The common language spoken by the American people is English. They also have large communities speaking Spanish, French and many other languages (depending on the origin of immigration). The religion of the American people is also very diverse, Protestantism accounts for about 56%; Roman Catholicism 28%; Judaism 2%; Other religions 4%; the number of people who do not follow any religion is 10%.
In terms of history, the United States separated from the British colony in 1776 and was recognized as an independent country after Britain and the United States signed the Treaty of Paris in 1783. When it was first established, the United States had only 13 states. Currently, the United States has 50 states and 5 administrative districts including the capital Washington DC, Samoa, Guam, Virgin Islands and Puerto Rico. Therefore, the current US flag has 50 stars representing the 50 states and 13 white and red stripes symbolizing the 13 British colonies that declared independence and became the first 13 states of this country.
After World War II, the United States became the strongest empire, implementing a global strategy to control capitalist countries, prevent socialism and national liberation movements. The United States directly intervened in two local wars in Korea (1950-1953) and Vietnam (1964-1975). The failure in the war in Vietnam pushed the United States into a period of relative weakness while Western Europe and Japan developed. The United States focused on consolidating its strength while continuing to promote the arms race with the Soviet Union. After the collapse of the Soviet Union (1991), the Cold War and the bipolar world order ended, and the United States became the only superpower with comprehensive economic and military strength. The United States is in the process of adjusting its strategy and seeking to build a new world order suitable to the position and power of the United States.
* Political system
Politically, the United States is a Federal Republic, following the separation of powers regime. According to the US Constitution, legislative power belongs to Congress, executive power belongs to the President and judicial power belongs to the Supreme Court. US federal state agencies operate on the principle of "control"
checks and balances‟, in which the US Constitution provides specific powers for one agency to cross-check the other two agencies. The US Constitution clearly defines the powers belonging to the federal government and the state governments, in which the state governments have many great powers.
The United States has a multi-party system. The Democratic Party (founded in 1828) and the Republican Party (founded in 1854) take turns in power. Since World War II, there have been 7 Democratic and 7 Republican presidential terms.
* About Economy
The United States is the world's leading industrialized country. The United States has a mixed economy, with corporations and private companies playing an important role while the government tends to limit its impact on the economy. Gross domestic product (GDP) in 2006 was $13.24 trillion, accounting for more than 30% of the world's GDP. GDP per capita is $44,153. In the economic structure, services account for about 80%, industry 18%, and agriculture 2%.
The US's import and export turnover accounts for about 25% of GDP, making it the largest importer and exporter in the world. In 2006, the US exported $1,446 billion worth of goods and imported $2,204 billion worth of goods. The US's largest trading partners are Canada, Mexico, Japan, ASEAN, China, the UK, Germany, France, and the Netherlands. The US has had a high trade deficit for nearly two decades, especially increasing continuously at a record level of $763 billion (5.7%) in 2006, exceeding the alarming level (5.5% of GDP).
Table 1.2: Import and export of goods and services
(Unit: million USD)
2001 | 2002 | 2003 | 2004 | 2005 | |
Total exports | 1,004.9 | 974.7 | 1,016.1 | 1,151.9 | 1,275.2 |
Goods | 718.7 | 682.4 | 713.4 | 807.4 | 894.6 |
Service | 286.2 | 292.3 | 302.7 | 344.4 | 380.6 |
Total imports | 1,367.7 | 1,395.8 | 1,511.0 | 1,763.2 | 1,992.0 |
Goods | 1,145.9 | 1,164.7 | 1,260.7 | 1,472.9 | 1,677.4 |
Service | 221.8 | 231.1 | 250.3 | 290.3 | 314.6 |
Total balance | -362.8 | -421.1 | -494.9 | -611.3 | -716.7 |
Goods | -427.2 | -482.3 | -547.3 | -665.5 | -782.7 |
Service | 64.4 | 61.2 | 52.4 | 54.1 | 66.0 |
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Pre-tax Profit of Bidv Tien Giang in the Period 2011-2015
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At that time, the Branch had to set aside a provision for credit risks, which reduced the Branch's income.
