Based on the results of Table 3.11 (beta value), it shows that the variable with the strongest impact on the performance of the State-owned commercial bank group is factor Z5 (Liquidity reserves/Total assets), followed by factor Z7 (Loans/Mobilization), followed by factor Z10 (Foreign currency loans/Total loans), and finally the factor with the lowest impact is Z9 (Medium- and long-term loans/Total loans).
With Z5-liquidity reserve ratio in the range of (0.0327; 0.1219) and under the condition that other factors remain unchanged, when the liquidity reserve ratio/Total assets increases/decreases by 1 unit, the return on total assets (ROA) decreases/increases by 0.223 with 95% confidence.
With the lending ratio in the range (0.6636; 0.9528) and under the condition that other factors remain unchanged, when the Lending/Depositing ratio of the State-owned Joint Stock Commercial Bank group increases/decreases by 1 unit, ROA decreases/increases by 0.053 units with 99% confidence.
With the medium and long-term lending ratio in the range (0.1199; 0.4503) and under the condition that other factors remain unchanged, when the medium and long-term lending ratio/Total lending increases/decreases by 1 unit, ROA increases/decreases by 0.032 units with a confidence level of 90%.
When the foreign currency lending ratio is in the range (0.1616; 0.303) and under the condition that other factors remain unchanged, if the foreign currency lending ratio/Total lending changes by 1 unit, ROA will change in the same direction and have a change value of 0.089 units with 95% confidence.
3.3.3. Joint stock commercial bank group
3.3.3.1. Correlation analysis
Table 3.12: Correlation coefficient results and significance level of correlation coefficient testing for group of joint stock commercial banks
X2 | X3 | X4 | X8 | |
Y1 Pearson correlation coefficient | 0.403 | 0.492 | -0.916 | -0.515 |
Significance level of correlation coefficient test Sig. (2-tailed) | 0.172 | 0.087 | 0.000 | 0.072 |
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Pre-tax Profit of Bidv Tien Giang in the Period 2011-2015
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At that time, the Branch had to set aside a provision for credit risks, which reduced the Branch's income.
Chart 2.2. Pre-tax profit of BIDV Tien Giang in the period 2011-2015
Unit: Billion VND
140
120
100
80
60
40
20
0
63.3
80.34
89.29
110.08
131.99
2011 2012 2013 2014 2015
Profit before tax
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, through chart 2.2, it can be seen that BIDV Tien Giang's profit is still increasing continuously, and its operating efficiency is currently leaking. This is a contribution of non-credit services, and this service segment will be increasingly focused on growth by BIDV Tien Giang to ensure the highest profit safety because credit activities have many potential risks. At the same time, focusing on developing non-credit services is consistent with one of the contents of restructuring the financial activities of credit institutions in the project "Restructuring the system of credit institutions in the period 2011-2015" approved by the Prime Minister in Decision No. 254/QD-TTg dated March 1, 2012 [14]: "Gradually shifting the business model of commercial banks towards reducing dependence on credit activities and increasing income from non-credit services".
2.2. Current status of non-credit service development at BIDV Tien Giang.
2.2.1. BIDV Tien Giang has deployed the development of non-credit services in recent times.
Along with the development of the Head Office, BIDV Tien Giang's products and services are constantly improved and deployed in a diverse manner to ensure provision for many different customer groups in the area: individual customers, corporate customers, and financial institutions. Typical services are as follows: Payment services, treasury services, guarantee services, card services, trade finance, other services: Western Union, insurance commissions, consulting services, foreign exchange derivatives trading, e-banking services,...
2.2.1.1. Payment services:
In accordance with the Prime Minister's Project to promote non-cash payments in Vietnam [15], banks in Tien Giang province have continuously developed payment services to reduce customers' cash usage habits through card services and electronic banking services such as: salary payment through accounts, focusing on developing card acceptance points, developing multi-purpose cards, paying social insurance by transfer, paying bills through banks, etc.
