Solutions for developing river tourism in Ho Chi Minh City

5. Which customer market does your company mainly focus on for river tours?

 European and American customers

 Asian guests

 Domestic guests

6. Please tell us what proportion of the profit from river tourism activities is compared to the company's total profit?

 Very little, insignificant

 Below 25%

 Over 25%

7. According to your company, what improvements do you think Ho Chi Minh City's river tourism needs to make it more attractive to tourists?

………………………………………………………………..………………

EXPERT OPINION REQUEST FORM

Dear Director, Deputy Director and Department Head

I am Lu Cam Thao, a graduate student at Ho Chi Minh City University of Technology. I am doing my graduation thesis on the topic " Solutions for developing river tourism in Ho Chi Minh City ". I would like to ask you to take some time to give me your opinions on the situation of river tourism in Ho Chi Minh City. Your opinions will be an important basis for me to complete this thesis.

I hereby guarantee that the information you provide will be processed and reported for scientific research purposes, not for any other purpose. I look forward to receiving your help.

Please provide the following information:

Full name:…………………………………………………………………………. Work unit:……………………………………………………………….….. Position:.…………………………………………………………………………….

1. Please let us know the feasibility of the topic.

 The topic is very necessary in the current requirements of tourism development in Ho Chi Minh City.

 Difficult topic to implement

2. How do you rate the appeal of river tourism today?

 Very attractive to domestic tourists

 Very attractive to international tourists

 Products and services are still monotonous and rudimentary, not meeting the needs of tourists.

3. Please give your comments on current tourist trends.

………………………………………………………………..……………… Could you please tell us what improvements are needed to increase the attractiveness of river tourism in Ho Chi Minh City?

………………………………………………………………………………………………………………

4. Could you please tell us what urgent solutions are needed for river tourism in Ho Chi Minh City to soon become a key product of Ho Chi Minh City tourism?

……………………………………………………………………………… Thank you very much for your help.

APPENDIX B: SUMMARY TABLE OF STATISTICAL DATA OF SURVEY RESULTS

 Statistics on distributing and collecting survey forms

TT number

Object		Number of questionnaires	Number of votes issued	Number of votes received
1	Tourist	Domestic guests	350	350	302
1	Tourist	International guests	100	100	86
2	Travel agency		4	4	4
3	Total		454	454	392

Maybe you are interested!

 Domestic visitor survey results table

Sentence 1

STT

Evaluation criteria	Number of selections	Ratio
1	First time	120	39.7%
2	Second time	123	40.7%
3	Many times	59	9.9%

Question 2:

STT

Evaluation criteria	Number of selections	Ratio
1	Sightseeing	147	48.7%
2	Quality of service	63	20.9%
3	Night activities	62	20.5%
4	River tours	40	9.9%

Question 3:

STT

Evaluation criteria	Number of selections	Ratio
1	Internet	153	50.7%
2	Travel newspapers and magazines	40	13.2%
3	Friend referral	109	36.1%

Question 4:

STT

Evaluation criteria	Number of selections	Ratio
1	Natural landscape	186	61.6%
2	Novelty, unique culture	77	25.5%
3	Sightseeing on tour	39	12.9%

Question 5:

STT

Evaluation criteria	Number of selections	Ratio
1	Safe	175	57.9%
2	Insecure	6	2%
3	Unique beautiful design	64	21.2%
4	Normal design	57	18.9%

Question 6:

STT

Evaluation criteria	Number of selections	Ratio
1	Friendly	218	72.2%
2	Professional	62	20.5%
3	Unprofessional	10	3.3%
4	Not professional	12	4%

 International visitor survey results table

Question 1:

No.

Description	Quantity	Percentage
1	Once	55	64%
2	Twice	22	25.6%
3	Many more	9	10.4%

Question 2:

No.

Description	Quantity	Percentage
1	Tourist attractions	16	18.6%
2	The quality of service	21	24.4%
3	Night life activities	25	29.1%
4	River tours	24	27.9%

Question 3:

No.

Description	Quantity	Percentage
1	Internet	59	68.6%
2	Magazine travelling	5	5.8%
3	Friends	22	25.6%

Question 4:

No.

Description	Quantity	Percentage
1	Landscapes	20
2	Special culture	44
3	Destinations	22

Question 5:

No.

Description	Quantity	Percentage
1	Safety	62	72.1%
2	Not safe	10	11.6%
3	Specially designed	8	9.3%
4	Normal designed	6	7%

Question 6:

No.

Description	Quantity	Percentage
1	Friendly	56	65%
2	Not specific	9	10.5%
3	Professional	12	14%
4	Not professional	9	10.5%

APPENDIX C: LIST OF EXPERTS INTERVIEWED

STT

Full name	Work unit
1	Mr. Truong Hoang Direction	Director of Exotic Company
2	Mrs. Doan Thi Loc	Deputy Director of Domestic Tourism, Company Saigontourist Travel Service LLC
3	Mr. Lam Tu Khoi	Former Director of Foreign Tourism Division, Saigontourist Travel Service Company Limited
4	Mrs. Au Uyen Phuong	Deputy Director of International Tourism, Company Saigontourist Travel Service LLC
5	Ms. Tran Thi Thanh Thao	Director of Operations Center, Company Viettravel
6	Mr. Vo Van Nhan	International Tour Guide, LLC MTV DVLH Saigontourist
7	Mr. Huynh Cong Hieu	Deputy Head of Foreign Tour Guide Department, Public Service Saigontourist Service Trading Company Limited
8	Mr. Phan Quoc Dai	Sales Manager, LLC MTV DVLH Saigontourist
9	Mr. Truong Dai Loi	Director of Viet Ya Travel Company

Solutions for developing river tourism in Ho Chi Minh City - 13

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