Chart 2.2. Pre-tax profit of BIDV Tien Giang in the period 2011-2015
Unit: Billion VND
140
120
100
80
60
40
20
0
63.3
80.34
89.29
110.08
131.99
2011 2012 2013 2014 2015
Profit before tax
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, through chart 2.2, it can be seen that BIDV Tien Giang's profit is still increasing continuously, and its operating efficiency is currently leaking. This is a contribution of non-credit services, and this service segment will be increasingly focused on growth by BIDV Tien Giang to ensure the highest profit safety because credit activities have many potential risks. At the same time, focusing on developing non-credit services is consistent with one of the contents of restructuring the financial activities of credit institutions in the project "Restructuring the system of credit institutions in the period 2011-2015" approved by the Prime Minister in Decision No. 254/QD-TTg dated March 1, 2012 [14]: "Gradually shifting the business model of commercial banks towards reducing dependence on credit activities and increasing income from non-credit services".
2.2. Current status of non-credit service development at BIDV Tien Giang.
2.2.1. BIDV Tien Giang has deployed the development of non-credit services in recent times.
Along with the development of the Head Office, BIDV Tien Giang's products and services are constantly improved and deployed in a diverse manner to ensure provision for many different customer groups in the area: individual customers, corporate customers, and financial institutions. Typical services are as follows: Payment services, treasury services, guarantee services, card services, trade finance, other services: Western Union, insurance commissions, consulting services, foreign exchange derivatives trading, e-banking services,...
2.2.1.1. Payment services:
In accordance with the Prime Minister's Project to promote non-cash payments in Vietnam [15], banks in Tien Giang province have continuously developed payment services to reduce customers' cash usage habits through card services and electronic banking services such as: salary payment through accounts, focusing on developing card acceptance points, developing multi-purpose cards, paying social insurance by transfer, paying bills through banks, etc.
Chart 2.3. Net income from payment services in the period 2011-2015
Unit: Million VND
6000
5000
4000
3000
2000
1000
0
3922 4065
4720 5084 5324
2011 2012 2013 2014 2015
Net income from payment services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Along with the technological development of the entire system, BIDV Tien Giang has a payment system with a fairly stable transaction processing speed, bringing many conveniences to customers. The results of observing chart 2.3 show that the income from payment services that the Branch has achieved has grown over the years but the speed is not high and the products are not outstanding compared to other banks. Domestic payment products such as: Online bill payment, electricity bills, water bills, insurance premiums, cable TV bills, telecommunications fees, airline tickets, etc. bring many conveniences to customers. Regarding international payment, this is an indispensable activity for foreign economic activities, BIDV Tien Giang is providing international payment methods for small enterprises producing agriculture, aquatic food and seafood that have credit relationships with banks in industrial parks in Tien Giang province such as: money transfer, collection, L/C payment.
2.2.1.2. Treasury services:
BIDV Tien Giang always focuses on ensuring treasury safety and currency security, always complies with legal regulations, and minimizes risks in operations such as: counting and collecting money from customers, receiving and delivering internal transactions, collecting from the State Bank (SBV) or other credit institutions, receiving ATM funds, bundling money, etc. BIDV Tien Giang's treasury service management department is always fully equipped with modern machinery and equipment such as: money transport vehicles, fire prevention tools, money counters, money detectors, magnifying glasses, etc. to ensure absolute safety in treasury operations, immediately identifying real and fake money and other risks that may affect people and assets of the bank and customers. In addition, implementing regulation 2480/QC dated October 28, 2008 between the State Bank of Tien Giang province and the Provincial Police on coordination in the fight against counterfeit money, in the 3-year review of implementation, BIDV Tien Giang discovered, seized and submitted to the State Bank of Tien Giang province 475 banknotes of various denominations and was commended by the Provincial Police and the State Bank of Tien Giang province [17].
Chart 2.4. Net income from treasury services in the period 2011-2015
Unit: Million VND
350
300
250
200
150
100
50
0
105 122
309 289 279
2011 2012 2013 2014 2015
Net income from treasury services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, as shown in Figure 2.4, income from treasury operations is not high and fluctuates. Specifically, in the period 2011-2013, net income increased and increased most sharply in 2013, then in the period 2013-2015, there was a downward trend. This fluctuation is due to the fact that fees collected from treasury services are often very low and can even be waived to attract customers to use other services.
2.2.1.3. Guarantee and trade finance services:
BIDV Tien Giang, thanks to the advantages of the province and the favorable location of the Branch, has continuously focused on developing income from guarantee services and trade finance.