Chart 2.3. Net income from payment services in the period 2011-2015
Unit: Million VND
6000
5000
4000
3000
2000
1000
0
3922 4065
4720 5084 5324
2011 2012 2013 2014 2015
Net income from payment services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Along with the technological development of the entire system, BIDV Tien Giang has a payment system with a fairly stable transaction processing speed, bringing many conveniences to customers. The results of observing chart 2.3 show that the income from payment services that the Branch has achieved has grown over the years but the speed is not high and the products are not outstanding compared to other banks. Domestic payment products such as: Online bill payment, electricity bills, water bills, insurance premiums, cable TV bills, telecommunications fees, airline tickets, etc. bring many conveniences to customers. Regarding international payment, this is an indispensable activity for foreign economic activities, BIDV Tien Giang is providing international payment methods for small enterprises producing agriculture, aquatic food and seafood that have credit relationships with banks in industrial parks in Tien Giang province such as: money transfer, collection, L/C payment.
2.2.1.2. Treasury services:
BIDV Tien Giang always focuses on ensuring treasury safety and currency security, always complies with legal regulations, and minimizes risks in operations such as: counting and collecting money from customers, receiving and delivering internal transactions, collecting from the State Bank (SBV) or other credit institutions, receiving ATM funds, bundling money, etc. BIDV Tien Giang's treasury service management department is always fully equipped with modern machinery and equipment such as: money transport vehicles, fire prevention tools, money counters, money detectors, magnifying glasses, etc. to ensure absolute safety in treasury operations, immediately identifying real and fake money and other risks that may affect people and assets of the bank and customers. In addition, implementing regulation 2480/QC dated October 28, 2008 between the State Bank of Tien Giang province and the Provincial Police on coordination in the fight against counterfeit money, in the 3-year review of implementation, BIDV Tien Giang discovered, seized and submitted to the State Bank of Tien Giang province 475 banknotes of various denominations and was commended by the Provincial Police and the State Bank of Tien Giang province [17].
Chart 2.4. Net income from treasury services in the period 2011-2015
Unit: Million VND
350
300
250
200
150
100
50
0
105 122
309 289 279
2011 2012 2013 2014 2015
Net income from treasury services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, as shown in Figure 2.4, income from treasury operations is not high and fluctuates. Specifically, in the period 2011-2013, net income increased and increased most sharply in 2013, then in the period 2013-2015, there was a downward trend. This fluctuation is due to the fact that fees collected from treasury services are often very low and can even be waived to attract customers to use other services.
2.2.1.3. Guarantee and trade finance services:
BIDV Tien Giang, thanks to the advantages of the province and the favorable location of the Branch, has continuously focused on developing income from guarantee services and trade finance.
Chart 2.5. Net income from guarantee and trade finance services in the period 2011-2015
Unit: Million VND
14000
12000
10000
8000
6000
4000
2000
0
5193 5695
2742 3420
8889
3992
11604 12206
5143 5312
2011 2012 2013 2014 2015
Net income from guarantee services Net income from Trade Finance
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.5, we can see that BIDV Tien Giang's income from guarantee services and trade finance has grown over the years. The reason is: Among BIDV Tien Giang's corporate customers, the construction industry is the industry with the highest proportion of customers after the trading industry, this is a group of customers with potential to develop guarantee services. The second group of customers is corporate customers in the fields of agricultural production, livestock and seafood processing with high import and export turnover in the area.
are the target of trade finance development. In addition, BIDV Tien Giang also focuses on continuously developing these customer groups to increase revenue for many other products and services in the future.
