- The role and practical activities of the ATCLAN Board at the Company are currently too vague. Professional processes and regulations are still lacking and do not follow any specific standards.
2.6. Experience in civil aviation exploitation in the world and in the region
Along with the development of civil aviation industry worldwide, aviation in the Asia-Pacific region is the place with the highest growth rate and is increasingly becoming an important aviation market attracting the most attention. The development of economic sectors makes trade exchanges in the region and with other regions increasingly increase, leading to the development of the service and tourism industries. The number of tourists as well as goods transported to this region and from this region to countries around the world is increasing rapidly. This is a very favorable condition for the development of the air transport industry in this region. The forecast market share of the region is as follows:
Area2010 | 2014 | |
Asia-Pacific | 39.2% | 51.1% |
The rest of the world | 60.8% | 48.9% |
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Source: World Aviation Magazine August 2014
This forecast confirms the growing position of regional aviation. However, achieving this goal requires considerable effort from Asia-Pacific airlines. The depreciation of Asian currencies is a major factor affecting airlines, as more than 80% of their costs are typically paid in US dollars. Some airlines have tried to shift aircraft to routes that generate US dollar revenues, but competition has cut ticket prices, reducing profits. Asia's high-value commodity exports, the mainstay of air freight
Airline growth remains high. Airlines are highly corporatized and employ a lot of labor, so they are very sensitive to rapid fluctuations in the aviation market. The devaluation of currencies has also significantly reduced growth rates. The current difficulties facing Asia-Pacific airlines are a warning of the need for fundamental and long-term changes in airline management. Asia-Pacific airlines have created significant economic value in their economies. In the past, airlines often chose markets that were favorable in terms of routes and customers, building a competitive position based on economic income. The business passenger segment that was willing to accept high fares at some point accounted for a large proportion of the total number of passengers, but has now been replaced by passengers who are very sensitive to fares. Privatization and liberalization have contributed to opening up the sky and increasing competition on value, reducing business profits.
According to statistics from the US International Tourism Organization, during the 5 years of operation, airlines from other places to the US and from the US to other places on trans-Pacific routes accounted for 33% of the total market share, which was more than 10% higher than the market in the trans-Atlantic region. The rapid growth of the air transport market in this region must first be mentioned due to the significant role and contribution of Asian airlines and then American airlines. The statistics also clearly show that the operations of Asian and American airlines alone accounted for more than half of the market share of this region, although due to the many fluctuations in the Asian region's economy due to the devaluation of the regional currency against the US dollar, the operations of some airlines were at a loss and difficult.
The role and great contribution of Asian airlines to the development of the world air transport market, especially the Asia-Pacific region, is undeniable. Los Angeles is the largest gateway to the US for major Asian airlines to operate trans-Pacific flights while Honolulu has become the largest gateway for Japanese tourists to visit, with an average annual growth of more than 25%.
Modern technology and engineering are transforming the operations of the aviation industry. In the late 20th century and until recently, the aviation industry has witnessed the emergence of many new generations of aircraft with the best economic and technical indicators, comfort for passengers and pilots, using new materials, information technology, artificial intelligence, low noise... Meanwhile, the world is undergoing a process of de-ordering idle operations, the level of competition between airlines is increasingly fierce, the emergence of super airlines, hubs and spokes... are affecting the development of the civil aviation industry in the coming years.
Some features of the fleet of airlines in the region:
- Japan Airlines (JAL): 159 aircraft with an average age of 6.7.
- Quantas Airways (Quantas): 118 aircraft with an average age of 9.6.
- Korean Air: 169 aircraft with an average age of 7.02.
- Malaysia Airlines (MAS): 79 aircraft with an average age of 8.83.
- Singapore Airlines (SIA): 129 aircraft with an average age of 4.92.
- Thai Airways (THAI): 75 aircraft with an average age of 7.5.
- Cathay Pacific (Hong Kong): 125 aircraft with an average age of 6.89.
- Philippine Airlines (PAL): 59 aircraft with an average age of 11.2.
- Garuda (Indonesia): 144 aircraft with an average age of 12.54.
- China Airlines (Taiwan): 87 aircraft with an average age of 10.06.
- Air New Zealand: 104 aircraft with average age
09.6.
The forecast situation of the world's fleet development also shows the prospect of
The bright future of aviation.
Number of aircraft added in 2016
AIRBUS total deliveries 2016 575
BOEING total deliveries 2016 662
Sources: Sources: Airbus, Boeing, ATW research
According to the ICAO summary report published on December 22, 2015, world air transport has increased in both volume and load factor. The data stated in the report shows that in 2015, there were 3.5 billion passengers transported by air worldwide, an increase of 6.4% on regular flights.