Chart 2.5. Net income from guarantee and trade finance services in the period 2011-2015
Unit: Million VND
14000
12000
10000
8000
6000
4000
2000
0
5193 5695
2742 3420
8889
3992
11604 12206
5143 5312
2011 2012 2013 2014 2015
Net income from guarantee services Net income from Trade Finance
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.5, we can see that BIDV Tien Giang's income from guarantee services and trade finance has grown over the years. The reason is: Among BIDV Tien Giang's corporate customers, the construction industry is the industry with the highest proportion of customers after the trading industry, this is a group of customers with potential to develop guarantee services. The second group of customers is corporate customers in the fields of agricultural production, livestock and seafood processing with high import and export turnover in the area.
are the target of trade finance development. In addition, BIDV Tien Giang also focuses on continuously developing these customer groups to increase revenue for many other products and services in the future.
2.2.1.4. Card and POS services:
As a service that BIDV Tien Giang has recently developed strongly, it can be said that this is a very potential market and has the ability to develop even more strongly in the future. Card services with outstanding advantages such as fast payment time, wide payment range, quite safe, effective and suitable for the integration trend and the Project to promote non-cash payments in Vietnam. Cards have become a modern and popular payment tool. BIDV Tien Giang early identified that developing card services is to expand the market to people in society, create capital mobilized from card-opened accounts, contribute to diversifying banking activities, enhance the image of the bank, bring the BIDV Tien Giang brand to people as quickly and easily as possible. BIDV Tien Giang is currently providing card types such as: credit cards (BIDV MasterCard Platinum, BIDV Visa Gold Precious, BIDV Visa Manchester United, BIDV Visa Classic), international debit cards (BIDV Ready Card, BIDV Manu Debit Card), domestic debit cards (BIDV Harmony Card, BIDV eTrans Card, BIDV Moving Card, BIDV-Lingo Co-branded Card, BIDV-Co.opmart Co-branded Card). These cards can be paid via POS/EDC or on the ATM system. In addition, with debit cards, customers can not only withdraw money via ATMs but also perform utilities such as mobile top-up, online payment, money transfer,... through electronic banking services.
In order to attract customers with card services, BIDV Tien Giang has continuously increased the installation of ATMs. As of December 31, 2015, BIDV Tien Giang has 23 ATMs combined with 7 ATMs in the same system of BIDV My Tho, so the number of ATMs is quite large, especially in the center of My Tho City, but is not yet fully present in the districts. Basic services on ATMs such as withdrawing money, checking balances, printing short statements,... BIDV ATMs accept cards from banks in the system.
Banknetvn and Smartlink, cards branded by international card organizations Union Pay (CUP), VISA, MasterCard and cards of banks in the Asian Payment Network. From here, cardholders can make bill payments for themselves or others at ATMs, by simply entering the subscriber number or customer code, booking code that service providers notify and make bill payments.
Chart 2.6. Net income from card services in the period 2011-2015
Unit: Million VND
3500
3000
2500
2000
1500
1000
500
0
687
1023
1547
2267
3104
2011 2012 2013 2014 2015
Net income from card services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.6, it can be seen that BIDV Tien Giang's card service income is constantly growing because the Branch focuses on developing businesses operating in industrial parks, which are the source of customers for salary payment products, ATMs, BSMS. Specifically, there are companies such as Freeview, Quang Viet, Dai Thanh, which are businesses with a large number of card openings at the Branch, contributing to the increase in card service fees [25].
Table 2.6. Number of ATMs and POS machines in 2015 of some banks in Tien Giang area.
Unit: Machine
STT
Bank name
Number of ATMs
Cumulative number of ATM cards
POS machine
1
BIDV Tien Giang
23
97,095
22
2
BIDV My Tho
7
21,325
0
3
Agribank Tien Giang
29
115,743
77
4
Vietinbank Tien Giang
16
100,052
54
5
Dong A Tien Giang
26
97,536
11
6
Sacombank Tien Giang
24
88,513
27
7
Vietcombank Tien Giang
15
61,607
96
8
Vietinbank - Tay Tien Giang Branch
6
46,042
38
(Source: 2015 Banking Activity Data Report of the General and Internal Control Department of the Provincial State Bank [21])
Through table 2.6, the author finds that the number of ATMs of BIDV Tien Giang is not much, ranking fourth after Agribank Tien Giang, Dong A Tien Giang, Sacombank Tien Giang. The number of POS machines of BIDV Tien Giang is very small, only higher than Dong A Tien Giang and BIDV My Tho in the initial stages of merging the BIDV system. Besides, BIDV Tien Giang has a high number of cards increasing over the years (table 2.7) but the cumulative number of cards issued up to December 31, 2015 is still relatively low compared to Agribank, Vietcombank, Dong A (table 2.6).
