Current situation and solutions to promote Vietnam - Middle East trade relations

The Ministry and the State aim to quickly and promptly resolve procedural and policy problems. At the same time, they are also a bridge for businesses, a focal point for providing the most updated information and market fluctuations, creating conditions to help Vietnamese businesses grasp new trends. Vietnamese trade offices abroad must truly become a reliable destination not only for domestic businesses but also for Middle Eastern businesses when they are interested, learn about and want to cooperate with Vietnam. The Ministry of Industry and Trade, the Ministry of Foreign Affairs and relevant units also need to create maximum conditions for trade representatives in these countries to help them have the ability to promote advantages when collecting market information.

Fourth , strengthen foreign propaganda in the region to enhance the image of the country, people, economy, business and investment environment of Vietnam to promote to Middle Eastern customers. Promote research, collection and dissemination of market information to businesses when they need to learn.

With the management agencies of the Ministry of Industry and Trade:

- Africa, West Asia and South Asia Market Department :

+ Preside and coordinate with the Department of International Cooperation to organize delegations of the Ministry's leaders to visit and work in some key countries in the Middle East to strengthen and promote relations with relevant ministries and branches of countries in the region. At the same time, coordinate with the Department of International Cooperation to improve and innovate the operation of the PCCs, co-chaired by the leaders of the Ministry of Industry and Trade, in accordance with the increasing requirements of the economic and trade relations between the two sides.

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+ The Department also needs to coordinate with the Department of Energy and the Department of International Cooperation to support all aspects of oil and gas exploration and exploitation investment activities in China.

East. The immediate priority is the renegotiation of the Amara Contract in Iraq, the implementation of the Danan project in Iran, and oil and gas exploration projects in Kuwait and Qatar.

+ Complete the Project to promote exports to the Middle East market in 2009

+ Coordinate with relevant agencies and units to urge and promote the negotiation and signing of cooperation agreements in many fields such as trade, banking, transportation, etc. with Middle Eastern countries. Study the possibility of signing free trade agreements with some key countries in the region such as UAE, Israel, Turkey, Saudi Arabia, etc.

+ Preside and coordinate with units inside and outside the Ministry to widely disseminate information and promote the Middle East market to businesses, especially about trade policies of countries, market situations, and business practices.

+ Coordinate with the Vietnam Chamber of Commerce and Industry, the Department of Trade Promotion, Vietnamese trade offices in the Middle East, embassies and trade offices of Middle Eastern countries in Vietnam, ... to organize seminars to introduce the Middle East market in Vietnam, promptly answer questions and recommendations from businesses on each side.

+ Strengthen and promote the role of Trade Offices in some key markets to act as a bridge for business cooperation and investment between Vietnamese enterprises and this region. Advise enterprises on how to penetrate distribution channels or how to bring imported goods into regional markets most effectively.

+ Coordinate with the Department of Personnel Organization to promptly complete the Project to submit to the Government for permission to open business in Israel and Saudi Arabia in 2009.

- Department of International Cooperation

+ Preside and coordinate with the Department of African, West Asian and South Asian Markets and other relevant units of the Ministry of Industry and Trade to study the signing of memorandums of understanding with relevant Ministries of Middle Eastern countries.

+ Coordinate with the Department of Heavy Industry and the Department of Energy to study a project to promote cooperation in the industrial sector with Middle Eastern countries and attract investment from Middle Eastern countries in this sector.

- Import and Export Department

+ Disseminate export mechanisms and policies to businesses that want to export to the Middle East market, especially with key products and new products that Vietnam has strengths in such as agricultural products, food products, handicrafts, and industrial products.

3. For Vietnam Chamber of Commerce and Industry and Industry Associations

- Firstly , review and innovate the way of organizing Business Support Programs, coordinate with the Department of Trade Promotion of the Ministry of Industry and Trade to establish foreign market survey teams to maximize opportunities to collect information on policy mechanisms, trading practices, commodity demand, review and perfect bilateral agreements with partners of countries in the region to facilitate the activities of the business communities of both sides ...

- Second , it is necessary to increase information dissemination , take advantage of information technology applications in collecting and disseminating market information on the website of the Vietnam Chamber of Commerce and Industry, websites of industry associations as well as Trade Promotion Centers in provinces/cities under the Central Government, support businesses in building and participating in e-commerce portals, and introducing export and import capabilities to Middle Eastern partners.

- Third, organize domestic seminars with the help of the Ministry of Industry and Trade to introduce the Middle East market to businesses as well as organize seminars in key markets in the Middle East to promote and introduce the Vietnamese market and businesses to the business community of Middle Eastern countries .

4. For provinces and cities, Departments of Trade

Create conditions for businesses to learn about the Middle East market, actively introduce this market to businesses exporting goods that the Middle East region has demand for. At the same time, inform businesses about seminars and trade promotion delegations organized by the Ministry of Industry and Trade and the Trade Promotion Department. If possible, invite experts from the Department of African, West Asian and South Asian markets to the locality, directly answer questions, and remove difficulties regarding policies and consumer practices of Middle Eastern countries for businesses in the province.