2.2.1.4. Card and POS services:
As a service that BIDV Tien Giang has recently developed strongly, it can be said that this is a very potential market and has the ability to develop even more strongly in the future. Card services with outstanding advantages such as fast payment time, wide payment range, quite safe, effective and suitable for the integration trend and the Project to promote non-cash payments in Vietnam. Cards have become a modern and popular payment tool. BIDV Tien Giang early identified that developing card services is to expand the market to people in society, create capital mobilized from card-opened accounts, contribute to diversifying banking activities, enhance the image of the bank, bring the BIDV Tien Giang brand to people as quickly and easily as possible. BIDV Tien Giang is currently providing card types such as: credit cards (BIDV MasterCard Platinum, BIDV Visa Gold Precious, BIDV Visa Manchester United, BIDV Visa Classic), international debit cards (BIDV Ready Card, BIDV Manu Debit Card), domestic debit cards (BIDV Harmony Card, BIDV eTrans Card, BIDV Moving Card, BIDV-Lingo Co-branded Card, BIDV-Co.opmart Co-branded Card). These cards can be paid via POS/EDC or on the ATM system. In addition, with debit cards, customers can not only withdraw money via ATMs but also perform utilities such as mobile top-up, online payment, money transfer,... through electronic banking services.
In order to attract customers with card services, BIDV Tien Giang has continuously increased the installation of ATMs. As of December 31, 2015, BIDV Tien Giang has 23 ATMs combined with 7 ATMs in the same system of BIDV My Tho, so the number of ATMs is quite large, especially in the center of My Tho City, but is not yet fully present in the districts. Basic services on ATMs such as withdrawing money, checking balances, printing short statements,... BIDV ATMs accept cards from banks in the system.
Banknetvn and Smartlink, cards branded by international card organizations Union Pay (CUP), VISA, MasterCard and cards of banks in the Asian Payment Network. From here, cardholders can make bill payments for themselves or others at ATMs, by simply entering the subscriber number or customer code, booking code that service providers notify and make bill payments.
Chart 2.6. Net income from card services in the period 2011-2015
Unit: Million VND
3500
3000
2500
2000
1500
1000
500
0
687
1023
1547
2267
3104
2011 2012 2013 2014 2015
Net income from card services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.6, it can be seen that BIDV Tien Giang's card service income is constantly growing because the Branch focuses on developing businesses operating in industrial parks, which are the source of customers for salary payment products, ATMs, BSMS. Specifically, there are companies such as Freeview, Quang Viet, Dai Thanh, which are businesses with a large number of card openings at the Branch, contributing to the increase in card service fees [25].
Table 2.6. Number of ATMs and POS machines in 2015 of some banks in Tien Giang area.
Unit: Machine
STT
Bank name
Number of ATMs
Cumulative number of ATM cards
POS machine
1
BIDV Tien Giang
23
97,095
22
2
BIDV My Tho
7
21,325
0
3
Agribank Tien Giang
29
115,743
77
4
Vietinbank Tien Giang
16
100,052
54
5
Dong A Tien Giang
26
97,536
11
6
Sacombank Tien Giang
24
88,513
27
7
Vietcombank Tien Giang
15
61,607
96
8
Vietinbank - Tay Tien Giang Branch
6
46,042
38
(Source: 2015 Banking Activity Data Report of the General and Internal Control Department of the Provincial State Bank [21])
Through table 2.6, the author finds that the number of ATMs of BIDV Tien Giang is not much, ranking fourth after Agribank Tien Giang, Dong A Tien Giang, Sacombank Tien Giang. The number of POS machines of BIDV Tien Giang is very small, only higher than Dong A Tien Giang and BIDV My Tho in the initial stages of merging the BIDV system. Besides, BIDV Tien Giang has a high number of cards increasing over the years (table 2.7) but the cumulative number of cards issued up to December 31, 2015 is still relatively low compared to Agribank, Vietcombank, Dong A (table 2.6).
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Results of Testing Cronbach's Alpha Coefficient of Independent Variable -
Evaluation of Land Use Rights Mortgage Results at Vietnam Bank for Agriculture and Rural Development, Dien Bien Province Branch -
Customer Satisfaction Survey Results on International Payment Activities at Anz Bank Vietnam -
Summary of Results of Cronbach'S Alpha Coefficient of Impact Factors Scale
X9 | X10 | X11 | X12 | |
Y1 Pearson correlation coefficient | 0.698 | 0.452 | -0.505 | -0.764 |
Correlation coefficient test significance level Sig. (2-tailed) | 0.008 | 0.121 | 0.079 | 0.002 |
Test the hypothesis of correlation coefficient. Suppose the sample correlation coefficient is r.
