents and current discount conditions,
VietinBank will make an advance payment to the exporter and send the documents to the collecting bank for payment. The discounting is done on the principle of reserving the right to claim from the exporter. Accordingly, the exporter will receive an advance payment from VietinBank immediately after delivery, instead of having to wait until the date of payment for the set of documents.
- VietinBank finances exporting enterprises to purchase input materials for production and business activities, including pre-shipment financing and post-shipment financing.
- Export factoring/ bilateral seller factoring VietinBank advances with recourse for payables
The maximum deferred payment period is 180 days, according to the payment method of deferred TTR, open account or deferred D/A.
Services include: Advances for receivables; Receivables Financing; Receivables Management ; Receivables Collection ; Buyer's financial risk insurance.
Benefits for Enterprises: Working capital financing for transactions not using traditional payment methods such as LC, D/P... ; Enhance competitiveness by meeting the importer's demand for deferred payment; Reduce/eliminate the risk of non-payment from the Importer/Buyer; Save time tracking debts and transfer debt collection to Bank experts to focus on production and business.
In 2017, VietinBank's outstanding export loans accounted for 9.9% of total outstanding loans, mainly focusing on loans for production, processing, and purchasing of rural agricultural products such as rice, coffee, cashew, shrimp, fish, etc. to serve the processing and production of export goods.
2.4.4. Export credit activities of Vietnam Joint Stock Commercial Bank for Investment and Development (BIDV)
BIDV is the third largest bank in the Vietnamese market in export-import activities. In 2016, while the growth rate of trade finance of Vietcombank, VietinBank, and Agribank was only around 10%, BIDV had a breakthrough growth, with the highest growth rate ever: 26.9%, which is 2.7 times higher than the growth rate of VCB and VietinBank. With this growth rate, BIDV continues to maintain its third position in terms of market share in import-export payments. This is also an impressive figure for BIDV in the context of the country's import-export turnover increasing by only 6.5% (the target is 10%) and BIDV's credit growth is 18%.
In 2016, the total number of customers generating import-export payment turnover was 9,137 enterprises, an increase of 3,353 enterprises compared to 2015. Of which, the large customer group (1,059 customers) accounted for 56% of import-export payment turnover, the rate of customers using trade finance products was quite high at 42%.
In 2017, BIDV aims to maintain its third position in the market, while increasing its market share to approach the market share of the first and second ranked banks. The increase in the market share of trade finance of banks depends largely on each bank's customer policy. BIDV's superior policy is the reason for the breakthrough growth in this field in recent times.
In addition to the preferential policies applied to super VIP customers, BIDV also has separate preferential policies for each customer group, in each different market, such as the Vietnam-Russia bilateral payment customer credit package with a disbursement scale of 3,000 billion VND, preferential policies for import-export enterprises with the Myanmar market with a loan balance of 1,000 billion VND,
preferential policies for prestigious import-export enterprises and preferential import-export credit packages for the last 4 months of 2016 with a scale of 100 million USD, preferential VND credit package for FDI enterprises with a scale of 5,000 billion VND...
In addition, BIDV also increased its market share by designing its own products according to customer characteristics. These include domestic L/C discounting products for OPEC Company with a discount limit of 150 billion VND, or UPAS L/C with periodic fee payment for Truong Hai Automobile Company with a capital usage limit of 140 million USD...
In 2017, the preferential credit package for export customers is still BIDV's core customer policy. The bank also continues to launch many new trade finance products, differentiate each customer segment for better care, develop products according to each customer's characteristics, promote customer support to penetrate potential markets, deploy to markets where BIDV has advantages including Russia, Myanmar, Taiwan..., thereby increasing market share to serve export enterprises...
2.4.5. Export credit activities of foreign trade bank (Vietcombank)
Vietcombank is a leader in import-export financing and has always achieved high growth rates. Vietcombank always selects good and sustainable sectors and businesses through reasonable customer policies to finance exports. Vietcombank's export credits focus on Vietnam's strong products such as: seafood, garments, rice, food, footwear, textiles, wood products, rubber, etc.
Implementing major credit programs under the Government's policy, Vietcombank provides preferential loans to a number of priority subjects, including export enterprises with effective production and business activities;




![Pre-tax Profit of Bidv Tien Giang in the Period 2011-2015
zt2i3t4l5ee
zt2a3gsnon-credit services, joint stock commercial bank
zt2a3ge
zc2o3n4t5e6n7ts
At that time, the Branch had to set aside a provision for credit risks, which reduced the Branchs income.