5. For businesses

Firstly , be more proactive in market research to grasp customer needs and tastes. Although support from the State is extremely important, it is only the beginning. The most important information must still be collected and analyzed by businesses themselves. Because no one else but the businesses themselves understand their products, the advantages and weaknesses that still exist. On the other hand, proactively exploiting information sources also helps the company to develop a business strategy suitable for each country in the region, finding the most suitable way to bring goods to penetrate effectively into different markets. Regularly updating information helps businesses grasp market developments in a timely manner, and at the same time can build relationships with some major importers who have regular demand for goods from Vietnam and help businesses ensure the most stable distribution.

Second , actively survey the market, attend fairs and business seminars in the regional market to find the most effective way to bring our goods into the local market. Every year, the Ministry of Industry and Trade, the Vietnam Chamber of Commerce and Industry, the Embassies and Trade Offices of Middle Eastern countries in Vietnam always provide information about Fairs and Exhibitions in the region (although still relatively limited). Businesses need to be aware that this region has many Fairs displaying many different types of products every year. In the immediate future, Vietnamese businesses can focus on the UAE market, the import gateway of the entire region. From there, gradually penetrate deeper into the markets of other countries.

Third , strengthen the relationship with Vietnam's Trade Offices in host countries. Trade Offices play an important role in supporting businesses to solve difficulties. In addition, businesses can send samples to request Trade Offices to help with sales and learn about local market procedures and other related issues. Taking advantage of available resources helps businesses get information quickly and accurately. In the condition that not all Vietnamese businesses can send many market research teams in a year, going through trade and diplomatic representative agencies in host countries is an extremely useful information channel.

Fourth , choose the appropriate business method. Enterprises need to choose business forms that are suitable for their financial capacity as well as their goals such as exporting through intermediaries, finding sales representatives, opening product introduction offices, direct exporting, on-site exporting or investing.

Fifth , focus on training and building a professional product marketing team: Industry associations need to focus on supporting small and medium enterprises in training and building marketing teams for each group and product line to improve the quality of business transactions and product promotion.

goods. Product marketing always plays an important role. Especially in the condition that Vietnamese goods are still little known in the regional market.

Sixth , gradually build a brand for the enterprise's products: A difficulty for Vietnamese enterprises when entering the international market in general is the lack of a famous brand to gain the trust of partners. Vietnamese enterprises in many cases have accepted to use foreign product labels, often from countries with prestige in the world's goods export market. This has invisibly helped enterprises in these countries to have a more and more solid brand. A reasonable strategy with the assurance of quality, design, and price will contribute to creating a Vietnamese brand in the hearts of Middle Eastern customers. In addition, it is also necessary to pay attention to the work of registering for trademark protection in countries in the region. First of all, we can focus on the markets of UAE, Israel, ...

6. For Vietnam National Oil and Gas Group

As a state-owned enterprise with the main responsibility for ensuring the country's oil and gas energy resources, the Vietnam National Oil and Gas Group needs to clearly recognize the importance of the Middle East market to carry out tasks such as:

- Actively negotiate to restart the Amara field development project in Iraq and implement the Danan project in Iran as well as work related to these two projects.

- Expanding oil and gas activities in Middle Eastern countries through contact and joint exploration with partners in the UAE and Saudi Arabia, seeking new cooperation opportunities.

- Coordinate with the Department of Energy and the Department of International Cooperation to develop plans to call for investment from Middle Eastern countries in the development of the oil, gas and energy industry.

CONCLUDE

With the help and enthusiastic guidance of the instructor - Associate Professor, Dr. Nguyen Huu Khai and his own efforts, the Thesis with the topic " Current situation and solutions to promote Vietnam - China trade relations " through nearly 100 pages of research with a structure of 3 chapters has achieved a number of important results as the initial goals set out such as:

Firstly , the thesis has provided general information about the geography, culture, society, economy, and politics of the Middle East region with updated information and data that can be looked up through the latest reports of prestigious international organizations such as WB, IMF, CIA, etc. Thereby, pointing out the differences and characteristics in each field of Middle Eastern countries compared to other regions in the world. It is a useful source of scientific information for individuals and organizations that need to cooperate in these markets.

Second , the thesis has put forward valid arguments demonstrating the importance of promoting Vietnam - Middle East trade relations in the coming time. This is a new market for Vietnamese enterprises and has a lot of development potential. At the same time, the Middle East is also the gateway for Vietnam to penetrate other large markets, especially the African market. In addition, Middle Eastern countries also have a great demand for skilled foreign workers in a number of fields such as industry, construction, etc. Therefore, this is a great opportunity for Vietnamese workers to work in this market. Along with that, attracting capital from Middle Eastern investors with strong financial potential to Vietnam also has many prospects in the coming time.

Third , the thesis presented the current status of Vietnam - Middle East trade relations in recent times, evaluated the achieved results and