Hypothesis: H 0 : r = 0, meaning there is no relationship between the two variables H 1 : r ≠ 0, meaning the two variables are correlated with each other
With a significance level of α=15%, the rule for rejecting H 0 and accepting H 1 is sig. 15%.
Looking at the table above, we see: significance level α = 15%, there are 8 independent factors that are significantly correlated with the efficiency of the joint stock commercial banking system, including: X 2 (Capital mobilization market share), X 3 (Total asset structure), X 4 (Bad debt ratio), X 8 (Interest income structure/Total income), X 9 (Medium and long-term loans/Total loans), X 10 (Foreign currency loans/Total loans), X 11 (Foreign currency assets/Total assets), X 12 (Foreign currency liabilities/Total capital). Therefore, the expected regression model is as follows:
Y 1 = f (X 2 ,X 3 , X 4 , X 8 , X 9 ,X 10 ,X 11 , X 12 )
Run a multiple linear regression model using the ordinary least squares (OLS) method, evaluate the impact of each independent factor on the efficiency of the joint stock commercial banking system (ROA) using the Backward elimination method.
RUN RESULTS:
Model
Variables included in the model | Eliminated variable | Cause of the variable | |
1 | X2, X3, X4, X8, X9, X10, X11, X12 | X3 | The probability corresponding to “F out” is greater than 0.100 |
2 | X2, X4, X8, X9, X10, X11, X12 | X4 | The probability corresponding to “F out” is greater than 0.100 |
3 | X2,X8,X9,X10,X11,X12 | X2 | Probability corresponding to “F out” greater than 0.100 |
4 | X8, X9, X10, X11, X12 | X11 | Probability corresponding to “F out” greater than 0.100 |
5 | X8, X9, X10, X12 | X9 | The probability corresponding to “F out” is greater than 0.100 |
X8, X10, X12 |
Final regression model of joint stock commercial bank group:
Y= f (X 8 , X 10 , X 12 )
3.3.3.2. Model fit testing
The F test in the ANOVA analysis table allows testing hypotheses about the adequacy of the overall linear regression model.
Hypothesis: H 0 : β 1 = β 2 =…= β k-1 = 0
H 1 : Ǝ β i ≠ 0 with
, k is the number of variables in the model and β i is the individual regression coefficient before the independent variables.
With a significance level of α, the rule for rejecting H 0 and accepting H 1 is sig. α.
Table 3.13: Testing the suitability of the ANOVA model
Model
F | Sig. | ||
Regression | 14,810 | 0.001 |
A small Sig. value (0.001) shows that the multiple linear regression model fits the data set with a significance level of α less than 1% (confidence level greater than 99%), or the combination of variables in the model can explain the variation in Y 1 .
3.3.3.3. Testing the simple regression coefficient
Simple regression coefficient test Hypothesis: H 0 : β i = 0
H 1 : β i ≠ 0,
where k is the number of variables in the model
The t values are calculated in the table below, corresponding to each t value is a sig value.
, with significance level α if sig. α then we reject H 0 and accept H 1 .
Table 3.14: Single regression coefficient test
Coefficients
Unstandardized Coefficients | Standardized Coefficients | t | Sig. | ||
B | Std. Error | Beta | |||
(Constant) | 0.031 | 0.015 | 2,090 | 0.066 | |
X8 | -0.038 | 0.018 | -0.329 | -2.124 | 0.063 |
X10 | 0.104 | 0.031 | 0.466 | 3,327 | 0.009 |
X12 | -0.780 | 0.202 | -0.591 | -3.853 | 0.004 |
Looking at the regression results table, we see that all Sig. values are less than α=10% or all t values are statistically significant with a significance level of α=10% (ie the confidence level is 90%), we can conclude that the above three factors all have an impact on the ROA fluctuations of the joint stock commercial banking system with a confidence level of 90%.
