Dong Thap has many advantages for tourism to become an important economic sector such as wetland landscapes and a diverse and unique system of historical relics. Therefore, tourism is focused on planning and development as a key economic sector.
In the period of 2015 - 2020, basically shape the development model of the province's tourism with traditional cultural features, unique advantages at key tourism routes with each clear position. Thereby, creating a complete Dong Thap tourism picture with unique features, not overlapping with other localities.
By 2020, Dong Thap tourism is expected to welcome 3.5 million visitors; total
Tourism revenue reached 900-1,000 billion VND, reaching the top of the Mekong Delta region; Building
Build Dong Thap into one of the most attractive destinations in the region
Mekong Delta is the priority choice of domestic and foreign tourists.
Orientation for overall development of Dong Thap destination with eco-tourism products, agricultural experience tourism, cultural flood season experience tourism
lotus community, pristine landscape, traditional spirituality... Main tourist routes include:
stretch, craft village
goalkeeper
labour
Ho Chi Minh City Tan Phuoc (Long An) Go Thap/Dong Sen Tram Chim Chau Doc (An Giang).
My Tho Go Thap/Dong Sen Tram Chim Chau Doc (An Giang).
Thus, in the tourism development planning of Dong Thap, An Giang is considered as a transit point as well as a link between tourism points between Dong Thap and An Giang to create a diverse product chain. This also allows further promotion of links between localities in the regional tourism development.
4.1.2. Tourism development planning in the socio-economic development strategy of An Giang province to 2020, vision to 2030
The Master Plan for Tourism Development in An Giang Province identifies the goal of making tourism a key economic sector in the province's economic development strategy; making An Giang a "Convergence, Discovery, Convergence and Spread" destination in the Mekong Delta region and the whole country.
Regarding specific goals: By 2030, attract 8,300,000 visitors (of which, staying guests are estimated at 1,689,000, including 279,000 international visitors and 1,410,000 domestic visitors).
Estimated total revenue from
tourism in 2030 about 6,598 billion
copper. By year
2030 billion
The important contribution of the tourism industry in the economy
General GDP structure of the province
wish
about 13%.
Regarding employment, based on the number of guests and the number of rooms increasing over time, the forecast of labor demand for tourism activities by 2030 is 19,416 people.
To achieve the above objectives, the Plan identifies specific directions such as continuing to complete the transportation system connecting to tourist areas and tourist spots; promoting the application of information technology in managing and promoting the image of An Giang tourism; allocating capital for tourism infrastructure development. In addition, it lists a number of key projects of the province, calls for investment, socializes entertainment services, restaurants, hotels, shopping areas, strengthens support for investors in administrative procedures, removes difficulties in mechanisms and policies to put projects that have been approved for investment decisions into operation.
In particular, promote promotion, link tourism; implement the Project "Building and promoting the image of An Giang province" for the period 2018-2020 and orientation to 2025; Innovate promotion work with many rich and diverse forms. Proactively connect and coordinate with tourism businesses and tourism associations inside and outside the province to organize delegations to promote An Giang tourism to domestic and international markets; promote linkages with key economic provinces of the Mekong Delta and major tourism centers of the country.
Based on the Plan, in the context of many changes in tourism activities, the study of An Giang tourism development in association with VPC contributes to supplementing and further perfecting the Master Plan, moving towards realizing the goals of An Giang Tourism Planning to 2030.
4.1.3. Strengths, weaknesses, opportunities and challenges for tourism development in An Giang province in connecting neighboring regions
Based on the basis
result base
assessment of influencing factors and current situation
In order to promote tourism development in An Giang province in the VPC linkage, the thesis analyzes strengths, weaknesses, opportunities and challenges through the SWOT model (Table 4.1). On this basis, the thesis proposes orientations to promote tourism development in An Giang province in the VPC linkage.