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Developing lending to small and medium enterprises at Vietnam Joint Stock Commercial Bank for Industry and Trade - Bac Ninh Branch - 12 -
Assessment of the World Trade Organization's Dispute Settlement Mechanism for Developing Countries -
Opportunities and Challenges of International and Regional Economic Integration for Vietnam's Foreign Trade -
Viewpoints and Goals of Vietnam's Foreign Trade Development

Source: Ho Chi Minh City Institute of Economic Research
Export
In 2005, U.S. merchandise exports totaled approximately $894.6 billion, an increase of $87.2 billion (10.8%) over 2004. The three groups with the highest increases were aircraft and aerospace equipment; petroleum products; and motor vehicles. These three groups alone increased by $18.3 billion in 2005, accounting for 24% of the total increase in export value. The two groups with the largest decreases in export value were semiconductors, down $1.8 billion (14%), and grains, down $1.6 billion (13%).
Table 1.3: Export turnover of goods
(Unit: million USD)
2002 | 2003 | 2004 | 2005 | |
Total turnover | 682.4 | 713.4 | 807.4 | 894.6 |
Means of transport | 144,655 | 142,948 | 155,902 | 180,517 |
Electronic products | 140,428 | 140,838 | 149,450 | 155,408 |
Chemicals and related products mandarin | 91,702 | 102,330 | 121,383 | 132,734 |
Machines | 63,262 | 63,462 | 76,744 | 82,087 |
Agriculture, fisheries and food processing | 58,345 | 64,706 | 66,908 | 68,698 |
Minerals and metals | 39,924 | 42,980 | 50,588 | 62,911 |
Forest products | 22,825 | 23,566 | 25,637 | 27,809 |
Energy related products quantity | 14,431 | 16,639 | 21,783 | 29,892 |
Textile products | 17,298 | 17,033 | 17,633 | 17,864 |
Other manufactured products | 15,004 | 14,859 | 16,923 | 19,111 |
Shoes | 520 | 495 | 450 | 507 |
Source: Ho Chi Minh City Institute of Economic Research
Import
In 2005, the import turnover of goods reached 1,677.4 billion, an increase of 204.5 billion USD (14%) compared to 2004. Many groups of goods had an increase of over 4 billion, of which the energy product group had the highest increase of 75.1 billion, accounting for 37% of the total import increase, mainly due to the increase in world oil prices.
Table 1.4: Import turnover of goods
(Unit: million USD)
Product group
2002 | 2003 | 2004 | 2005 | |
Total turnover | 1,164.7 | 1,260.7 | 1,472.9 | 1,677.4 |
Electronic products | 229,245 | 238,833 | 280,146 | 305,268 |
Means of transport | 227,147 | 232,212 | 253,775 | 271,464 |
Energy related products | 109,800 | 147,183 | 195,553 | 273,197 |
Chemicals and related products | 106,924 | 123,922 | 141,683 | 163,050 |
Minerals and metals | 85,616 | 89,204 | 120,897 | 137,367 |
Machines | 85,181 | 93,138 | 108,564 | 123,258 |
Textile products | 81,585 | 87,241 | 94,045 | 100,485 |
Other manufactured products | 72,129 | 74,765 | 83,226 | 91,306 |
Agricultural and aquatic products (including processed products) | 55,591 | 60,899 | 67,012 | 73,050 |
Forest products | 37,048 | 38,769 | 47,591 | 50,003 |
Shoes | 15,379 | 15,560 | 16,498 | 17,834 |
Source: Ho Chi Minh City Institute of Economic Research
The commodity groups with the largest decrease in turnover were semiconductors and integrated circuits (down 831 million USD), and cameras and equipment (down 503 million USD).
After a period of recession (March 2001-January 2002), the US economy quickly grew again. The Bush administration used the following main measures to deal with the economic recession: increasing government spending, cutting lending interest rates and reducing taxes. In addition, because the US economy is in a transitional period, labor productivity has increased sharply due to the application of scientific and technological advances, especially information technology, the economic crisis cycle has shortened, helping the US economy to escape the crisis sooner than previous economic cycles. In 2001, the US GDP increased by 0.8%, in 2002 it increased by 1.9%, in 2003 it increased by 3%, in 2004 it was
4.4%, 3.5% in 2005 and 3.4% in 2006. Currently, the US is a debtor country.
the world's largest with total debt of nearly $9 trillion in 2006, accounting for 64% of GDP.