3.3.3.4. Multicollinearity test
Table 3.15: Multicollinearity test
Coefficients
Collinearity Statistics | ||
Tolerance | VIF | |
(Constant) | ||
X8 | 0.779 | 1,284 |
X10 | 0.956 | 1,046 |
X12 | 0.794 | 1,259 |
The results of the table above show that the VIF (Variance inflation Factor) is very small, all values are less than 3, and a VIF value of less than 10 is considered to have no significant multicollinearity, so it can be concluded that the correlation between independent variables does not significantly affect the explanatory ability of the regression model of the joint stock commercial banking system.
3.3.3.5. Autocorrelation test
The regression result of model (2) has a Durbin-Waston coefficient of 2.555 (table 3.17) which is still in the range of 1 to 3, so according to Willson & Keating (2002), we can conclude that there is no significant autocorrelation between the variables in the model.
3.3.3.6. Test for normal distribution
Histogram to examine normal distribution
Figure 3.5: Histogram

Based on the chart above, it shows that the Mean value is very small, close to 0.000, and the standard deviation Std.Dev.=0.866 - close to the normal distribution. Therefore, it can be concluded that the normal distribution hypothesis is not violated when applying the OLS linear regression method.
PP Plot frequency chart examines normal distribution.
Chart 3.6: PP Plot Frequency Histogram

By observing the actual points scattered around the expected line, the above graph shows that the scattered points are not too far from the expected line so it can be concluded that the normal distribution hypothesis is not violated.
Kolmogorov-Smirnov test for normally distributed residuals Hypothesis H 0 : residuals are normally distributed
H 1 : residuals are not normally distributed
If the Sig. value > significance level α then the null hypothesis H 0 is not rejected.
Table 3.16: Kolmogorov-Smirnov test
Unstandardized Residual | |
N | 13 |
Kolmogorov-Smirnov Z | 0.702 |
Asymp. Sig. (2-tailed) | 0.708 |
Kolmogorov-Smirnov test gives the result with Sig.= 0.708, much larger than the significance level α= 10% so the hypothesis H 0 cannot be rejected even with only 90% confidence, therefore we accept the hypothesis H 0 , it can be concluded that the residuals are normally distributed.
3.5.1.1 Estimating the coefficient of determination and assessing the model's suitability
The calculation formula, meaning of the coefficient of determination; basis and criteria for evaluating the suitability of the regression model have been stated in section 3.5.2.8. Based on the above theoretical basis, consider the indicators in the table below.
Table 3.17: Estimated coefficient of determination and model fit assessment.
Model Summary
R | R Square | Adjusted R Square | Std. Error of the Estimate | Durbin- Watson |
0.912 | 0.832 | 0.775 | 0.003 | 2.555 |
With the coefficient R 2 (R Square) equal to 0.832, it shows that the regression model fits well with the database or the independent factors in the model explain 83.2% of the change in the dependent variable Y 1 . The model's suitability is high.
3.5.1.2 Estimating regression coefficients in the model
Table 3.18: Estimated regression results
Coefficients
Unstandardized Coefficients | Standardized Coefficients | ||
B | Std. Error | Beta | |
(Constant) | 0.031 | 0.015 | |
X8 | -0.038 | 0.018 | -0.329 |
X10 | 0.104 | 0.031 | 0.466 |
X12 | -0.780 | 0.202 | -0.591 |
Based on the regression results in the table above, we get the following regression model:
Y 1 = 0.031 – 0.038X 8 + 0.104X 10 – 0.780X 12 (2) Std = (0.015) (0.018) (0.031) (0.202)
t = (2.090) (-2.124) (3.327) (-3.853)
Sig. = (0.066) (0.063) (0.009) (0.004)
N=13; R 2 =
= 0.832; F = 14,810;
With: X 8 is the ratio of interest income/Total income, X 10 is the ratio of foreign currency loans/Total loans, X 12 is Foreign currency assets/Total capital.