Table 4.1. SWOT matrix analysis of An Giang province's tourism industry in VPC linkage
SWOT
Strengths (S) | Weakness (W) | ||
S1: Diversity of natural resources, especially | W1: TNDL still declared | ||
especially the Temple of the Lady of the Mountain | ineffective exploitation, | ||
Sam has great appeal. | focus mainly on | ||
Spiritual TNDL. | |||
S2: Mechanisms and policies | W2: Infrastructure and | ||
encourage PTDL in | human resources view | ||
Regional linkage by People's Committee | general still limited | ||
Province and management agencies | quantitative and | ||
the state is particularly concerned. | quality. | ||
S3: Infrastructure Network and | W3: Promotional work | ||
Infrastructure such as transportation, information technology, | DL is not effective yet | ||
accommodation facilities,… increasingly | effective and professional. | ||
complete in modern direction | |||
grand. | |||
S4: Environmental factors | W4: Linking work | ||
school, management, increasingly | line, point DL, union | ||
focused on points, | limited regional cooperation | ||
KDL | mechanism | ||
S5: Many investment projects step by step | W5. Environment at points, tourist attractions | ||
The first to bring positive impact | shortcomings such as status | ||
for provincial PTDL. | pollution, condition | ||
solicitation,… is still popular | |||
variable. | |||
OS Integration | OW Combination | ||
Opportunity (O) | O1: Regional linkage tourism is increasingly popular in the whole country and the Mekong Delta region. | * O1 + S1 + S2: Perfecting policies and developing tourism types that effectively exploit potential products and tourism resources. attractive to PTDL in connection | * W1 + O1: has a policy of diversifying tourism products and types in An Giang province according to direction of association with the |
conclude. | local in cluster | ||
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link. | |||
O2: The formation of the Mekong Delta Tourism Association as the governing body for regional tourism linkage. | * O2 + S2: Coordinate and complete inter-regional tourism policy with the support of the Mekong Delta Tourism Association to bring about uniformity | * O2 + O3 + W2 + W3 + Relying on the support of the Association and foreign investment, promoting quality Infrastructure, Technical Infrastructure, | |
and effective in work | tourism promotion | ||
management and planning | |||
O3: Attracting capital and investment projects, including foreign investment. | * O3 + O4 + S3 + S5: Attracting investment projects and programs to complete investment Infrastructure, technical infrastructure DL according to | * O1 + O2 + W4: Note Focus on improving the efficiency of exploiting An Giang tourist routes and points based on association, | |
modern, coordinated | cooperation with provinces, | ||
inter-regional cooperation in development | surrounding areas and the whole town | ||
Special infrastructure development for localities | foreign school | ||
vicinity | |||
O4: Some work | |||
important infrastructure | |||
points entered | |||
use (High Bridge) | |||
Cold, Vam Cong bridge) O5: Experience in managing and implementing regional linkages in the world and region | * O5 + S5: Improve environmental quality, develop provincial tourism development scenarios to adapt to climate change context based on coordination with localities vicinity | * O5 + W5: It is necessary to selectively apply and initially apply environmental issues and climate change as fundamental elements in the strategy. PTDL at the points, | |
Tourist area in An Giang attached | |||
with localities | |||
VPC. | |||
TS Combination | TW Combination | ||
Challenge (T) | T1: Overlap of TNDL and SPDL between An Giang and VPC localities. | * T1 + T2 + S2 + S4: Forecast and develop plans and scenarios for transforming tourism types based on SPDL links neighboring provinces | * T1 + T2 + W1: Multiple SPDL diversification based on association to create products special, inter-DL route |
T2: Tourism competition of neighboring localities. | near * T2 + S1 + S2: Identify key TNDL of each location method, build SPDL | regions, improving efficiency and competitiveness for each region. | |
specific effective, increase | |||
T3: Climate change | strengthen DL links to create | * T4 + W2 + W3 + | |
impact on the | product diversity | W4:In planning |
PTDL. | and DL type | and management, bringing the contents |
* T4 + S3 + S4: Construction | Enhanced Content | |
T4: Challenges in general state management of tourism in linked localities. | State management plan in An Giang and neighboring areas on infrastructure, economic infrastructure, and environment The school as well as the planning ensure support to promote a how to optimize the advantages of each | Service quality, human resources and tourism types are key tasks that need to be prioritized. |
T5: Challenges of increasing environmental problems in the new context | local on infrastructure, tourism infrastructure, environment. * T3 + S4: Need to develop climate change adaptation scenarios common to all locations | *T3 + W5: Focus on environmental factors and climate change that are relevant region. |
link method | * T5 + W5: | |
* T5 + S5: Improve efficiency | ||
investment as well as more attractive | ||
more projects are related | ||
area in PTDL. |
4.2. Orientation for tourism development in An Giang province in linking neighboring regions
4.2.1. General orientation
+ Promote advantages in tourism resources, diversify tourism products, promote tourism development to become a
spearhead economic sector, contributing significantly to economic restructuring and quality of life.
An Giang has many advantages in tourism resources but the exploitation is still limited, mainly focusing on spiritual tourism products. Therefore, when developing tourism in the VPC association, it is necessary to promote the available tourism resources, on that basis diversify tourism products, thereby affirming the role of the tourism industry in economic development, affirming the role of the spearhead economic sector, improving the social life of local people.
+ Strengthening links in PTDL, ensuring both promoting the advantages of
each locality, while harmonizing the interests of An Giang with associated localities, moving towards building a unique SPDL that is attractive to the whole region.
An Giang and other VPC localities still have overlaps in tourism resources as well as tourism products. In the context that the tourism industry in the Mekong Delta region still faces difficulties in competing with other regions due to the lack of specific tourism products, An Giang tourism in the linkage
VPC needs to ensure that it can both promote existing advantages and limit duplication, creating attractive, specific SPDLs that can spread to other areas.
Local linkages bring competitiveness as well as linkages.
effective
for locations
+ Exploit and expand areas with great potential, thereby promoting the spread of tourism development throughout the province, forming inter-regional tourism routes.