2.2. The position of the United States in the international arena
An economist's adage is: “When America sneezes, the whole world catches a cold.”
According to the nonprofit Council on Competitiveness, the United States directly contributed to one-third of global economic growth between 1995 and 2005. Between 1983 and 2004, U.S. imports rose sharply and accounted for nearly 20 percent of the increase in world exports.
“Developing countries accounted for an increasing share of U.S. exports, from 32.8 percent in 1985 to 47.0 percent in 2006,” the Congressional Research Service (CRS) report stated. “Developing countries also accounted for 34.5 percent of U.S. imports in 1985 and 54.7 percent in 2006.”
Like a resilient four-wheeled vehicle overcoming rugged terrain, the American economy has weathered the first years of the 21st century with relative ease, despite facing many major setbacks: the stock market crash, terrorist attacks, wars in Iraq and Afghanistan, financial scandals, widespread destruction from hurricanes and floods, rising energy prices, and a dramatic real estate slump.
After a mild recession from March to November 2001, the US economy began to grow at an average rate of 2.9% from 2002 to 2006. Meanwhile, price inflation, unemployment and interest rates remained relatively low.
By many measures, the United States has maintained its position as the most competitive, productive, and influential economy in the world. However, the U.S. economy is increasingly exposed to the effects of other dynamic economies. Today, the United States continues to face both internal and external challenges.
A number of numbers to consider
Regardless, the US economy consistently ranks at or near the top of a series of international rankings:
Ranked first in economic output, also known as gross domestic product (GDP), at $13.13 trillion in 2006. With less than 5% of the world's population, about 302 million people, the United States accounts for 20 to 30% of the world's total GDP. The GDP of one state alone - California
- reached $1.5 trillion in 2006, exceeding the GDP of all but eight countries that year.
Leading in total import turnover, about 2.2 trillion USD, 3 times the import turnover of the second-ranked country, Germany.
Second in merchandise exports - $1 trillion in 2006 - behind Germany, although China is expected to overtake the US in 2007. First in services exports - $422 billion in 2006.
Ranked number one in trade deficit, $785.5 billion in 2006, many times larger than any other country.
Ranked second in sea container transport in 2006, behind only China.
Ranked first in foreign debt, estimated at more than $10 trillion in mid-2006.
It is the top destination for foreign direct investment - in business and real estate - reaching about 177.3 billion dollars in 2006. It is the top destination for foreign direct investment in
The world's 100 largest multinational corporations, including corporations from developing countries.
Ranked fifth in reserve assets in 2005 at $188.3 billion, accounting for 4% of the world market share, behind Japan and China (each with 18%), Taiwan and South Korea, and just ahead of the Russian Federation. Ranked 15th in foreign exchange and gold reserves, reaching about $69 billion in mid-2006.
Top source of remittances in Latin America and the Caribbean in 2006, from migrants leaving these regions in search of work abroad.
Ranked first in oil consumption, about 20.6 million barrels per day in 2006, and ranked first in crude oil imports with over 10 million barrels per day.
Ranked 3rd for ease of doing business in 2007, after Singapore and New Zealand. Ranked 20th out of 163, tied with Belgium and Chile, in the 2006 Transparency International index measuring corruption levels (economies with lower rankings are considered less corrupt).
(According to the publication of the International Information Program, US Department of State, July 2007)
3. Vietnam's benefits in developing trade with the United States
Developing economic and trade relations with countries around the world in general and the United States in particular is an objective requirement of our country. Before the 1980s, Vietnam's trade operated under a centrally planned mechanism. The State had a monopoly on foreign trade. Vietnam's trade relations were mainly

![Pre-tax Profit of Bidv Tien Giang in the Period 2011-2015
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At that time, the Branch had to set aside a provision for credit risks, which reduced the Branchs income.
Chart 2.2. Pre-tax profit of BIDV Tien Giang in the period 2011-2015
Unit: Billion VND
140
120
100
80
60
40
20
0
63.3
80.34
89.29
110.08
131.99
2011 2012 2013 2014 2015
Profit before tax
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, through chart 2.2, it can be seen that BIDV Tien Giangs profit is still increasing continuously, and its operating efficiency is currently leaking. This is a contribution of non-credit services, and this service segment will be increasingly focused on growth by BIDV Tien Giang to ensure the highest profit safety because credit activities have many potential risks. At the same time, focusing on developing non-credit services is consistent with one of the contents of restructuring the financial activities of credit institutions in the project Restructuring the system of credit institutions in the period 2011-2015 approved by the Prime Minister in Decision No. 254/QD-TTg dated March 1, 2012 [14]: Gradually shifting the business model of commercial banks towards reducing dependence on credit activities and increasing income from non-credit services.