Chart 2.2. Pre-tax profit of BIDV Tien Giang in the period 2011-2015
Unit: Billion VND
140
120
100
80
60
40
20
0
63.3
80.34
89.29
110.08
131.99
2011 2012 2013 2014 2015
Profit before tax
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, through chart 2.2, it can be seen that BIDV Tien Giangs profit is still increasing continuously, and its operating efficiency is currently leaking. This is a contribution of non-credit services, and this service segment will be increasingly focused on growth by BIDV Tien Giang to ensure the highest profit safety because credit activities have many potential risks. At the same time, focusing on developing non-credit services is consistent with one of the contents of restructuring the financial activities of credit institutions in the project Restructuring the system of credit institutions in the period 2011-2015 approved by the Prime Minister in Decision No. 254/QD-TTg dated March 1, 2012 [14]: Gradually shifting the business model of commercial banks towards reducing dependence on credit activities and increasing income from non-credit services.
2.2. Current status of non-credit service development at BIDV Tien Giang.
2.2.1. BIDV Tien Giang has deployed the development of non-credit services in recent times.
Along with the development of the Head Office, BIDV Tien Giangs products and services are constantly improved and deployed in a diverse manner to ensure provision for many different customer groups in the area: individual customers, corporate customers, and financial institutions. Typical services are as follows: Payment services, treasury services, guarantee services, card services, trade finance, other services: Western Union, insurance commissions, consulting services, foreign exchange derivatives trading, e-banking services,...
2.2.1.1. Payment services:
In accordance with the Prime Ministers Project to promote non-cash payments in Vietnam [15], banks in Tien Giang province have continuously developed payment services to reduce customers cash usage habits through card services and electronic banking services such as: salary payment through accounts, focusing on developing card acceptance points, developing multi-purpose cards, paying social insurance by transfer, paying bills through banks, etc.
Chart 2.3. Net income from payment services in the period 2011-2015
Unit: Million VND
6000
5000
4000
3000
2000
1000
0
3922 4065
4720 5084 5324
2011 2012 2013 2014 2015
Net income from payment services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Along with the technological development of the entire system, BIDV Tien Giang has a payment system with a fairly stable transaction processing speed, bringing many conveniences to customers. The results of observing chart 2.3 show that the income from payment services that the Branch has achieved has grown over the years but the speed is not high and the products are not outstanding compared to other banks. Domestic payment products such as: Online bill payment, electricity bills, water bills, insurance premiums, cable TV bills, telecommunications fees, airline tickets, etc. bring many conveniences to customers. Regarding international payment, this is an indispensable activity for foreign economic activities, BIDV Tien Giang is providing international payment methods for small enterprises producing agriculture, aquatic food and seafood that have credit relationships with banks in industrial parks in Tien Giang province such as: money transfer, collection, L/C payment.
2.2.1.2. Treasury services:
BIDV Tien Giang always focuses on ensuring treasury safety and currency security, always complies with legal regulations, and minimizes risks in operations such as: counting and collecting money from customers, receiving and delivering internal transactions, collecting from the State Bank (SBV) or other credit institutions, receiving ATM funds, bundling money, etc. BIDV Tien Giangs treasury service management department is always fully equipped with modern machinery and equipment such as: money transport vehicles, fire prevention tools, money counters, money detectors, magnifying glasses, etc. to ensure absolute safety in treasury operations, immediately identifying real and fake money and other risks that may affect people and assets of the bank and customers. In addition, implementing regulation 2480/QC dated October 28, 2008 between the State Bank of Tien Giang province and the Provincial Police on coordination in the fight against counterfeit money, in the 3-year review of implementation, BIDV Tien Giang discovered, seized and submitted to the State Bank of Tien Giang province 475 banknotes of various denominations and was commended by the Provincial Police and the State Bank of Tien Giang province [17].
Chart 2.4. Net income from treasury services in the period 2011-2015
Unit: Million VND
350
300
250
200
150
100
50
0
105 122
309 289 279
2011 2012 2013 2014 2015
Net income from treasury services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, as shown in Figure 2.4, income from treasury operations is not high and fluctuates. Specifically, in the period 2011-2013, net income increased and increased most sharply in 2013, then in the period 2013-2015, there was a downward trend. This fluctuation is due to the fact that fees collected from treasury services are often very low and can even be waived to attract customers to use other services.
2.2.1.3. Guarantee and trade finance services:
BIDV Tien Giang, thanks to the advantages of the province and the favorable location of the Branch, has continuously focused on developing income from guarantee services and trade finance.