Tourism development is only concentrated in some areas in the province. Meanwhile, many places have great potential for tourism but have not been exploited. Therefore, when developing tourism in An Giang in the VPC linkage, it is necessary to pay attention to the aspect of territorial spread in order to exploit territorial advantages, thereby promoting tourism development in depth and effectively. On the basis of assessing the advantages of each area, it is necessary to form
into inter-regional tourism routes to connect tourism points in
to diversify SPDL.
province and region
+ PTDL aims to ensure benefits for local communities
The local community is the one who preserves and conserves the values of tourism resources, and at the same time contributes to promoting the tourism image of the province. The cultural and social values of the local community are unique and attractive tourism resources. Therefore, when developing tourism in the VPC association, it is necessary to ensure the benefits for the local community in An Giang and VPC.
+ Focus on preserving and effectively exploiting local natural resources, preserving the ecological environment, culture and society, towards the goal of sustainable tourism development.
Tourism development associated with conservation is an inevitable trend, an important step towards ensuring the goal of sustainable tourism development.
Secondary PTDL
depends heavily on the exploitation of natural resources and values
lip
surrounding environment. Tourism exploitation in An Giang needs to be associated with the requirement of preserving cultural values as well as important ecological resources. It is necessary to ensure long-term and sustainable exploitation orientation to bring long-term benefits to the locality.
4.2.2. Specific orientation
4.2.2.1. Tourist market orientation
In the tourism development strategy of An Giang province to 2020 with a vision to 2030, determining the tourism market of An Giang, it is necessary to consider the current tourism conditions in An Giang as well as the needs and trends of the domestic and international tourist market. On this basis, the main tourism market of An Giang includes both domestic and international tourist markets:
Market
Domestic tourism market: Open
wide market
domestic market, maintain market
The key school is Ho Chi Minh City.
Ho Chi Minh (attended)
reported an increase of over 10 million people per year
2020) and the Southeast provinces; neighboring provinces in the Mekong Delta region, initially linking and promoting potential markets from the North, Central provinces, and the Central Highlands through Can Tho and Phu Quoc airports.
International tourist market: Continue to attract and expand the target audience from the international tourist market through tours of tourism companies in VPC such as Can Tho, Kien Giang,... Besides prioritizing maintaining and exploiting existing market shares, it is necessary to continue to consider strengthening connections and promoting potential tourist markets from countries such as Cambodia, Thailand, Malaysia, Japan, and Korea.
4.2.2.2. Tourism product orientation
Identify the province's key tourism products in comparison with neighboring localities in the Mekong Delta, thereby building the brand and symbol of An Giang's unique tourism products. Based on the assessment of the development status, the province's key tourism products are religious tourism products associated with festivals (typically Ba Chua Xu Temple in Sam Mountain associated with the Via Ba festival; Bay Nui Bull Racing Festival; ...). In addition, it is also possible to focus on exploiting and developing the cultural values of the Cham and Khmer ethnic groups into complementary products for the main tourism routes;
Restore and invest in developing the province's unique ethnic cultural products, forming auxiliary tourism products for spiritual tourism;
Improve the quality and types of accompanying services at tourist destinations in a professional and modern direction;
Focus on investing in types of tourism products that can spread, support or accompany many types of services to bring high efficiency to local tourism development.
4.2.2.3. Orientation of tourism human resource training
Evaluate and plan training according to social needs (Table 4.2), diversify training forms based on cooperation between businesses inside and outside the province. For neighboring localities, it is possible to exchange and participate in the general planning of human resources, thereby applying appropriate, quality, and low-cost training forms and scales.
Table 4.2. Forecast of tourism human resources for the period 2020 - 2030 (People)
Category
2020 | 2030 | |
Direct labor | 3009 | 4746 |
Indirect labor | 6018 | 9492 |
Labor demand | 9027 | 14238 |
(Source: Department of Culture - Sports - Tourism of An Giang)
Expanding the scale and quality of human resource training facilities in An Giang
in the direction of unit linkage
training with business
human resource
to create a workforce with practical skills. On the other hand, it is necessary to coordinate with training units in neighboring localities or Ho Chi Minh City Tourism Center to ensure the quantity and quality of human resources for the entire region with the goal of creating a workforce that ensures quantity and quality, reducing training costs.
Applying advanced human resource training models, while implementing new human resource training assessment criteria to create a workforce with qualifications, skills, and expertise to meet the requirements of tourism development in the context of linkage.
4.2.2.4. Orientation for development of tourism infrastructure and technical facilities
Focus on key investment in infrastructure and tourism infrastructure in each region and each stage to create momentum for tourism development. In the immediate future, prioritize infrastructure investment in 4 key tourist areas with high competitive advantages in the region: Sam Mountain Tourist Area, Ba Chua Xu Temple (Chau Doc), Cam Mountain Tourist Area