2.2. Current status of non-credit service development at BIDV Tien Giang.
2.2.1. BIDV Tien Giang has deployed the development of non-credit services in recent times.
Along with the development of the Head Office, BIDV Tien Giangs products and services are constantly improved and deployed in a diverse manner to ensure provision for many different customer groups in the area: individual customers, corporate customers, and financial institutions. Typical services are as follows: Payment services, treasury services, guarantee services, card services, trade finance, other services: Western Union, insurance commissions, consulting services, foreign exchange derivatives trading, e-banking services,...
2.2.1.1. Payment services:
In accordance with the Prime Ministers Project to promote non-cash payments in Vietnam [15], banks in Tien Giang province have continuously developed payment services to reduce customers cash usage habits through card services and electronic banking services such as: salary payment through accounts, focusing on developing card acceptance points, developing multi-purpose cards, paying social insurance by transfer, paying bills through banks, etc.
Chart 2.3. Net income from payment services in the period 2011-2015
Unit: Million VND
6000
5000
4000
3000
2000
1000
0
3922 4065
4720 5084 5324
2011 2012 2013 2014 2015
Net income from payment services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Along with the technological development of the entire system, BIDV Tien Giang has a payment system with a fairly stable transaction processing speed, bringing many conveniences to customers. The results of observing chart 2.3 show that the income from payment services that the Branch has achieved has grown over the years but the speed is not high and the products are not outstanding compared to other banks. Domestic payment products such as: Online bill payment, electricity bills, water bills, insurance premiums, cable TV bills, telecommunications fees, airline tickets, etc. bring many conveniences to customers. Regarding international payment, this is an indispensable activity for foreign economic activities, BIDV Tien Giang is providing international payment methods for small enterprises producing agriculture, aquatic food and seafood that have credit relationships with banks in industrial parks in Tien Giang province such as: money transfer, collection, L/C payment.
2.2.1.2. Treasury services:
BIDV Tien Giang always focuses on ensuring treasury safety and currency security, always complies with legal regulations, and minimizes risks in operations such as: counting and collecting money from customers, receiving and delivering internal transactions, collecting from the State Bank (SBV) or other credit institutions, receiving ATM funds, bundling money, etc. BIDV Tien Giangs treasury service management department is always fully equipped with modern machinery and equipment such as: money transport vehicles, fire prevention tools, money counters, money detectors, magnifying glasses, etc. to ensure absolute safety in treasury operations, immediately identifying real and fake money and other risks that may affect people and assets of the bank and customers. In addition, implementing regulation 2480/QC dated October 28, 2008 between the State Bank of Tien Giang province and the Provincial Police on coordination in the fight against counterfeit money, in the 3-year review of implementation, BIDV Tien Giang discovered, seized and submitted to the State Bank of Tien Giang province 475 banknotes of various denominations and was commended by the Provincial Police and the State Bank of Tien Giang province [17].
Chart 2.4. Net income from treasury services in the period 2011-2015
Unit: Million VND
350
300
250
200
150
100
50
0
105 122
309 289 279
2011 2012 2013 2014 2015
Net income from treasury services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, as shown in Figure 2.4, income from treasury operations is not high and fluctuates. Specifically, in the period 2011-2013, net income increased and increased most sharply in 2013, then in the period 2013-2015, there was a downward trend. This fluctuation is due to the fact that fees collected from treasury services are often very low and can even be waived to attract customers to use other services.
2.2.1.3. Guarantee and trade finance services:
BIDV Tien Giang, thanks to the advantages of the province and the favorable location of the Branch, has continuously focused on developing income from guarantee services and trade finance.