Chart 2.5. Net income from guarantee and trade finance services in the period 2011-2015
Unit: Million VND
14000
12000
10000
8000
6000
4000
2000
0
5193 5695
2742 3420
8889
3992
11604 12206
5143 5312
2011 2012 2013 2014 2015
Net income from guarantee services Net income from Trade Finance
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.5, we can see that BIDV Tien Giangs income from guarantee services and trade finance has grown over the years. The reason is: Among BIDV Tien Giangs corporate customers, the construction industry is the industry with the highest proportion of customers after the trading industry, this is a group of customers with potential to develop guarantee services. The second group of customers is corporate customers in the fields of agricultural production, livestock and seafood processing with high import and export turnover in the area.
are the target of trade finance development. In addition, BIDV Tien Giang also focuses on continuously developing these customer groups to increase revenue for many other products and services in the future.
2.2.1.4. Card and POS services:
As a service that BIDV Tien Giang has recently developed strongly, it can be said that this is a very potential market and has the ability to develop even more strongly in the future. Card services with outstanding advantages such as fast payment time, wide payment range, quite safe, effective and suitable for the integration trend and the Project to promote non-cash payments in Vietnam. Cards have become a modern and popular payment tool. BIDV Tien Giang early identified that developing card services is to expand the market to people in society, create capital mobilized from card-opened accounts, contribute to diversifying banking activities, enhance the image of the bank, bring the BIDV Tien Giang brand to people as quickly and easily as possible. BIDV Tien Giang is currently providing card types such as: credit cards (BIDV MasterCard Platinum, BIDV Visa Gold Precious, BIDV Visa Manchester United, BIDV Visa Classic), international debit cards (BIDV Ready Card, BIDV Manu Debit Card), domestic debit cards (BIDV Harmony Card, BIDV eTrans Card, BIDV Moving Card, BIDV-Lingo Co-branded Card, BIDV-Co.opmart Co-branded Card). These cards can be paid via POS/EDC or on the ATM system. In addition, with debit cards, customers can not only withdraw money via ATMs but also perform utilities such as mobile top-up, online payment, money transfer,... through electronic banking services.
In order to attract customers with card services, BIDV Tien Giang has continuously increased the installation of ATMs. As of December 31, 2015, BIDV Tien Giang has 23 ATMs combined with 7 ATMs in the same system of BIDV My Tho, so the number of ATMs is quite large, especially in the center of My Tho City, but is not yet fully present in the districts. Basic services on ATMs such as withdrawing money, checking balances, printing short statements,... BIDV ATMs accept cards from banks in the system.
Banknetvn and Smartlink, cards branded by international card organizations Union Pay (CUP), VISA, MasterCard and cards of banks in the Asian Payment Network. From here, cardholders can make bill payments for themselves or others at ATMs, by simply entering the subscriber number or customer code, booking code that service providers notify and make bill payments.
Chart 2.6. Net income from card services in the period 2011-2015
Unit: Million VND
3500
3000
2500
2000
1500
1000
500
0
687
1023
1547
2267
3104
2011 2012 2013 2014 2015
Net income from card services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.6, it can be seen that BIDV Tien Giangs card service income is constantly growing because the Branch focuses on developing businesses operating in industrial parks, which are the source of customers for salary payment products, ATMs, BSMS. Specifically, there are companies such as Freeview, Quang Viet, Dai Thanh, which are businesses with a large number of card openings at the Branch, contributing to the increase in card service fees [25].
Table 2.6. Number of ATMs and POS machines in 2015 of some banks in Tien Giang area.
Unit: Machine
STT
Bank name
Number of ATMs
Cumulative number of ATM cards
POS machine
1
BIDV Tien Giang
23
97,095
22
2
BIDV My Tho
7
21,325
0
3
Agribank Tien Giang
29
115,743
77
4
Vietinbank Tien Giang
16
100,052
54
5
Dong A Tien Giang
26
97,536
11
6
Sacombank Tien Giang
24
88,513
27
7
Vietcombank Tien Giang
15
61,607
96
8
Vietinbank - Tay Tien Giang Branch
6
46,042
38
(Source: 2015 Banking Activity Data Report of the General and Internal Control Department of the Provincial State Bank [21])
Through table 2.6, the author finds that the number of ATMs of BIDV Tien Giang is not much, ranking fourth after Agribank Tien Giang, Dong A Tien Giang, Sacombank Tien Giang. The number of POS machines of BIDV Tien Giang is very small, only higher than Dong A Tien Giang and BIDV My Tho in the initial stages of merging the BIDV system. Besides, BIDV Tien Giang has a high number of cards increasing over the years (table 2.7) but the cumulative number of cards issued up to December 31, 2015 is still relatively low compared to Agribank, Vietcombank, Dong A (table 2.6).
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