Unstandardized regression coefficient (denoted B in Table 3.18): partial regression coefficient measures the change in the mean value of the dependent variable (Y 1 ) when an independent variable (X 8 , or X 10 , or X 12 ) changes by one unit, provided that the remaining independent variables in the model remain unchanged. In which, a positive regression coefficient shows a positive change in the dependent variable when the independent variable increases/decreases, and a negative regression coefficient shows that the dependent variable will change in the opposite direction to the change in the influencing factor.
Economic significance of regression models
Based on the results of Table 3.18 (beta coefficient), it shows that the variable with the strongest impact on the performance of the group of joint stock commercial banks is factor X 12 (Foreign currency liabilities/Total capital), followed by factor X 10 (ratio of foreign currency loans/Total loans), and finally the factor with the lowest impact is X 8 (ratio of interest income/Total income).
When the ratio of Interest Income/Total Income is in the range (0.7369; 0.9400) and under the condition that other factors remain unchanged, if the ratio of interest income/total income increases/decreases by 1 unit, the return on total assets (ROA) will decrease/increase by 0.038 units with a significance level of α= 10%, so to increase the efficiency of the commercial banking system according to the above model means reducing the ratio of interest income to total income.
When the ratio of foreign currency loans/total outstanding loans is within the range (0.1383; 0.2239) and under the condition that other factors remain unchanged, if the ratio of foreign currency loans/total outstanding loans increases/decreases by 1 unit, ROA (the efficiency of the joint stock commercial banking system) increases/decreases by 0.104 units; therefore, the above model gives the result that if banks want to increase ROA, they should increase foreign currency loans.
With the ratio of foreign currency debt assets/Total capital in the range of (0.0002; 0.0164) and under the condition that other factors remain unchanged, if the ratio of foreign currency debt assets/Total capital increases/decreases by 1 unit, the bank's efficiency decreases/increases by 0.780 units, so to increase efficiency

![Pre-tax Profit of Bidv Tien Giang in the Period 2011-2015
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At that time, the Branch had to set aside a provision for credit risks, which reduced the Branchs income.
Chart 2.2. Pre-tax profit of BIDV Tien Giang in the period 2011-2015
Unit: Billion VND
140
120
100
80
60
40
20
0
63.3
80.34
89.29
110.08
131.99
2011 2012 2013 2014 2015
Profit before tax
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, through chart 2.2, it can be seen that BIDV Tien Giangs profit is still increasing continuously, and its operating efficiency is currently leaking. This is a contribution of non-credit services, and this service segment will be increasingly focused on growth by BIDV Tien Giang to ensure the highest profit safety because credit activities have many potential risks. At the same time, focusing on developing non-credit services is consistent with one of the contents of restructuring the financial activities of credit institutions in the project Restructuring the system of credit institutions in the period 2011-2015 approved by the Prime Minister in Decision No. 254/QD-TTg dated March 1, 2012 [14]: Gradually shifting the business model of commercial banks towards reducing dependence on credit activities and increasing income from non-credit services.
2.2. Current status of non-credit service development at BIDV Tien Giang.
2.2.1. BIDV Tien Giang has deployed the development of non-credit services in recent times.
Along with the development of the Head Office, BIDV Tien Giangs products and services are constantly improved and deployed in a diverse manner to ensure provision for many different customer groups in the area: individual customers, corporate customers, and financial institutions. Typical services are as follows: Payment services, treasury services, guarantee services, card services, trade finance, other services: Western Union, insurance commissions, consulting services, foreign exchange derivatives trading, e-banking services,...