Chart 2.5. Net income from guarantee and trade finance services in the period 2011-2015
Unit: Million VND
14000
12000
10000
8000
6000
4000
2000
0
5193 5695
2742 3420
8889
3992
11604 12206
5143 5312
2011 2012 2013 2014 2015
Net income from guarantee services Net income from Trade Finance
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.5, we can see that BIDV Tien Giangs income from guarantee services and trade finance has grown over the years. The reason is: Among BIDV Tien Giangs corporate customers, the construction industry is the industry with the highest proportion of customers after the trading industry, this is a group of customers with potential to develop guarantee services. The second group of customers is corporate customers in the fields of agricultural production, livestock and seafood processing with high import and export turnover in the area.
are the target of trade finance development. In addition, BIDV Tien Giang also focuses on continuously developing these customer groups to increase revenue for many other products and services in the future.
2.2.1.4. Card and POS services:
As a service that BIDV Tien Giang has recently developed strongly, it can be said that this is a very potential market and has the ability to develop even more strongly in the future. Card services with outstanding advantages such as fast payment time, wide payment range, quite safe, effective and suitable for the integration trend and the Project to promote non-cash payments in Vietnam. Cards have become a modern and popular payment tool. BIDV Tien Giang early identified that developing card services is to expand the market to people in society, create capital mobilized from card-opened accounts, contribute to diversifying banking activities, enhance the image of the bank, bring the BIDV Tien Giang brand to people as quickly and easily as possible. BIDV Tien Giang is currently providing card types such as: credit cards (BIDV MasterCard Platinum, BIDV Visa Gold Precious, BIDV Visa Manchester United, BIDV Visa Classic), international debit cards (BIDV Ready Card, BIDV Manu Debit Card), domestic debit cards (BIDV Harmony Card, BIDV eTrans Card, BIDV Moving Card, BIDV-Lingo Co-branded Card, BIDV-Co.opmart Co-branded Card). These cards can be paid via POS/EDC or on the ATM system. In addition, with debit cards, customers can not only withdraw money via ATMs but also perform utilities such as mobile top-up, online payment, money transfer,... through electronic banking services.
In order to attract customers with card services, BIDV Tien Giang has continuously increased the installation of ATMs. As of December 31, 2015, BIDV Tien Giang has 23 ATMs combined with 7 ATMs in the same system of BIDV My Tho, so the number of ATMs is quite large, especially in the center of My Tho City, but is not yet fully present in the districts. Basic services on ATMs such as withdrawing money, checking balances, printing short statements,... BIDV ATMs accept cards from banks in the system.
Banknetvn and Smartlink, cards branded by international card organizations Union Pay (CUP), VISA, MasterCard and cards of banks in the Asian Payment Network. From here, cardholders can make bill payments for themselves or others at ATMs, by simply entering the subscriber number or customer code, booking code that service providers notify and make bill payments.
Chart 2.6. Net income from card services in the period 2011-2015
Unit: Million VND
3500
3000
2500
2000
1500
1000
500
0
687
1023
1547
2267
3104
2011 2012 2013 2014 2015
Net income from card services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.6, it can be seen that BIDV Tien Giangs card service income is constantly growing because the Branch focuses on developing businesses operating in industrial parks, which are the source of customers for salary payment products, ATMs, BSMS. Specifically, there are companies such as Freeview, Quang Viet, Dai Thanh, which are businesses with a large number of card openings at the Branch, contributing to the increase in card service fees [25].
Table 2.6. Number of ATMs and POS machines in 2015 of some banks in Tien Giang area.
Unit: Machine
STT
Bank name
Number of ATMs
Cumulative number of ATM cards
POS machine
1
BIDV Tien Giang
23
97,095
22
2
BIDV My Tho
7
21,325
0
3
Agribank Tien Giang
29
115,743
77
4
Vietinbank Tien Giang
16
100,052
54
5
Dong A Tien Giang
26
97,536
11
6
Sacombank Tien Giang
24
88,513
27
7
Vietcombank Tien Giang
15
61,607
96
8
Vietinbank - Tay Tien Giang Branch
6
46,042
38
(Source: 2015 Banking Activity Data Report of the General and Internal Control Department of the Provincial State Bank [21])
Through table 2.6, the author finds that the number of ATMs of BIDV Tien Giang is not much, ranking fourth after Agribank Tien Giang, Dong A Tien Giang, Sacombank Tien Giang. The number of POS machines of BIDV Tien Giang is very small, only higher than Dong A Tien Giang and BIDV My Tho in the initial stages of merging the BIDV system. Besides, BIDV Tien Giang has a high number of cards increasing over the years (table 2.7) but the cumulative number of cards issued up to December 31, 2015 is still relatively low compared to Agribank, Vietcombank, Dong A (table 2.6).
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