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Analysis of Factors Affecting Consumer Attitudes

Table 4.18: Summary of Cronbach Alpha coefficients of the scales STT Ingredient name Number of observed variables Cronbach Alpha 1 Information 3 0.884 2 Entertainment 2 0.804 3 Trust 3 0.913 4 The annoyance 3 0.936 5 Personalization 2 0.723 6 Promotional gifts 3 0.703 7 Permission 2 0.815 8 ...

Number and Number of Consumer Loan Customers Over the Years

Figure 2.3: CVTD outstanding debt situation (Source: Loan situation report of the QHKH department in 2011-2013) Figure 2.3 shows: CVTD outstanding debt since 2011 has grown continuously at a strong rate. ( Note: Total outstanding debt of the branch in the table above includes ODA outstanding debt, ...

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