2.2.1.1. Payment services:
In accordance with the Prime Ministers Project to promote non-cash payments in Vietnam [15], banks in Tien Giang province have continuously developed payment services to reduce customers cash usage habits through card services and electronic banking services such as: salary payment through accounts, focusing on developing card acceptance points, developing multi-purpose cards, paying social insurance by transfer, paying bills through banks, etc.
Chart 2.3. Net income from payment services in the period 2011-2015
Unit: Million VND
6000
5000
4000
3000
2000
1000
0
3922 4065
4720 5084 5324
2011 2012 2013 2014 2015
Net income from payment services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Along with the technological development of the entire system, BIDV Tien Giang has a payment system with a fairly stable transaction processing speed, bringing many conveniences to customers. The results of observing chart 2.3 show that the income from payment services that the Branch has achieved has grown over the years but the speed is not high and the products are not outstanding compared to other banks. Domestic payment products such as: Online bill payment, electricity bills, water bills, insurance premiums, cable TV bills, telecommunications fees, airline tickets, etc. bring many conveniences to customers. Regarding international payment, this is an indispensable activity for foreign economic activities, BIDV Tien Giang is providing international payment methods for small enterprises producing agriculture, aquatic food and seafood that have credit relationships with banks in industrial parks in Tien Giang province such as: money transfer, collection, L/C payment.
2.2.1.2. Treasury services:
BIDV Tien Giang always focuses on ensuring treasury safety and currency security, always complies with legal regulations, and minimizes risks in operations such as: counting and collecting money from customers, receiving and delivering internal transactions, collecting from the State Bank (SBV) or other credit institutions, receiving ATM funds, bundling money, etc. BIDV Tien Giangs treasury service management department is always fully equipped with modern machinery and equipment such as: money transport vehicles, fire prevention tools, money counters, money detectors, magnifying glasses, etc. to ensure absolute safety in treasury operations, immediately identifying real and fake money and other risks that may affect people and assets of the bank and customers. In addition, implementing regulation 2480/QC dated October 28, 2008 between the State Bank of Tien Giang province and the Provincial Police on coordination in the fight against counterfeit money, in the 3-year review of implementation, BIDV Tien Giang discovered, seized and submitted to the State Bank of Tien Giang province 475 banknotes of various denominations and was commended by the Provincial Police and the State Bank of Tien Giang province [17].
Chart 2.4. Net income from treasury services in the period 2011-2015
Unit: Million VND
350
300
250
200
150
100
50
0
105 122
309 289 279
2011 2012 2013 2014 2015
Net income from treasury services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
However, as shown in Figure 2.4, income from treasury operations is not high and fluctuates. Specifically, in the period 2011-2013, net income increased and increased most sharply in 2013, then in the period 2013-2015, there was a downward trend. This fluctuation is due to the fact that fees collected from treasury services are often very low and can even be waived to attract customers to use other services.
2.2.1.3. Guarantee and trade finance services:
BIDV Tien Giang, thanks to the advantages of the province and the favorable location of the Branch, has continuously focused on developing income from guarantee services and trade finance.
Chart 2.5. Net income from guarantee and trade finance services in the period 2011-2015
Unit: Million VND
14000
12000
10000
8000
6000
4000
2000
0
5193 5695
2742 3420
8889
3992
11604 12206
5143 5312
2011 2012 2013 2014 2015
Net income from guarantee services Net income from Trade Finance
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.5, we can see that BIDV Tien Giangs income from guarantee services and trade finance has grown over the years. The reason is: Among BIDV Tien Giangs corporate customers, the construction industry is the industry with the highest proportion of customers after the trading industry, this is a group of customers with potential to develop guarantee services. The second group of customers is corporate customers in the fields of agricultural production, livestock and seafood processing with high import and export turnover in the area.
are the target of trade finance development. In addition, BIDV Tien Giang also focuses on continuously developing these customer groups to increase revenue for many other products and services in the future.
