Research, develop and organize Team building activities in tourism associated with river environment for office staff and employees - 1

MINISTRY OF EDUCATION AND TRAINING

HAI PHONG PRIVATE UNIVERSITY

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Research, develop and organize Team building activities in tourism associated with river environment for office staff and employees - 1

GRADUATION THESIS


INDUSTRY: TOURISM AND TRAVEL SERVICES MANAGEMENT


Student: Tran Thi Xuan Quynh

Instructor: MSc. Pham Thi Hoang Diep


HAI PHONG - 2018

MINISTRY OF EDUCATION AND TRAINING

HAI PHONG PRIVATE UNIVERSITY

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RESEARCH, DEVELOP, ORGANIZATION OF TEAM BUILDING ACTIVITIES IN TOURISM ASSOCIATED WITH

RIVER ENVIRONMENT FOR OFFICE STAFF AND EMPLOYEES


FULL-TIME UNIVERSITY THESIS: MAJOR: TOURISM AND TRAVEL SERVICES MANAGEMENT


Student: Tran Thi Xuan Quynh


Instructor: MSc. Pham Thi Hoang Diep


HAI PHONG - 2018

MINISTRY OF EDUCATION AND TRAINING

HAI PHONG PRIVATE UNIVERSITY

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GRADUATION THESIS ASSIGNMENT


Student : Tran Thi Xuan Quynh


Student Code : 1412405024


Class : DL1801


Industry : Tourism and Travel Services Management


Project title : Research, develop and organize Team Building activities in tourism associated with river environment for guests, officers and office staff

TOPIC TASKS


1. Content and requirements to be solved in the graduation thesis task (theoretical, practical, calculated data and drawings).

- General understanding of Team Building and Team Building tourism before.

- Practical research on space associated with river areas and office staff.

- Research and collect existing Team Building programs to draw conclusions about their advantages and disadvantages.

- Build, organize and develop new Team Building tourism programs.


2. Data needed for design and calculation.

- Research works and articles related to Team Building, Team Building tourism, Vietnam's sea, swimming pools, lakes, rivers and streams.

- Websites of travel companies, potential customer markets

- Marketing advertising plan to develop Team Building tourism


3. Graduation internship location.

- Vietravel Tourism and Transport Marketing Joint Stock Company, Hai Phong branch

- No. 4 Tran Hung Dao Street, Hoang Van Thu Ward, Hong Bang District, Hai Phong

GRADUATION THESIS GUIDE

First guide:

Full name: Pham Thi Hoang Diep

Academic title : Master

Working agency: Faculty of Tourism, Hai Phong Private University

Instruction content:

- Topic orientation

- Detailed outline construction instructions

- Instructions on how to do the test

- Read and edit thesis content

Second instructor:

Full name:..........................................................................................................

Academic title, degree:...................................................................................................

Work place:..........................................................................................

Instruction content:..........................................................................................

Graduation thesis assigned on August 4, 2018

Must be completed by November 2, 2018 Received the DTTN task. Assigned the DTTN task.

Student Instructor


Hai Phong, date ...... month........year 2018

Principal


Prof. Dr. Tran Huu Nghi

COMMENTS OF GUIDANCE STAFF


1. Students' attitude and spirit during the graduation thesis process:


- Have a spirit of inquiry and eagerness to learn

- Work hard to help with Team Building Tours to gain experience to help with writing topics.

- Know how to do scientific research, know how to develop own ideas based on the teacher's direction or suggestions

2. Evaluate the quality of the thesis (compared to the required content set out in the thesis assignment in terms of theory, practice, data calculation...):

- Provide theoretical basis for Team Building and Team Building Tourism.

- Present, introduce and analyze the unique characteristics of the river, beach, lake, swimming pool environment as well as the psychology of office staff with many personal creative ideas.

- Initial assessment of some Team building programs of some tourism companies.

- Provide a basis for building the author's own program and propose some reasonable framework programs.

3. Instructor's score (written in both numbers and words):

……………………………………………………………………………..

……………………………………………………………………………..

…………………………………………………………………………...


Hai Phong, November 1, 2018

Guide staff

(Sign and print full name)


Pham Thi Hoang Diep

Index

Thank You 1

Introduction 2

1. Reasons for choosing topic 2

2. Research objectives and tasks 4

3. Research objects and scope 5

4. Research methods 5

5. Outline of topic 6

CHAPTER 1. THEORETICAL BASIS OF TEAM BUILDING ACTIVITIES AND TEAM BUILDING-COMBINED TOURISM

1.1. Theoretical basis of Team building activities 8

1.1.1. Concept of Team building 8

1.1.2. Role and characteristics of Team building activities 10

1.1.3. The value Team Building brings to a group 12

1.1.4. Team Building Classification 13

1.2. Team Building Travel 16

1.2.1. Concept 16

1.2.2. Goals of Team Building Tourism 16

1.2.3. The effectiveness of Team Building Tourism brings 17

1.2.4. Factors affecting Team Building Tourism 18

1.3.Summary 20

CHAPTER 2. RESEARCHING TEAM BUILDING TOURISM ACTIVITIES ASSOCIATED WITH RIVER AREA FOR OFFICE STAFF AND STAFF AND ANALYZING THE CURRENT STATUS OF EXPLOITATION OF SOME TRAVEL COMPANIES THROUGH SOME

SPECIFIC PROGRAM

2.1. Organizing Team Building activities associated with river areas 22

2.1.1. Coastal area 22

2.1.2. Lake, river and stream areas 24

2.1.3. Areas near swimming pools in hotels and resorts 26

2.2. Researching the customer base of office staff 27

2.2.1. Reasons to research customer groups 27

2.2.2. Factors affecting tourist psychology 28

2.2.3. Occupational characteristics of office staff and officers 31

2.2.4. Psychology and personality of target customers 33

2.2.5. Hobbies and enjoyment needs 35

2.2.6. Affordability 38

2.3. Study the current status of Team building tourism exploitation of some typical companies 41

2.3.1. Team building tour program of Military Bank, Tu Liem branch - Hanoi organized by Saigon Teambuilding company 41

2.3.2. Teambuilding tour program of LG Display company organized by Hai Phong Travel company in Phu Quoc 43

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