With the current estimated growth rate, the proportion of East Asia - Pacific receiving international tourists will increase from 15% in 2010 to more than 23% in 2015...WTO also predicts that in Asian countries such as Brunei, Cambodia, Indonesia, Laos, Malaysia, Myanmar, Philippines, Singapore, Thailand,
In the Netherlands and Vietnam, tourism accounted for 11.9% of the region’s GDP in 2015 and is expected to grow to 12.8% in 2016. However, among the bloc’s largest trading partners, Vietnam and Cambodia have the lowest numbers of arrivals despite the rare growth in their aviation industries in recent years. In fact, countries with higher or lower GDP growth rates all have very high numbers of air tourists. Therefore, Vietnam and Cambodia’s share of air tourists is lower when compared to their GDP growth rates.
Furthermore, if we analyze all 11 major trading countries of the Asia-Pacific region, we can see that the gap between lower economic growth and higher air passenger numbers is much larger than in Vietnam. Analysis of GDP growth and tourist arrivals figures shows that Vietnam's share of air passengers is still low. For example, in the case of Malaysia, Vietnam could reach 57% or 1.9 million passengers. Vietnam has an average passenger number compared to the 6 neighboring Southeast Asian countries, so Vietnam could have 3 times more passengers than in 2010 in the coming years.
Chapter 2 Summary
Through the investigation at Cambodia Angkor Air, it is shown that the quality management situation at the airline is almost non-existent and the operational situation shows that almost all stages need to be adjusted in terms of management in a more scientific and standard direction. The management according to the current mechanism has been and is revealing many shortcomings and is completely not in accordance with any high-end standards in the world. Therefore, the operation is not effective. The service quality is therefore not guaranteed, there is no basis to build and affirm, maintain relationships with customers in a professional manner. Therefore, to deploy the application of ISO 9001-2015 at Cambodia Angkor Air
Angkor Air needs to have a convincing basic roadmap with the determination of the airline's leadership and the coordination and cooperation of related professional departments and all human resources and employees of the airline. The airline needs to prepare and create all conditions to apply ISO 9001-2015 appropriately and it is necessary to establish a scientific, high-class quality management system according to international standards throughout the operating departments. Thereby improving service quality, maximizing the efficiency of existing tools and investing in developing new useful tools. Based on the research and analysis of Chapter 2, the thesis will propose solutions using the Deming Cycle (PDCA) to apply the quality management system according to ISO 9001:2015 at Cambodia Angkor Air.
CHAPTER 3.
SOLUTION OF APPLYING "PDCA CYCLE" IN MANAGEMENT ACCORDING TO ISO 9001 TO STANDARDIZE THE EXPLOITATION PROCESS
CIVIL AVIATION COMMERCIAL
AT CAMBODIA ANGKOR AIR
The quality management circle (PDCA cycle) was founded by WE Deming (1900 - 1993) - who is considered the father of quality management. He was born and raised in poverty. Later, when he became an expert, he always fought against wasteful practices right from the production management process. Deming believed that 80 - 85% of the quality of products and services depends on management.
3.1. Objectives of applying the “PDCA cycle” in ISO 9001 management to exploit civil aviation trade
3.1.1. Quality objectives when applying the “PDCA cycle”
Quality objectives can be set for each year and a number of years. Based on the Quality Policy; considering its strengths and weaknesses…; each Agency should only set a number of practical and achievable objectives to first meet the identified requirements of the Quality Management System.
In principle, quality objectives must be measurable. However, depending on each objective and the ability to collect information and data, the level of assessment can be qualitative or quantitative. Clearly define functions and tasks; clearly define responsibilities and authorities for each Unit and individual.
The Company's management must ensure that quality objectives (general for the Company and specified in relevant Subsidiaries) are established.
Quality objectives must be consistent with the quality policy, with key activities and processes, with the capabilities and quality of the service provided. In general, quality objectives must be specific and measurable by appropriate methods determined by the Company.
Applying Deming's PDCA cycle Plan – Do – Check – Action is the foundation for improvement cycles in ISO 9001 to standardize the commercial operation process of civil aviation for Cambodia Angkor Air.
Quality Policy is considered as a Statement of “Intention” and commitment to implement that intention of the Top Management of an organization. The most important thing is the content of the Quality Policy.
Goals of building a working environment
professional
basic package
including : Clear working procedures , full process manual ; Location
work
clear , authority
responsibility
, transparent reporting method ,
Standard; Full equipment , no need to rent
, minimize the work
shared ; work spirit
professional
, who is that person 's expert ?
work together , not alone , superior manager
professional
(show)
orchid
knife
not orchid
rights
), develop
employees, strong business model . Protect consumer rights ,
Do not underestimate suppliers , demonstrate win-win spirit, and focus on long - term value .
Association , the company really considers employees as assets of the company , not as employees .
People use it at low cost . Have a clear development strategy. Business
Effective business or potential for good development, building corporate culture, clearly assigning work to each department and employee, exemplary superiors: taking the lead in activities and work; daring to take responsibility, encouraging subordinates to work dedicatedly, contributing ideas