2.2.1.4. Card and POS services:
As a service that BIDV Tien Giang has recently developed strongly, it can be said that this is a very potential market and has the ability to develop even more strongly in the future. Card services with outstanding advantages such as fast payment time, wide payment range, quite safe, effective and suitable for the integration trend and the Project to promote non-cash payments in Vietnam. Cards have become a modern and popular payment tool. BIDV Tien Giang early identified that developing card services is to expand the market to people in society, create capital mobilized from card-opened accounts, contribute to diversifying banking activities, enhance the image of the bank, bring the BIDV Tien Giang brand to people as quickly and easily as possible. BIDV Tien Giang is currently providing card types such as: credit cards (BIDV MasterCard Platinum, BIDV Visa Gold Precious, BIDV Visa Manchester United, BIDV Visa Classic), international debit cards (BIDV Ready Card, BIDV Manu Debit Card), domestic debit cards (BIDV Harmony Card, BIDV eTrans Card, BIDV Moving Card, BIDV-Lingo Co-branded Card, BIDV-Co.opmart Co-branded Card). These cards can be paid via POS/EDC or on the ATM system. In addition, with debit cards, customers can not only withdraw money via ATMs but also perform utilities such as mobile top-up, online payment, money transfer,... through electronic banking services.
In order to attract customers with card services, BIDV Tien Giang has continuously increased the installation of ATMs. As of December 31, 2015, BIDV Tien Giang has 23 ATMs combined with 7 ATMs in the same system of BIDV My Tho, so the number of ATMs is quite large, especially in the center of My Tho City, but is not yet fully present in the districts. Basic services on ATMs such as withdrawing money, checking balances, printing short statements,... BIDV ATMs accept cards from banks in the system.
Banknetvn and Smartlink, cards branded by international card organizations Union Pay (CUP), VISA, MasterCard and cards of banks in the Asian Payment Network. From here, cardholders can make bill payments for themselves or others at ATMs, by simply entering the subscriber number or customer code, booking code that service providers notify and make bill payments.
Chart 2.6. Net income from card services in the period 2011-2015
Unit: Million VND
3500
3000
2500
2000
1500
1000
500
0
687
1023
1547
2267
3104
2011 2012 2013 2014 2015
Net income from card services
(Source: Report on the implementation of the annual business plan of the General Planning Department of BIDV Tien Giang [24])
Through chart 2.6, it can be seen that BIDV Tien Giangs card service income is constantly growing because the Branch focuses on developing businesses operating in industrial parks, which are the source of customers for salary payment products, ATMs, BSMS. Specifically, there are companies such as Freeview, Quang Viet, Dai Thanh, which are businesses with a large number of card openings at the Branch, contributing to the increase in card service fees [25].
Table 2.6. Number of ATMs and POS machines in 2015 of some banks in Tien Giang area.
Unit: Machine
STT
Bank name
Number of ATMs
Cumulative number of ATM cards
POS machine
1
BIDV Tien Giang
23
97,095
22
2
BIDV My Tho
7
21,325
0
3
Agribank Tien Giang
29
115,743
77
4
Vietinbank Tien Giang
16
100,052
54
5
Dong A Tien Giang
26
97,536
11
6
Sacombank Tien Giang
24
88,513
27
7
Vietcombank Tien Giang
15
61,607
96
8
Vietinbank - Tay Tien Giang Branch
6
46,042
38
(Source: 2015 Banking Activity Data Report of the General and Internal Control Department of the Provincial State Bank [21])
Through table 2.6, the author finds that the number of ATMs of BIDV Tien Giang is not much, ranking fourth after Agribank Tien Giang, Dong A Tien Giang, Sacombank Tien Giang. The number of POS machines of BIDV Tien Giang is very small, only higher than Dong A Tien Giang and BIDV My Tho in the initial stages of merging the BIDV system. Besides, BIDV Tien Giang has a high number of cards increasing over the years (table 2.7) but the cumulative number of cards issued up to December 31, 2015 is still relatively low compared to Agribank, Vietcombank, Dong A (table 2.6).
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