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Key Contents of Competitor Analysis [Vi 2, Ch.3,

Figure 6: Michael E. Porters 5 Forces Model (Source: Michael E.Porter. 1985. Competitive strategy. New York: Free Press) i) Competitors: Pressure from competitors is a constant and direct threat. to the survival and development of all businesses in the industry.  Factors affecting the level of ...

The Relationship Between Macro-Environmental Factors and Business Strategy

- The level and nature of impact varies by industry, by business, and even by department of a business. - Its change can change the competitive environment and internal environment. - Each element of the macro environment can affect the business independently or in conjunction with other elements. ...

Market Segmentation and Target Market Selection

Service quality depends on the supplier, time, place and method of service provision. Therefore, the provision process requires a combination of the above factors. Therefore, each bank must standardize the service provision process, recruit and train staff so that they are satisfied with their work ...

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